What users are saying about
Top Rated
555 Ratings
4 Ratings
Top Rated
555 Ratings
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Score 7.7 out of 100
4 Ratings
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Score 8.6 out of 100

Likelihood to Recommend

Constant Contact

Constant Contact is terrific for an organization with a marketing budget that would like to send out a variety of emails with visuals, videos, surveys and/or coupons. It's a quick way to reach thousands of potential and/or current customers at a reasonable price. However, for the startup or the company that is very concerned about budget, there is no free version and the monthly paid versions can be a bit more pricey than some comparable competitors.
Jason Carlage | TrustRadius Reviewer

Privy

Privy is a great software for anyone who wants to turn their visitors into a relationship. Here's the deal: Websites can convert from 1-4% (great ones can convert at 10%), and landing pages can convert up to 30% (great ones can convert higher). What happens to that other 70-99%? That's what email capture is for. It's vital for every site, business, and store owner to provide an offer and collect email information... So that you can develop the relationship through email marketing. Privy is well suited to users at many different levels because of its flexibility and customization ability. I rarely say "everyone" should be doing a particular thing or another...Marketing plans usually mandate tailor-based solutions for specific problems... But in this case, it's hard to imagine anyone who wouldn't be able to use this software. Though, those who are driving paid traffic to their site and a strong offer will see greater conversion. Those who have no offer, a poor offer, bad branding, and low traffic may see a poor result using this software...
page V | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

Constant Contact
8.5
Privy
WYSIWYG email editor
Constant Contact
8.4
Privy
Dynamic content
Constant Contact
8.0
Privy
Ability to test dynamic content
Constant Contact
8.1
Privy
Landing pages
Constant Contact
8.6
Privy
A/B testing
Constant Contact
9.0
Privy
Mobile optimization
Constant Contact
8.1
Privy
Email deliverability reporting
Constant Contact
8.9
Privy
List management
Constant Contact
8.8
Privy
Triggered drip sequences
Constant Contact
8.2
Privy

Reporting & Analytics

Constant Contact
8.4
Privy
Dashboards
Constant Contact
8.0
Privy
Standard reports
Constant Contact
8.7
Privy
Custom reports
Constant Contact
8.7
Privy

Pros

Constant Contact

  • We are a huge fan of the numerous templates that may be used for designing emails.
  • Constant Contact also allows for our organization's brand (logo, colors, and fonts) to be easily incorporated into designs.
  • The metrics and data gathered from email campaigns is very detailed and helpful.
Anonymous | TrustRadius Reviewer

Privy

  • Privy is phenomenally user friendly, email campaigns are very easy to create.
  • Privy has great customer service and implementation, our rep is Melissa who went above and beyond in getting everything setup.
Anonymous | TrustRadius Reviewer

Cons

Constant Contact

  • This system is great and I do not have much to say against, I just wish they could improve the search filter of email campaigns made previously, and include a search field that allows you to find campaigns related to the phrase name included in that field of search.
  • I really don't have any dislikes with the software now that I am familiar with the product.
Anonymous | TrustRadius Reviewer

Privy

  • Their A/B test option needs a little improvement - It can be hard to find where the second design is so that you can edit it.
  • Their embeddable forms need greater flexibility - To be GDPR compliant, you need the ability to give granular user options and provide a few checkboxes. Our team has to use other embed options or create custom HTML for our Euro users.
  • Social support group - Right now the software doesn't have a social group. They have a slack channel for partners but they don't have a social group for users. (common for most software these days to connect users to one another).
page V | TrustRadius Reviewer

Likelihood to Renew

Constant Contact

Constant Contact 8.0
Based on 19 answers
There is no doubt that we are going to renew Constant Contact. We have not just invested a lot of time in learning and creating a great looking product but we have developed a strong database of information that allows us to track how we are doing for each newsletter. This supports our goals of creating products that residents desire and are excited to receive.
Ty Swartz, CPP, USN Ret. | TrustRadius Reviewer

Privy

Privy 10.0
Based on 1 answer
  • Flexible options: The software allows so many different kinds of opt-in form solutions: Full-page, pop-up, bar at the top of the page, embedded, etc.
  • Easy UX: This software is easy to use for just about anyone on my team. It's easy to implement and work with. Design, form field determination, and integration is all relatively very easy to perform.
  • Great support: We've had in-person calls with their support team, and they've been answer specific questions and offer relevant strategies. They've been willing to get on the phone with me and my clients to help us solve problems.
  • Multiple integrations - No matter what CRM you're using, there's likely a way to integrate Privy forms into it.
  • Easy installation on sites: Just a strip of code.
  • Visible, measurable results: Tracking and data with visits, conversion events, and conversion $ tracked to the forms.
page V | TrustRadius Reviewer

Usability

Constant Contact

Constant Contact 8.9
Based on 8 answers
There is always room for improvement. I don't know how they test their systems, but they should invite not-so computer savvy people to test it. If I, as an expert have problems, they need to think like the technophobe. Since I've used Constant Contact in the past as part of my former employment, I have not viewed any of the tutorials and just jumped in to work on my client's newsletter. With that said, I found some areas easy and some a bit cumbersome
Giselle Aguiar | TrustRadius Reviewer

Privy

Privy 9.0
Based on 1 answer
Super easy - Choosing the form fields - easySetting up the entire form - easy Integration with other crms - easy Designing the forms - relatively easy Measurement - very visible Support - greatThe only thing it lacks is a little more visibility in the B variations of A/B tests and the price - It's very low at first, but the more that you earn off of your pop-ups, the more that they will charge you. However, even compared to the revenue gained, this cost is not much.
page V | TrustRadius Reviewer

Reliability and Availability

Constant Contact

Constant Contact 9.0
Based on 2 answers
No major problems in sending out the email campaigns and accessing the analytics
Anonymous | TrustRadius Reviewer

Privy

No score
No answers yet
No answers on this topic

Performance

Constant Contact

Constant Contact 10.0
Based on 2 answers
The system seemed quite slow sometimes. Specifically, there was sometimes a delay in sends if it was during a high traffic period. There were time-outs when uploading new code for an email, and a lag in reporting analytics which was sometimes as long as 72 hours
Anonymous | TrustRadius Reviewer

Privy

No score
No answers yet
No answers on this topic

Support Rating

Constant Contact

Constant Contact 3.0
Based on 8 answers
I think the overall support for Constant Contact has always been incredible; I have nothing negative to say. Our customer support representative was attentive, easy to understand, and very knowledgeable. I never felt like I wasn't a priority of his and my issues, while very small, were fixed in a very short time frame.
Anonymous | TrustRadius Reviewer

Privy

Privy 10.0
Based on 2 answers
  • Real people! We've got email addresses for real people inside the company, who have been more than willing to help us.
  • Personal calls available - We have been on the phone with members of their team to get our problems resolved.
  • Quick resolution - we were able to get our questions answered quickly and help with implementation.
  • Flexibility - We've found that they've been very flexible in their solutions to our problems.
page V | TrustRadius Reviewer

Implementation Rating

Constant Contact

Constant Contact 8.0
Based on 4 answers
Implementation is very easy for someone who wants to send out the “batch and blast” type newsletters. If you want to use their templates with no customizations, the product works fine. However, the more customizations you get into involving link color, etc, that’s where things can get tricky for someone who may not be familiar with coding
Anonymous | TrustRadius Reviewer

Privy

No score
No answers yet
No answers on this topic

Alternatives Considered

Constant Contact

I think if I were coming in with nothing in hand, I would have chosen MailChimp over Constant Contact. Constant Contact won because it was the incumbent and we're satisfied.The time and operating cost of moving from one platform to another was higher than the expected return on that change. I don't think anything about Constant Contact is much better or worse, in my view, than the other.Pretty lukewarm, I know. But it's honest!
Jeff Bramhall | TrustRadius Reviewer

Privy

After having used quite a few email marketing platforms, I can say out of all of them we like Privy the best. Privy's integration with the BigCommerce platform makes it much easier to use than the others we tried in the past and we are happy with the results we have gotten and their excellent customer support which is superior especially to Mailchimp which can only be reached by email.
Anonymous | TrustRadius Reviewer

Scalability

Constant Contact

Constant Contact 10.0
Based on 1 answer
Very reliable in sending email campaigns and controlling the recipients so that no contact is sent the same email more than once, even if they are on a resent list
Anonymous | TrustRadius Reviewer

Privy

No score
No answers yet
No answers on this topic

Return on Investment

Constant Contact

  • Many of our clients use a variety of email management services, and Constant Contact is usually chief among them. This keeps our team sharp and up to date for customer service inquiries.
  • Constant Contact is extremely reliable. It's been applicable and has grown with trends in digital marketing over the last decade to stay at the top as a best-in-class provider.
  • The reporting tools help to give a sense of how well campaigns are performing (or not performing) and gives insight on how to create future campaigns in more effective ways.
  • The lack of Google Analytics integration on the app is a hinderance for marketing managers who use the robust API on a variety of other platforms that seamlessly integrate with the service.
  • Higher pricing for integrating social media and surveys, and other additional service, is a drawback for the average user on a budget – especially when competitors offer those services for free.
Jorden Beatty | TrustRadius Reviewer

Privy

  • We have had better conversion rates on our emails.
  • We spend less time creating email marketing campaigns that look professional.
Anonymous | TrustRadius Reviewer

Pricing Details

Constant Contact

General

Free Trial
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

Privy

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

Constant Contact
8.1
Privy
10.0

Likelihood to Renew

Constant Contact
8.0
Privy
10.0

Usability

Constant Contact
8.9
Privy
9.0

Reliability and Availability

Constant Contact
9.0
Privy

Performance

Constant Contact
10.0
Privy

Support Rating

Constant Contact
3.0
Privy
10.0

Online Training

Constant Contact
10.0
Privy

Implementation Rating

Constant Contact
8.0
Privy

Scalability

Constant Contact
10.0
Privy

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