What users are saying about
18 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 9.7 out of 100
Based on 18 reviews and ratings
Moz Pro
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Top Rated
354 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 8.2 out of 100
Based on 354 reviews and ratings
Feature Set Ratings
- ContentKing ranks higher in 2 feature sets: SEO Channels, SEO Platform & Account Management
- Moz Pro ranks higher in 1 feature set: SEO
SEO
7.3
ContentKing
73%

7.8
Moz Pro
78%
Moz Pro ranks higher in 6/8 features
Moz Pro ranks higher in 6/8 features
Page grader
7.7
77%
11 Ratings

8.2
82%
38 Ratings
Competitive analysis
5.3
53%
3 Ratings

7.9
79%
38 Ratings
Site audit / diagnostics
8.2
82%
14 Ratings

8.1
81%
37 Ratings
Site recommendations
7.9
79%
12 Ratings

7.3
73%
35 Ratings
Keyword analysis
N/A
0 Ratings

8.5
85%
39 Ratings
Backlink management
N/A
0 Ratings

7.7
77%
34 Ratings
SERP ranking tracking
N/A
0 Ratings

8.6
86%
39 Ratings
Task management
N/A
0 Ratings

5.8
58%
21 Ratings
SEO Channels
7.8
ContentKing
78%

7.3
Moz Pro
73%
ContentKing ranks higher in 2/4 features
ContentKing ranks higher in 2/4 features
Local SEO
7.2
72%
3 Ratings

7.0
70%
27 Ratings
Global SEO
8.4
84%
8 Ratings

8.0
80%
27 Ratings
Social SEO
N/A
0 Ratings

6.9
69%
23 Ratings
Mobile SEO
N/A
0 Ratings

7.2
72%
25 Ratings
SEO Platform & Account Management
8.8
ContentKing
88%

7.9
Moz Pro
79%
ContentKing ranks higher in 2/2 features
ContentKing ranks higher in 2/2 features
Multi-domain support
9.1
91%
10 Ratings

8.3
83%
27 Ratings
Integration with web analytics tools
8.6
86%
11 Ratings

7.6
76%
28 Ratings
Attribute Ratings
- ContentKing is rated higher in 2 areas: Likelihood to Recommend, Likelihood to Renew
- Moz Pro is rated higher in 2 areas: Usability, Support Rating
Likelihood to Recommend
8.8
ContentKing
88%
14 Ratings

8.7
Moz Pro
87%
76 Ratings
Likelihood to Renew
9.1
ContentKing
91%
1 Rating

8.8
Moz Pro
88%
37 Ratings
Usability
8.1
ContentKing
81%
6 Ratings

8.5
Moz Pro
85%
2 Ratings
Availability
ContentKing
N/A
0 Ratings

10.0
Moz Pro
100%
2 Ratings
Support Rating
9.1
ContentKing
91%
6 Ratings

9.5
Moz Pro
95%
14 Ratings
Online Training
ContentKing
N/A
0 Ratings

7.0
Moz Pro
70%
1 Rating
Implementation Rating
8.2
ContentKing
82%
1 Rating

Moz Pro
N/A
0 Ratings
Likelihood to Recommend
ContentKing
The times when [ContentKing] is most useful is when working with migrations, or changing dynamic websites that you want to continuously monitor fix and rapidly resolve issues. Because you can share URLs to key issues and create segments out of them it is very easy to highlight issues. Because it isn't charged a per user level this does mean you can give access to clients and their development teams.
SEO Director
Rise at SevenMarketing & Advertising, 51-200 employees
Moz Pro
Businesses looking to keep track of their web presence and utilize a tool to identify areas of opportunity. The trends tracking and competitor modeling allow businesses to be able to build an SEO strategy that they can track progress over time and fill in content gaps. This is used by our company in conjunction with our marketing automation tool and Google's web presence suite (eg. Google Analytics, Search Console, Tag Manager).

Verified User
Director in Marketing
Financial Services Company, 11-50 employeesPros
ContentKing
- Proactive monitoring of the website on a broad spectrum of on-page and technical issues.
- Insights for page-specific action points based on different data streams.
- Identifying technical and on-page website issues.
Sr. SEO consultant & Owner
SmartRankingMarketing & Advertising, 11-50 employees
Moz Pro
- It finds relevant keywords and lets you know your chance of ranking with them.
- It helps you find content that needs work to rank better.
- It helps you improve any technical issues with your web pages.
- It helps you audit your current site for any technical issues.
- It helps you keep track of your most important keywords.
Head RankingZealot at Hum JAM
Hum JAMMarketing & Advertising, 1-10 employees
Cons
ContentKing
- It is a single host only, which means that if your website spans mulitple subdomains it falls down
- It isn't as easy to control as desktop crawlers, the continuous nature means you can't just give it a set of URLs to monitor.
- Some of the issues it highlights aren't always issues, and so you need an expert user
SEO Director
Rise at SevenMarketing & Advertising, 51-200 employees
Moz Pro
- Some of the auto-gen visual tables aren't all that useful for smaller companies. For instance on the Search Visibility tab, many of my clients have a tiny % of keywords in the top-10, so the table shows basically 4 overlaid flat lines. I wish we had some options to customize this table or expand the range or something.
- I wish there were some more tools relating to the technical aspects of the site/pages. The whole tool is very keyword-oriented, which is fine, but I feel like over time this has become and will continue to be less important than technical aspects, site speed, voice search, etc.
- There's an Anchor Text tab, but it only looks at Inbound links—I wish this feature was for on-site anchor text—this could be a much better optimization tool. Because there's nothing you can do about inbound link text.
Manager of Search
CTP AdvertisingMarketing and Advertising, 11-50 employees
Pricing Details
ContentKing
General
Free Trial
Yes
Free/Freemium Version
—Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional
Starting Price
—ContentKing Editions & Modules
—
Additional Pricing Details
—Moz Pro
General
Free Trial
Yes
Free/Freemium Version
—Premium Consulting/Integration Services
—Entry-level set up fee?
No
Starting Price
$99 per month
Moz Pro Editions & Modules
Edition
Standard | $991 |
---|---|
Medium | $1791 |
Large | $2991 |
Premium | $5991 |
- per month
Additional Pricing Details
—Likelihood to Renew
ContentKing
ContentKing 9.1
Based on 1 answer
Because it does its job very well.

Verified User
Director in Marketing
Health, Wellness and Fitness Company, 51-200 employeesMoz Pro
Moz Pro 8.8
Based on 37 answers
We've been paying monthly for Moz for at least four years. We rely heavily on it for our daily work, and would need to re-engineer many of our processes if we were to cancel our subscription. I suspect we'll continue to use Moz as long as we are in business (assuming they maintain their quality).
Digital Director
Just Like You FilmsMarketing and Advertising, 51-200 employees
Usability
ContentKing
ContentKing 8.1
Based on 6 answers
Really like the walkthrough onboarding of the app to get your bearings when you sign up. You can quickly glance at the interface and understand where everything is located and what each feature is used for. The dashboard is incredibly useful to understand the health of your site and address any persistent issues on your site quickly.
Senior Growth Marketing Manager
MouseflowComputer Software, 11-50 employees
Moz Pro
Moz Pro 8.5
Based on 2 answers
it's easy to use once you get the hang of it and most people with any sort of background in using online tools and analytics systems can figure it out. it's just not as intuitive as it could be like google webmaster tools or Adobe (Site Catalyst)

Verified User
Analyst in Marketing
Retail Company, 1001-5000 employeesReliability and Availability
ContentKing
No score
No answers yet
No answers on this topic
Moz Pro
Moz Pro 10.0
Based on 2 answers
Every time I've ever needed it, it's been there.
Sr. Digital Marketing Manager
PrimacyMarketing and Advertising, 51-200 employees
Support Rating
ContentKing
ContentKing 9.1
Based on 6 answers
They respond very quickly and have deep technical knowledge so they will always find a solution to your problem. They are based in Europe but are planning to open offices soon in the USA that will help with time-difference issues. If you are based in Europe, you will get an answer in 15 minutes.
Senior Technical SEO Analyst
HomefieldMarketing and Advertising, 11-50 employees
Moz Pro
Moz Pro 9.5
Based on 14 answers
As I have mentioned before, if you have enterprise subscription, the staff are super helpful. Moz also participated in the marketing tech conferences especially moz in seattle. These sessions are super useful in helping digital marketing analyst like me to investigate new marketing techniques, tracking leads and conversions and eventually monetize them. Their staff is not only knowledgeable in their own product but they have been around. For example Dr Peter from moz always publishes his insights and I have relied somewhat on his opinions.

Verified User
Analyst in Information Technology
Events Services Company, 501-1000 employeesImplementation Rating
ContentKing
ContentKing 8.2
Based on 1 answer
Very easy to set up.

Verified User
Director in Marketing
Health, Wellness and Fitness Company, 51-200 employeesMoz Pro
No score
No answers yet
No answers on this topic
Alternatives Considered
ContentKing
Content King provides a much more immersive dashboard. Additionally, the reports offered by Content king give us much more granular data allowing management to see the results country site by country site. The other tool would have required us to hire an external developer to create a custom dashboard to provide reporting. This to, us made the decision easy.

Verified User
Manager in Information Technology
Health, Wellness and Fitness Company, 1001-5000 employeesMoz Pro
Moz emerged as an industry leader with a great reputation for driving optimal SEO performance and ROI for customers. Moz' thought leadership on all things SEO gave us a lot of confidence to invest and partner with them. The wide array of product features was also something that was important to us relative to Moz' competitors. In the end, we felt there wasn't anything we couldn't do with Moz. We were also impressed with the on demand platform training and tools provided from day 1. Lastly, Moz was one of the more expensive platforms, but it wasn't the most expensive, so we felt we received great value for the overall price.
Co-founder, Managing Director
PrograMetrixMarketing & Advertising, 11-50 employees
Return on Investment
ContentKing
- My website health score went from 700 tot 986/1,00 in three years time.
- The authority of my website went from 1,9 to 2,6 in three years time.
- The visitors to my website climbed from 10/day to 60/day in three years time.
Copywriter
C'bonPublic Relations & Communications, 1-10 employees
Moz Pro
- Here I can easily find competitor's ranking keywords and their backlinks. It also gives you another exciting feature where you can compare two domains at the same time.
- The thing that I don't like about this software is, that sometimes your page can take too much time for crawling.
Social Media Executive & Content Editor
DealsshutterInformation Services, 11-50 employees