Cordial vs Zendesk Sell

What users are saying about

Score 6 out of 10

Based on 7 reviews and ratings

Score 7.4 out of 10

Based on 62 reviews and ratings

Feature Set Ratings

Email & Online Marketing

7.4

Cordial

74%

Zendesk Sell

Feature Set Not Supported

N/A

Cordial ranks higher in 9/9 features

WYSIWYG email editor

4.0

40%

4 Ratings

N/A

0 Ratings

Dynamic content

6.3

63%

5 Ratings

N/A

0 Ratings

Ability to test dynamic content

6.8

68%

5 Ratings

N/A

0 Ratings

Landing pages

10.0

100%

1 Rating

N/A

0 Ratings

A/B testing

7.0

70%

4 Ratings

N/A

0 Ratings

Mobile optimization

7.5

75%

5 Ratings

N/A

0 Ratings

Email deliverability reporting

8.4

84%

8 Ratings

N/A

0 Ratings

List management

7.5

75%

5 Ratings

N/A

0 Ratings

Triggered drip sequences

9.3

93%

4 Ratings

N/A

0 Ratings

Reporting & Analytics

7.0

Cordial

70%

Zendesk Sell

Feature Set Not Supported

N/A

Cordial ranks higher in 3/3 features

Dashboards

8.5

85%

5 Ratings

N/A

0 Ratings

Standard reports

6.5

65%

5 Ratings

N/A

0 Ratings

Custom reports

6.0

60%

5 Ratings

N/A

0 Ratings

Sales Force Automation

Cordial

Feature Set Not Supported

N/A

5.6

Zendesk Sell

56%

Zendesk Sell (formerly Base CRM) ranks higher in 9/9 features

Customer data management / contact management

N/A

0 Ratings

7.3

73%

14 Ratings

Workflow management

N/A

0 Ratings

6.5

65%

15 Ratings

Territory management

N/A

0 Ratings

4.4

44%

8 Ratings

Opportunity management

N/A

0 Ratings

5.4

54%

13 Ratings

Integration with email client (e.g., Outlook or Gmail)

N/A

0 Ratings

5.9

59%

15 Ratings

Contract management

N/A

0 Ratings

5.2

52%

10 Ratings

Quote & order management

N/A

0 Ratings

3.6

36%

7 Ratings

Interaction tracking

N/A

0 Ratings

6.5

65%

15 Ratings

Channel / partner relationship management

N/A

0 Ratings

5.8

58%

11 Ratings

Customer Service & Support

Cordial

Feature Set Not Supported

N/A

7.8

Zendesk Sell

78%

Zendesk Sell (formerly Base CRM) ranks higher in 3/3 features

Case management

N/A

0 Ratings

8.0

80%

7 Ratings

Call center management

N/A

0 Ratings

7.3

73%

8 Ratings

Help desk management

N/A

0 Ratings

8.3

83%

11 Ratings

Marketing Automation

Cordial

Feature Set Not Supported

N/A

6.6

Zendesk Sell

66%

Zendesk Sell (formerly Base CRM) ranks higher in 2/2 features

Lead management

N/A

0 Ratings

6.2

62%

12 Ratings

Email marketing

N/A

0 Ratings

7.0

70%

9 Ratings

CRM Project Management

Cordial

Feature Set Not Supported

N/A

5.0

Zendesk Sell

50%

Zendesk Sell (formerly Base CRM) ranks higher in 3/3 features

Task management

N/A

0 Ratings

7.1

71%

13 Ratings

Billing and invoicing management

N/A

0 Ratings

1.0

10%

5 Ratings

Reporting

N/A

0 Ratings

6.9

69%

13 Ratings

CRM Reporting & Analytics

Cordial

Feature Set Not Supported

N/A

6.3

Zendesk Sell

63%

Zendesk Sell (formerly Base CRM) ranks higher in 3/3 features

Forecasting

N/A

0 Ratings

4.9

49%

12 Ratings

Pipeline visualization

N/A

0 Ratings

5.5

55%

14 Ratings

Customizable reports

N/A

0 Ratings

8.5

85%

14 Ratings

Customization

Cordial

Feature Set Not Supported

N/A

3.5

Zendesk Sell

35%

Zendesk Sell (formerly Base CRM) ranks higher in 4/4 features

Custom fields

N/A

0 Ratings

5.5

55%

15 Ratings

Custom objects

N/A

0 Ratings

4.4

44%

10 Ratings

Scripting environment

N/A

0 Ratings

1.1

11%

6 Ratings

API for custom integration

N/A

0 Ratings

3.2

32%

8 Ratings

Security

Cordial

Feature Set Not Supported

N/A

8.4

Zendesk Sell

84%

Zendesk Sell (formerly Base CRM) ranks higher in 2/2 features

Single sign-on capability

N/A

0 Ratings

7.9

79%

12 Ratings

Role-based user permissions

N/A

0 Ratings

8.9

89%

11 Ratings

Social CRM

Cordial

Feature Set Not Supported

N/A

3.6

Zendesk Sell

36%

Zendesk Sell (formerly Base CRM) ranks higher in 2/2 features

Social data

N/A

0 Ratings

1.0

10%

4 Ratings

Social engagement

N/A

0 Ratings

6.1

61%

5 Ratings

Integrations with 3rd-party Software

Cordial

Feature Set Not Supported

N/A

4.9

Zendesk Sell

49%

Zendesk Sell (formerly Base CRM) ranks higher in 2/2 features

Marketing automation

N/A

0 Ratings

8.7

87%

7 Ratings

Compensation management

N/A

0 Ratings

1.0

10%

3 Ratings

Platform

Cordial

Feature Set Not Supported

N/A

8.0

Zendesk Sell

80%

Zendesk Sell (formerly Base CRM) ranks higher in 1/1 features

Mobile access

N/A

0 Ratings

8.0

80%

13 Ratings

Attribute Ratings

Zendesk Sell (formerly Base CRM) is rated higher in 1 area: Likelihood to Recommend

Cordial

60%

5 Ratings

7.4

Zendesk Sell

74%

15 Ratings

Cordial

N/A

0 Ratings

3.0

Zendesk Sell

30%

1 Rating

Cordial

N/A

0 Ratings

8.4

Zendesk Sell

84%

4 Ratings

Cordial

N/A

0 Ratings

7.1

Zendesk Sell

71%

5 Ratings

Cordial

N/A

0 Ratings

7.0

Zendesk Sell

70%

1 Rating

Cordial

N/A

0 Ratings

8.0

Zendesk Sell

80%

2 Ratings

Pros

Provides helpful desktop and mobile previews.
Sends emails reliably.
Allows for pretty robust audience rules.

Read full review

Nichole Aramapakul

Creative Marketing Director

Daily Insight Group dba Zappallas USAEntertainment, 11-50 employees

View all 5 answers on this topic

My favorite piece is the Tasks connected to the Clients OR the Deals themselves that keep the process moving with the right steps, and helps our team from doubling our work, or missing a piece that is crucial for the completion of the sale.
The email integration helps to keep all things housed in one place also, so that you're not bouncing back and forth in multiple platforms to stay on top of the orders.
Customizations are a HUGE part of why we use Base CRM right now. We can make sure we are recording all of the right information, and not wasting time by having to fill in or skip over content that doesn't apply to our business model.
I also like the ability to tied Deals to multiple people, especially as Referrals come across, so we don't forget how we got in touch with different clients.

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bryan robison

Director of Sales

GOA, IncPrinting, 1-10 employees

View all 15 answers on this topic

Cons

Some of the tasks on the platform are still technical in nature and often requires the help of a developer or technical marketer. But I've witnessed great strides towards accessibility and ease of use for non-technical marketers over the past three years.
A lot of the templating must be built from scratch.
Deliverability insights (out of the box) could be expanded further.

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Verified User

Contributor in Marketing

Internet Company, 11-50 employees

View all 5 answers on this topic

There was no ability to add prospects from a company domain or email to auto-fill any data.
You had to type in all of the data you gathered about that prospect.
The default only gave you two phone numbers for the company, too few.

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Leif Johnson

Senior Sales Engineer

Altos DigitalComputer Software, 1-10 employees

View all 15 answers on this topic

Pricing Details

General

Free Trial

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Free/Freemium Version

—

Premium Consulting/Integration Services

—

Entry-level set up fee?

Starting Price

—

Cordial Editions & Modules

—

Additional Pricing Details

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General

Free Trial

Yes

Free/Freemium Version

—

Premium Consulting/Integration Services

—

Entry-level set up fee?

Starting Price

$19 per seat/month billed annually

Zendesk Sell Editions & Modules

Edition

Sell Team	$19.00¹
Sell Professional	$49.00¹
Sell Enterprise	$99.00¹
Sell Elite	$199.00¹
Reach prospecting enrichment add-on (requires a Sell Subscription)	$27.00²

per seat/month billed annually
Per User Per Month (billed annually)

Additional Pricing Details

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Likelihood to Renew

No score

No answers yet

No answers on this topic

Zendesk Sell 3.0

Based on 1 answer

We have moved on to a more robust option of CMS.

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Jeremy Doyle

Director, Special Accounts

Lake Industries CompanyConsumer Goods, 1001-5000 employees

View all 1 answers on this topic

Usability

No score

No answers yet

No answers on this topic

Zendesk Sell 8.4

Based on 4 answers

I received about two hours worth of training on Zendesk Sell (formerly Base CRM). I will say it's a clean look and the ability to change views is extremely helpful. I do wish there were other features that allowed the views to be more simplistic. Some views can be overwhelming to look at. Nevertheless with the minimum training, I am still able to navigate through Zendesk Sell (formerly Base CRM) successfully due to the ease of usability.

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Brittany Cooper

Manager, Customer Success

GoFanSports, 11-50 employees

View all 4 answers on this topic

Support Rating

No score

No answers yet

No answers on this topic

Zendesk Sell 7.1

Based on 5 answers

Due to the ease of the product, I have not had the chance to reach out to support yet. I’ve had no reason. The resources provided to clients are extremely helpful and detailed. So far my questions have been pretty basic and I generally just ask my colleague or teammate. They're able to assist with the answer.

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Brittany Cooper

Manager, Customer Success

GoFanSports, 11-50 employees

View all 5 answers on this topic

Online Training

No score

No answers yet

No answers on this topic

Zendesk Sell 7.0

Based on 1 answer

This product has a great backing of users, but needs more options direct from Base CRM on all operations of the software. YouTube videos do a great job of helping implement, and the back end support is a great help as well. The CRM is a great free option, and should be treated as such.

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Jeremy Doyle

Director, Special Accounts

Lake Industries CompanyConsumer Goods, 1001-5000 employees

View all 1 answers on this topic

Implementation Rating

No score

No answers yet

No answers on this topic

Zendesk Sell 8.0

Based on 2 answers

Simple, and straight forward.

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Jeremy Doyle

Director, Special Accounts

Lake Industries CompanyConsumer Goods, 1001-5000 employees

View all 2 answers on this topic

Alternatives Considered

Cordial by far has the best UI for simple navigation

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Verified User

Professional in Marketing

Consumer Goods Company, 501-1000 employees

View all 5 answers on this topic

Simpler than most CRMs, which can be good if your sales team is not very tech savvy. We switched to HubSpot which provides a lot more value than Base did, but it isn't right for everyone. HubSpot is focused on capturing in-bound leads and has its own flaws and limitations, but overall it's a better fit for our needs.

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Matt Suozzo

CEO

CarmalinkAccounting, 1-10 employees

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Return on Investment

Best to manage your clients' business.
Not ideal for freelancers.

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Mohammed Anzil

Founder and Chief Editor

Social PositivesInternet, 1-10 employees

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Using Base has allowed us to double the number of active sales and partner engagements that we can keep track of and make progress on.
This has led to us being able to follow up on many smaller deals that were falling through the cracks.

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Matt Meinel

SVP Sales, Business Development, and Solutions Architecture

Levyx, Inc.Financial Services, 11-50 employees

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Screenshots

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