Echobox vs Hootsuite | TrustRadius

What users are saying about

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Score 9 out of 10

Based on 77 reviews and ratings

Score 8 out of 10

Based on 857 reviews and ratings

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Feature Set Ratings

Listening/monitoring

Echobox

Feature Set Not Supported

N/A

7.7

Hootsuite

77%

Hootsuite ranks higher in 4/4 features

Boolean keyword searches

N/A

0 Ratings

7.7

77%

122 Ratings

Filtering out noise/spam

N/A

0 Ratings

7.4

74%

133 Ratings

Sentiment analysis

N/A

0 Ratings

7.6

76%

127 Ratings

Broad channel coverage

N/A

0 Ratings

8.2

82%

175 Ratings

Publishing

Echobox

Feature Set Not Supported

N/A

8.3

Hootsuite

83%

Hootsuite ranks higher in 4/4 features

Content planning and scheduling

N/A

0 Ratings

9.1

91%

234 Ratings

Audience targeting

N/A

0 Ratings

7.8

78%

160 Ratings

Content optimization

N/A

0 Ratings

7.9

79%

191 Ratings

Workflow management

N/A

0 Ratings

8.3

83%

198 Ratings

Engagement

Echobox

Feature Set Not Supported

N/A

8.0

Hootsuite

80%

Hootsuite ranks higher in 3/3 features

Automated routing and prioritization

N/A

0 Ratings

7.8

78%

145 Ratings

Customer interaction histories

N/A

0 Ratings

7.9

79%

150 Ratings

Bulk actions

N/A

0 Ratings

8.2

82%

172 Ratings

Marketing

Echobox

Feature Set Not Supported

N/A

7.7

Hootsuite

77%

Hootsuite ranks higher in 4/4 features

Lead generation

N/A

0 Ratings

7.1

71%

113 Ratings

Content marketing

N/A

0 Ratings

8.3

83%

169 Ratings

Paid media management

N/A

0 Ratings

7.5

75%

108 Ratings

Campaigns and promotions

N/A

0 Ratings

7.7

77%

148 Ratings

Channel coverage/integration

Echobox

Feature Set Not Supported

N/A

8.6

Hootsuite

86%

Hootsuite ranks higher in 7/7 features

Twitter

N/A

0 Ratings

9.2

92%

215 Ratings

Facebook

N/A

0 Ratings

9.0

90%

222 Ratings

N/A

0 Ratings

8.8

88%

198 Ratings

Google+

N/A

0 Ratings

8.9

89%

60 Ratings

Instagram

N/A

0 Ratings

8.3

83%

195 Ratings

N/A

0 Ratings

7.9

79%

105 Ratings

YouTube

N/A

0 Ratings

8.2

82%

100 Ratings

Reporting/analytics

Echobox

Feature Set Not Supported

N/A

8.0

Hootsuite

80%

Hootsuite ranks higher in 3/3 features

Campaign success analytics

N/A

0 Ratings

8.0

80%

173 Ratings

Real-time tracking

N/A

0 Ratings

8.0

80%

183 Ratings

Competitor analysis

N/A

0 Ratings

7.9

79%

120 Ratings

Account management

Echobox

Feature Set Not Supported

N/A

8.4

Hootsuite

84%

Hootsuite ranks higher in 2/2 features

Role-based user permissions & privileges

N/A

0 Ratings

8.6

86%

173 Ratings

Mobile access

N/A

0 Ratings

8.1

81%

191 Ratings

Attribute Ratings

Echobox is rated higher in 2 areas: Likelihood to Recommend, Support Rating
Hootsuite is rated higher in 1 area: Usability

Echobox

94%

49 Ratings

8.4

Hootsuite

84%

291 Ratings

Echobox

N/A

0 Ratings

8.8

Hootsuite

88%

80 Ratings

Echobox

86%

7 Ratings

9.0

Hootsuite

90%

27 Ratings

Echobox

N/A

0 Ratings

10.0

Hootsuite

100%

36 Ratings

Echobox

N/A

0 Ratings

10.0

Hootsuite

100%

32 Ratings

Echobox

86%

19 Ratings

8.2

Hootsuite

82%

178 Ratings

Echobox

N/A

0 Ratings

6.0

Hootsuite

60%

1 Rating

Echobox

N/A

0 Ratings

10.0

Hootsuite

100%

8 Ratings

Echobox

N/A

0 Ratings

10.0

Hootsuite

100%

65 Ratings

Pros

Echobox automation is invaluable; the fact that it can intelligently automatically schedule articles within seconds of these being published on our website saves us a huge amount of time
I find the AI message option particularly useful when rescheduling content. Although it does not always pick out the best quote, most of the time it does a good job and again saves a lot of time
Having the option to schedule content immediately as well as in a specific time-slot or day is also very useful

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Verified User

Employee in Social Media

Writing & Editing Company, 11-50 employees

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The product has a really interactive media library which is very helpful even when we are out of images.
Customer support of this tool is also very understandable and interactive due to which the experience goes very smoothly.
It would not be wrong to say that the usability of this product is one of the greatest strengths of Hootsuite.
With this tool modification of scheduled posts is just so simple and easy to do which yields great results as well.

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Jake Widner

Chief Software Architect

Crossover for WorkInformation Technology & Services, 1001-5000 employees

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Cons

"New share" can only share URL, not caption+url.
the AI-[assisted] caption seem to only copy quote, not exactly the most interesting piece[.]
Would be great if there's an option that a Facebook post and twitter post can be made as one.

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Akhyari Hananto

Director of Social Media

Mongabay indonesiaMedia Production, 1-10 employees

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Influencer recruitment - we would like to be able to research potential influencers to join our program.
Poor reporting and analytics within each platform within the Pro version.
Somewhat expensive for the functionality provided.
Only 1 user account provided in the Pro version.

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Jeff Thomas

Head of Digital

ShoebaccaRetail, 51-200 employees

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Pricing Details

General

Free Trial

—

Free/Freemium Version

—

Premium Consulting/Integration Services

—

Entry-level set up fee?

Starting Price

—

Echobox Editions & Modules

—

Additional Pricing Details

—

General

Free Trial

Yes

Free/Freemium Version

Yes

Premium Consulting/Integration Services

Yes

Entry-level set up fee?

Starting Price

Hootsuite Editions & Modules

Edition

Professional	$49.00¹
Team	$129.00²
Business	$599.00³
Enterprise	Contact for Pricing

per month (1 user / 10 social profiles)
per month (3 users / 20 social profiles)
per month (5, up to 10 users / 35 social profiles)
none

Additional Pricing Details

For feature comparison across our different plans, please visit: https://www.hootsuite.com/plans

Likelihood to Renew

No score

No answers yet

No answers on this topic

Hootsuite 8.8

Based on 80 answers

At this time we are satisfied that Hootsuite offers the most of what we are looking for at the most reasonable price point. As the social media landscape and monitoring/scheduling software changes, so do our needs. We re-evaluate our tools semi-annually or as new tools emerge onto the market. If we find at any point that we aren't gaining an advantage, then we are open to switching products.

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Laura Pence

President/Owner

Social Savvy Geek, LLCMarketing and Advertising, 1-10 employees

View all 80 answers on this topic

Usability

Echobox 8.6

Based on 7 answers

Echobox is simple, efficient, easy-to-use, and easy to understand. It is one of the simplest tools to help community managers or journalists (in my case) to publish on a corporate page with no hassle and in a quick manner. Such a tool is such a gift and time-saver when every little action counts in a day!

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Verified User

Employee in Social Media

Media Production Company, 5001-10,000 employees

View all 7 answers on this topic

Hootsuite 9.0

Based on 27 answers

The layout of horizontal columns for each stream or search is a very cumbersome way to display information. There isn't an easy way to sort, filter, or otherwise re-organize the streams to limit the current view to relevancy. This is one of the primary reasons why we plan to move to another platform.

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Matthew Hardesty

Founder

UpticaMarketing and Advertising, 1-10 employees

View all 27 answers on this topic

Reliability and Availability

No score

No answers yet

No answers on this topic

Hootsuite 10.0

Based on 36 answers

Any outages are communicated in advance and have not been a problem. We let our clients know based on communications from HootSuite.Since we operate 24/7 with multiple shifts, planned outages can interfere with our operations, but we can always work around it.

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Verified User

Manager in Marketing

Marketing and Advertising Company, 51-200 employees

View all 36 answers on this topic

Performance

No score

No answers yet

No answers on this topic

Hootsuite 10.0

Based on 32 answers

Hootsuite makes passing on articles from the web very easy- when it works! I have had a number of gliches with Chrome where it does not open properly and the solution (after some toing and froing with support) was to uninstall and reinstall. The support staff are always very helpful (which is great!) but the gliches..... well, they suck when you are already busy!

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Michael Royal

CEO

Emma McLean KindergartenManagement Consulting, 1-10 employees

View all 32 answers on this topic

Support Rating

Echobox 8.6

Based on 19 answers

When there have been problems, they’ve usually been resolved very quickly. Some issues have occurred such as not being able to download images or posts not going out when the service has crashed, but they’re also very open to feedback. The option to download pictures loaded into the feed stories was my suggestion; saving us time creating new images and getting the posts out quickly

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Ross Perkins

Sport social media manager - The Sun

News UKOnline Media, 5001-10,000 employees

View all 19 answers on this topic

Hootsuite 8.2

Based on 178 answers

Overall support is very good. Whether it is about giving demonstration, giving a hands on for features, & functionality, Hootsuite customer care team is always up for it. I remember an instance where I was pretty new to use the hootsuite and so asked the hootsuite team for help. With in 1 hour, they assigned a person who gave me complete demonstration of application and helped me in overall functionality and usage of it

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Verified User

Account Manager in Marketing

Marketing & Advertising Company, 11-50 employees

View all 178 answers on this topic

In-Person Training

No score

No answers yet

No answers on this topic

Hootsuite 6.0

Based on 1 answer

Very easy to teach and learn

Read full review

Jessica Rudolph

Search Specialist

MindshareMarketing and Advertising, 11-50 employees

View all 1 answers on this topic

Online Training

No score

No answers yet

No answers on this topic

Hootsuite 10.0

Based on 8 answers

Would rate it a 10. We received two hours of online training and it was of very high-quality. HootSuite also offers HootSuite University which is an extremely comprehensive training portal with self-paced quizzes, training webinars and videos, best-practice papers, product certification, and access to a network of external experts. This is a fantastic resource.

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Verified User

Employee in Information Technology

Media Production Company, 11-50 employees

View all 8 answers on this topic

Implementation Rating

No score

No answers yet

No answers on this topic

Hootsuite 10.0

Based on 65 answers

One person of the organization must take the time to understand the product throughly. Next that person should work with the Hootsuite team to maximize the architecture of your platform and mitigate any problems that may crop up. Also, if a team members voices a concern or is having a problem roll your sleeves up and help them if not it can kill support for the product and end any chances of a renewal. Lastly, set aside enough time to allow for training and refresher training. Solve all problems ambiguity can not be permitted

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Edgar Carpenter IV

Director of Social Media

United States Marine CorpsMilitary, 1001-5000 employees

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Alternatives Considered

We use the Echobox ranking for sharing and resharing the content at the best moment, plus we can edit the titles and the images before publishing on social networks. With Zapier, for example, we publish the content when the RSS feed was updated. Now we can reach the best moment of the day to share.

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Federico Aikawa

Social Media Lead at Todo Noticias

ArtearMedia Production, 501-1000 employees

View all 49 answers on this topic

Hootsuite is a budget-friendly option for us because it has a free version. I know that the other social media management software is more powerful, but they are also a lot more expensive. We've used the free version and been happy with the benefits it can provide. It's also pretty intuitive and user-friendly, so not a steep learning curve, just jump in and start working.

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Verified User

Professional in Professional Services

Higher Education Company, 1001-5000 employees

View all 291 answers on this topic

Scalability

No answers on this topic

We haven't needed to scale it all.

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Verified User

Strategist in Marketing

Hospital & Health Care Company, 1001-5000 employees

View all 291 answers on this topic

Return on Investment

Higher click-through rates on articles shared to social.
An increased volume of social posts across all pages through automation, leading to more eyes on more articles.
Automation has led to more time for other tasks.
Digital subscriptions have increased steadily since implementing Echobox.

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Verified User

Employee in Social Media

Online Media Company, 201-500 employees

View all 49 answers on this topic

This product has a direct correlation with our ability to post blogs so without this tool, we would have not been able to post much.
It has made so many tasks so quick and prompt that it has altogether saved a significant amount of our time.
Their customer support is pretty consistent and that is what I really like about them.

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David Braun

Financial Accounting Consultant

EYAccounting, 10,001+ employees

View all 291 answers on this topic

Screenshots

—

See All (5) Hootsuite Screenshots

Echobox

Hootsuite

Echobox

Hootsuite

Boolean keyword searches

Filtering out noise/spam

Sentiment analysis

Broad channel coverage

Echobox

Hootsuite

Content planning and scheduling

Audience targeting

Content optimization

Workflow management

Echobox

Hootsuite

Automated routing and prioritization

Customer interaction histories

Bulk actions

Echobox

Hootsuite

Lead generation

Content marketing

Paid media management

Campaigns and promotions

Echobox

Hootsuite

Twitter

Facebook

LinkedIn

Google+

Instagram

Pinterest

YouTube

Echobox

Hootsuite

Campaign success analytics

Real-time tracking

Competitor analysis

Echobox

Hootsuite

Role-based user permissions & privileges

Mobile access

Echobox

Hootsuite

Echobox

Hootsuite

Echobox

Hootsuite

Echobox

Hootsuite

Echobox

Hootsuite

Echobox

Hootsuite

Echobox

Hootsuite

Echobox

Hootsuite

Echobox

Hootsuite

Likelihood to Recommend

Echobox

Hootsuite

Pros

Echobox

Hootsuite

Cons

Echobox

Hootsuite

Pricing Details

General

Free Trial

Free/Freemium Version

Premium Consulting/Integration Services

Entry-level set up fee?

Starting Price

Echobox Editions & Modules

Additional Pricing Details

General