Informatica Cloud Data Quality vs. ZoomInfo Operations

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Informatica Cloud Data Quality
Score 8.5 out of 10
N/A
The vendor states that Informatica Data Quality empowers companies to take a holistic approach to managing data quality across the entire organization, and that with Informatica Data Quality, users are able to ensure the success of data-driven digital transformation initiatives and projects across users, types, and scale, while also automating mission-critical tasks.N/A
ZoomInfo Operations
Score 7.6 out of 10
N/A
ZoomInfo OperationsOS/RingLead is a comprehensive data quality management platform for sales and marketing operations teams to clean, enrich, and route their go-to-market data.N/A
Pricing
Informatica Cloud Data QualityZoomInfo Operations
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Informatica Cloud Data QualityZoomInfo Operations
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeRequired
Additional Details
More Pricing Information
Community Pulse
Informatica Cloud Data QualityZoomInfo Operations
Top Pros

No answers on this topic

Top Cons

No answers on this topic

Features
Informatica Cloud Data QualityZoomInfo Operations
Data Quality
Comparison of Data Quality features of Product A and Product B
Informatica Cloud Data Quality
8.9
6 Ratings
2% above category average
ZoomInfo Operations
-
Ratings
Data source connectivity9.36 Ratings00 Ratings
Data profiling9.26 Ratings00 Ratings
Master data management (MDM) integration8.96 Ratings00 Ratings
Data element standardization8.26 Ratings00 Ratings
Match and merge8.76 Ratings00 Ratings
Address verification9.06 Ratings00 Ratings
Best Alternatives
Informatica Cloud Data QualityZoomInfo Operations
Small Businesses
HubSpot Operations Hub
HubSpot Operations Hub
Score 8.0 out of 10
HubSpot Operations Hub
HubSpot Operations Hub
Score 8.0 out of 10
Medium-sized Companies
IBM InfoSphere Information Server
IBM InfoSphere Information Server
Score 8.1 out of 10
IBM InfoSphere Information Server
IBM InfoSphere Information Server
Score 8.1 out of 10
Enterprises
IBM InfoSphere Information Server
IBM InfoSphere Information Server
Score 8.1 out of 10
IBM InfoSphere Information Server
IBM InfoSphere Information Server
Score 8.1 out of 10
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User Ratings
Informatica Cloud Data QualityZoomInfo Operations
Likelihood to Recommend
9.3
(20 ratings)
8.0
(114 ratings)
Likelihood to Renew
6.6
(14 ratings)
8.2
(6 ratings)
Usability
8.0
(1 ratings)
8.4
(14 ratings)
Availability
9.0
(2 ratings)
9.1
(1 ratings)
Performance
9.0
(1 ratings)
9.1
(1 ratings)
Support Rating
-
(0 ratings)
8.5
(4 ratings)
Online Training
10.0
(1 ratings)
9.1
(1 ratings)
Implementation Rating
10.0
(1 ratings)
10.0
(3 ratings)
Configurability
-
(0 ratings)
9.1
(1 ratings)
Ease of integration
-
(0 ratings)
9.1
(1 ratings)
Product Scalability
9.0
(1 ratings)
9.1
(1 ratings)
Vendor post-sale
-
(0 ratings)
9.1
(1 ratings)
Vendor pre-sale
-
(0 ratings)
9.1
(1 ratings)
User Testimonials
Informatica Cloud Data QualityZoomInfo Operations
Likelihood to Recommend
Informatica
Helps to increase productivity, optimize costs, and democratize data across multiple cloud environments with cloud ETL and ELT. Capacity to integrate data sources at scale and with ease. Has cloud data integration capabilities that cover diverse sets of patterns, use cases, and users ensuring we have well-architected and seamless automated data pipelines.
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ZoomInfo
The application is one that I would highly recommend for your sales team as they are able to seek out information that they would not normally be able to obtain through something like Salesforce or other applications. ZoomInfo for sure is the leader in my opinion in this area and I love the releases and additional features that they are always releasing.
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Pros
Informatica
  • The matching algorithms in IDQ are very powerful if you understand the different types that they offer (e.g., Hamming Distance, Jaro, Bigram, etc..). We had to play around with it to see which best suit our own needs of identifying and eliminating duplicate customers. Setting up the whole process (e.g., creating the KeyGenerator Transformation, setting up the matching threshold, etc..) can be somewhat time consuming and a challenge if you don't first standardize your data.
  • The integration with PowerCenter is great if you have both. You can either import your mappings directly to PowerCenter or to an XML file. The only downside is that some of the transformations are unique to IDQ, so you are not really able to edit them once in PowerCenter.
  • The standardizer transformation was key in helping us standardize our customer data (e.g., names, addresses, etc..). It was helpful due to having create a reference table containing the standardized value and the associated unstandardized values. What was great was that if you used Informatica Analyst, a business analyst could login and correct any of the values.
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ZoomInfo
  • EverString allows us to build account lists based off in-depth firmographic or technographic data. It's far more accurate than trying to build these lists any other way.
  • EverString is fast. Where it might've previously taken us weeks to build lists of this quality, we now can build them in a matter of minutes (and have them ready to be published in a couple of hours).
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Cons
Informatica
  • Several partnerships diminishing the value of technologies
  • Unable to get list of objects from Repository (like sources & targets) that don't have any dependency
  • Scheduling: The built-in scheduling tool has many constraints such as handling Unix/VB scripts etc. Most enterprises use third party tools for this.
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ZoomInfo
  • Contacts underneath Companies can be outdated by 4+ years (left employer years prior).
  • Customer support is not as engaged as a smaller software company might be. Delays in solving issues.
  • Limits in sharing lists, queries, and tags between users under the same account.
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Likelihood to Renew
Informatica
As pointed out earlier, due all the robust features IDQ has, our use f the product is successful and stable. IDQ is being used in multiple sources (from CRM application and in batch mode). As this is an iterative process, we are looking to improve our system efficiency using IDQ.
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ZoomInfo
Would love to keep everstring as part of our tech stack in the future. if we ever have to move from everstring it will be due to budget not the solution itself.
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Usability
Informatica
Easy to use not only for developers but also business users
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ZoomInfo
The rating is simply because the tutorials can be made a lot more interactive. The tutorials are of such a level that it gets boring to a point. Also, another suggestion would be to incorporate pop-up help menus which would I believe help out immensely as well in case of improvement of usage for beginners.
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Reliability and Availability
Informatica
The application works well except an occasional error out while using the system. It usually gets fixed when restarting the Infa server
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ZoomInfo
No problems
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Performance
Informatica
Performance works just fine. It was able to load 200+ business terms, 150+ DQ automation, etc. very well.
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ZoomInfo
Had very good experience when using it
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Support Rating
Informatica
No answers on this topic
ZoomInfo
I’ve had one support request that was addressed and resolved within 30 minutes
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Online Training
Informatica
No answers on this topic
ZoomInfo
It was helpful
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Implementation Rating
Informatica
No answers on this topic
ZoomInfo
Have a plan on how you're going to evaluate. We had a two-month trial period, but a six-month average lead cycle time, making it impossible to evaluate on a purely new-business ROI basis within the trial. We applied the model to our prior data, which demonstrated how much time and effort was devoted to accounts that weren't going to close
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Alternatives Considered
Informatica
Informatica Data Quality has a wide range of cleansing features, that are detailed, professional, and accurate in scaling down the required database. Further, Informatica Data Quality ensures there is proper collaboration, and this fosters businesses to have the freedom of working closely with several programs. Finally, Informatica Data Quality design is authentic and allows personalization.
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ZoomInfo
This has a similar issue to RingLead Capture, as it only returns the data that users themselves update, which is often outdated or incorrect. However, RingLead Route does allow lead assignment and tracking in more ways than LinkedIn Sales Navigator does, which is helpful in visibility of what a full sales team is doing.
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Scalability
Informatica
Scalability works as expected and it is truly an enterprise system.
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ZoomInfo
Hasn’t experienced any issues to doubt reliability
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Return on Investment
Informatica
  • Integration with tools like PowerCenter helped faster delivery of product, and at the same time conversion
  • Reduce overall project cost due to bad data , bad quality, exceptions identified nearing go-live and post production
  • Employee efficiency is increased exponentially due to more automated, customized tool
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ZoomInfo
  • I have just signed a $9M account with the help of this product.
  • I've had to double-check information due to accuracy.
  • More analysis is to be conducted about the team's ROI, as it is early in the process for my company.
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ScreenShots

ZoomInfo Operations Screenshots

Screenshot of Transform, which gives users the ability to standardize record fields to keep data navigable.  Normalize enables users to clean formatting and keep data consistent. Segment allows users to organize and group records according to common criteria or data points.Screenshot of Prevent allows users to combine all of the features of RingLead (deduplicate, enrich, normalize, segment, and route) into one single task.  This can be done in real-time for net new records coming into a CRM, or on existing records when they are updated.Screenshot of Connecting one or more data vendors to RingLead enables the user to utilize enrichment packages and tasks. Bulk enrichment of records from one or more configured data vendors can be performed. Offers filters to target only the specific records to update, updates existing data that may be old or inaccurate, and fills in the gaps where data is missing, and/or normalize and segment records at the same time.Screenshot of record assignments, routed to the right owner for sales or marketing motions. Any Salesforce object can be routed: Leads, Contacts, Accounts, Opportunities, and Cases Advanced Workflow Rules enable users to define conditional logic on unlimited fields with various operators to route Leads to the right user.