What users are saying about
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Top Rated
140 Ratings
15 Ratings

Klaviyo

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Top Rated
140 Ratings
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Score 9.2 out of 100
15 Ratings
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Score 6.2 out of 100

Feature Set Ratings

  • Klaviyo ranks higher in 3 feature sets: Email & Online Marketing, Reporting & Analytics, Platform & Infrastructure
  • Wishpond ranks higher in 1 feature set: Lead Management

Email & Online Marketing

8.1

Klaviyo

81%
7.1

Wishpond

71%
Klaviyo ranks higher in 8/9 features

WYSIWYG email editor

8.1
81%
54 Ratings
7.3
73%
5 Ratings

Dynamic content

7.6
76%
57 Ratings
5.0
50%
6 Ratings

Ability to test dynamic content

7.3
73%
53 Ratings
6.6
66%
6 Ratings

Landing pages

8.0
80%
2 Ratings
9.5
95%
6 Ratings

A/B testing

8.2
82%
55 Ratings
7.0
70%
7 Ratings

Mobile optimization

8.1
81%
58 Ratings
6.6
66%
7 Ratings

Email deliverability reporting

8.4
84%
74 Ratings
6.7
67%
9 Ratings

List management

8.6
86%
60 Ratings
8.0
80%
7 Ratings

Triggered drip sequences

8.8
88%
53 Ratings
7.3
73%
6 Ratings

Lead Management

6.8

Klaviyo

68%
7.1

Wishpond

71%
Klaviyo ranks higher in 2/4 features

Lead nurturing

8.2
82%
43 Ratings
7.0
70%
6 Ratings

Lead scoring and grading

6.7
67%
11 Ratings
7.6
76%
7 Ratings

Data quality management

5.8
58%
13 Ratings
7.3
73%
5 Ratings

Automated sales alerts and tasks

6.7
67%
12 Ratings
6.5
65%
4 Ratings

Reporting & Analytics

7.5

Klaviyo

75%
6.3

Wishpond

63%
Klaviyo ranks higher in 3/3 features

Dashboards

7.9
79%
58 Ratings
N/A
0 Ratings

Standard reports

7.8
78%
55 Ratings
6.3
63%
6 Ratings

Custom reports

6.9
69%
24 Ratings
N/A
0 Ratings

Platform & Infrastructure

7.5

Klaviyo

75%
5.8

Wishpond

58%
Klaviyo ranks higher in 3/4 features

API

8.1
81%
41 Ratings
5.5
55%
6 Ratings

Role-based workflow & approvals

6.3
63%
14 Ratings
5.5
55%
5 Ratings

Customizability

8.0
80%
18 Ratings
6.0
60%
6 Ratings

Integration with Salesforce.com

N/A
0 Ratings
6.4
64%
2 Ratings

Social Media Marketing

Klaviyo

Feature Set Not Supported
N/A
8.0

Wishpond

80%
Wishpond ranks higher in 1/1 features

Social sharing and campaigns

N/A
0 Ratings
8.0
80%
7 Ratings

Attribute Ratings

  • Klaviyo is rated higher in 1 area: Likelihood to Recommend

Likelihood to Recommend

9.2

Klaviyo

92%
61 Ratings
5.9

Wishpond

59%
7 Ratings

Likelihood to Renew

10.0

Klaviyo

100%
2 Ratings

Wishpond

N/A
0 Ratings

Usability

7.9

Klaviyo

79%
3 Ratings

Wishpond

N/A
0 Ratings

Support Rating

9.0

Klaviyo

90%
1 Rating

Wishpond

N/A
0 Ratings

Implementation Rating

10.0

Klaviyo

100%
1 Rating

Wishpond

N/A
0 Ratings

Likelihood to Recommend

Klaviyo

Klaviyo is really built for converting so if you are sending informational content either to your subscribers or internal comms, it is better to look elsewhere. If you send an email of this kind, people will not click and purchase and it will bring down your overall analytics to seem like your click-through, purchase values, etc. rates are low. Klaviyo is great however at flows and getting people engaged when they first subscribe or take certain actions (browse abandonment, cart abandonment, welcome series, etc.)
Anonymous | TrustRadius Reviewer

Wishpond

It's a great platform if you're looking for something to run contests that provide leads and drive user engagement, but if they also incorporated social media management and scheduling, Wishpond would be a 10 by far. It's definitely worth looking into specifically for running contests throughout the year, for a wide variety of companies and industries.
Alison Walkley | TrustRadius Reviewer

Pros

Klaviyo

  • Email automation that nurtured new prospects with education and promotion content.
  • List segmentation. We could segment our list by behavior, purchase history and by demographics. This gave us more views into the customer segmentation.
  • Promotion emails. the high delivery rate of Flash sales, discounts, and promotions that drove sales
  • SMS messaging. We could time SMS messaging to be aligned with email promotion to give a more omni marketing approach to CRM
  • Reporting. Klavio provided excellent reporting by campaign and marketing period. It was able to track open rate, CTR, conversion and revenue.
  • Creative Management. Klavio allowed us to store graphics from previous campaigns and use them in future marketing efforts
  • Campaign Builder. the email builder mechanism is outstanding allowing for graphic, text, shapes and images all to be incorporated in HTML emails
  • Testing. The AB testing function allowed for campaign optimization
Michael Dell'Arciprete | TrustRadius Reviewer

Wishpond

  • Very small learning curve, thanks to wonderful real-time tutorials and help, and drag-and-drop editors.
  • Easy to navigate - there are only 3 main sections of the site (content, lists, and emails).
  • Excellent customer service. I've always gotten prompt answers to any questions I've had.
Kristina Derby | TrustRadius Reviewer

Cons

Klaviyo

  • more access to customer service via phone that instead of live chat
  • segments could be easier to create if there was a clone functionality! I waste a lot of time creating segments that would be saved if I could clone and make edits from previous work I've done
  • there should be functionality to show the over email size before sending, to ensure emails aren't cut off at the end
Anonymous | TrustRadius Reviewer

Wishpond

  • Execution- lots of errors and so much nagging required to get them to meet dates when creating campaigns.
  • Copywriting is rife with grammatical errors.
  • ROI and conversions are very low.
  • Slow communication response times.
  • [In my experience] overall just very ineffective and disappointing.
  • Long contract that is very difficult to get out of.
Anonymous | TrustRadius Reviewer

Pricing Details

Klaviyo

General

Free Trial
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

Starting Price

$0 per month

Klaviyo Editions & Modules

Edition
Email Free$01
SMS.012
EmailStarting at $203
  1. per month
  2. per message
  3. per month
Additional Pricing Details
With Klaviyo SMS, you are charged monthly based on the number of contacts that receive at least one SMS/MMS message during your billing cycle. Your first 50 contacts are free. Then, you can upgrade to a paid plan as your list grows. Each plan includes a maximum number of text messages you can send your contacts during your billing period.

Wishpond

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

Starting Price

$69 per month

Wishpond Editions & Modules

Edition
Basic$691
Pro$1191
Growth$1991
  1. per month
Additional Pricing Details
Yearly plans are 36% off.

Likelihood to Renew

Klaviyo

Klaviyo 10.0
Based on 2 answers
Klaviyo is simply a great solution for e-com email marketing & customer relationship management:
  1. User journey visibility: We can see our clients' customers on their individual user journeys (open email, site visits) to better understand and accommodate your customers.
  2. Flow automation: Creating automated emails that follow up with new leads, those who abandoned carts, purchased.
  3. Email design: So easy to use, and more friendly than some other visual builders that we've used.
  4. Metrics visibility: We can see our clients' metrics very easily and adjust efforts accordingly.
page V | TrustRadius Reviewer

Wishpond

No score
No answers yet
No answers on this topic

Usability

Klaviyo

Klaviyo 7.9
Based on 3 answers
The only reason why I did not give it a 10/10 is that it cannot distinguish purchases that came through subscription recharges instead of purchases that were driven directly by email sends. Other than that, the automation qualities, design features, and segmentation options make this an incredible email platform, and I am very happy with it
Anonymous | TrustRadius Reviewer

Wishpond

No score
No answers yet
No answers on this topic

Support Rating

Klaviyo

Klaviyo 9.0
Based on 1 answer
Their support is always quick and we have recurring meetings with our advisor. they were great when we first started at walking us through the platform and helping us understand how to do the overall setup. They also have a wide variety of articles that cover must issues in a very clear manner that will get you out of a predicament really fast.
Anonymous | TrustRadius Reviewer

Wishpond

No score
No answers yet
No answers on this topic

Implementation Rating

Klaviyo

Klaviyo 10.0
Based on 1 answer
Don't cut corners, do it right the first time, if you take your time to build everything the way you want it then it will run itself. The platform will help you increase revenue as long as you use the tools it provides. Don't be scared to ask questions, the support team will help you get to the next level
Anonymous | TrustRadius Reviewer

Wishpond

No score
No answers yet
No answers on this topic

Alternatives Considered

Klaviyo

While Mailchimp was easy to use, Klaviyo allowed much more customization and flexibility. Klaviyo integrated with all of our apps through Shopify, so it was really a no-brainer when it came down to deciding. The ease of setting up a drip campaign and segmenting the customer base was the icing on the cake, but we were already going to go with Klaviyo.
Anonymous | TrustRadius Reviewer

Wishpond

We choose Wishpond as our first option since we were a startup e-commerce. Klaviyo was a little bit expensive for us and Wishpond really suits pretty well in our budget. Besides, if you don't have so many clients, at a first glance, there are a lot of features that would not be taken advantage of. That is why Wishpond was a better option when we started.
José Ricardo Pacheco Vieyra | TrustRadius Reviewer

Return on Investment

Klaviyo

  • It must reduce its cost.
  • It is a digital marketing tool with so many amazing features that have helped me connect with my audience personally because the data it provides me is always authentic which also helps me to understand what they exactly need.
Alison Crivlare | TrustRadius Reviewer

Wishpond

  • It improves our time invested in frontend
  • It is very easy to use
  • The price of the tool is very affordable
  • It also offers a/b testing which we consider a huge plus
Anonymous | TrustRadius Reviewer

Screenshots

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