Lead Forensics vs. Visitor Queue

If you’re in a B2B space and want to identify companies visiting your site, Lead Forensics is ideal. It helps us spot potential leads that might not fill out a form but are clearly interested in our services. For targeting a large number of individual consumers rather than businesses, Lead Forensics may not be as effective since it focuses more on identifying companies than individual consumers.

We have been using Visitor Queue for a while now. To be honest, we have not seen anything wrong or difficult to use or that can be improved Providing a discount for the startups would be the only thing that we can ask or add Other than that we are pretty satisfied

• The information is detailed & you get a lot of it
• Tagging of people on the site, makes it easy to search and report
• Pages viewed- this helps you see where they spend the most time and gives you a reason to follow up

Incentivized

• Allows you to have more than one website being tracked
• Makes it easy to integrate with other platforms
• Gives you proper tracking information

Incentivized

• The menu could be improved, maybe by giving the chance of a "basic" and an "expert" menu.
• The instructions are good and exhaustive but they might be improved.
• The most difficult part of Lead Forensics is how some colleagues will use it and - should they not understand - they won't. There should be a way to interest even the less technological colleagues that this tool is for their best.

• The companies identified were a mixture of ISPs and companies
• It did not capture as many companies as other products
• That's about it. Not much more I can add.

Incentivized

we are still early stage and costs are a little bit high and we need to have a bigger team to optimize the outcome

It has a clean interface and that in of itself makes it a very usable and effective tool.With small teams, knowing we can all gather around a teams call to do some analyses with the Lead Forensics account manager is always a good exercise that stimulates our thinking and ideas about what other activities we should try to get the best results.

it was pretty straight forward and easy to use with small teams

[Their] support is great, [whether] you call or send in an email. They are always friendly and willing to help. Anytime I can’t figure something out and need to reach out, I always get a response back quick[ly] - and they will always offer to go in and make the change, but I like when they show me so I can do it next time.

Incentivized

we had no problems in getting support

the training was ok, we knew the basics and we didnt need intensive training.

It was easy to implement and we did not have any issiues

Lead Forensics is the best as far as I can tell, but choices that are a fraction of the cost come pretty close. Some places like ThomasNet even throw this functionality in for free now. I guess it's a question of if you view this type of intelligence as a luxury or essential.

Incentivized

I evaluated Lead Forensics. It's very similar to Visitor Queue but more expensive and I would say the only thing that seems to be a bit better is their dashboard is more comprehensive/visual.

Incentivized

• We have generated sales from the information Lead Forensics has provided, even winning business in competitive situations as we were able to get to them at the right time (within hours of visiting our site)
• We have seen the value even when we have missed the sale - for example, we received data from Lead Forensics that someone had spent some time on our site, sales didn't engage them quickly enough, and when they did a few days later, they had already bought from a competitor

• We did not select the tool.
• It was in the top 3 of solutions we looked at
• Again, we had a unique requirement and it didn't fit

Incentivized