Adobe Marketo Engage vs. SWZD Intelligent ABM
Adobe Marketo Engage vs. SWZD Intelligent ABM
Product | Rating | Most Used By | Product Summary | Starting Price |
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Adobe Marketo Engage | N/A | Adobe Marketo Engage (acquired by Adobe in 2018) is a marketing automation platform whose basic features include email marketing, drip nurturing, landing pages, and lead scoring, but other editions offer additional advanced features. Typical customers are B2B firms with complex sales cycles. | N/A | |
SWZD Intelligent ABM | N/A | SWZD’s Intelligent ABM aims to help users plan and execute a more effective conversion-powered ABM strategy with best-in-class data. SWZD and Aberdeen have partnered to provide B2B tech sellers with scale, quality and diversity of data. With the combination of SWZD’s first-party and Aberdeen’s third-party data insights, users get visibility into the entire buying collective - from the boardroom to the server room. According to the vendor, this actionable intent data can be… | N/A |
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Editions & Modules | No answers on this topic | No answers on this topic | ||||||||||||||
Offerings |
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Entry-level Setup Fee | Optional | No setup fee | ||||||||||||||
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Adobe Marketo Engage | SWZD Intelligent ABM | |
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Top Pros | No answers on this topic | |
Top Cons |
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Email & Online Marketing |
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Lead Management |
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Campaign Management |
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Social Media Marketing |
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Reporting & Analytics |
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Platform & Infrastructure |
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Adobe Marketo Engage | SWZD Intelligent ABM | |
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Small Businesses | Vbout Score 9.5 out of 10 | Leadfeeder Score 7.3 out of 10 |
Medium-sized Companies | PFL Direct Mail Platform Score 9.3 out of 10 | LeanData Score 9.8 out of 10 |
Enterprises | PFL Direct Mail Platform Score 9.3 out of 10 | Folloze Score 9.4 out of 10 |
All Alternatives | View all alternatives | View all alternatives |
Adobe Marketo Engage | SWZD Intelligent ABM | |
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Likelihood to Recommend | 8.4 (1134 ratings) | - (0 ratings) |
Likelihood to Renew | 9.0 (146 ratings) | - (0 ratings) |
Usability | 8.0 (98 ratings) | - (0 ratings) |
Availability | 9.0 (25 ratings) | - (0 ratings) |
Performance | 9.0 (30 ratings) | - (0 ratings) |
Support Rating | 8.8 (89 ratings) | - (0 ratings) |
In-Person Training | 10.0 (12 ratings) | - (0 ratings) |
Online Training | 6.7 (29 ratings) | - (0 ratings) |
Implementation Rating | 10.0 (37 ratings) | - (0 ratings) |
Configurability | 6.0 (6 ratings) | - (0 ratings) |
Contract Terms and Pricing Model | 7.9 (4 ratings) | - (0 ratings) |
Ease of integration | 1.6 (9 ratings) | - (0 ratings) |
Product Scalability | 7.0 (10 ratings) | - (0 ratings) |
Professional Services | 9.4 (3 ratings) | - (0 ratings) |
Vendor post-sale | 8.2 (7 ratings) | - (0 ratings) |
Vendor pre-sale | 8.2 (6 ratings) | - (0 ratings) |
Adobe Marketo Engage | SWZD Intelligent ABM | |
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Likelihood to Recommend | Adobe | Spiceworks Ziff Davis No answers on this topic |
Pros | Adobe | Spiceworks Ziff Davis No answers on this topic |
Cons | Adobe | Spiceworks Ziff Davis No answers on this topic |
Likelihood to Renew | Adobe | Spiceworks Ziff Davis No answers on this topic |
Usability | Adobe | Spiceworks Ziff Davis No answers on this topic |
Reliability and Availability | Adobe | Spiceworks Ziff Davis No answers on this topic |
Performance | Adobe | Spiceworks Ziff Davis No answers on this topic |
Support Rating | Adobe | Spiceworks Ziff Davis No answers on this topic |
In-Person Training | Adobe | Spiceworks Ziff Davis No answers on this topic |
Online Training | Adobe | Spiceworks Ziff Davis No answers on this topic |
Implementation Rating | Adobe | Spiceworks Ziff Davis No answers on this topic |
Alternatives Considered | Adobe | Spiceworks Ziff Davis No answers on this topic |
Contract Terms and Pricing Model | Adobe | Spiceworks Ziff Davis No answers on this topic |
Scalability | Adobe | Spiceworks Ziff Davis No answers on this topic |
Return on Investment | Adobe | Spiceworks Ziff Davis No answers on this topic |
ScreenShots | Adobe Marketo Engage Screenshots | SWZD Intelligent ABM Screenshots |