Adobe Marketo Engage vs. Touchpoint MX
Adobe Marketo Engage vs. Touchpoint MX
Product | Rating | Most Used By | Product Summary | Starting Price |
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Adobe Marketo Engage | N/A | Adobe Marketo Engage (acquired by Adobe in 2018) is a marketing automation platform whose basic features include email marketing, drip nurturing, landing pages, and lead scoring, but other editions offer additional advanced features. Typical customers are B2B firms with complex sales cycles. | N/A | |
Touchpoint MX | N/A | Touchpoint MX is an Omni-channel Marketing platform that helps businesses engage customers with marketing campaigns. The solution supports Loyalty, Auctions, Promotions, Surveys, Mobile, Web and Email. The solution aims to help users reduce churn, retain existing customers, increase ROI. Having many disparate systems and no single source of truth for customers can be hard to manage. Touchpoint MX takes care of that issue, and boasts using targeting based on customer behaviours at a fraction of… | N/A |
Adobe Marketo Engage | Touchpoint MX | |||||||||||||||
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Editions & Modules | No answers on this topic | No answers on this topic | ||||||||||||||
Offerings |
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Entry-level Setup Fee | Optional | No setup fee | ||||||||||||||
Additional Details | — | — | ||||||||||||||
More Pricing Information |
Adobe Marketo Engage | Touchpoint MX | |
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Top Pros | No answers on this topic | |
Top Cons |
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Email & Online Marketing |
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Lead Management |
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Campaign Management |
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Social Media Marketing |
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Reporting & Analytics |
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Platform & Infrastructure |
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Adobe Marketo Engage | Touchpoint MX | |
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Small Businesses | Vbout Score 9.6 out of 10 | Vbout Score 9.6 out of 10 |
Medium-sized Companies | PFL Direct Mail Platform Score 9.3 out of 10 | PFL Direct Mail Platform Score 9.3 out of 10 |
Enterprises | PFL Direct Mail Platform Score 9.3 out of 10 | PFL Direct Mail Platform Score 9.3 out of 10 |
All Alternatives | View all alternatives | View all alternatives |
Adobe Marketo Engage | Touchpoint MX | |
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Likelihood to Recommend | 8.4 (1134 ratings) | - (0 ratings) |
Likelihood to Renew | 9.0 (146 ratings) | - (0 ratings) |
Usability | 8.0 (98 ratings) | - (0 ratings) |
Availability | 9.0 (25 ratings) | - (0 ratings) |
Performance | 9.0 (30 ratings) | - (0 ratings) |
Support Rating | 8.8 (89 ratings) | - (0 ratings) |
In-Person Training | 10.0 (12 ratings) | - (0 ratings) |
Online Training | 6.7 (29 ratings) | - (0 ratings) |
Implementation Rating | 10.0 (37 ratings) | - (0 ratings) |
Configurability | 6.0 (6 ratings) | - (0 ratings) |
Contract Terms and Pricing Model | 7.9 (4 ratings) | - (0 ratings) |
Ease of integration | 1.5 (9 ratings) | - (0 ratings) |
Product Scalability | 7.0 (10 ratings) | - (0 ratings) |
Professional Services | 9.4 (3 ratings) | - (0 ratings) |
Vendor post-sale | 8.2 (7 ratings) | - (0 ratings) |
Vendor pre-sale | 8.2 (6 ratings) | - (0 ratings) |
Adobe Marketo Engage | Touchpoint MX | |
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Likelihood to Recommend | Adobe | Touchpoint Group No answers on this topic |
Pros | Adobe | Touchpoint Group No answers on this topic |
Cons | Adobe | Touchpoint Group No answers on this topic |
Likelihood to Renew | Adobe | Touchpoint Group No answers on this topic |
Usability | Adobe | Touchpoint Group No answers on this topic |
Reliability and Availability | Adobe | Touchpoint Group No answers on this topic |
Performance | Adobe | Touchpoint Group No answers on this topic |
Support Rating | Adobe | Touchpoint Group No answers on this topic |
In-Person Training | Adobe | Touchpoint Group No answers on this topic |
Online Training | Adobe | Touchpoint Group No answers on this topic |
Implementation Rating | Adobe | Touchpoint Group No answers on this topic |
Alternatives Considered | Adobe | Touchpoint Group No answers on this topic |
Contract Terms and Pricing Model | Adobe | Touchpoint Group No answers on this topic |
Scalability | Adobe | Touchpoint Group No answers on this topic |
Return on Investment | Adobe | Touchpoint Group No answers on this topic |
ScreenShots | Adobe Marketo Engage Screenshots | Touchpoint MX Screenshots |