Salesforce CMS vs. Webflow

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Salesforce CMS
Score 8.3 out of 10
N/A
Salesforce Marketing Cloud Personalization (formerly Salesforce CMS) is a hybrid CMS allowing users to author content once and deliver it anywhere, in or out of Salesforce. Users create content, define content access, and define channels so they can share content and limit access to appropriate contributors. For an experience built with Salesforce, users can choose from two of the company's “what-you-see-is-what-you-get” (WYSIWYG) tools: Experience Builder and Commerce Page Designer. If the user…N/A
Webflow
Score 8.6 out of 10
N/A
Webflow is a Website Experience Platform for modern marketing teams, used to visually build, manage, and optimize websites that offer both the consumer experience teams expect and enterprise-grade performance and scale.
$18
per month
Pricing
Salesforce CMSWebflow
Editions & Modules
No answers on this topic
Basic
$18
per month
CMS
$29
per month
Ecommerce - Standard
$42
per month
Business
$49
per month
Ecommerce - Plus
$84
per month
Ecommerce - Advanced
$235
per month
Offerings
Pricing Offerings
Salesforce CMSWebflow
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsUp to a 22% discount available for annual pricing.
More Pricing Information
Community Pulse
Salesforce CMSWebflow
Features
Salesforce CMSWebflow
Security
Comparison of Security features of Product A and Product B
Salesforce CMS
8.9
59 Ratings
8% above category average
Webflow
7.8
16 Ratings
5% below category average
Role-based user permissions8.959 Ratings7.816 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Salesforce CMS
8.4
54 Ratings
8% above category average
Webflow
8.2
13 Ratings
6% above category average
API8.453 Ratings8.113 Ratings
Internationalization / multi-language8.544 Ratings8.311 Ratings
Web Content Creation
Comparison of Web Content Creation features of Product A and Product B
Salesforce CMS
7.8
53 Ratings
0% above category average
Webflow
8.1
19 Ratings
4% above category average
WYSIWYG editor7.934 Ratings8.119 Ratings
Code quality / cleanliness8.145 Ratings8.518 Ratings
Admin section7.945 Ratings7.019 Ratings
Page templates7.949 Ratings8.418 Ratings
Library of website themes7.138 Ratings8.315 Ratings
Mobile optimization / responsive design7.645 Ratings9.519 Ratings
Publishing workflow8.045 Ratings8.418 Ratings
Form generator7.944 Ratings7.015 Ratings
Web Content Management
Comparison of Web Content Management features of Product A and Product B
Salesforce CMS
7.9
48 Ratings
6% above category average
Webflow
7.4
19 Ratings
0% below category average
Content taxonomy8.040 Ratings7.114 Ratings
SEO support7.837 Ratings8.516 Ratings
Bulk management8.339 Ratings6.516 Ratings
Availability / breadth of extensions7.942 Ratings7.317 Ratings
Community / comment management7.643 Ratings7.513 Ratings
Best Alternatives
Salesforce CMSWebflow
Small Businesses
ManageWP
ManageWP
Score 10.0 out of 10
ManageWP
ManageWP
Score 10.0 out of 10
Medium-sized Companies
RWS Tridion Sites
RWS Tridion Sites
Score 9.0 out of 10
RWS Tridion Sites
RWS Tridion Sites
Score 9.0 out of 10
Enterprises
RWS Tridion Sites
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Score 9.0 out of 10
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Score 9.0 out of 10
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User Ratings
Salesforce CMSWebflow
Likelihood to Recommend
8.4
(63 ratings)
8.5
(22 ratings)
Likelihood to Renew
9.0
(5 ratings)
10.0
(1 ratings)
Usability
8.3
(48 ratings)
8.6
(14 ratings)
Availability
9.0
(2 ratings)
1.0
(1 ratings)
Performance
8.0
(2 ratings)
1.0
(1 ratings)
Support Rating
9.0
(9 ratings)
6.5
(3 ratings)
In-Person Training
8.0
(1 ratings)
-
(0 ratings)
Implementation Rating
9.0
(1 ratings)
-
(0 ratings)
Configurability
9.0
(2 ratings)
-
(0 ratings)
Ease of integration
9.0
(2 ratings)
-
(0 ratings)
Product Scalability
9.0
(2 ratings)
1.0
(1 ratings)
Vendor post-sale
8.0
(1 ratings)
-
(0 ratings)
Vendor pre-sale
8.0
(1 ratings)
-
(0 ratings)
User Testimonials
Salesforce CMSWebflow
Likelihood to Recommend
Salesforce
When managing a team of 30 or more technician the tools available for a scheduler are incredible. The system sync's quickly so all schedulers can be looking at the same Gantt and see what changes have been made or need to be made. If you have too small of a team this service would be overkill especially given the cost.
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Webflow
Since the purpose in my case is to build a small professional looking site to present project outcomes and other research, I can create custom fields and design experimentations. Webflow builds sites that are super professional, with many amazing templates that don't look cheap. Additionally, I can test responsive layouts. Apart from this, I used 1-2 static pages to illustrate key findings for example what a multilingual site could look like with screenshots without needing CMS in free version, which are all the valuable skills to acquire. Compared to WordPress, Webflow is expensive with limited free features, although it has really cool additional features that will make the site I build stand out.
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Pros
Salesforce
  • It has a very smooth integration with Salesforce and third-party tools, ensuring easy tracking of policies and assets.
  • It also has impressive security features like used-based permissions and encrypted data.
  • Everything can be managed from a centralized place which saves a lot of time.
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Webflow
  • Saves time- because I don't have to do double entry of content.
  • It saves money. I like that it is an all-in-one system, so I don't have to host elsewhere.
  • Flexibility - Webflow provides me with a lot of flexibility in my webpage design, allowing me to adjust pages as needed, depending on the content types.
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Cons
Salesforce
  • I find that the more complex you make things it starts to hit load times quite hard.
  • Additional tracking and analytics for the pages/emails would be nice.
  • Version control with autosaves and regular saves so you can tell the difference with 15-minute intervals.
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Webflow
  • Brand recognition is still behind WordPress, which can make it a challenging sell for clients looking to play it safe in their CMS decision.
  • The CMS is ideal for smaller datasets, but higher content sites introduce some minor challenges.
  • Alignment between designers and developers is key prior to implementation. The flexibility of the platform requires careful planning to avoid over-engineering.
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Likelihood to Renew
Salesforce
It will be too difficult to change to a different software. We are fully integrated, and if things are not working well, it would be way worse to try to move to a different platform.
Read full review
Webflow
It's the perfect balance of GUI and code control
Read full review
Usability
Salesforce
Strengths: - Intuitive for Salesforce Users – If you’re already working within the Salesforce ecosystem, the Salesforce CMS is easy to navigate, with a clean UI, drag-and-drop content management, and reusable assets for quick updates. - Seamless Integration – Since it connects natively with Experience Cloud, Marketing Cloud, and CRM, it allows for efficient multi-channel content distribution without needing extra third-party tools. - AI-Powered Personalization – The ability to deliver dynamic content based on user profiles and engagement data is a huge plus, making content delivery more relevant and impactful. Challenges: - Learning Curve for New Users – If you're not already familiar with Salesforce, the interface can feel overwhelming, requiring training to fully leverage all features. - Limited Customization & Workflow Automation – While it works well for structured content, advanced approval workflows and deep editorial customization are limited compared to enterprise CMS platforms like Adobe Experience Manager. - Media & Design Limitations – Salesforce CMS is not as robust for managing rich media-heavy content, which can be frustrating for teams needing more flexibility in multimedia presentation.
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Webflow
Webflow is very easy for a beginner to get started with and achieve good results, but to achieve an expert level of understanding requires experience and some web development knowledge. HTML5, CSS3 and JavaScript knowledge aren't required to use Webflow, but an expert will know BEM class naming patterns, be able to create reusable elements and design systems, and add 3rd party integrations that require custom code.
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Reliability and Availability
Salesforce
Seen very least outages and it would took more time hardley not more than 10 mins that to with prior advance notice
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Webflow
In my experience, their customer service is an absolute joke, I tried reaching out to them they took forever. I had to keep following up with them as if they never received it in the first place. It’s a new platform, so guidance is needed. Tried the university they offer, in my opinion, it is completely useless, I would just completely move on from this website.
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Performance
Salesforce
Its very quick and not facing any issus in loading if we have good internet bandwidth then it works very well and doesnt gives any issues
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Webflow
In my opinion, it is horrible, the rendering takes forever. I have the newest MacBook and the platform will still lag and slow down on me. I’m not a developer, I am a designer which makes it worst because I am using the features they are providing not extra coding features. In my opinion, it is a horrible platform really, stay away.
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Support Rating
Salesforce
I've never really had to contact support. It's at the point where we have people in the organization that are our specific go-to inhouse support teams for Salesforce. Again, that goes back to what I said about there being a point where just too much is added to Salesforce that you have to hire someone to be the go-to person of Salesforce. There is only so much their support team can do for you. I wouldn't expect Salesforce Support to have any sort of understanding of the weird issues I deal with!
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Webflow
I haven't had to engage them from a support perspective; however, there is a considerable user community for tips/ideas/troubleshooting and the like. I believe the Pro plan supports additional resources but we didn't find that the cost justified the outcome. Overall the need for support has been relatively minor.
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In-Person Training
Salesforce
Since I attended training from one of our senior resource in organizations I didn't face any issues
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Webflow
No answers on this topic
Online Training
Salesforce
N/A. I wasn't present for vendor-provided training.
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Webflow
No answers on this topic
Implementation Rating
Salesforce
I joined post the installtion so not aware much of it but as per feedback its not that hard to setup
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Webflow
No answers on this topic
Alternatives Considered
Salesforce
As our business heavily relies on Sales Cloud, Service Cloud, and Marketing Cloud, we need a CMS that works natively with our existing Salesforce Data. Other platforms would require third-party connectors or custom API development, making integration more complex and expensive. Salesforce allows us to manage content once and distribute it across multiple touchpoints. It also delivers personalized marketing content based on CRM data.
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Webflow
A lot more design control and easier to create a custom site, and then also to scale that site going forward. There's a lot about WordPress I miss, though, when it comes to managing a blog—user permissions, SEO control, edit HTML version of posts.
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Contract Terms and Pricing Model
Salesforce
N/A. I did not help purchase Salesforce and am unaware of our contract details.
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Webflow
No answers on this topic
Scalability
Salesforce
Its highly reliable when it comes to usage with high availability and robust infrastructure
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Webflow
I feel it doesn’t perform the way it’s supposed to and it doesn’t have any beneficial factors to it. In my opinion, there is no reason to use a platform like this when Wix and Shopify, and WordPress exist. I believe Webflow is a platform that shouldn’t exist and it’s only popular because of the hype it received. I tried it and hate it completely.
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Professional Services
Salesforce
N/A. I've never used Salesforce professional services.
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Webflow
No answers on this topic
Return on Investment
Salesforce
  • It allows me to keep a close eye on all of my performance metrics through the Dashboard Reporting, ie what my sales pipeline looks like, how much it's changed in the last 60 days, new opportunities created in the last 7 days, # of emails sent for the week, etc. The ease of the design and output make it really easy to check my progress throughout the day to find where I have holes and am falling short on my personal and work goals. It's resulted in greater transparency with my Mgmt Team and shorter 1-on-1 mtgs with my boss as he can see exactly where I am at all times (to be fair, I'm a senior sales rep, so he pretty much lets me do my job completely unfettered), but it does prove that I am continually producing which recently resulted in a raise I didn't even ask for.
  • The SF repository is so detailed that I don't have to spend tons of time finding frequently used websites attached to a client or see what all interactions with the company look like. Even though I don't use SF for my bulk emails and email sequences, SF provides me with an email to use in the bcc of these emails which links everything back to SF. I find that extremely helpful. This really impacts my efficiency and I can honestly say that once I started using all the functionality of data management, it saved me about 20% of my time/week that I could then allocate towards other revenue-generating tasks like prospecting and account management. The more time I have for those, the better. My year-over-year on accounts 1 year and older just grew by 17% this last year.
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Webflow
  • Webflow vast marketing makes it easy for me to sell the product
  • Webflow has been growing so much in recent year that more and more clients ask for it, and the demand is only increasing.
  • Big companies understand the power of Webflow and big companies tend to have a large budget for their web projects.
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ScreenShots