What users are saying about
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Top Rated
608 Ratings
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76 Ratings

Semrush

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Top Rated
608 Ratings
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Score 9 out of 100

Sprinklr Modern Research

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76 Ratings
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Score 8.9 out of 100

Feature Set Ratings

    SEO

    8.3

    Semrush

    83%

    Sprinklr Modern Research

    Feature Set Not Supported
    N/A
    Semrush ranks higher in 8/8 features

    Keyword analysis

    9.2
    92%
    147 Ratings
    N/A
    0 Ratings

    Backlink management

    8.0
    80%
    140 Ratings
    N/A
    0 Ratings

    SERP ranking tracking

    8.8
    88%
    143 Ratings
    N/A
    0 Ratings

    Page grader

    8.0
    80%
    123 Ratings
    N/A
    0 Ratings

    Competitive analysis

    8.8
    88%
    143 Ratings
    N/A
    0 Ratings

    Site audit / diagnostics

    8.6
    86%
    143 Ratings
    N/A
    0 Ratings

    Site recommendations

    8.1
    81%
    133 Ratings
    N/A
    0 Ratings

    Task management

    7.0
    70%
    88 Ratings
    N/A
    0 Ratings

    SEO Channels

    8.1

    Semrush

    81%

    Sprinklr Modern Research

    Feature Set Not Supported
    N/A
    Semrush ranks higher in 4/4 features

    Local SEO

    7.9
    79%
    123 Ratings
    N/A
    0 Ratings

    Social SEO

    7.5
    75%
    102 Ratings
    N/A
    0 Ratings

    Mobile SEO

    8.2
    82%
    109 Ratings
    N/A
    0 Ratings

    Global SEO

    8.9
    89%
    109 Ratings
    N/A
    0 Ratings

    SEO Platform & Account Management

    8.5

    Semrush

    85%

    Sprinklr Modern Research

    Feature Set Not Supported
    N/A
    Semrush ranks higher in 2/2 features

    Multi-domain support

    8.6
    86%
    110 Ratings
    N/A
    0 Ratings

    Integration with web analytics tools

    8.5
    85%
    115 Ratings
    N/A
    0 Ratings

    Attribute Ratings

    • Semrush is rated higher in 2 areas: Likelihood to Recommend, Support Rating
    • Sprinklr Modern Research is rated higher in 1 area: Usability

    Likelihood to Recommend

    9.2

    Semrush

    92%
    147 Ratings
    8.8

    Sprinklr Modern Research

    88%
    28 Ratings

    Likelihood to Renew

    9.1

    Semrush

    91%
    3 Ratings

    Sprinklr Modern Research

    N/A
    0 Ratings

    Usability

    7.2

    Semrush

    72%
    4 Ratings
    8.2

    Sprinklr Modern Research

    82%
    1 Rating

    Availability

    9.1

    Semrush

    91%
    1 Rating

    Sprinklr Modern Research

    N/A
    0 Ratings

    Performance

    7.3

    Semrush

    73%
    1 Rating

    Sprinklr Modern Research

    N/A
    0 Ratings

    Support Rating

    9.7

    Semrush

    97%
    30 Ratings
    7.4

    Sprinklr Modern Research

    74%
    6 Ratings

    Implementation Rating

    7.3

    Semrush

    73%
    1 Rating

    Sprinklr Modern Research

    N/A
    0 Ratings

    Product Scalability

    9.1

    Semrush

    91%
    1 Rating

    Sprinklr Modern Research

    N/A
    0 Ratings

    Likelihood to Recommend

    Semrush

    This is suited to plan for keywords in a single market, but it struggles when you need to consolidate several markets. It is well-suited to discover new keywords directly related to the ones being used currently to expand the content the company is creating to get better results.
    Anonymous | TrustRadius Reviewer

    Sprinklr Modern Research

    Sprinklr Modern Research offers us a good amount of coverage when we want to search for our chosen keywords or brand mentions across the wider social & news landscape. Certain platforms are of course harder to track than others, while others offer a huge amount of opportunity and Sprinklr does a fantastic job of visualising this. We find that image recognition is one area where there is room for improvement.
    Anonymous | TrustRadius Reviewer

    Pros

    Semrush

    • Great visuals for keyword position tracking, love that you can see the page that is ranking
    • Enjoyed the auto-generated reporting feature (specifically in the context of keyword position tracking)
    • Shows many different and useful views for competitive research
    • Great templated keyword research tools for those who are not as hands-on with SEO
    • I LOVE the Keyword Magic Tool for honing in on longtail, high-opportunity keywords
    Katie Wojciechowski | TrustRadius Reviewer

    Sprinklr Modern Research

    • Product Insight — Being able to add in our products so we can have positive and negative insights.
    • Community Insights — We were able to watch out community and see what they were talking about.
    • Crisis Monitoring — Being able to have dashboards that would monitor for crises across the internet.
    Brittnee Miller | TrustRadius Reviewer

    Cons

    Semrush

    • Extra seats can be expensive, as [an] agency with multiple team members this can be frustrating
    • Backlink data is not great, misses out a lot of backlinks (better off using a specialist backlink tool like Link research tools LRT)
    • Tracking multiple keywords, across multiple clients can be costly
    Daniel Drummond | TrustRadius Reviewer

    Sprinklr Modern Research

    • Include more sources in listening, every time we share listening data with a wider team we also make them aware of listening limitations as our data is very often challenged
    • 'Uncategorized' age category in demographics for listening - it's always a majority which doesn't look great
    • Overall the main feedback is that there is so much data available but it's very difficult to extract any insights from listening/benchmarking. Some inspiration/advice would be much appreciated.
    Anonymous | TrustRadius Reviewer

    Pricing Details

    Semrush

    General

    Free Trial
    Yes
    Free/Freemium Version
    Yes
    Premium Consulting/Integration Services
    Entry-level set up fee?
    Optional

    Starting Price

    $11,995 per month

    Semrush Editions & Modules

    Edition
    Pro119.951
    Guru229.951
    Business449.951
    1. per month
    Additional Pricing Details

    Sprinklr Modern Research

    General

    Free Trial
    Yes
    Free/Freemium Version
    Premium Consulting/Integration Services
    Entry-level set up fee?
    No

    Starting Price

    Sprinklr Modern Research Editions & Modules

    Additional Pricing Details

    Likelihood to Renew

    Semrush

    Semrush 9.1
    Based on 3 answers
    I [previously] used Semrush for many years and I cannot find any other tool being so complete and easy to use.
    Perrine Bettinelli | TrustRadius Reviewer

    Sprinklr Modern Research

    No score
    No answers yet
    No answers on this topic

    Usability

    Semrush

    Semrush 7.2
    Based on 4 answers
    SEMRush has a slight learning curve, but everything is organized really well. Once you learn where everything is, using the software and running reports is incredibly easy. You can easily add new projects, get help for improving on-page SEO, and there are even video tutorials that walk you through the whole system if you still feel uncomfortable with it.
    Tim Sleeper | TrustRadius Reviewer

    Sprinklr Modern Research

    Sprinklr Modern Research 8.2
    Based on 1 answer
    Sprinklr offers an extremely intuitive platform, which supports the creation of dashboards with an array of your own chosen widgets. This means you can have an extremely simple or complex dashboard, depending on your audience.
    Anonymous | TrustRadius Reviewer

    Reliability and Availability

    Semrush

    Semrush 9.1
    Based on 1 answer
    Semrush available when you need it!
    Keith Jones | TrustRadius Reviewer

    Sprinklr Modern Research

    No score
    No answers yet
    No answers on this topic

    Performance

    Semrush

    Semrush 7.3
    Based on 1 answer
    SemRush performs well with few errors!
    Keith Jones | TrustRadius Reviewer

    Sprinklr Modern Research

    No score
    No answers yet
    No answers on this topic

    Support Rating

    Semrush

    Semrush 9.7
    Based on 30 answers
    I'm in a FB group for Semrush paid users and it amazing! They are fast to respond, take suggestions and help with questions. I have not felt alone in using this product at all. Highly recommend their support team. When I had an issue I can jump into the group and they will help get me the right person to help or even tag their programmers to look at something that is going on. Love the group!
    Anonymous | TrustRadius Reviewer

    Sprinklr Modern Research

    Sprinklr Modern Research 7.4
    Based on 6 answers
    We have had some good experiences, especially during renewal periods, but support has suddenly disappeared when the renewal is completed. Also, while we have multiple teams, those deemed more important or more likely to expand their purchase are given more attention. This decision comes from Sprinklr, not internally, so they are prioritizing support for teams which are actually not the teams paying the majority of the money for the service.
    Anonymous | TrustRadius Reviewer

    Implementation Rating

    Semrush

    Semrush 7.3
    Based on 1 answer
    I did it by myself and do not have a comment!
    Keith Jones | TrustRadius Reviewer

    Sprinklr Modern Research

    No score
    No answers yet
    No answers on this topic

    Alternatives Considered

    Semrush

    We have used both Ahrefs and Semrush extensively at our agency and Semrush remains the tool of choice. We find that Semrush has the largest selection of tools & features to use, with the highest accuracy, and provides top-tier analysis recommendations. It's really is the ultimate all-in-one tool when comparing other performance measurement tools in the digital marketing space.
    Joshua Poole | TrustRadius Reviewer

    Sprinklr Modern Research

    They are not included in all the things. It is integrated with different AI technologies. I like working with the Sprinklr team and building my own dashboards for new initiatives. The insights presented about the market are unmatched. See what people say about my brand or category like the hashtag research function for Instagram and Twitter. It would even suggest hashtags. Ease of use—from bullion coding/keyword building to analytics dashboarding
    Pravin Angane | TrustRadius Reviewer

    Scalability

    Semrush

    Semrush 9.1
    Based on 1 answer
    Semrush is flexible and scalable software which can be deployed across multiple departments and sites as needed.
    Keith Jones | TrustRadius Reviewer

    Sprinklr Modern Research

    No score
    No answers yet
    No answers on this topic

    Return on Investment

    Semrush

    • Using Semrush on behalf of our clients, we have seen some impressive growth in organic visibility, traffic, conversion and revenue, across multiple industries.
    • The site checks available with Semrush have helped us to pitch and sell our services, securing new clients.
    Sacha Crowther | TrustRadius Reviewer

    Sprinklr Modern Research

    • It has definitely improved our analytical insights by making the platform flexible enough to be able to deep dive and pull up a report on any metric and drive it.
    • Real-time data is the boss of all. It helps us fix things with engagement team before the damage is done.
    • User friendly UI has made it easy to operate and increase productivity.
    Priya Amarnath | TrustRadius Reviewer

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