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Qubit uses visitor history data to understand different user segments and serve personalized messages to segments using JavaScript. It is available as either a managed or self-service model. Data is collected using Qubit's own Universal Variable data model, or by integrating the user's existing model via our API. We combine quantitative data with qualitative visitor feedback to give Qubit users the ability to detect areas for optimization. Using JavaScript means that changes do not have to be hard-coded into the site, giving marketers and ecommerce teams greater power to implement changes outside of the development cycle. Users can A/B test any changes to their site using Qubit, and our user interface lets them know when the necessary sample size, and what the test results are. Qubit also allows users to bring different silos of information together to provide a holistic view of their marketing channels, and understand what action will have the greatest impact on their overall business. Qubit has received investment from Balderton and Accel totalling more than $36 million.https://dudodiprj2sv7.cloudfront.net/product-logos/7U/U0/7LQJX3DQ4V7D.JPEGQubit - Why we use it and why you should too.Qubit is used by a wide variety of departments within the company and in many different ways. My first experience with Qubit was when I had been tasked to change one of the tracking tags on our website. Due to the seamlessness that Qubit delivers these tags I didn’t even realise that we had a tag manager and was amazed to find out exactly how powerful and useful Qubit was. These days I use the Qubit services on a daily basis to create and deploy A/B tests to our website to improve customer experience and increase conversion rates.,The feedback and help received from Qubit is one of their best aspects. At any point during the creation of tests, if I had any concerns or queries I could contact someone from Qubit and expect a reply within the hour. The ease and speed in which using the tools Qubit provide became second nature. Everything you've come to expect from an IDE packed into a browser window, from intellisense to SASS compiling.,The documenation regarding the Deliver and Opentag services is sometimes lacking. If it does exist then it isn't usually enough for a beginner to get started with. The simple mode within Qubit Delivery could do with slightly more to it than it currently provides. Being able to create prebuilt elements that can be used in simple mode would be beneficial. At the moment these premade elements are limited to a few that fit only very niche requirements.,10,One of the most useful features of the Qubit Deliver platform was how easy it was to control every aspect of when and where the tests are shown. This means from what time, what device, what page, everything. Using this we were able to have temporary countdowns placed onto the website that started at a set time, had the exact style and wording we wanted and could be timed within the Deliver platform exactly when to revert back and hide the countdown. This saved a lot of time and releases if it had to be done outside of Qubit.,The reports generated from the tests completed on the website have been the deciding factor in a large amount of decisions within the company. The fact that Qubit isn’t merely the middleman to deliver tests and provide tags is one of their best features, they are included in the whole process from the design and implementation all the way through to the analysis of the results and provide suggestions on the ways forward.,Akamai, AppDynamics,9,9,8,8,9A/B tested content deliveryWe use qubit on a daily basis both for A/B testing and content delivery. Implementing new functionality in qubit is much faster than asking developers to made some changes (and we actually measure the impact of those changes!). We also use qubit for personalisation and delivering "hand-picked" offers for selected segments and groups of customers.,Fast and reliable Support from the qubit engineers,Segmentation in showing results of A/B test Simple mode builder,8,In selected times of the day and days of the week we present a personalised message for a preselected group of customers. Customers who never bought that product in the past are not affected by that experiment.,Optimizely,We can easily measure what impact the changes we made have on the conversion rate.,,SmartFocus, Adobe Photoshop, Trello,9,8,8,10,10,10,7Good testing and personalisation platform, not suitable as one-stop-shopQubit is used to create either A/B tests or personalisation experiences. A/B tests are typically developed by a dedicated person in the Tech team, based on a marketing request. They are not meant to be reusable. Personalisation experiences (e.g. banners, marquees, etc.) are created by a dedicated person in the Tech Team, based on a marketing request. They are then reused and modified by the marketing team to update the copy, images, triggers, etc.,A/B tests for front-end related changes. Complex experience personalisation (requiring coding). Complex management of segments.,DIY/Marketing-friendly personalisation. Multi-variate test or complex test setup. Programmatic experiences.,7,We use Qubit to deliver A/B tests, which have allowed us to improve our conversion rates and revenue per visitor by testing different page layouts / features. We also use Qubit to enable marketers to take control of merchandising experiences (e.g. banner, marquees, etc.), which have been previously created by someone with technical knowledge.,,We do not use Qubit as an end-to-end data management platform due to lack of flexibility and high cost.,We have used it to to create more complex segments, looking back in time, to deliver targeted experiences. We have not used it to generate customer insights as the tools/dashboard in the "basic" version of Qubit are too limited and the advanced features are overly expensive - we are instead invested in dedicated data platforms.,Google Analytics,4,7,7,7Powerful optimisation toolWe currently use Qubit as a tool within our digital marketing team. With data-driven insights, we create A/B tests for several of our websites, with the main goal usually being to increase conversion. We also use Qubit to serve website content to our customers in order to help us promote current offers, and products.,Account management is fantastic, and you are always kept aware on the progress of tasks. Qubit is not afraid to make suggestions/recommendations to your ideas to further improve them rather than just accept your initial ideas without question. Website event tracking has proved extremely useful for our analysis.,I have experienced multiple glitches with the simple mode editor. Tests sometimes take a while to build and QA although they always try to prioritise based on your feedback.,8,We have run many tests using Qubit to enhance conversion rate, but also customer experience. We have been able to segment based on location, search terms etc., to ensure we are personalising our customer service as much as we can at present. We also use Qubit's Visitor Feedback tool to get insights from our customers of their experiences on the site. From this feedback, we are able to implement changes to improve our site.,,We are able to analyse A/B test results in more detail, especially when conversion rate isn't the main goal. We are able to provide concrete analysis for our stakeholders.,Mostly through A/B testing. Through real-time data, we are able to see very quickly whether or not a test is working and therefore make recommendations based on these results.,Oracle Eloqua, AppsFlyer, Swrve,8,6,8Queue up for Qubit!1. CRO development 2. A/B build and reporting 3. Implementing onsite content / merchandising where we cannot access via our CMS 4. Onsite personalisation experience management We use Qubit solely within the Marketing department as this team is responsible for onsite content, UX and of course marketing/merchandising activity.,Being able to inject content into the exact places you want, and further target segments/devices etc. easily. Now that we've got our UV setup correctly, it's very powerful in its ability to target users, and pinpoint experiences without limitation. Capturing exit survey content and details in one place is very useful.,Reporting could be improved, providing more stats such as projected value calculation, clicks, impact from other experiences live etc. Content production should be a hybrid of Basic (full GUI view) and Expert (only code view). We should be able to access the HTML/CSS and write this ourselves, letting the system manage the JS. Also, content production should be responsive - allowing us to build experiences for Mobile and Desktop in one experience. Qubit engineering and QA takes a long time to turn around. We should be looking at days rather than weeks. Setting a go-live and end dates to experiences would be really useful!,10,We have used Qubit more for CRO than for full on personalisation and complete journey restructuring. All in good time.,We feel liberated, being able to do anything we feel is right. And we can test the theory first - taking opinion/emotion out of the equation. Let the numbers speak for themselves. We are able to test and refine development ideas first - before having to raise any internal Dev tickets. Amazing!,Yet to do so efficiently - I'd like to probe this further with our account manager.,UserReplay, Sailthru, Slack, Asana, Google Analytics, Nextopia,8
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Qubit
194 Ratings
Score 8.2 out of 101
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Qubit Reviews

Qubit
194 Ratings
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Score 8.2 out of 101
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Adam Rooney profile photo
January 06, 2018

Review: "Qubit - Why we use it and why you should too."

Score 10 out of 10
Vetted Review
Verified User
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Art Bukowski profile photo
December 21, 2017

Qubit Review: "A/B tested content delivery"

Score 8 out of 10
Vetted Review
Verified User
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Support

10
We were considering adding a new 3rd party supplier to our website. Qubit came to us with ideas of how to measure and test the success of the 3rd party. The report we were able to generate gave us the result split by different aspects, not only general conversion rate but also a few others interesting numbers, which helped the company to make a decision to renew the contract or look for a better solution.
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January 02, 2018

Qubit Review: "Good testing and personalisation platform, not suitable as one-stop-shop"

Score 7 out of 10
Vetted Review
Verified User
Review Source

Support

4
Qubit's technology is pretty good but support doesn't follow. New features are often introduced with limited documentation, no example or use cases. Frequently, our contacts at Qubit do not know how to answer questions about new features or give incorrect information.
Requests to fix issues, look into bugs or support implementation take too long to be answered.
Qubit is best thought of as a self-service tool rather than a service-augmented SaaS.
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January 01, 2018

Qubit Review: "Powerful optimisation tool"

Score 8 out of 10
Vetted Review
Verified User
Review Source

Support

6
Qubit supply good support on email and direct phone calls, but response times are sometimes slow. There are also not many other ways to get support from them.
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Chris Wood profile photo
December 12, 2017

User Review: "Queue up for Qubit!"

Score 10 out of 10
Vetted Review
Verified User
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Support

8
Qubit is an excellent tool and is constantly being enhanced. Add to it their account success management team, and it's a force to be reckoned with.
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December 06, 2017

Qubit Review: "Excellent all rounder"

Score 8 out of 10
Vetted Review
Verified User
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Support

8
Always found them quick to respond to requests for help, even out of hours. The general tech support is always available if you can’t reach your main contact. They always try to solve your issue or present alternative solutions along with advice for the future.
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December 06, 2017

User Review: "Qubit enhances us!"

Score 10 out of 10
Vetted Review
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Support

9
Qubit are supportive and flexible in providing support. They are happy working out of usual hours, even on weekends and if I have any doubts about the set up of an experience they’re quick to respond and willing to check my work. On particularly big revenue days they monitor our account and they’re quick to identify and problem solve any issues.
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November 29, 2017

Review: "Qubit: a great testing and optimization solution for product and marketing teams"

Score 8 out of 10
Vetted Review
Verified User
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Support

8
Qubit is always fast to respond and supportive, although in the busy periods like black Friday, Christmas and New Year sales it can take them quite a while to solve issues or problems (which is understandable but always leaves room for improvement). Qubit platform is fairly stable so issues don't happen often anyway.
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November 20, 2017

Review: "Qubit - saving development time is a big plus"

Score 8 out of 10
Vetted Review
Verified User
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Support

8
Qubit have nearly always delivered top notch support for everything we've wanted to do, not just resolving integration or process issues but also helping with developing solutions and also troubleshooting or checking over things that we were expecting to work but weren't. I'm more than happy with their support and can only think of one example a few years ago when I needed some support over a weekend and had to figure stuff out ourselves - it's long ago enough now that I can't really remember the details but it wasn't a big problem!
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November 08, 2017

Qubit Review: "A lot of power in a small package"

Score 8 out of 10
Vetted Review
Verified User
Review Source

Support

6
The support quality provided by Qubit is satisfying. Technical level of staff is very good and provided solutions and fixes always work. There are a few downsides though.
  • It's quite expensive and you could be quoted for the time the support staff spends on writing up reply emails.
  • It's happened a few times where a person dealing with one of our queries had left and we had to go through the whole process of explaining the issue again to the new technician
  • The FAQ section and the technical documentation is out of date and quite limited
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November 06, 2017

Qubit Review: "Solid tool to monitor and control the user journey"

Score 7 out of 10
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Support

8
I had weekly calls with my Qubit support team and they took my satisfaction seriously. They documented all issues and were great at following up.
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October 19, 2017

Review: "Qubit is more than software as a service, it's also service as a service, and that makes a big difference"

Score 9 out of 10
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October 19, 2017

User Review: "Qubit are highly recommended"

Score 8 out of 10
Vetted Review
Verified User
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Support

9
Great account management team and constantly communicating to understand customer and organisational needs. Available 24/7 for any queries or issues.
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Bulat Yapparov profile photo
June 05, 2017

Qubit Review: "A/B testing - a lot of potential - data availability is big next step"

Score 6 out of 10
Vetted Review
Verified User
Review Source

Support

9
Team is responsive and empathetic.
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Mark Bloxham profile photo
December 27, 2016

User Review: "Qubit"

Score 8 out of 10
Vetted Review
Verified User
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Sanchia Neilson profile photo
March 17, 2016

User Review: "Qubit - why you should consider it"

Score 9 out of 10
Vetted Review
Verified User
Review Source

Support

9
They are very helpful and responsive, usually issues are resolved very quickly.
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November 24, 2016

Qubit Review: "Easy to use and great support"

Score 7 out of 10
Vetted Review
Verified User
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Support

1
Rotating account managers, unreliable deadlines, results don't always follow requirements.
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March 04, 2016

Review: "Qubit are great for quantifying what difference a change to the website would make"

Score 9 out of 10
Vetted Review
Verified User
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Support

10
Fast response
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About Qubit

Qubit uses rich visitor data to understand different user segments and serve personalized messages to audience segments using JavaScript. It is available on either a managed or self-service model.

Data is collected using Qubit’s own QProtocol data layer, or by integrating the user’s existing model via our API. Quantitative visitor behavioral data is combined with qualitative visitor feedback and ingested data from Qubit users' other systems of record enabling them to identify areas of the site and customer groups to optimize and target with personalization experiences.

Using JavaScript means that changes do not have to be hard-coded into the site, giving marketers and ecommerce teams greater power to implement changes outside of the development cycle.

Users can A/B test any changes to their site using Qubit, and the user interface lets them know what the test results are.

Qubit Features

Has featureWebsite Personalization Technology
Has featureVisitor Analytics and Insights
Has featureBusiness Intelligence
Has featureA/B Testing Platform
Has featureTag Management

Qubit Screenshots

Qubit Integrations

Qubit Competitors

Qubit Customer Size Distribution

Consumers
0%
Small Businesses (1-50 employees)
5%
Mid-Size Companies (51-500 employees)
45%
Enterprises (> 500 employees)Enterprises (> 500 employees)
50%

Qubit Technical Details

Deployment Types:SaaS
Operating Systems: Unspecified
Mobile Application:No
Supported Countries:UK, USA, France, Germany, Netherlands, Spain, Italy
Supported Languages: Our service can process all major languages