What users are saying about
197 Ratings
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Top Rated
3292 Ratings
197 Ratings
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Score 7 out of 100

Google Analytics

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Top Rated
3292 Ratings
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Score 8.6 out of 100

Attribute Ratings

  • Google Analytics is rated higher in 8 areas: Likelihood to Recommend, Likelihood to Renew, Usability, Availability, Performance, Support Rating, Implementation Rating, Product Scalability

Likelihood to Recommend

7.3

Coveo Qubit

73%
116 Ratings
8.9

Google Analytics

89%
184 Ratings

Likelihood to Renew

8.1

Coveo Qubit

81%
29 Ratings
10.0

Google Analytics

100%
50 Ratings

Usability

7.1

Coveo Qubit

71%
17 Ratings
8.0

Google Analytics

80%
6 Ratings

Availability

9.0

Coveo Qubit

90%
6 Ratings
10.0

Google Analytics

100%
5 Ratings

Performance

7.3

Coveo Qubit

73%
42 Ratings
8.0

Google Analytics

80%
1 Rating

Support Rating

6.8

Coveo Qubit

68%
38 Ratings
6.9

Google Analytics

69%
82 Ratings

In-Person Training

8.0

Coveo Qubit

80%
6 Ratings

Google Analytics

N/A
0 Ratings

Online Training

Coveo Qubit

N/A
0 Ratings
10.0

Google Analytics

100%
2 Ratings

Implementation Rating

7.4

Coveo Qubit

74%
16 Ratings
9.0

Google Analytics

90%
13 Ratings

Product Scalability

8.7

Coveo Qubit

87%
6 Ratings
9.0

Google Analytics

90%
1 Rating

Likelihood to Recommend

Coveo Qubit

Qubit is well suited for companies who need to provide a strong business case before implementing any new functionality / changes to their website.It is also great for making in-day changes and showing different content to different types of customersI wouldn't recommend it if you wanted to do only testing or only personalisation - it works best and is most cost effective when doing both together
Anonymous | TrustRadius Reviewer

Google Analytics

A Marketing analyst or paid media analyst is the right person to use Google Analytics. An analyst needs to be technical enough to write the right expressions to fetch correct data. Suppose they are Google Analytics certified, then great. Consumers of this data will be digital marketing managers. The main use case of Google Analytics, as I see it, is web analytics. They can't be used to do campaign analytics or attribution. Though Google Analytics offers these features, I don't find them easy to set up.
Anonymous | TrustRadius Reviewer

Pros

Coveo Qubit

  • Qubit platform uses solid testing algorithms and delivers reliable reporting and analytics of testing campaigns. The dashboard section is easy to use and provides a good high level overview of the core campaign metric performances.
  • On-boarding and implementation of Qubit technology was painless and well handed throughout the entire process even with more complicated platforms.
  • Turn-around time for development and testing of campaigns is extremely fast. This enables the business to have a much higher throughput of tests and allows for quick validation of ideas rather than having to wait for months before a test is ready to go live on production site.
Anonymous | TrustRadius Reviewer

Google Analytics

  • Multiple reports to see website use and behavior
  • Allows you to customize reports with days, weeks, months, and years
  • You can build out a dashboard to easily view stats from multiple websites in one place
  • You can share analytics reports via the dashboard, automatically emailed PDFs or in other formats
Anonymous | TrustRadius Reviewer

Cons

Coveo Qubit

  • While they do work very closely with us, especially our success manager, more involvement on a technical level or a dedicated engineer, would be a great advantage. We develop a lot of experiences in house and, like all companies that dev in house, we have our own way of working. A dedicated engineer that got to know us better as well and understood how we work could only help. Sometimes, a few errors can get through QA due to this.
Anonymous | TrustRadius Reviewer

Google Analytics

  • Data sampling is somewhat inaccurate on the free tier - this is addressed in premium but is expensive.
  • Some of the UI is very similar in naming when presenting different data, some in-situ information might be useful.
  • Gotchas around filtering and data validation.
  • Implementation can be tricky, it can take a lot of time and expertise to get a full, accurate picture of your metrics.
Anonymous | TrustRadius Reviewer

Pricing Details

Coveo Qubit

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Starting Price

Coveo Qubit Editions & Modules

Additional Pricing Details

Google Analytics

General

Free Trial
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

Starting Price

$0

Google Analytics Editions & Modules

Edition
Google AnalyticsFree
Google Analytics 360$150,0002
  1. none
  2. per year
Additional Pricing Details

Likelihood to Renew

Coveo Qubit

Coveo Qubit 8.1
Based on 29 answers
Qubit is currently providing resources and support we do not have internally. Our relationship managers are exceptional and I feel well informed and well supported by their team. The tool is nice, but our contacts from the company are the real reason to maintain our relationship. They work hard for clarity and continue to help us push for additional opportunities.
Zach Shelley | TrustRadius Reviewer

Google Analytics

Google Analytics 10.0
Based on 50 answers
We will continue to use Google Analytics for several reasons. It is free, which is a huge selling point. It houses all of our ecommerce stores' data, and though it can't account for refunds or fraud orders, gives us and our clients directional, real time information on individual and group store performance.
John Laudisio | TrustRadius Reviewer

Usability

Coveo Qubit

Coveo Qubit 7.1
Based on 17 answers
Very simple user interface, built on top of advanced functionality, makes the platform easy to use. The team at Qubit are also very open to feedback and introduce new and useful features fairly often. On the reporting side, the inbuilt dashboard reports are good for a top-level view of test results, and Qubit have made a lot of their output data available should you wish to run your own analysis
Gideon Caspi | TrustRadius Reviewer

Google Analytics

Google Analytics 8.0
Based on 6 answers
Google Analytics provides a wealth of data, down to minute levels. That is it's greatest detriment: find the right information when you need it can be a cumbersome task. You are able to create shortcuts, however, so it can mitigate some of this problem. Google is continually refining Analytics, so I do not doubt there will be improvements
Victor Campos | TrustRadius Reviewer

Reliability and Availability

Coveo Qubit

Coveo Qubit 9.0
Based on 6 answers
I would say that the Qubit account managers are always available for any request. We have a lot of different promotions that could always do with last minute optimizing or changes and Qubit can be relied on to get this changes up and running in an impressive amount of time, so that we don't need to patch live or wait for the next IT sprint. Invaluable to our business.
Miriam Isaac | TrustRadius Reviewer

Google Analytics

Google Analytics 10.0
Based on 5 answers
There are rarely any outages or application errors. If there are errors, the vast majority of the time it is user error and not the fault of Google.
John Laudisio | TrustRadius Reviewer

Performance

Coveo Qubit

Coveo Qubit 7.3
Based on 42 answers
Technology is good for A/B testing and personalisation - allowing any team with a dedicated developer to create test relatively easily and to report/analyse them in a fair amount of details. Some advanced features, especially on the set up of test cells, are dearly missing.Unfortunately, new features are often not free of bugs...Also, support is sub-par, which means new features are realised without proper documentation, example or training (but of our Qubit counterparts and internally).
Anonymous | TrustRadius Reviewer

Google Analytics

Google Analytics 8.0
Based on 1 answer
When creating segments, sometimes Google Analytics will take a bit or more than likely slow down older computers a bit. That said, in general google analytics is extremely reliable and is there when you need it.
John Laudisio | TrustRadius Reviewer

Support Rating

Coveo Qubit

Coveo Qubit 6.8
Based on 38 answers
Qubit are supportive and flexible in providing support. They are happy working out of usual hours, even on weekends and if I have any doubts about the set up of an experience they’re quick to respond and willing to check my work. On particularly big revenue days they monitor our account and they’re quick to identify and problem solve any issues.
Anonymous | TrustRadius Reviewer

Google Analytics

Google Analytics 6.9
Based on 82 answers
The Google reps respond very quickly. However, sometimes they can overly call you to set up an apportionment. I'm very proficient and sometimes when I talk to reps, they give beginner tutorials and insights that are a waste of time. I wish Google would understand my level of expertise and assign me to a rep (long-term) that doesn't have to walk me through the basics.
Sarah Hoffman | TrustRadius Reviewer

In-Person Training

Coveo Qubit

Coveo Qubit 8.0
Based on 6 answers
The training was great, but would be great to have a script or PDF with some explanations of the qubit JS layer. Without the script you can just try to learn on your own, so the training is not as powerfull as it could be. On the other hand - would be great to have training related to reading statistics or personalisation.
Art Bukowski | TrustRadius Reviewer

Google Analytics

No score
No answers yet
No answers on this topic

Online Training

Coveo Qubit

No score
No answers yet
No answers on this topic

Google Analytics

Google Analytics 10.0
Based on 2 answers
love the product and training they provide for businesses of all sizes. The following list of links will help you get started with Google Analytics from setup to understanding what data is being presented by Google Analytics.
  1. How to Use Google Analytics for Beginners – Mahalo’s how-to guide for beginners.
  2. A beginner’s guide to Google Analytics – A free eBook walking you through Google Analytics from setup to understanding what data is being presented.
  3. Getting to Know Your Google Analytics Dashboard – The title says it all! This is a brief post with one goal: to introduce you to the Google Analytics dashboard.
  4. Google Analytics for Beginners: How to Make the Most of Your Traffic Reports– This guide doesn’t cover setup, but it does a great job of helping you to better understand the data being presented.
  5. Google Analytics Video Tutorial 1: Setup – A video presentation that walks you through Google Analytics setup.
  6. Google Analytics Video Tutorial 2: Essential Stats – A video presentation that introduces you to some of the most important data being presented in Google Analytics.
Roy Morejon | TrustRadius Reviewer

Implementation Rating

Coveo Qubit

Coveo Qubit 7.4
Based on 16 answers
Implementation couldn't be easier. All we needed to do was insert the tag. (easy) and set up the data layer. (dev required)This was pretty smooth in comparison to some of the other tools we use on our site, and was done in less than a day.Note : Data needs to be collected for a set period of time before you can accurately rely on the data that you are receiving. This is normal though with everyone else that we have used
Joe Dingley | TrustRadius Reviewer

Google Analytics

Google Analytics 9.0
Based on 13 answers
I think my biggest take away from the Google Analytics implementation was that there needs to be a clear understanding of what you want to achieve and how you want to achieve it before you start. Originally the analytics were added to track visitors, but as we became more savvy with the product, we began adding more and more functionality, and defining guidelines as we went along. While not detrimental to our success, this lack of an overarching goal resulted in some minor setbacks in implementation and the collection of some messy data that is unusable.
Joshua Van Horsen | TrustRadius Reviewer

Alternatives Considered

Coveo Qubit

At the time of taking the product, we found no comparable alternatives. Since then, the product has only grown from strength to strength, so it still does not have any comparable competitors that offer both the technical product and business knowledge that Qubit can. Google appear to offering a competing product which may be one to watch in future, and something for Qubit to keep an eye on
Neil Majithia | TrustRadius Reviewer

Google Analytics

Adobe Analytics and Google Analytics 360 are both paid/premium options for website tracking. Though there are certain use cases when these might make sense (you operate entirely in the Adobe suite, you're a massive company/site that doesn’t mind the price tag on Google Analytics 360), Google Analytics (standard) should be a no-brainer for every company out there. I’d advise still maintaining the account, even if you operate in the Adobe Suite and use Adobe Analytics, for the synergistic benefits of Google indexing/SEO.
Thomas (TC) Riley | TrustRadius Reviewer

Scalability

Coveo Qubit

Coveo Qubit 8.7
Based on 6 answers
Our requirements change throughout the year like most E Commerce retailers. At Christmas and Peak we're dealing with around ten times the usual traffic on the site. Qubit had no problems with this at all, tests continued to fire, and stats were still reported accurately. I don't think that it is the most server intensive .js anyway, but we have seen no issues at all.
Joe Dingley | TrustRadius Reviewer

Google Analytics

Google Analytics 9.0
Based on 1 answer
Google Analytics runs 24 hours a day and rarely do we see any issues with going down or missing particular data
John Laudisio | TrustRadius Reviewer

Return on Investment

Coveo Qubit

  • Faster recognition of customer needs - finding out exactly what customers are doing when they come on site.
  • Assessment of online assets for effectiveness and improvements - facilitated the analysis of 500 online feedback questionnaires for a campaign.
  • Mapping out lead conversion and helping identify opportunities to improve it.
Dennis Wildman | TrustRadius Reviewer

Google Analytics

  • It has helped us gain understanding of what is going on on our website.
  • It has helped us determine areas that need fixing (i.e. pages with extremely high bounce rates may need to be redone).
  • It has helped us understand our biggest avenues for bringing traffic to the website and business in general.
  • It has helped guide our website redesign.
Heide Rembold | TrustRadius Reviewer

Screenshots

Google Analytics

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