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Typeform has found widespread use across various departments and industries as a versatile tool for data collection and survey …
Starting at $30 *Per Month
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What is Typeform?
Typeform is online form and survey software, focused on high-quality visuals and user experience. Users can create surveys, registration forms, tests & quizzes, contests, tutorials, shopping carts, and contact forms, without needing to write code. Typeform offers freemium plan pricing.…
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Popular Features
- Multiple question types (44)9.393%
- Themes (44)8.181%
- Custom logo/branding (42)8.181%
- Survey templates (42)7.373%
Pricing
Essentials
$30
Cloud
*Per Month
Professional
$35
Cloud
*Per Month
Premium
$59
Cloud
*Per Month
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- No setup fee
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- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
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Calculator Typeform -Demo
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Create Lead Generation Form Typeform | Typeform Tutorial | How to create Typeform | Typeform Demo
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Workspace Dashboard Typeform | Demo
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Reverse ETL automation with Typeform, Marketo, BigQuery, and Slack
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Notification Option Typeform | With Demo
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Typeform Example Market Research Survey
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What is Typeform?
Typeform is online form and survey software, focused on high-quality visuals and user experience. Users can create surveys, registration forms, tests & quizzes, contests, tutorials, shopping carts, and contact forms, without needing to write code.
Typeform offers freemium plan pricing. Their basic plan is free for one user; their Pro plan in $35/month for one user (includes logic jump, respondent notifications, calculator, custom thank you screen, hidden fields, payment fields, and 2GB file storage); their Pro+ plan is $70/month for three users (also includes team collaboration, white-labelled typeforms, priority support, and 4GB file storage).
Typeform offers freemium plan pricing. Their basic plan is free for one user; their Pro plan in $35/month for one user (includes logic jump, respondent notifications, calculator, custom thank you screen, hidden fields, payment fields, and 2GB file storage); their Pro+ plan is $70/month for three users (also includes team collaboration, white-labelled typeforms, priority support, and 4GB file storage).
Typeform Videos
How you ask is important
In this Software Unboxing, we demo Typeform. Walking through the steps of taking a template to functional form, this tutorial is a great introduction to Typeform.
Typeform Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | No |
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TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!
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- Recommendations
Typeform has found widespread use across various departments and industries as a versatile tool for data collection and survey administration. Users have utilized Typeform for a range of purposes, including conducting surveys, gathering feedback, and collecting customer reviews. The software has been commended for its user-friendly interface and customizable forms that match company branding, simplifying the data collection process.
Typeform has proven to be particularly valuable in content marketing teams, allowing them to gather insights and recognize pain points through easy and efficient data collection. It has also been widely used in customer success and marketing departments to collect and analyze feedback from SaaS product customers. The software's logic mapping capabilities have made it an ideal choice for conducting large-scale surveys and research, tailoring questions based on respondents' previous answers. Furthermore, Typeform has been praised for its design and layout options, providing a more enjoyable survey experience compared to other platforms like Google Forms.
In addition, Typeform has been employed in various industries such as education, non-profit organizations, event planning, customer engagement, and partner programs. Whether it is building online applications for a non-profit trade school or administrating surveys to qualify job applicants, Typeform has proven to be a time-saving solution that collects data as a whole rather than individually. The ability to add logic jumps within the survey process allows users to customize the experience based on respondents' actions. Integration with CRM systems like HubSpot further enhances the form experience for users by streamlining marketing requests.
While many users have praised the features and capabilities of Typeform, there have been occasional complaints about the customer support provided by the platform. Some users have reported slow response times and problems with problem analysis. Additionally, changes to Typeform's plans have prompted concerns among users about potential issues. Despite these criticisms, Typeform remains a popular choice for individuals and businesses seeking a user-friendly and customizable tool for their data collection needs.
Calculator tool: Users have found the calculator tool in Typeform to be extremely helpful for incorporating complex calculations into their forms, with multiple reviewers praising its functionality and versatility.
Compatibility across devices: Reviewers appreciate that Typeform is compatible with modern web browsers and ensures a seamless user experience across different platforms. This feature has been mentioned by several users as a key advantage of the software.
Integration capabilities: Many users have praised the integration options in Typeform, particularly with products like Zapier and Intercom, which allow for streamlined workflows and automation. These integrations have been described as flexible and time-saving by multiple reviewers.
Confusing User Interface: Some users have found the user interface of Typeform to be confusing and not intuitive, particularly when creating forms or navigating through the platform. They feel that a more streamlined and user-friendly interface would greatly enhance their experience.
Limited Customization Options: Multiple users have mentioned that they find the customization options in Typeform to be limited. This makes it difficult for them to create surveys or forms beyond the provided question options, limiting their ability to gather specific information from respondents.
Lack of Integration with Popular Services: One user has expressed dissatisfaction with Typeform's lack of integration with popular services other than Zapier. They believe that having more native integration options would make it easier for companies to connect Typeform with their existing tools and systems.
Users have made several recommendations for Typeform based on their experiences. Firstly, many users suggest integrating Typeform with Slack as it enhances collaboration and data sharing within teams. Secondly, Typeform is highly recommended as a free and user-friendly alternative to SurveyMonkey. Users appreciate the better overall user experience offered by Typeform. Lastly, users recommend Typeform for its ability to handle large volumes of surveys and collect a large number of responses. It is particularly praised for its customization options and suitability for quickly gathering data.
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Reviews
(1-25 of 27)Companies can't remove reviews or game the system. Here's why
September 13, 2022
Great Features. Execution Needs Improvement
Score 3 out of 10
Vetted Review
Verified User
We have used Typeform to conduct large-scale surveys and research for our company and our industry. Typeform is ideal for the types of surveys we send because it has logic mapping, ie: if a respondent answers a question one way then you can map the next questions they receive. For example, if the survey asks "Is your favorite color red or blue?" Answering "red" might take you one way, while answering blue will take you to a different set of questions.
- Logic mapping
- Easy-to-use for end user
- No protection against bots
- All surveys are posted publicly
- Data integrity easily goes down the drain because of the proliferation of bots, I've found.
April 29, 2022
Typeform is a good value for the cost.
We were using it to collect additional information from people interested in our courses. We were able to do so in a way that didn't hit them with all of the questions on one screen and instead presented them with one question at a time. Due to the integration with our CRM, we were able to filter respondents into separate email sequences to follow-up on some of their responses.
- Presents questions one at a time.
- Provides an eye pleasing platform for submitting information.
- Integrates with my CRM for further follow-up.
- Initially, it was difficult to figure out how to use the endings to drive respondents to different URL's based on their response to a particular question.
- The integration with my CRM was easy to set up, but each time I needed to make changes, I had to delete the integration, then re-connect it, and then re-apply the tags for each response.
January 02, 2022
Typeform makes surveys engaging and conversational!
We use Typeform in every department of our company. From our marketing department using it to create forms for use by customers to our sales department using it capture leads. We have also used it as a part of various social media contests and give-aways to capture user contact information and contest submissions. Another use of Typeform is for internal communications and questionnaires to our staff.
- Surveys
- Quizzes
- Integrations/plugins
- More flexibility for design of forms
- Better user analytics
- Organization of Workspaces
September 20, 2021
[In my Experience:] Pathetic Customer Support
Score 1 out of 10
Vetted Review
Verified User
[I believe] they have poor customer support [and that they] randomly keep changing plans. [I feel] their refund policy is also pathetic. [In my opinion,] there are much better options outside; use them instead of using Typeform. [In my experience,] it, first of all, takes more than 24 hours to even get [the] first response from support teams, and then there [is a lot of] back and forth due to their poor logical ability to analyze problems. [I] strongly feel that their support staff need training on attitude and data analysis.
- Good marketing for [what I feel is] their poor product.
- [They need to] hire better customer support.
- [They need to work on] training customer [support] staff.
- [They need to provide the] right analytical tools [to their staff so that they can] answer customers.
- [They need to work on the] heavy fees charged to their customers.
April 30, 2021
Beautiful, intuitive response collection!
We use Typeform to manage everything from customer surveys and NPS collection to internal processes. Typeform makes it easy to create beautiful, intuitive ways of sharing information. We love how Typeform's team continually improves the product and have seen them introduce some exciting and really helpful features over the last three years.
- Integration with HubSpot for automatic response routing
- Incredibly intuitive, beautiful design.
- Simple to build and deploy.
- Greater form customization, though I understand that by giving users more control, that might impede overall intuitiveness from a respondent's standpoint.
- Better reporting and data export.
- Logic jump is great, but the way it's designed could be clearer—I wish there was a way to see an indent of the questions that would only be asked under certain conditions within the preview itself, not just the form map.
April 22, 2021
The unique form builder
We like to use Typeform at the very beginning of any project, to collect info or validate assumptions with our stakeholders.
- Mobile first
- Great usability, focused on the users (interviewer and interviewees)
- Image research survey
- Customizable survey display
We use Typeform internally and with many of our clients for a variety of reasons. From web contact forms, to process checklists and surveys. We even used it as an "online tax return" system for one of our accounting clients to populate all the data required to process their simple individual tax returns.
- Simple and intuitive user interface.
- Clean and pleasing design with nice quirkiness (like Mailchimp).
- Great level of integrations available and customisations.
- The editor is sometimes not intuitive to start with, but once you know how, it's quite easy and quick to create content.
- The performance is sometimes not that great and the webpage has to refreshed and any edits are lost.
January 18, 2020
A beautiful way to collect beautiful data
We use Typeform both internally and externally. Externally, our customer success team uses it to collect information from our partners before we get to the implementation stage to learn about their training process and product configuration. Inside our org we use Typeform to share information on deals closed to both Accounts Receivable and to customer success. Marketing has also used it to collect webinar registrations (in combination with Zapier).
- Data collection
- Low price
- Collaboration
- Logic Flows
- Good user experience
- No training
- Sharing
- Customization
- Plug in/API access
January 17, 2020
Typeform is the best form and survey tool we have used
When use Typeform in a variety of situations from short, temporary surveys internally to developing complicated online apps, we use Typeform over other form tools because it is easy to set-up, share, and complete. Having a fluid user experience increases results. We also like that seems different from most survey and form tools.
- Logic Mapping
- Creating a fluid, fast user experience for form completion.
- I wish the design scheme and templates choices had more options.
- Direct integrations with our CRM and website solution (HubSpot and Squarespace).
January 08, 2020
Love this service!
We currently use Typeform in a couple of different areas in our organization. We use it for our partner program for a quick and easy way to submit orders. We also use it in our customer experience department for training aspects to provide a seamless transition between materials. Typeform overall is an extremely easy system to use.
- Provides great templates to use.
- You have the ability to build from scratch with a multitude of options.
- The branching can be difficult to understand at the start.
- There are almost too many options.
January 08, 2020
Typeform is for the design-minded!
Typeform is ideal for the design-minded person. It offers design and layout options that Google Forms just doesn't provide and makes actually taking the survey fun for the user. As a company that greatly cares about branding, design, and user-friendliness, Typeform is the solution that makes the most sense in those interests.
- Design.
- Layout.
- Ease of use.
- Overwhelming options.
January 07, 2020
A Software that Delivers What is Promises!
We use Typeform to interact with clients. We created a questionnaire that allows our clients to select options and specifics for their event as it relates to our services. Additionally, we use TypeForm as part of our interview process for applicants that want to work for our company. We use the questionnaire to qualify applicants through scenario type questions.
- Allows for customization to meet your specific needs
- Provides a user friendly platform that doesn't require an outside contractor to create questionnaires
- Though you can learn how to build simple questionnaires fairly easily, but for more complex things it does require some additional knowledge.
- There is no phone support. They only communicate through email and on their business hours (in Spain).
December 04, 2019
Making surveys beautiful and easy.
Typeform was being used across the organization. We used this primarily for surveys to solicit feedback from donors and volunteers to improve our offerings and communication. Having these surveys informed our decisions as we planned from year to year to know we were improving and addressing concerns.
- Usability
- Surveys
- Support
- Filter logic redirects externally
- More customizations
- Pricing
I used Typeform as an application form to qualify people applying for a call with me. It helps me get more information on the people who book a call with me, and also filters out the ones who are not a fit using conditional logic. It's very customizable to each person depending on how they answer a question, which is very suitable for my business.
- Logic Jump. Their logic jump is very easy to understand and implement. I love tailoring questions according to how people answer them.
- Redirection to end pages. It's such a time saver to be able to redirect people to different end pages depending on if they are a fit.
- The conversational experience. I like how Typeform is so unique in its presentation to clients.
- Price. It's expensive. It's why I stopped and switched to another software of $39.50 a year compared to their pricing of $30 a month. My prospects fill in the form regardless of a conversational experience.
- 1 question at a time. It's not very clear how long the form is for people filling it in.
- Typeform branding. You have to pay $59 a month in order to remove the Typeform branding.
May 16, 2019
Powerful Business Surveys That Work
Score 8 out of 10
Vetted Review
Verified User
Typeform is a very Important tool for my department because it makes the collection of data very easy and efficient. Content Marketing is a core part of growing a business in this current age and Typeform has been proven to be an effective tool in helping us get Insights on the areas people need help with. A popular business problem is knowing the right content strategy to deploy, with the data collected from our community via Typeform, we are able to recognize their pain points and find ways to bring them utmost value via the content and also courses that we provide.
- Valuable surveys
- Data collection at scale
- Great Analytics
- I believe that the pricing structure needs work. Even though entry level is free, $35 a month can be a bit tasking for some businesses that are just starting out. I believe that an Intermediate level is needed.
- I also believe that more Templates are needed in the admin section as most people might struggle with setting up for the first time.
We use Typeform with our clients to help them build and create better surveys. We also use Typeform to create surveys for our target audience, clients, and team members. Typeform is a fantastic tool to source information quickly and efficiently. It is used across all departments for our clients, as any team can use it to source relevant information.
- The user experience is very friendly. It's easy to get started and to start creating forms.
- Templates. Typeform has many templates to help save time and create ideas.
- The Basic package has many options and integrations to get form builders started.
- The Typeform branding is only removed at the Pro+ ($70 per month level).
- The option to edit the URL.
- Team members can only be invited at the $70 per month level. By charging a lower price, Typeform might get users to add more team members as opposed to using once account per business/team etc.
February 13, 2019
Typeform, a simple easy to use platform to collect customers information and run surveys.
I use it to run surveys and send questionnaires to clients for them to fill in prior to our coaching sessions. Once the questionnaire is completed, they get the answers straight into their inbox. In addition, I can customize the forms to match ymy company branding and feel. It simplifies the collection of data.
- Customization for forms with many options for data entry.
- Nice look and simple to use.
- Automatic email data to choosen email address.
- Simple and very easy to use.
- Could offer more options for data entry.
- Graphic representation of data.
December 20, 2018
Typefom is best when you need a customizable solution for lead gen forms, customer feedback & feature requests
Typeform was being used by our Sales, Marketing & Product Team to obtain user feedback both on the service aspects as well as product features. While Typeform offers extensive capabilities, it was too much for our needs, especially once we started using Pipedrive which comes with its own form builder. Typeform was used when we used Salesforce and had to be integrated with Zapier - the connection sometimes broke.
- User-friendly
- Accessibility
- Free version
- Pricing for paid version is quite high
- UI is over-complicated for most basic users
November 30, 2018
Solid tool at a solid price
We use Typeform across our whole organization, but primarily for customer engagement. We'll send surveys or quizzes to our audience for engagement purposes, not so much for email capture or the like. We may use it at a tradeshow as part of a prize giveaway (with scoring for quizzes) or maybe as a yearly survey to our entire email base to try and get an idea of what our audience wants.
- Visually appealing. Even though it's become more popular these days, I think Typeform still looks better than most form software available.
- Smart. With easy logic jumping and calculations, you can do some cool things.
- Integrations. To follow the conversion funnel you need integration between systems and Typeform has enough to get the job done (with a little IFTT or Zapier support along the way).
- Embedding on other web pages isn't the smoothest UX yet. There are times when the user is forced to scroll when the viewport has plenty of room and other quirks like that.
- Typeform may need to start offering more visual customization soon. Typeform was really cool when most people had never seen it before, but it's getting so popular it needs something else to stand out.
Our small non-profit trade school does not currently possess a student information database - we piece together databases with applications and softwares to meet our needs. In the case of Typeform, the Marketing & Admissions offices use the software to build out our online application for an individual to apply to our school, with the information filtering into our CRM (HubSpot) by way of Zapier, a software that helps information travel between open source softwares. Marketing also uses Typeform for surveying.
- Typeform is very user-friendly and requires very little knowledge of back end HTML or coding. Building forms in their platform is very easy and quick.
- Typeform has very easy-to-use "skip logic" that allows me to create a better form experience for the end user by changing the form based on the user's previous answers. It is very seamless and smooth, and it helps make the form much more personalized and "smart."
- The analytics are very good, but not quite to the level of "amazing." They give you what you need -- how long it takes people to complete the form, the platform or device they used, etc.
- All in all, Typeform allows your forms to be better than your average form - its not just a simple, vertical form. It can be interactive, it can be smart, and you can use photos to enhance the experience. For me, without a huge budget to build out a full-on application where users can create accounts and such, it works.
- Data transfer off of Typeform can be a challenge. We need to use Zapier to connect Typeform with our HubSpot database, and every time we want to make an update to the form, it often creates the need to re-map the fields in order to transfer the data perfectly.
- A user going "backwards" on the form can be difficult and create an awkward experience for the user.
- The software does not have any feature or way to allow individuals to start a form, leave, come back, and continue. Once someone leaves, it is gone forever. For me and for what I use the software for, it would be amazing if we could allow a user to bookmark their progress, or even create an account to start their application, returning at a later date to finish. Unfortunately, Typeform does not offer this.
- We get real-time respondent notifications, which is great, but the format in which they send the email cannot be replicated when going into the software and viewing results. Exporting submissions comes in the form of a spreadsheet, whereas the notification comes in vertically in order, with the question accompanying the response. So, if you do not save these response in your inbox, you're in trouble.
September 07, 2018
New to Typeform?! Easy Peasy
Typeform is being used in my organization by only myself currently, as we are rather new to using it. Typeform allows for me to collect data as a whole instead of each person emailing it to me one at a time. This has been a time saver on my part, as I do not have to record each person's email, it is collected right on Typeform and I am able to print what I need.
- Typeform does well allowing users to input their own questions. While their templates are awesome, not every organization uses set templates.
- Collecting the data directly on their website in your specific survey is a godsend.
- Truly the only area I feel could use improvement is under the report menu. I have to wiggle around on that tab to get exactly what I am wanting.
July 13, 2018
Visually appealing for responders, hard to learn
We use Typeform for all of our data collection (surveys, applications) for our membership. We also utilize it for internal surveys and weekly updates. We chose typeform for the visual appeal, but what really makes it a great tool is the ability to add logic jumps to your data (ie if someone does x, jump to a certain question etc) and the ability to integrate it to send data to another source using Zapier, which greatly reduces the time needed to move data or make multiple surveys.
- Logic jumps
- Aesthetically pleasing surveys
- Customization
- Integration
- User experience - hard to learn, not intuitive
- Downloading forms directly from Typeform
- Cannot create rules in a spreadsheet (so if you have a lot of rules or you use it for payment, this is a huge hassle)
We're currently using Typeform to gather feedback/data from our current customers for marketing purposes and I'm personally using it for new customers prior to them starting the onboarding process. Rather than waiting to find out answers to basic questions during our initial meeting, we use Typeform to gather that data beforehand to better utilize our time with our customers.
- I love how easy and fun it is to create a form. Adding various fields is so simple and they have a robust variety of fields to choose from.
- Typeform's design is a fresh take on forms. Google Forms needs an update bad because Typeform is such a better experience. Also, you can create jump logic to send registrants to certain questions based on their answers to other questions.
- Not only are the forms wonderful, but they definitely have the users in mind. You can easily create a customized notification email to be sent to anyone you choose, which is beneficial for our team. Also, the overall data and results abilities are great.
- When I first signed up with Typeform, I wasn't taken through any type of setup flow or cues. It would have been nice to have that during the setup process with me being a new user.
- They're templates are great, but I do wish they had a few more to choose from.
- It'd be nice if you could redirect a registrant to a certain page based on an answer to one of their questions. I looked into doing this, but do not believe it's possible yet.
April 24, 2018
Typeform is best in the market
We started using it for marketing (various questions to our customers to develop better marketing strategy). Lately, we've started using surveys in the onboarding process. Typeform solves the same issue across the board: a way to facilitate surveys in ways that have a brilliant design, are simple to create, and easy to review.
- Easy designer that makes creating a good-looking survey really straightforward.
- Powerful abilities, such as logic jumps and calculations.
- Great reporting, viewable in very uncomplicated ways.
- Different visualizations for reports built in.
- Better layout for viewing of all created projects.
April 24, 2018
Typeform is a beautiful way to onboard new clients
I use Typeform currently to collect information from new clients. When we onboard a new client for my marketing company, we need to get information that we use to provide better services. For example, if we're doing branding and graphics for a client, we ask them about their company personality, what colors they like, which designs they like better than others, etc. It's a really streamlined way to collect standard info from clients and it's easy for them to use.
- It's really easy to put together a survey that looks good.
- Clients feel like we're taking care of them because we give them a standard form, but it feels more personalized and stylish.
- It's really simple to share the information we collect with employees at my company.
- I like their older form builder better than the new one. The new one is still easy, but it was better before.
- I would prefer that Typeform integrates better with other software, like my email software.