Overall Satisfaction with Amplitude Analytics
Amplitude is used as our premier product analytics tool for the LXME mobile app, helping us understand quantitative behavior of our users. It helps us understand which features of our app users are using the most, how often do they use the same, time taken for users to activate/place orders and how different cohorts of users in the app behave with respect to each other.
- Feature analytics - measuring frequency of usage
- Time taken by users to convert in funnels
- Actions that drive certain user behaviors in funnels via correlation
- Actions that lead to user drop off in funnels via correlation
- Comparing behavior of two custom user cohorts
- Tracking app uninstalls - very much needed for apps
- User path finders feature can have better visualization, allowing PMs and designers to understand in a much more clear way, the path their users are taking
- Behavior graphs
- Funnels - unique conversion % and time taken to convert
- Conversion/drop off drivers
- Cohort analysis - comparing one or more cohorts
- Helped us determine actions that lead to an increase in install to sign up conversion
- Helped us determine actions that lead to drop off while users invest
- Helped us determine actions taken by paying users, increasing conversion of non-paying users to paid users
Amplitude Analytics & Mixpanel are both evenly matched in terms of features and value. Amplitude Analytics scores better in terms of conversion drives and cohort analysis in my opinion. In addition to that, Amplitude Analytics has done a lot more in terms of guiding organizations in setting up their data analytics stack which becomes very essential while setting up your product analytics suit. Hence, we as an organization opted for Amplitude Analytics
Do you think Amplitude Analytics delivers good value for the price?
Yes
Are you happy with Amplitude Analytics's feature set?
Yes
Did Amplitude Analytics live up to sales and marketing promises?
Yes
Did implementation of Amplitude Analytics go as expected?
Yes
Would you buy Amplitude Analytics again?
Yes