6sense vs. Gong

If you want to create a more targeted ad approach to your marketing strategy, you need 6sense to do it well. If your team is not willing to look at things from an account based approach and are stuck in the old school way of thinking about MQLs, then this may be a tough sell to sales.

Incentivized

Any team that has a direct relationship with a client via a phone or a video call would benefit from Gong. I've worked on sales in the past and these tools are the dream of every leader. I can't think of a better way to get actual material from our performance to give us a better chance to detect areas of improvement and hone our skillset before our next call. Even it's super fast. In merely a few minutes after the call you receive an email telling you that the recording is already ready for us to exploit it

• Product support: They are constantly adding new features and innovating.
• Customer success: Everyone who uses the platform internally is in a customer-facing role and there is a massive amount of self-service and regularly-scheduled live training available.
• Orchestration: We are able to orchestrate account and content acquisition with ease to add qualified accounts to our CRM and kick-start contact acquisition for sales.
• Advertising: The advertising capabilities continue to grow. You can retarget individuals as well as run several different types of banner ad campaigns. They also recently added in-platform support to create LinkedIn campaigns.

Incentivized

• Recommendations to improve (silence time, speaking ratio, etc.)
• Source of absolute truth! So easy to see what meetings have been done, and how it was done. No more he says she says
• Transcription - it has been accurate, and helps when trying to learn how to handle rejections

Incentivized

• Sales Alerts - could provide more information, allow for more orgs to be identified, creating them based on keywords is beyond challenging as I cannot use keyword groups and instead must add each keyword manually.
• Geographic areas - would love to be able to provide one zip code for a segment and ask for a radius of 20,50, etc miles around it, or even just ask for the geographic area relative to a specific city (DC Metro area, as an example)
• RevCity/User Community - it's good and a nice start but the system doesn't provide reminders regularly to go check it out. Most of the posters tend to be 6sensers, and several questions can go unanswered.

Incentivized

• Would like to have Gong use AI to alert me when a customer is at risk for attrition
• Would like to make it easier to search on Accounts. When I type into the search field, sometimes multiple accounts appear, and when I click on one, there's an error.

Incentivized

We have several resources and, although 6sense is valuable, I do not believe it's being used widely enough by the sales team due to lack of training and its complexity. I wish there was a simplified guide for use and more 1-on-1 training.

Incentivized

We love Gong and our customers like it too. We can bring additional value by being to provide a dialogue of all our customer conversations.

Incentivized

The platform is pretty straightforward as far as creating new segments and what's available to do so. The launch of digital advertising has greatly improved in recent months which has been great for our digital team. Adding or removing users and updating integration points is pretty easy as well. Reporting has also been recently updated which makes reporting on usage and ROI much easier too.

Incentivized

Esy and simple to use outside of a few clunky moments with integrating to zoom/gcal or resetting the duration of recordings. Overall it's a really great tool that certainly empowers customer success and account managers to add of ton of value to the customer experience in a really simple way and makes the process more smooth and secure.

Incentivized

So far the one time we ran into issues they were right there to help

Incentivized

Most of the time pages load quickly and the UX is great there are moments like every platform where it is laggy though

Incentivized

Their Customer Success model is delivered as advertised. We're very satisfied with the availability of support. They care as much about our success as we do. We also had an issue where we believed there was an issue in a piece of functionality. They continued to dig until they found the problem and immediately put the fix into a patch.

Incentivized

I give them a 10 because, I have been using Gong for over a year now and have never had issues or concerns go un resolved in a day or two. Their communication is impeccable and their tech support is very hands on and prompt

Incentivized

It was too fast, too complex, no one could follow along. If you miss a step, you're lost for the rest of the time and there is SO MUCH to learn and keep up with.

Incentivized

dont implement it

Incentivized

This is nothing something I'm able to answer

Incentivized

Bombora gives you the data raw, you then determine where you want to integrate it and pull it in. More control, but more work. Also, you need a strong understanding of what you want to do. Demandbase seemed pretty much an Ads platform that uses intent. I love the website personalization that Triblio ABM/ABX Platform offers, but it is a marketing tool. It doesn't offer the same prospecting benefits.

Incentivized

We used to use Zoom recordings but they don't compare, we also had to spend a ton on extra storage while Gong is unlimited. In my opinion, Zoom/etc. provides no insights, no ability to score calls, no collaboration, poor sharing, etc.

Incentivized

I was not involved with the process

Incentivized

Has been used by a few teams cross functionally and the scalability of this product is great as we continue to grow

Incentivized

I was not involved with the process

Incentivized

• 6sense has provided me with a more targeted list of clients to go after, thus allowing me to increase my pipeline.
• 6sense has made cold calling a much warmer experience by identifying keywords our potential clients are searching for.
• 6sense has enabled me to have a more targeted approach when it comes to going after potential clients resulting in a higher win rate for me and my team.

Incentivized

• Greater collaboration across internal teams
• Improved presentation and conversation skills, based on manager feedback and individual assessment
• Improved patience (must fewer instances of interrupting customers thanks to Gong)
• Customers are more confident in their decisions (when they can rewatch demos)
• Better alignment with customers, since we can be truly present on the call then listen to the recording later instead of taking notes in real-time

Incentivized