6sense vs. Gong

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
6sense
Score 8.5 out of 10
N/A
6sense’s ABM platform captures buying signals, transforms data into insights, and makes those insights actionable through automations and alerts that puts marketing's message in front of the right buyers.N/A
Gong
Score 9.1 out of 10
N/A
Gong helps people and companies reach their potential. The Gong Revenue Intelligence Platform™ enables customer-facing teams to take advantage of their most valuable assets – customer interactions, which the Gong platform automatically captures and analyzes. Gong then delivers insights at scale, to empower revenue and go-to-market teams to determine the best actions for winning outcomes. The vendor boasts companies like Morningstar Inc., Paychex, LinkedIn,…N/A
Pricing
6senseGong
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
6senseGong
Free Trial
NoNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
6senseGong
Considered Both Products
6sense
Chose 6sense
6sense is the true leader for AI intent and then some. We use 6sense, Gong and SFDC and they are the perfect trio.
Chose 6sense
We selected 6sense because it was the had all of the capabilities that we were looking for, plus a little more. We took our time with the decision and met with the vendor multiple times, in the end 6sense was the leader in the categories that we cared about the most, segments, …
Chose 6sense
We chose 6sense because:
6sense offers deeper/better, more actionable AI-driven insights into buyer intent
For its comprehensive view across the entire funnel
Chose 6sense
Did not see the same overall benefits of 6sense after exploring other solutions.
Chose 6sense
I am just an IC, wish I could evaluate others!
Chose 6sense
6sense has provided the best intent data to understand buyers that are in-market so we spend more time on them and less time on evangelical sales.
Gong

No answer on this topic

Features
6senseGong
Engagement
Comparison of Engagement features of Product A and Product B
6sense
7.7
140 Ratings
2% above category average
Gong
-
Ratings
Automated routing and prioritization7.8117 Ratings00 Ratings
Customer interaction histories7.9127 Ratings00 Ratings
Syndicated content7.385 Ratings00 Ratings
Personalization7.6115 Ratings00 Ratings
Engagement data tracking8.0135 Ratings00 Ratings
Ad Campaigns
Comparison of Ad Campaigns features of Product A and Product B
6sense
7.8
134 Ratings
2% above category average
Gong
-
Ratings
Ad campaign creation8.0128 Ratings00 Ratings
Display advertising7.9131 Ratings00 Ratings
Contextual advertising7.7110 Ratings00 Ratings
Social advertising7.7116 Ratings00 Ratings
Ad reporting and analytics7.6131 Ratings00 Ratings
Audience Segmentation & Targeting
Comparison of Audience Segmentation & Targeting features of Product A and Product B
6sense
8.2
153 Ratings
8% above category average
Gong
-
Ratings
Standard visitor segmentation8.4150 Ratings00 Ratings
Behavioral visitor segmentation8.0151 Ratings00 Ratings
ABM sales intelligence8.2140 Ratings00 Ratings
Intent Data
Comparison of Intent Data features of Product A and Product B
6sense
8.1
161 Ratings
10% above category average
Gong
-
Ratings
3rd party intent signals8.1159 Ratings00 Ratings
Downstream intent signals8.0152 Ratings00 Ratings
Account identification8.3156 Ratings00 Ratings
ABM Integrations
Comparison of ABM Integrations features of Product A and Product B
6sense
7.7
146 Ratings
1% above category average
Gong
-
Ratings
Automated workflow & orchestration7.7146 Ratings00 Ratings
Conversation Intelligence Software Features
Comparison of Conversation Intelligence Software Features features of Product A and Product B
6sense
-
Ratings
Gong
8.8
183 Ratings
10% above category average
Speech-to-Text Transcription00 Ratings8.8180 Ratings
Keyword Detection00 Ratings9.0178 Ratings
Sentiment Analysis00 Ratings8.1161 Ratings
Speaker Diarization00 Ratings8.8171 Ratings
Call Recording Playback00 Ratings9.5181 Ratings
Call Summarization00 Ratings9.0180 Ratings
Conversion Metrics00 Ratings8.7163 Ratings
Keyword Search & Retrieval00 Ratings8.8176 Ratings
Call Tagging00 Ratings8.8167 Ratings
Integration with CRM Systems00 Ratings8.8159 Ratings
Best Alternatives
6senseGong
Small Businesses
Dealfront
Dealfront
Score 9.6 out of 10
Clari Copilot
Clari Copilot
Score 9.1 out of 10
Medium-sized Companies
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.9 out of 10
Clari
Clari
Score 8.7 out of 10
Enterprises
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.9 out of 10
Clari
Clari
Score 8.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
6senseGong
Likelihood to Recommend
8.7
(252 ratings)
9.2
(625 ratings)
Likelihood to Renew
9.0
(13 ratings)
9.3
(13 ratings)
Usability
8.6
(44 ratings)
9.0
(393 ratings)
Availability
10.0
(3 ratings)
6.4
(2 ratings)
Performance
10.0
(3 ratings)
7.3
(2 ratings)
Support Rating
10.0
(28 ratings)
8.2
(100 ratings)
Online Training
1.0
(1 ratings)
-
(0 ratings)
Implementation Rating
10.0
(4 ratings)
4.7
(6 ratings)
Configurability
10.0
(3 ratings)
7.3
(2 ratings)
Contract Terms and Pricing Model
-
(0 ratings)
7.3
(2 ratings)
Ease of integration
10.0
(2 ratings)
7.3
(2 ratings)
Product Scalability
10.0
(3 ratings)
8.2
(2 ratings)
Professional Services
-
(0 ratings)
7.3
(1 ratings)
Vendor post-sale
10.0
(1 ratings)
7.3
(2 ratings)
Vendor pre-sale
10.0
(2 ratings)
7.3
(2 ratings)
User Testimonials
6senseGong
Likelihood to Recommend
6sense
6sense is well suited for taking a list of accounts and telling you where you should put your focus. It also gives great analytics to show you how well your team is doing. We often have problems with the contact data. It is often incorrect, so our reps cannot get ahold of the right people at the right time.
Read full review
Gong.io
Gong is a wonderful tool to be able to make sure that a call is recorded properly with next steps highlighted by an AI once the transcript has been processed. Our organization uses the clip functionality quite often to share a prospect question internally with the appropriate parties, and the sales and CS teams have it synced to SFDC so they can see the opportunity value associated with each call.
Read full review
Pros
6sense
  • I think one of my favorite features are the Bombora Surge topics, I'm able to take a topic that a segment is really highly active in and create an outbound sequence based on that, just targeting certain personas. Like on the buying committee, identifying activity. I can create an end-to-end campaign just with 6sense data.
Read full review
Gong.io
  • The history is quite useful in many aspects of my daily work, as I have a complete and detailed view of transcribed calls and email summaries of previously exchanged emails.
  • It's like an assistant; I can receive email reminders about things discussed during a video call, such as the upcoming date of a scheduled meeting or notes on certain key aspects the client needs for their order.
  • I can share calls through Gong with my clients. This gives me an added advantage, allowing the client to have reminders or a record of what was discussed without having to worry about manually taking notes.
  • The interface is complex but easy to learn, has many assistant-like features, and can also be integrated into many calling platforms, such as Zoom.
Read full review
Cons
6sense
  • I would love to see more academy and certifications, availability, I think some easier, faster, easy, digestible courses to jump in. Certifications are great but they're very much focused on just those two certifications, so maybe more of a specialization focus on that side as well as some ways to kind of do a quick easy onboarding for first time users or those who have 6sense within their organization but don't know how to jump in and use it right away.
Read full review
Gong.io
  • AI analysis - I'd love to see some more proactive analysis or the ability to set warning signs.
  • Cross-account analysis - I'd like to be able to run the Gong prompts across a set of customers or all calls within a certain range
  • Ease of Zapier accesss - I'd love to see even more connections built to Zapier.
Read full review
Likelihood to Renew
6sense
I love the tool, it makes everything we do more powerful and accurate. I'd shout it from the rooftops any day of the week. Using this tool will take your marketing efforts to the next level, no matter where you're starting from. No need to have prior experience with the tool for it to work for you
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Gong.io
Gong is one of the best if not the best tools we have in or tech stack in terms of ROI and ease of use. The ai features that have been released over the past year have continued to add value and are not just shiny new features that don't get used. It is also an easy to use platform for our sales and customer success reps, takes very little time to become proficient in. The deal boards also provide great visibility into opps for management and leadership
Read full review
Usability
6sense
The platform is pretty straightforward as far as creating new segments and what's available to do so. The launch of digital advertising has greatly improved in recent months which has been great for our digital team. Adding or removing users and updating integration points is pretty easy as well. Reporting has also been recently updated which makes reporting on usage and ROI much easier too.
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Gong.io
By default it automatically provides a lot of proactive information. Out of the box you can get a lot of value from what gets recorded with minimal setting adjustment. The effort you put in to enhancing it just makes it all the more powerful but you do not have to have a dedicated admin to get basic usage out of it.
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Reliability and Availability
6sense
I've never noticed it being down but I rarely log into the web interface
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Gong.io
No answers on this topic
Performance
6sense
Most of the time pages load quickly and the UX is great there are moments like every platform where it is laggy though
Read full review
Gong.io
No answers on this topic
Support Rating
6sense
We hardly needed any support but in the initial days we got some had to contact support for the product understanding, the suppor t was prompt and they were very quick to resolve any issues. The support team is very helpful and gives a lot of importance to unresolved issues.
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Gong.io
I give them a 10 because, I have been using Gong for over a year now and have never had issues or concerns go un resolved in a day or two. Their communication is impeccable and their tech support is very hands on and prompt
Read full review
Online Training
6sense
It was too fast, too complex, no one could follow along. If you miss a step, you're lost for the rest of the time and there is SO MUCH to learn and keep up with.
Read full review
Gong.io
No answers on this topic
Implementation Rating
6sense
I wasn't involved but heard it was great
Read full review
Gong.io
This is nothing something I'm able to answer
Read full review
Alternatives Considered
6sense
6sense sales team spent a lot more time with me building out a use case and example to take back to my team. I appreciated the support and felt confident in getting the help I needed to implement the tech.
Read full review
Gong.io
I've used Chorus at a past company. It seems to do the transcriptions similarly accurately to Gong. Good enough call recording. The call feedback can be done too although maybe not as easily. I do not believe Chorus can create call playlists. I do feel there are a lot less analytics pieces to Chorus too. There are many feature addons in Gong to help sales motions.
Read full review
Contract Terms and Pricing Model
6sense
No answers on this topic
Gong.io
I was not involved with the process
Read full review
Scalability
6sense
Has been used by a few teams cross functionally and the scalability of this product is great as we continue to grow
Read full review
Gong.io
No answers on this topic
Professional Services
6sense
No answers on this topic
Gong.io
I was not involved with the process
Read full review
Return on Investment
6sense
  • One of the big things, I think 6sense does a really good job is increasing the amount of pipeline that is generated within our organization. It's definitely one of the underrated things is I would say mental health, cold calling is very difficult. 6sense really makes it a lot easier to not stress out nearly as much going into these cold calls. Of course it is still going to happen, people are going to hang up, but I felt that people felt more confident going into these phone calls.
Read full review
Gong.io
  • saves a lot of time, mainly thanks to call summaries & next steps as well as workflows allowing to automate communication
  • I could say that generally speaking it does increase revenue because you can do more work in the same period of time > more leads, more opportunities, more sales
Read full review
ScreenShots

6sense Screenshots

Screenshot of the 6sense Revenue Intelligence Platform, which creates a complete signal foundation that converts signals into intelligence and automates AI-powered GTM motions.

Gong Screenshots

Screenshot of Coach reps into sales superstars. Replicate what works by turning objective, data-based guidance into coachable moments for managers, peer-to-peer coaching, and self-driven improvements — without any drama.Screenshot of Find the truth in your pipeline. There are risks hiding in your pipeline, deals, and customer interactions. Get true visibility from contact to close so you can address them and call the right forecast every time.Screenshot of Bet big. And win. Gong’s early insights into what’s working — and what's not — gives your team the confidence to take big-bet initiatives to market successfully.