6sense vs LinkedIn Sales Navigator

Likelihood to Recommend

If your company wants to identify buying intent before the prospect starts talks with a competitor, or before the prospect even concretely defines their needs, 6sense is the answer.

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Parker O'Very

ABM & Marketing Operations Manager

Impartner SoftwareComputer Software, 51-200 employees

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This is also a great tool that we use for a social selling approach. I've personally had lots of success with clients not responding and reaching out through LinkedIn to spark a conversation. What really makes a difference is having a tool that helps analyze businesses and their employees. The other side of this, besides just LinkedIn, is your ability to see companies and individuals as well as send messages without a limit, therefore increasing the effectiveness and scope of the impact for your business. It doesn't always do a great job of pulling in contact data. If you're looking to bulk search individuals this isn't the tool you would want to use.

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Kevin Knudsen

Enterprise Account Development Manager

KeyedIn Solutions, Inc.Computer Software, 51-200 employees

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Feature Rating Comparison

6sense

—

LinkedIn Sales Navigator

7.7

Advanced search

—

8.4

Identification of new leads

—

8.1

List quality

—

7.9

List upload/download

—

6.4

Ideal customer targeting

—

7.7

Load time/data access

—

7.9

6sense

—

LinkedIn Sales Navigator

7.7

Contact information

—

6.9

Industry information

—

7.8

6sense

—

LinkedIn Sales Navigator

7.5

Lead qualification process

—

7.4

Smart lists and recommendations

—

7.2

Salesforce integration

—

6.9

Company/business profiles

—

8.2

Alerts and reminders

—

7.4

Data hygiene

—

7.4

Automatic data refresh

—

7.7

Filters and segmentation

—

7.9

6sense

—

LinkedIn Sales Navigator

6.6

Sales email templates

—

6.6

Append emails to records

—

6.6

Pros

In-market account identification
Website visitor de-anonymizer
Data enrichment
ABM ad targeting
Industry & product innovation

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Parker O'Very

ABM & Marketing Operations Manager

Impartner SoftwareComputer Software, 51-200 employees

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If you're unclear who to target within an organization this product can help.
It also helps in knowing the industries that exist and who your target audience is.

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Kevin Knudsen

Enterprise Account Development Manager

KeyedIn Solutions, Inc.Computer Software, 51-200 employees

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Cons

Reporting is still lack-luster, though they have made significant strides of improvement in the last two quarters
Taxonomy implementation process was a bit rough, likely because we asked for everything to be fast-tracked

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Parker O'Very

ABM & Marketing Operations Manager

Impartner SoftwareComputer Software, 51-200 employees

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The only thing that I would recommend is to have a more robust and in-depth training session. Many of our employees who use LinkedIn Sales Navigator are social media savvy, but they still need assistance and ask lots of questions.
An increase in the number of InMails each month would be a great addition. LinkedIn Sales Navigator allows us to connect with far more leads and contacts than with the free version of LinkedIn, and we sometimes have to wait to send InMails which lengthens the sales cycle.
PointDrive Presentations are an excellent means of promoting our brand, but they can be difficult to 'build' and create. Features such as royalty-free images and recommended copywriting would be a real help.

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Kevan Wilkinson

Digital Content Writer & SEO Specialist

Balboa CapitalFinancial Services, 201-500 employees

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Likelihood to Renew

No score

No answers yet

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LinkedIn Sales Navigator 10.0

Based on 2 answers

This question is a no-brainer. The tool is the industry standard for anyone tied to sales and marketing. The name "LinkedIn Sales Navigator" is synonymous with streamlining relevant customer and account data in an easy to use format that is actionable and intelligent. The focus on continuous improvement and richer means of communicating with customers and prospects is evident each time new features are rolled out. The social component of the tool even includes a gamification component to ensure that peers remain relevant among each other, which is refreshing and enjoyable for those who engage the tool on a daily basis.

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Michael J. Towle

Corporate Sales Executive, Strategic Accounts

TalendComputer Software, 1001-5000 employees

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Usability

No score

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LinkedIn Sales Navigator 8.1

Based on 2 answers

There is always room for improvement, but it is an indispensable tool for any sales organization that is dedicated to their employee's success. This tool has certainly been a game changer for the past 4+ years since the standalone version became available, and each iteration and feature rollout only makes it that much more beneficial to their customer base.

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Michael J. Towle

Corporate Sales Executive, Strategic Accounts

TalendComputer Software, 1001-5000 employees

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Support

No score

No answers yet

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LinkedIn Sales Navigator 9.0

Based on 1 answer

The tool speaks for itself, but the support is definitely a significant portion of why we use the tool. The company cares about their customer's success and it shows. We do not have to wait for long periods of time for the support team to respond; they do so in a timely manner, and virtually always with relevant insights and solutions.

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Michael J. Towle

Corporate Sales Executive, Strategic Accounts

TalendComputer Software, 1001-5000 employees

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Implementation

No score

No answers yet

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LinkedIn Sales Navigator 8.0

Based on 1 answer

I am unsure of the rollout, as I was not involved. I was an early adopter, and I have had a lot of success with the tool personally at multiple organizations, but I have no idea whether the implementation process encountered any errors. I can personally say that it works, and that I have not encountered significant issues with the tool since adoption, although a few issues like messages showing up as being unread even though they have been opened have been an on-again/off-again issues throughout the past few years. Overall, the company is doing a great job, and our implementation seems to have been effective.

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Michael J. Towle

Corporate Sales Executive, Strategic Accounts

TalendComputer Software, 1001-5000 employees

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Alternatives Considered

6sense is the most innovative, accurate, and forward-thinking software in the space

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Parker O'Very

ABM & Marketing Operations Manager

Impartner SoftwareComputer Software, 51-200 employees

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The only other tool I've used similar to Sales Navigator is the free LInkedin. As I've said, it is a great tool for networking and can be used for prospecting. I feel like Linkedin has really spent a lot of time trying to make Sales Navigator a better, more powerful tool for people in sales.

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Gary Kawamura

Enterprise Business Development

AdobeMarketing and Advertising, 51-200 employees

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Return on Investment

It is easier to monitor our ROI on certain campaigns, departments, subclasses, within our sites.
We have less issues with launching campaigns correctly and the site crashing on us while processing and developing these campaigns.

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Verified User

Analyst in Marketing

Retail Company, 10,001+ employees

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It has helped me get into a few prospects that I may not have otherwise. The introduction feature has helped me to make contact and get responses from prospects that I may not have otherwise.

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Rand Sargent

Account Executive

PluralsightInformation Technology and Services, 501-1000 employees

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Likelihood to Recommend

6sense

LinkedIn Sales Navigator

Feature Rating Comparison

Advanced search

Identification of new leads

List quality

List upload/download

Ideal customer targeting

Load time/data access

Contact information

Company information

Industry information

Lead qualification process

Smart lists and recommendations

Salesforce integration

Company/business profiles

Alerts and reminders

Data hygiene

Automatic data refresh

Tags

Filters and segmentation

Sales email templates

Append emails to records

Pros

6sense

LinkedIn Sales Navigator

Cons

6sense

LinkedIn Sales Navigator

Likelihood to Renew

6sense

LinkedIn Sales Navigator

Usability

6sense

LinkedIn Sales Navigator

Support

6sense

LinkedIn Sales Navigator

Implementation

6sense

LinkedIn Sales Navigator

Alternatives Considered

6sense

LinkedIn Sales Navigator

Return on Investment

6sense

LinkedIn Sales Navigator

Pricing Details

General

Free Trial

Free/Freemium Version

Premium Consulting/Integration Services

Entry-level set up fee?

General

Free Trial

Free/Freemium Version

Premium Consulting/Integration Services

Entry-level set up fee?

Rating Summary

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