What users are saying about
Top Rated
498 Ratings
103 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 8.3 out of 100
Top Rated
498 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 8.4 out of 100

Likelihood to Recommend

Adobe Marketing Cloud

If you have a rather large budget and/or several clients to take advantage of the AMC, you would likely benefit from its all-in-one solutions. There are a myriad of excellent tools for digital marketing professionals to take advantage of within the suite, and creating a campaign becomes much more manageable for collaboration and execution through to reporting thanks to the suite's vertically integrated nature.
Jorden Beatty | TrustRadius Reviewer

Workfront

This software works great to track your KPI's and to update and monitor your progress on any assignments that are assigned to your and projects you are working on. For simple to-dos and assignments and tasks, etc. it's really effective with a pick list of choices to choose from to update the status, upload files, log hours work, comment, etc. and inform business stakeholders requesting on the progress of a given workfront request it is less appropriate when it comes too it being complex at first, especially if you don't have any training. Like anything newly learned, it takes time and if you're not experienced with project management software you may find yourself in a bit of frustration using it.
Pricillar Nyokabi | TrustRadius Reviewer

Feature Rating Comparison

Project Management

Adobe Marketing Cloud
Workfront
8.2
Task Management
Adobe Marketing Cloud
Workfront
9.1
Resource Management
Adobe Marketing Cloud
Workfront
8.5
Gantt Charts
Adobe Marketing Cloud
Workfront
8.0
Scheduling
Adobe Marketing Cloud
Workfront
8.0
Workflow Automation
Adobe Marketing Cloud
Workfront
8.1
Team Collaboration
Adobe Marketing Cloud
Workfront
8.7
Support for Agile Methodology
Adobe Marketing Cloud
Workfront
8.1
Support for Waterfall Methodology
Adobe Marketing Cloud
Workfront
8.2
Document Management
Adobe Marketing Cloud
Workfront
8.1
Email integration
Adobe Marketing Cloud
Workfront
7.7
Mobile Access
Adobe Marketing Cloud
Workfront
7.3
Timesheet Tracking
Adobe Marketing Cloud
Workfront
8.4
Change request and Case Management
Adobe Marketing Cloud
Workfront
8.4
Budget and Expense Management
Adobe Marketing Cloud
Workfront
8.6

Professional Services Automation

Adobe Marketing Cloud
Workfront
8.3
Quotes/estimates
Adobe Marketing Cloud
Workfront
7.8
Invoicing
Adobe Marketing Cloud
Workfront
8.4
Project & financial reporting
Adobe Marketing Cloud
Workfront
7.8
Integration with accounting software
Adobe Marketing Cloud
Workfront
9.0

Pros

Adobe Marketing Cloud

  • Content Analysis - Between the Pages report and the participation metrics which show what percentage of conversions a page was involved with, you get an excellent analysis of what content is important and effective, and what is not. With the ability to add up to ten metrics side by side, drill downs, and power tools like Ad Hoc Analysis, you will know exactly where you need better content.
  • Pathing - Adobe Analytics captures every single path of every single visit of every single visitor and puts it at your fingertips. There are tools to aggregate common paths so you find out how frequent they are, lots of good page flow reports, and tools to pick out specific paths that will keep you from being overwhelmed. This has been absolutely invaluable to us as we have learned about how our customers are using our sites and which paths are leading to exits rather than converions.
  • Customization - There are so many custom metrics and dimensions you can add and you can create segments based on all of them, along with the out of the box metrics and dimensions. You truly get an implementation that is specific to your company, your needs, your strategy, and your site.
Gitai Ben-Ammi | TrustRadius Reviewer

Workfront

  • Time management resources are incredibly efficient: One can utilize the platform to give realistic work goals and objectives.
  • Data Management: Workfront enables users to view custom reports, manage projects costs, and much more.
  • Project planning is extremely in depth: One can set and visualize projects in a variety of ways.
Joshua Melder | TrustRadius Reviewer

Cons

Adobe Marketing Cloud

  • Customer services could be improved for smaller clients. Adobe Marketing Cloud provides great support for most of its customers, however, it may not work well enough for smaller engagements.
  • Adobe could offer multiple price options based on the usage, which is missing at the moment.
Anonymous | TrustRadius Reviewer

Workfront

  • I'd like for us to be able to pull reports that are a bit more customized. For example, I want to pull a report that enables me to see what task went past due first to see where and how we can improve. That report currently exists but unfortunately, it pulls in every other task that is past due in the project...instead of me just being able to pinpoint where we start to lose time.
  • I'd like to be able to "pin" documents and Updates within a Portfolio for easy reference when looking at a project as a whole.
Jen Franz | TrustRadius Reviewer

Likelihood to Renew

Adobe Marketing Cloud

Adobe Marketing Cloud 6.5
Based on 2 answers
Although a powerful tool, Google Analytics has been catching up in capabilities and is much simpler to use.As analytics move to the spotlight, more sections in a company want to have access to it. However, creating straightforward reports/dashboards and sharing them with different groups is not a strength of Adobe Marketing Cloud.
Rodrigo Domingues | TrustRadius Reviewer

Workfront

Workfront 8.6
Based on 59 answers
All that I've said already is why. I suppose the clearest way to say it is that at this point? I cannot imagine running the 300+ active projects in eMarketing without AtTask; it simply wouldn't be possible and even more; I wouldn't imagine why we'd try to find an alternative tool when we have one meeting our needs.
Adam Messano | TrustRadius Reviewer

Usability

Adobe Marketing Cloud

No score
No answers yet
No answers on this topic

Workfront

Workfront 8.0
Based on 17 answers
I gave a rating of 10 on overall usability because Workfront is cloud based and very easy to use. Workfront also provides collaboration on projects which is critical to a projects success. The tool gives everyone high level visibility in their projects down to the smallest detail. Wonderful project management system, allows you to cut down on emails, meetings and no more spreadsheets for tracking your projects.
Maryland Tracy | TrustRadius Reviewer

Reliability and Availability

Adobe Marketing Cloud

No score
No answers yet
No answers on this topic

Workfront

Workfront 9.1
Based on 8 answers
I give Workfront a TEN! When I have had an issue, the response time has been quick. The tech support team has always resolved any issues that I report. For the performance of the Workfront system you can go to trust Workfront to receive daily updates as to the status of the servers. When the system acts sluggish I check here to see if there are any performance issues. If there is an issue they let you know they are working on asap. I have been working in Workfront for 2 years and this has happened three times and has been resolved within 30 minutes, and the system has only went down one time and it was for only 25 minutes, once I reported to the tech team, they were already working on the issue to get it resolved. They are awesome, and hat's off to the whole Workfront team!
Maryland Tracy | TrustRadius Reviewer

Support Rating

Adobe Marketing Cloud

Adobe Marketing Cloud 9.0
Based on 1 answer
Adobe Marketing Cloud has provided us excellent customer service. We found the team very professional and easy to deal with from our first inquiry through integration/setup. Whenever we have had any sort of question or issue they have provided us with great answers and service in a very timely manner.
Anonymous | TrustRadius Reviewer

Workfront

Workfront 7.7
Based on 11 answers
It would be nice if the support forms were more dynamic so you could add more information to the support ticket when you enter it to reduce back and forth with the support team member. Also communication on escalated tickets isn't always great. It's gotten better over the years but still needs improvement. Other than that, initial response on support tickets is really quick and the people I've dealt with have always been very professional.
Mike Tompkins | TrustRadius Reviewer

Online Training

Adobe Marketing Cloud

No score
No answers yet
No answers on this topic

Workfront

Workfront 8.9
Based on 4 answers
The training is very easy to use and you can simply choose the topics included in the course(s) that are most important to your training needs. After each training course, you are tested on what you have learned. If you need a refresher course, they provide Course Catalogs as well as instructor-led courses & workshops.
Maryland Tracy | TrustRadius Reviewer

Implementation Rating

Adobe Marketing Cloud

No score
No answers yet
No answers on this topic

Workfront

Workfront 8.3
Based on 10 answers
Have all of your existing processes locked down. Be prepared to modify them if Workfront can show you a better way.
Bill Gattinger | TrustRadius Reviewer

Alternatives Considered

Adobe Marketing Cloud

In comparison to other services, Adobe is particularly robust, and the platform is better suited to customers with a high level of maturity in the digital environment, who need a platform to overcome and solve day-to-day problems.
Luiz Lai | TrustRadius Reviewer

Workfront

Workfront lands in the middle between MS Project and Basecamp. Basecamp was too simplistic and didn't provide enough core project / task management features. MS Project was too rigid and difficult to share project information. Workfront has the right mix of project / task management features and project visibility.
John Rozeboom, CSM, PMP | TrustRadius Reviewer

Scalability

Adobe Marketing Cloud

No score
No answers yet
No answers on this topic

Workfront

Workfront 9.1
Based on 2 answers
We have been using Workfront for about 3 years. During this time they continue to be a very stable project management system. Workfront's overall scalability is able to handle increased loads of work. When using Workfront for a project management tool for the web team, we store documents, images & video's without any issues. They work with their customer's to provide the best project management system in the market today! I highly recommend Workfront for all project management needs. Workfront strives to deliver unique technology solutions to growing companies!
Maryland Tracy | TrustRadius Reviewer

Return on Investment

Adobe Marketing Cloud

  • The conversion rate on our targeted emails has risen since we started with Adobe Marketing Cloud.
  • Initially, the ROI was low as the implementation costs were high from a dollar perspective as well as a man hour cost from our end.
  • We are able to directly see how each campaign performs and how we can tweak them based on the data provided by Adobe Marketing Cloud.
Anonymous | TrustRadius Reviewer

Workfront

  • Thirty US dollars + per month, per user, can get a bit pricey for the mid-size business. I am not sure what their enterprise business pricing is, however, I imagine the ROI is well worth it as many corporations I have worked for use Workfront for both project management as well as timesheet tracking.
Brian Knox | TrustRadius Reviewer

Screenshots

Adobe Marketing Cloud

Pricing Details

Adobe Marketing Cloud

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Workfront

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Required

Rating Summary

Likelihood to Recommend

Adobe Marketing Cloud
8.5
Workfront
8.7

Likelihood to Renew

Adobe Marketing Cloud
6.5
Workfront
8.6

Usability

Adobe Marketing Cloud
Workfront
8.0

Reliability and Availability

Adobe Marketing Cloud
Workfront
9.1

Performance

Adobe Marketing Cloud
Workfront
5.9

Support Rating

Adobe Marketing Cloud
9.0
Workfront
7.7

In-Person Training

Adobe Marketing Cloud
Workfront
5.0

Online Training

Adobe Marketing Cloud
Workfront
8.9

Implementation Rating

Adobe Marketing Cloud
Workfront
8.3

Scalability

Adobe Marketing Cloud
Workfront
9.1

Add comparison