Apollo.io vs. Lusha

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Apollo.io
Score 8.5 out of 10
N/A
Apollo is a sales platform that helps revenue teams find and engage leads, automate outreach, manage deals, and enrich data.
$59
per month per user
Lusha
Score 8.5 out of 10
N/A
Lusha is a Business-to-Business (B2B) data and Sales Intelligence platform utilized by sales, marketing, recruitment, and Revenue Operations (RevOps) departments to identify professional contacts, enrich database records, and monitor buying signals. The solution integrates with Customer Relationship Management (CRM) systems, automation tools, and existing Go-To-Market (GTM) stacks. According to Lusha, the system provides access to over 300 million business contacts and achieves over 90% direct…
$0
per month 40 credits
Pricing
Apollo.ioLusha
Editions & Modules
Basic
$59
per month per user
Professional
$99
per month per user
Organization
$1,188
per year per user
Free
$0.00
per month 40 credits
Starter
$49.90
per month 400 credits
Pro
$69.90
per month 600 credits
Premium
$399.90
per month 3,400 credits
Scale
Fully customizable plan for large organizations
per month
Offerings
Pricing Offerings
Apollo.ioLusha
Free Trial
YesYes
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details20% discount for annual billing on the Basic and Professional plans.25% discount for annual pricing.
More Pricing Information
Community Pulse
Apollo.ioLusha
Considered Both Products
Apollo.io
Chose Apollo.io
If you're a call-heavy organization, ZoomInfo is way better for you, in my opinion. If you're somebody that's just looking for emails and the right person to reach out to, then Apollo.io works well. It's going to depend on your industry, so I use a mix of both. I feel like the …
Chose Apollo.io
We found the contact data from Apollo.io was more reliable than Instantly.ai. We used Instantly.ai for about 6 months before stopping our use of it. Growbots doesn't give you as much volume for the same price at Apollo.io. However, we did close sales with Growbots, and we did …
Chose Apollo.io
Way more accurate than both of the other programs.
Chose Apollo.io
Better package options and filters
Chose Apollo.io
Compared to ZoomInfo, Apollo.io offers comparable data coverage at a fraction of the cost with a more intuitive interface. Against Common Room, Apollo.io is more outbound-execution focused while Common Room excels at signal aggregation. Warmly serves a different real-time …
Chose Apollo.io
My company chose Apollo.io but I do prefer it because of the UI and customer service.
Chose Apollo.io
We liked Apollo.io's interface and easy to understand pricing structure more than the rest. We also felt that Apollo.io's value was higher as it included a lot of other features that we currently aren't taking advantage of for the same if not lower price than its competitors. I …
Chose Apollo.io
Apollo.io was recommended to me as it was a preferred source for lead generation.
Chose Apollo.io
Apollo.io's ability to push contacts directly through our CRM makes outreach a breeze. The pricing has been our biggest decision factor, I've found it to be the cheapest with the same if not more features. I've used their competitors in the past and I always opt to use …
Chose Apollo.io
Apollo.io’s lists are higher quality and deliver ability is better.
Chose Apollo.io
We have integrated Hubspot with Apollo.io. Apollo.io is great but the CRM tools of Hubspot are better for our use.
Chose Apollo.io
Apollo.io is great for getting the exact contact info that these AI tools will not provide. They won't provide names or contact information.
Chose Apollo.io
Apollo has everything with in it and does not require any extra integration and extra tools to be purchased to manage emails, pipelines and does not need to depend on excell sheets for managing everything. It increase productivity and also help me getting right party contact …
Chose Apollo.io
I think Apollo.io has better data than some of the leads we've found through LinkedIn
Chose Apollo.io
I started with Apollo.io, and it was initially overwhelming, but I got the hang of it.
Chose Apollo.io
Cannot provide at this time a full scope, but generating leads is the best so far.
Chose Apollo.io
We've evaluated ZoomInfo, Outreach, Salesloft, and HubSpot Sales Hub as Apollo.io alternatives. Apollo.io won out with its unified interface for lead gen, AI messaging, and analytics—reducing tool switches, costs by 30%, and ramping up outreach speed. No other matched its …
Chose Apollo.io
Apollo.io is usually better than saleshandy and Lusha because it does many sales tasks in one platform. Lusha is mainly used to find contact details like emails and phone numbers, and saleshandy is mostly used for sending cold email campaigns. Apollo.io, however, combines both …
Chose Apollo.io
I used Growbots for year many years ago, it landed me exactly one client. Apollo.io is much easier to use and has gotten me way more results.
Chose Apollo.io
Apollo is much better than lemlist because it gives you more comprehensive offerings in terms of CRM, automated messages, and the UI is much easier and better.
Chose Apollo.io
Similar, much more affordable for the same type of product.
Lusha
Chose Lusha
Lusha gives me qualified data. The searching is easy and better than Apollo. The UI is better than Lusha. The costing and credits are also better than Apollo's.
Chose Lusha
Lusha is better at credits management and providing the credits as compared to Apollo. This gives an edge to the small teams when it comes to getting the much-needed data at the start stage. Apollo has credits clubbed together, and usage of credits is much higher than that of …
Chose Lusha
ZoomInfo Sales, LinkedIn Sales Navigator and SignalHire
Chose Lusha
It's cost-effective and easy to use, with many more genuine leads and fewer junk leads.
Chose Lusha
It is better and cost effective compared to Zoominfo which had many junk data and for one tenth of its price Lusha performs much better
Chose Lusha
Most of the above tools can give you accurate email addresses, but mobile number data is either incorrect or unavailable. But Lusha solves this problem by giving us both email ID and mobile number data accurately at the same place, thus eliminating the need to switch platforms …
Chose Lusha
We use Lusha alongside Apollo. Lusha was chosen as our supplementary data source, as it is super intuitive to use, meaning there was no little to no onboarding time which meant no lost productivity to the business. Stacking up against RocketReach, Lusha has much more data …
Chose Lusha
I have chosen Lusha especially because it helps to get better contact information.
Chose Lusha
They are all good platforms for different regions but they do not come close to Lusha when it comes to Middle east data.
Chose Lusha
Lusha contacts details are always valid for every regions be it asia, africa, us or uk that's not the case with every other tool available in the market. tools available in the market either have relevant data for two or three continents not for all and if you are reaching out …
Chose Lusha
The data provided by this tool is unique and not repeated the data is fresh the number and email id are always valid like 98% valid which compared to the rest of the tool available in market Lusha as a high value number hardly you'll get a bounce back or mail which went unread …
Chose Lusha
The data provided by these tools and nice but I bang on Lusha because that's where I get my closure if I don't get any contact number from Lusha like it's not available or dnd sort of things then I reach out to these tools otherwise, my first go to tool in Lusha.
Chose Lusha
Lusha Scores high on 1. Prospecting and search capabilities 2. Ease of use - the Plugin is the Best feature 3. Data Quality is better.
Chose Lusha
Before adopting Lusha, we also tried using Wiza. They almost have the same capability in terms of integration with Linkedin and CRM. The deal breaker is the data accuracy that Lusha can give over Wiza. Lusha has a broader range in database which made is a stronger fit for our …
Chose Lusha
After trying many options Lusha seems the most accurate and cheapest option on the market.
Chose Lusha
The accuracy of data. Ease of use. Decent engagement/email marketing function. It's also easier to use for the young crowd.
Chose Lusha
It is cost-effective and has free tokens every month.
Chose Lusha
Cost is one of the major factors along with similar functions is why we chose Lusha over the other. Despite being a similar tool, the price factor is what made us choose Lusha over all the other tools that we evaluated. Despite not having sales reps contact us, we were able to …
Chose Lusha
I have a ist usage habbit of using Lusha but I also use other tools since if Lusha misses then I am good to have a way to get to my target prospect via other tools . I am very happy with Lusha's performance and would recommend this tool to all.
Features
Apollo.ioLusha
Prospecting
Comparison of Prospecting features of Product A and Product B
Apollo.io
8.1
Ratings
5% above category average
Lusha
8.9
Ratings
14% above category average
Advanced search8.40 Ratings9.20 Ratings
Identification of new leads8.20 Ratings9.00 Ratings
List quality7.80 Ratings8.60 Ratings
List upload/download8.40 Ratings8.90 Ratings
Ideal customer targeting8.00 Ratings8.70 Ratings
Load time/data access8.20 Ratings9.20 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Apollo.io
8.2
Ratings
5% above category average
Lusha
9.0
Ratings
14% above category average
Contact information8.20 Ratings8.90 Ratings
Company information8.40 Ratings9.00 Ratings
Industry information8.00 Ratings9.10 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Apollo.io
7.8
Ratings
5% above category average
Lusha
8.7
Ratings
15% above category average
Lead qualification process7.80 Ratings8.80 Ratings
Smart lists and recommendations7.50 Ratings8.90 Ratings
Salesforce integration8.10 Ratings9.20 Ratings
Company/business profiles8.10 Ratings8.70 Ratings
Alerts and reminders7.70 Ratings8.40 Ratings
Data hygiene7.50 Ratings8.70 Ratings
Automatic data refresh7.50 Ratings8.90 Ratings
Tags7.80 Ratings8.00 Ratings
Filters and segmentation8.30 Ratings8.90 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Apollo.io
7.7
Ratings
3% above category average
Lusha
8.4
Ratings
12% above category average
Sales email templates7.50 Ratings9.00 Ratings
Append emails to records7.90 Ratings7.80 Ratings
Best Alternatives
Apollo.ioLusha
Small Businesses
Lead411
Lead411
Score 8.3 out of 10
Lead411
Lead411
Score 8.3 out of 10
Medium-sized Companies
Lead411
Lead411
Score 8.3 out of 10
Lead411
Lead411
Score 8.3 out of 10
Enterprises
TechTarget Priority Engine
TechTarget Priority Engine
Score 10.0 out of 10
TechTarget Priority Engine
TechTarget Priority Engine
Score 10.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Apollo.ioLusha
Likelihood to Recommend
8.6
(0 ratings)
9.1
(0 ratings)
Likelihood to Renew
8.7
(0 ratings)
8.2
(0 ratings)
Usability
8.2
(0 ratings)
9.0
(0 ratings)
Availability
-
(0 ratings)
9.0
(0 ratings)
Performance
-
(0 ratings)
8.0
(0 ratings)
Support Rating
7.0
(0 ratings)
9.1
(0 ratings)
In-Person Training
-
(0 ratings)
8.0
(0 ratings)
Online Training
-
(0 ratings)
9.0
(0 ratings)
Implementation Rating
5.5
(0 ratings)
9.6
(0 ratings)
Configurability
-
(0 ratings)
7.0
(0 ratings)
Ease of integration
-
(0 ratings)
8.0
(0 ratings)
Product Scalability
-
(0 ratings)
8.0
(0 ratings)
Vendor post-sale
-
(0 ratings)
8.0
(0 ratings)
Vendor pre-sale
-
(0 ratings)
8.0
(0 ratings)
User Testimonials
Apollo.ioLusha
Likelihood to Recommend
Ideally, you can organize your list of potential clients based on various criteria, such as business unit, economic sector, location (by country or city), company size, etc. I have tested this with companies in my country and confirmed that the results are genuine, provided the contacts are verified. El mejor escenario es que puedes organizar la lista de clientes potenciales basado en muchos ítems como: unidad de negocio, sector económico, ubicación (por país o ciudad), tamaños de las empresas, etc. Lo he probado con empresas de mi país y he certificado que los resultados son reales si son contactos verificados. This review was originally written in Spanish and has been translated into English using a third-party translation tool. While we strive for accuracy, some nuances or meanings may not be perfectly captured.
Read full review
I leverage Lusha daily to powerfully qualify and enrich my leads in multiple ways: from supercharging data extracted from CSV files to seamlessly populating phone numbers and email addresses directly from LinkedIn.However, the HubSpot CRM integration truly needs simplification. While I frequently use the standard sequences, I strongly believe they could be dramatically improved by combining email, InMail, and even audio messages. And finally, the conversations module, currently in beta, shows immense promise!
Read full review
Pros
  • Firstly, finding the details of the potential customers that is there name, designation email and phone number since these are the most important cases most of the times I can get this data in Apollo.io
  • I can pull the bulk data of the targeted organization, or I can pull the emails based on the location and job titles
  • Apart from the email capture, the thing which helpful is that the email sequence can find emails and send emails in Apollo.io itself and also the report and the dashboard are so clean
  • Friendly UI and UX Apollo.io was the first tool which I used. Since then I'm still using Apollo.io for easy understanding
Read full review
  • Identify prospect from Linkedin/Sales Navigator pages
  • Show email ID and phone numbers of the prospect
  • Reflect the correct/complete name of the prospect
  • Suggest contacts from similar profiles
  • Copy/edit option available for better user friendliness
  • It shows relevant information of the prospect's company as well
Read full review
Cons
  • Apollo.io's sync to Salesforce is incredibly finnicky and created a large number of duplicates.
  • Apollo.io's workflow functionality is rigid and doesn't play nicely with middleware like Zapier.
  • Apollo.io is focused on helping you spin up many different emails and phone numbers in a spammy manner instead of focusing on domain reputation.
Read full review
  • It would be nice to have a general idea of how many contacts it has information for on a particular account at the very start before scrolling through the different pages.
  • It would be great to also have the titles of individuals on the list, so it's quicker to sift who to keep in or exclude prior to revealing details.
  • No product is perfect! Some of the information generated can be inaccurate or generic, e.g., a phone number for a persona may not be direct for that individual but could be a general customer service number for the company and could be the same number listed for multiple prospects.
Read full review
Likelihood to Renew
at this moment Apollo.io seems to be the perfect tool that has mastered all aspects of outbound marketing and CRM to handle and manage sales cycle.
Read full review
We purchased Lusha without exploring other options. As we grow, we might want to consider other solutions/services
Read full review
Usability
There is a learning curve with Apollo.io, but it's not overwhelming. There's simply a lot of functionality, so it takes a bit to learn the navigation and feature set. I wouldn't let that scare you, though, as there's an AI chat to help you find what you're looking for.
Read full review
Simple, clean efficient. No lags and gets us the exact data that we need. No unnecessary terminologies, and it works like a charm every time. From prospecting to lead generation, and intent searching, Lusha is our go to tool and it has stayed ever since we started using it. i would highly recommend.
Read full review
Support Rating
The team wants to solve probelms, but we are finding that they don't know how to solve the more technical issues quickly. I suspect that they don't have a mature process for escalations, and they don't have a usable knowledge base article repository. They seems to push emails around to let us know that people are working on the issues to find solutions, but this takes weeks and oftentimes still leaves us without a resolution.
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its a simple as 2 click install the extension and sign in, voila its working everytime we open linkedin page
Read full review
In-Person Training
No answers on this topic
Issues solving
Read full review
Online Training
No answers on this topic
Fast responding
Read full review
Implementation Rating
No answers on this topic
It is actually pretty easy. If you already worked with Google Chrome's extensions, you're not going to have any problem. It's actually plug & play – you just need to setup your account, install the extension and start prospecting. Lusha gives you an assistant on the browser that easily allows you to crawl information of any LinkedIn profile you're visiting.
Read full review
Alternatives Considered
If you're a call-heavy organization, ZoomInfo is way better for you, in my opinion. If you're somebody that's just looking for emails and the right person to reach out to, then Apollo.io works well. It's going to depend on your industry, so I use a mix of both. I feel like the Apollo.io extension works a lot better than ZoomInfo because ZoomInfo always gives you a lot of errors, and sometimes it doesn't work or load. For the most part, Apollo.io does, and I never have an issue with the extension as well.
Read full review
We use Lusha alongside Apollo. Lusha was chosen as our supplementary data source, as it is super intuitive to use, meaning there was no little to no onboarding time which meant no lost productivity to the business. Stacking up against RocketReach, Lusha has much more data availability, and this is also the case for Apollo, whilst Apollo's database might be larger, it often misses contacts that Lusha has, and Lusha has more verified mobile numbers which is super important. In comparison to ZoomInfo is has a much lower price point.
Read full review
Return on Investment
  • Apollo.io has helped me find a good set of new target audience for the business that I am in, essentially helping me build a prospective line and grow my lead database by 25 to 30% where I lack a certain skill
  • The Apollo.io quality of the data that it has is significantly better through other competitors like Lusha and others
  • In terms of the revenue increase, there have been certain instances where I have found a new acquirer that essentially I would not have found in a general scenario and that has help me generate from the new identified lead
Read full review
  • More time Selling, Less Time Searching: B2B selling today is all about how fast you can reach your prospects. Searching for contact information was daunting and painful a few years back. With 1-click imports, integrations and hunts: tools like Lusha are a massive benefit in terms of saving time in the ever laborious task of List Building.
  • Better Phone Numbers: Especially in regions like EU and APAC, where mobile numbers are not available with tools like ZoomInfo and Apollo, Lusha comes as a saviour.
Read full review
ScreenShots

Apollo.io Screenshots

Screenshot of people, appearing in ApolloScreenshot of Apollo's data enrichment dashboardScreenshot of a view of unified customer dataScreenshot of Apollo's AI-assisted meetings