Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Canva
Score 9.1 out of 10
N/A
Canva is a popular, simple online graphic design tool. Users can import images, use templates to design banners and logos, or pay to use Canva's premium stock images/paid templates (elements starting at $1).
$12.95
per month
Sprout Social
Score 8.5 out of 10
N/A
Sprout Social provides social media management, marketing, customer care, data and intelligence, and employee advocacy solutions for brands and agencies, including Ticketmaster, Chipotle, Grubhub, Subaru, and Zendesk. Sprout’s platform is used to simplify social publishing, engagement, reviews, analytics and listening for customers. Sprout also provides customer success and technical support, to deliver consistent value to all users. Any organization, regardless of size or industry, receives…
$249
per month per user
Pricing
CanvaSprout Social
Editions & Modules
Pro
$12.95
per month
Enterprise
$30.00
Per Month Per User
Essentials
$79 per seat/per month annual / $99 per seat/per month monthly
Standard
$199 annual / $249 monthly
per user/per month
Professional
$299 annual / $399 monthly
per user/per month
Advanced
$399 annual / $499 monthly
per user/per month
Free Trial
Free
for 30 days
Offerings
Pricing Offerings
CanvaSprout Social
Free Trial
NoYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
CanvaSprout Social
Considered Both Products
Canva

No answer on this topic

Sprout Social
Chose Sprout Social
The reason we decided to go with Sprout Social was mainly the 'approval' function. The second reason was the reporting tool (analytics), where we found a lot of great insights and health status of our organic socials.
Chose Sprout Social
We use Sprout Social right now because it's very user friendly and has the features that we as a communications team need for the most part. We have used or looked into other scheduling platforms in the past, and mostly because of the cost of Sprout Social we have considered …
Chose Sprout Social
I’ve tried both, and I’m currently using sprout social because the organization that employs me uses it.
Chose Sprout Social
We were between Sprout Social and Hootsuite and I wasn't in the room when the final decision was made.
Chose Sprout Social
More robust reporting and a very in-depth training, learning, and support area.
Chose Sprout Social
Sprout Social is much more robust than the other tools we've tried. It has better reporting, scheduling, tagging, and approval processes.
Chose Sprout Social
Sprout Social is much more intuitive and easier to use, and has more features that are more effective.
Chose Sprout Social
Although the products are very similar, I've just found Sprout Social more intuitive to use. The dashboards they provide and how they've streamlined processes within the platform, prove for a very positive user experience for us. In my opinion, everything is simply laid out, …
Chose Sprout Social
Sprout is more user-friendly, covers more platforms, and is simple to navigate.
Chose Sprout Social
Our organization previously used Spredfast (now Khoros), which was useful but limited in functionality. A few years ago we transitioned to Sprout Social, which at the time appeared to be a more dynamic product and an overall better fit for our organization. I can't speak to the …
Chose Sprout Social
Sprout Social had a much better UI and also enabled us to scale. I liked the Sprout social platform due to the ease of use and adoption across our team. It seemed better fit for agency management. However, Hootsuite has improved their offering and with the change in social …
Features
CanvaSprout Social
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
Canva
-
Ratings
Sprout Social
7.4
111 Ratings
3% below category average
Boolean keyword searches00 Ratings7.178 Ratings
Filtering out noise/spam00 Ratings7.293 Ratings
Sentiment analysis00 Ratings7.375 Ratings
Broad channel coverage00 Ratings8.287 Ratings
Publishing
Comparison of Publishing features of Product A and Product B
Canva
-
Ratings
Sprout Social
8.3
139 Ratings
3% above category average
Content planning and scheduling00 Ratings9.2139 Ratings
Audience targeting00 Ratings7.4106 Ratings
Content optimization00 Ratings8.2122 Ratings
Workflow management00 Ratings8.4121 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Canva
-
Ratings
Sprout Social
8.1
126 Ratings
0% above category average
Automated routing and prioritization00 Ratings7.881 Ratings
Customer interaction histories00 Ratings8.1111 Ratings
Bulk actions00 Ratings8.2110 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
Canva
-
Ratings
Sprout Social
7.2
93 Ratings
7% below category average
Lead generation00 Ratings7.167 Ratings
Content marketing00 Ratings8.289 Ratings
Paid media management00 Ratings6.23 Ratings
Campaigns and promotions00 Ratings7.24 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Canva
-
Ratings
Sprout Social
8.5
138 Ratings
2% above category average
Twitter00 Ratings8.9122 Ratings
Facebook00 Ratings8.9137 Ratings
LinkedIn00 Ratings8.8125 Ratings
Google+00 Ratings7.846 Ratings
Instagram00 Ratings8.7127 Ratings
Pinterest00 Ratings8.346 Ratings
YouTube00 Ratings8.01 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Canva
-
Ratings
Sprout Social
8.3
140 Ratings
7% above category average
Campaign success analytics00 Ratings8.7132 Ratings
Real-time tracking00 Ratings8.2128 Ratings
Competitor analysis00 Ratings8.1116 Ratings
Account management
Comparison of Account management features of Product A and Product B
Canva
-
Ratings
Sprout Social
8.0
132 Ratings
1% above category average
Role-based user permissions & privileges00 Ratings8.5126 Ratings
Mobile access00 Ratings7.5119 Ratings
Best Alternatives
CanvaSprout Social
Small Businesses
CorelDRAW Graphics Suite
CorelDRAW Graphics Suite
Score 7.3 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Medium-sized Companies
GIMP
GIMP
Score 8.1 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Enterprises
CorelDRAW Graphics Suite
CorelDRAW Graphics Suite
Score 7.3 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
CanvaSprout Social
Likelihood to Recommend
9.7
(174 ratings)
8.4
(176 ratings)
Likelihood to Renew
8.0
(7 ratings)
9.5
(65 ratings)
Usability
10.0
(14 ratings)
8.6
(103 ratings)
Availability
10.0
(1 ratings)
7.7
(8 ratings)
Performance
10.0
(1 ratings)
8.0
(7 ratings)
Support Rating
6.9
(15 ratings)
4.7
(38 ratings)
Online Training
-
(0 ratings)
7.3
(3 ratings)
Implementation Rating
10.0
(2 ratings)
10.0
(11 ratings)
Ease of integration
-
(0 ratings)
7.8
(27 ratings)
Product Scalability
10.0
(1 ratings)
-
(0 ratings)
Vendor post-sale
-
(0 ratings)
9.1
(1 ratings)
Vendor pre-sale
-
(0 ratings)
9.1
(1 ratings)
User Testimonials
CanvaSprout Social
Likelihood to Recommend
Canva
They are suited to serve the non-profit space, offering premium features at no charge for up to 50 users. They provide tools for non-graphic designers that help to create appealing and attractive pieces. For those who are unsure about where to start with a project, Canva offers templates that can be edited to suit the current need.
Read full review
Sprout Social
Sprout Social is a great tool, but it comes with a high per-seat price. In my opinion, this tool is great for a well-established brand, but for any start-up or multi-person agency, the cost can add up quickly and make or break your decision to use it. The reason for the lower recommendation score is a recent and ongoing issue I am facing with getting out of our current agreement. In our experience, Sprout Social makes it impossible to do, and the way they get you to agree to a year-long contract is a little shady. No contract is renewed after a year; just a simple email asking if you want to make any changes. In my experience, if you are not fully aware of what you agreed to a year ago, they will get ya, and you will be in the position we are in now. After experiencing this, I see that it is common among Sprout Social users looking for a more cost-effective option. Big bummer considering the monthly price users are paying.
Read full review
Pros
Canva
  • It helps you find the right design and helps you start with the right template
  • It helps in creating for all platforms, basically you need to create the design only once and Canva takes care of the rest by resizing the design for whichever platform you want to publish it to.
  • It also comes with a content planner which is extremely helpful for obvious reasons. It relieves you from the hassle of posting when the right time hits.
  • There's a Brand feature which is also extremely fascinating as it helps you store all your brand information (even color) at the same place.
Read full review
Sprout Social
  • Social Scheduling: Sprout Social makes it easier than any platform I've used to schedule posts with each, and to batch-schedule the same post to run on multiple dates. The scheduling platform is intuitive and easy to understand.
  • Social Reporting: With just a few clicks of the button, you can easily export reports that are easy for both social media experts and complete novices to understand. I like how you can get a report within 60 seconds or so if needed.
  • Customer Service/Help: Whenever I've had a question, both my Sprout Social rep and the Help Center have been extremely easy to contact and quick to reply. Problems are solved very fast and it's made easy to understand.
Read full review
Cons
Canva
  • I have a hard time coming up with any improvements, perhaps increase the number of free elements to use in design.
  • Maybe, Canva should check if you start editing a previous document to see if you want to change the current design or create a new one as a clone of the current document (design).
  • I'm sorry, I really can't think of a 3rd. Overall, I really like working in Canva.
Read full review
Sprout Social
  • I would like for Personal Instagram Accounts to be able to integrate with Sprout Social's Employee Advocacy platform. You are able to connect personally accounts to Sprout Social itself, which is great, but for employee re-sharing internal stories, this is not possible unless it is with a Business Instagram account.
  • I would like for the left hand tool bar to be more user friendly. There are so many tools and settings that are available, and I would like for it to be simplified in a way that makes it less cluttered.
  • An improvement can be made with the Sprout Social Mobile App. The user friendliness of the app does not allow as much autonomy as the regular webpage.
Read full review
Likelihood to Renew
Canva
The ease of use makes Canva a powerful tool for manipulating images, creating original content, and testing ideas without requiring the involvement of graphic design or more time-intensive image editing software such as Photoshop. While it doesn't have the full functionality of a mature software, such as Photoshop, The speed and simplicity of Canva makes it a necessity in a business of any size
Read full review
Sprout Social
Sprout Social is the best platform out there for social-media management, and now that I have all my clients using Sprout Social, it would be sort of silly for me to walk away format at this juncture. The only cloud on the horizon would be if Salesforce bought it (as has been rumored) and put it inside its walled garden.
Read full review
Usability
Canva
It is super easy to use, but it could be limiting if you're on a small device. It is easier on a bigger device because you can resize graphics and text easier than with your fingers on a small device. I do think it's perfect and easy for non-designers who don't have any training. As long as you have a good eye for visuals, Canva is a wonderful substitute for graphics programs on-the-go.
Read full review
Sprout Social
Sprout Social is straightforward to use - built for anyone regardless of tech experience to be able to navigate. It integrates pretty seamlessly to the native platforms and brings a lot of things together to make a seamlessly experience for seasoned social media managers.
Read full review
Reliability and Availability
Canva
I have yet to encounter Canva being offline in at least 6 years of using it regularly. They also announce well in advance if there may be upgrades to the code and the hours during which there may be issues accessing the service.
Read full review
Sprout Social
Uptime was OK, but given the fact that we are in Europe, there were some specific problems: They tended to take the system down for maintenance during the night in the US, which was during our workday. This was definitely problematic and hard to explain to our clients.
Read full review
Performance
Canva
I haven't ever had issues with a slow-loading site and there haven't been any lag issues within the software. There have been maybe a handful of times over the past six years where I have tried to upload a large image and it will slow down as it loads the last megabyte, but I have yet to have the system time out or require any interference by me
Read full review
Sprout Social
It is quick to post, however you have to refresh the page every time you add a new scheduled item.
Read full review
Support Rating
Canva
Overall, Canva is easy to use, easy to train others to use, allows for creativity with a professional look without enormous associated costs. The mobile apps works almost as easily, but at a minimum allows for easy review and downloading in a pinch. Really, anyone can learn to use Canva quickly and will immediately benefit from the results.
Read full review
Sprout Social
The chat and online resources are great. The managers are too. They go through account reps pretty fast. Also, not a lot of onboarding once a product or service is sold. The ticket request system is terrible, they have too many people switching off roles, they take a long time to get back to you and don't plan on anything being fixed over a weekend - even if you have a problem. Their customer service via tickets is the worst.
Read full review
Online Training
Canva
No answers on this topic
Sprout Social
Their training is good, but the promotion of it is even better. I don't need or have the time for training, but I was always happy to know it was there. They did a great job sending updates out and making me aware when there was a new feature that I may want training for. As for the training I never used it, so I can't comment on that
Read full review
Implementation Rating
Canva
Remember to download the mobile app onto your phone for easy image manipulation on the go. Adding company colors, logos, and typefaces to your company account is an easy process. When images are uploaded, these can also be shared between accounts within a company, as can canvases you've created for easy editing among teams.
Read full review
Sprout Social
Make sure you do it all the way. Do not break it into phases. Pour yourself a coffee, start it in the morning and you'll be done before you finish that coffee.
Read full review
Alternatives Considered
Canva
Canva is faster and easy to use. There aren't complex menus like Adobe products and everything is generally intuitive. Menus are mostly open and visible or relatively small. Small changes to the program add to it's usability rather than detract. I also appreciate that Canva helps the user become more creative through use. By giving you editable examples through templates you can choose to re-design something ir create something from scratch w/ a similar concept or feel. Canva often gives me ideas that I can implement into my design or into the entire project even. I also like how Canva is intuitive in it's approach. The program gives you suggestions when it comes to graphics, etc. without getting in your way if you know what you already want
Read full review
Sprout Social
Takes the best of all of these and puts them in one place. I am yet to find a feature that these have that are not on Sprout Social, while there are many missing features on these platforms that come with Sprout Social as standard.
Read full review
Scalability
Canva
Very easy to add accounts and share content between them. Collaboration is also easy to manage and can be done on a project-by-project basis. The cloud-based software means it is incredibly fast to add a coworker and have them editing images within minutes. A live internet connection is required to access Canva so this is something to consider if expecting to use the software while on journeys without access to wifi etc
Read full review
Sprout Social
No answers on this topic
Return on Investment
Canva
  • As far as ROI is concerned, Canva has proven itself time and time again as having a positive impact for business.
  • Just yesterday, I had to prepare an hour-long presentation on the fly; the great reviews of the presentation and the materials (all made in Canva) only served to advertise for Canva and it proves that Canva is a smart investment.
  • I don't think in the time that I have been a Canva pro user that I can say that my ROI has been negatively impacted. Highest recommendation. The software more the casually pays for itself time and time again.
Read full review
Sprout Social
  • One positive impact has been a huge time saver for our team. Where we once had multiple systems and delays from producing content to approval to publishing, now everything is seamless.
  • Another positive impact is streamlining the onboarding process for new team members. Sprout Social is user-friendly and intuitive, making it easy to study even for someone completely new to social media.
  • One negative impact has been the time it takes to wade through irrelevant social listening posts. The filtering is not effective enough to eliminate the noise.
Read full review
ScreenShots

Sprout Social Screenshots

Screenshot of Sprout’s social media publishing tools, used to schedule and post messages to Facebook, Twitter, Instagram, Pinterest and LinkedIn simultaneously from a single Compose window.