What users are saying about
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Top Rated
652 Ratings
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400 Ratings

Canva

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Top Rated
652 Ratings
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Score 9.1 out of 100

Sprout Social

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400 Ratings
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Score 8.8 out of 100

Likelihood to Recommend

Canva

Canva is ideal for both big and small businesses as graphic designers' time is usually limited. Any person working in marketing or an SMB owner who wants to quickly create aesthetically appealing images for ads, social media or otherwise can do it quickly.If you want some nitty-gritty changes to the image or if you have tight specs you would need to use other tools like Photoshop.
Alex Chaidaroglou | TrustRadius Reviewer

Sprout Social

Sprout [Social] is great for small businesses, small agencies and those who need a platform but don't want to spend a fortune. If you need multiple user log-in's, the cost will add up. This is great to share a log-in for different people to use or add one or two users
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Listening/monitoring

Canva
Sprout Social
8.9
Boolean keyword searches
Canva
Sprout Social
8.9
Filtering out noise/spam
Canva
Sprout Social
8.7
Sentiment analysis
Canva
Sprout Social
8.9
Broad channel coverage
Canva
Sprout Social
9.1

Publishing

Canva
Sprout Social
9.0
Content planning and scheduling
Canva
Sprout Social
9.3
Audience targeting
Canva
Sprout Social
8.6
Content optimization
Canva
Sprout Social
8.5
Workflow management
Canva
Sprout Social
9.6

Engagement

Canva
Sprout Social
8.8
Automated routing and prioritization
Canva
Sprout Social
8.7
Customer interaction histories
Canva
Sprout Social
9.3
Bulk actions
Canva
Sprout Social
8.4

Marketing

Canva
Sprout Social
7.7
Lead generation
Canva
Sprout Social
8.4
Content marketing
Canva
Sprout Social
9.2
Paid media management
Canva
Sprout Social
6.2
Campaigns and promotions
Canva
Sprout Social
7.2

Channel coverage/integration

Canva
Sprout Social
9.0
Twitter
Canva
Sprout Social
9.5
Facebook
Canva
Sprout Social
9.4
LinkedIn
Canva
Sprout Social
8.3
Google+
Canva
Sprout Social
9.8
Instagram
Canva
Sprout Social
8.3
Pinterest
Canva
Sprout Social
9.6
YouTube
Canva
Sprout Social
8.0

Reporting/analytics

Canva
Sprout Social
9.0
Campaign success analytics
Canva
Sprout Social
8.9
Real-time tracking
Canva
Sprout Social
9.4
Competitor analysis
Canva
Sprout Social
8.6

Account management

Canva
Sprout Social
8.9
Role-based user permissions & privileges
Canva
Sprout Social
9.3
Mobile access
Canva
Sprout Social
8.5

Pros

Canva

  • Provides readily accessible approved fonts and colors for our university publications.
  • A great selection of templates to select from.
  • Lots of resources for design, like photos, clip art, backgrounds, and other design elements.
  • The ability to share your design with others at the university.
  • The ability to download your design as a png, pdf, jpg, svg, even MP4 video or gif.
  • Easy to edit and alter the design and not lose what you had by creating clones of previous designs and then make the changes.
Peggi Wolfe | TrustRadius Reviewer

Sprout Social

  • The Landscape system that Sprout Social offers allows me to modify all the images that I want to publish on my social networks. This service allows me to modify the size of the image, add filters, modify the colors and much more, it is a very important tool to be able to have a better presentation of the images that we use in our publications on social networks.
  • It offers me a perfect statistical system where I can consult all kinds of movements that have occurred in all my social networks, I can see statistics individually or generally. The statistics allow me to see group reports, participation, information on audience movement on Twitter, Facebook or LinkedIn and also allow me to view the activity that has occurred in my account.
  • Sprout Social allows me to view a record in real time that shows me all the movements that my social networks are having by my employees. As Director of the Marketing Sector, this is a very important role, as I can know what actions my employees are taking to improve marketing with social networks.
Sasha Brito | TrustRadius Reviewer

Cons

Canva

  • Some pretty basic fonts are missing from the database, which proves to be annoying when trying to stay on brand
  • Pre-grouping sections of templates can be a hassle to figure out
  • Creating your own template from scratch can have it's hiccups, but that could be my lack of design experience.
Anonymous | TrustRadius Reviewer

Sprout Social

  • I'd love to see more robust tag reporting capabilities, but they mentioned that this is something in the pipeline for improvement.
  • I wish it was easier to batch content and shift it to approval or draft mode. Sometimes clients can change their mind and moving through each post individually can be a bit time consuming. This is a very minor thing.
  • I'd love to see more customization options come to its reporting feature so we can insert graphics. Currently it supports the insertion of text only.
Talissa (Beall) Navarro | TrustRadius Reviewer

Likelihood to Renew

Canva

Canva 9.9
Based on 5 answers
The ease of use makes Canva a powerful tool for manipulating images, creating original content, and testing ideas without requiring the involvement of graphic design or more time-intensive image editing software such as Photoshop. While it doesn't have the full functionality of a mature software, such as Photoshop, The speed and simplicity of Canva makes it a necessity in a business of any size
Thomas White | TrustRadius Reviewer

Sprout Social

Sprout Social 9.0
Based on 62 answers
While I am currently no longer working with the company in which I was employed and utilized Sprout Social, I do know that the company is still utilizing Sprout Social on a daily basis and I do not foresee a time when the subscription would be cancelled.
Jennifer Wagner | TrustRadius Reviewer

Usability

Canva

Canva 9.4
Based on 12 answers
It is super easy to use, but it could be limiting if you're on a small device. It is easier on a bigger device because you can resize graphics and text easier than with your fingers on a small device. I do think it's perfect and easy for non-designers who don't have any training. As long as you have a good eye for visuals, Canva is a wonderful substitute for graphics programs on-the-go.
Mandy Cramer | TrustRadius Reviewer

Sprout Social

Sprout Social 9.4
Based on 33 answers
Sprout Social is extremely user-friendly. The publishing feature is easy to use, and provides previews of what your content will look like once posted. I also love the calendar view where you can view all posts you have scheduled for the month. The collaborative nature of the platform makes working directly in Sprout Social with clients a breeze, and we are seeing our content get approved much faster.
Anonymous | TrustRadius Reviewer

Reliability and Availability

Canva

Canva 10.0
Based on 1 answer
I have yet to encounter Canva being offline in at least 6 years of using it regularly. They also announce well in advance if there may be upgrades to the code and the hours during which there may be issues accessing the service.
Thomas White | TrustRadius Reviewer

Sprout Social

Sprout Social 7.7
Based on 16 answers
Uptime was OK, but given the fact that we are in Europe, there were some specific problems: They tended to take the system down for maintenance during the night in the US, which was during our workday. This was definitely problematic and hard to explain to our clients.
Anonymous | TrustRadius Reviewer

Performance

Canva

Canva 10.0
Based on 1 answer
I haven't ever had issues with a slow-loading site and there haven't been any lag issues within the software. There have been maybe a handful of times over the past six years where I have tried to upload a large image and it will slow down as it loads the last megabyte, but I have yet to have the system time out or require any interference by me
Thomas White | TrustRadius Reviewer

Sprout Social

Sprout Social 8.0
Based on 14 answers
It is quick to post, however you have to refresh the page every time you add a new scheduled item.
Sarah Zibanejadrad | TrustRadius Reviewer

Support Rating

Canva

Canva 7.5
Based on 27 answers
Overall, Canva is easy to use, easy to train others to use, allows for creativity with a professional look without enormous associated costs. The mobile apps works almost as easily, but at a minimum allows for easy review and downloading in a pinch. Really, anyone can learn to use Canva quickly and will immediately benefit from the results.
Anonymous | TrustRadius Reviewer

Sprout Social

Sprout Social 9.2
Based on 41 answers
Sprout Social's customer support is extremely prompt and always helpful. Not only do they provide quick and useful service, but the representatives follow up multiple times to ensure that the issue is fully address and/or completely resolved. The overall experience is exemplary; very few other companies provide comparable service.
Diana R. Krueger | TrustRadius Reviewer

Online Training

Canva

No score
No answers yet
No answers on this topic

Sprout Social

Sprout Social 7.3
Based on 3 answers
Their training is good, but the promotion of it is even better. I don't need or have the time for training, but I was always happy to know it was there. They did a great job sending updates out and making me aware when there was a new feature that I may want training for. As for the training I never used it, so I can't comment on that
Ryan Montano | TrustRadius Reviewer

Implementation Rating

Canva

Canva 10.0
Based on 3 answers
Remember to download the mobile app onto your phone for easy image manipulation on the go. Adding company colors, logos, and typefaces to your company account is an easy process. When images are uploaded, these can also be shared between accounts within a company, as can canvases you've created for easy editing among teams.
Thomas White | TrustRadius Reviewer

Sprout Social

Sprout Social 10.0
Based on 21 answers
Make sure you do it all the way. Do not break it into phases. Pour yourself a coffee, start it in the morning and you'll be done before you finish that coffee.
Valentin Vesa | TrustRadius Reviewer

Alternatives Considered

Canva

Despite that fact that PowerPoint wasn't completely replaced by Canva, it's now used as a base for sketches and drafts. Presentations are much easier to prepare in Canva, taking advantage of their templates. PowerPoint required more time and edition just to create a standard looking slide... while Canva gives non-creatives the chance to create faster with a greater visual impact.
Anonymous | TrustRadius Reviewer

Sprout Social

I used Buffer previous to Sprout Social for two years. It was a good solution as we were getting a handle on scheduling content. It was the first real tool we had for this. But we outgrew it and they began removing features that were critical to our workflow, such as the RSS Feed. While their 50% off policy for non-profits was very helpful, once we started adding up the cost to use features like Replies and Analytics, we discovered that our needs were simply too robust for Buffer to handle. Sprout Social was the solution suggested by all our peers and we've been very happy with it ever since.
Peter Slayton | TrustRadius Reviewer

Scalability

Canva

Canva 10.0
Based on 1 answer
Very easy to add accounts and share content between them. Collaboration is also easy to manage and can be done on a project-by-project basis. The cloud-based software means it is incredibly fast to add a coworker and have them editing images within minutes. A live internet connection is required to access Canva so this is something to consider if expecting to use the software while on journeys without access to wifi etc
Thomas White | TrustRadius Reviewer

Sprout Social

No score
No answers yet
No answers on this topic

Return on Investment

Canva

  • As far as ROI is concerned, Canva has proven itself time and time again as having a positive impact for business.
  • Just yesterday, I had to prepare an hour-long presentation on the fly; the great reviews of the presentation and the materials (all made in Canva) only served to advertise for Canva and it proves that Canva is a smart investment.
  • I don't think in the time that I have been a Canva pro user that I can say that my ROI has been negatively impacted. Highest recommendation. The software more the casually pays for itself time and time again.
Kathleen M Jarchow | TrustRadius Reviewer

Sprout Social

  • Sprout has given insights to lead our creative refreshes every quarter. As we have a healthy budget on paid social, it is crucial to understand the type of creative that works best.
  • Sprout has the ability to send notifications based on certain types of messages received. This is crucial for social media teams who don't have 24/7 coverage but need to be notified of urgent matters.
  • Sprout has saved me hours of time as I no longer pull analytics natively from each social platform. The generated reports give me a look at all of the platforms and can be customized.
Anonymous | TrustRadius Reviewer

Screenshots

Pricing Details

Canva

General

Free Trial
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

Canva Editions & Modules

Edition
Pro$12.951
Enterprise$30.002
  1. per month
  2. Per Month Per User
Additional Pricing Details

Sprout Social

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Sprout Social Editions & Modules

Edition
Free TrialFree1
Standard$992
Professional$1492
Advanced$2492
  1. for 30 days
  2. per user/per month
Additional Pricing Details

Rating Summary

Likelihood to Recommend

Canva
9.0
Sprout Social
9.3

Likelihood to Renew

Canva
9.9
Sprout Social
9.0

Usability

Canva
9.4
Sprout Social
9.4

Reliability and Availability

Canva
10.0
Sprout Social
7.7

Performance

Canva
10.0
Sprout Social
8.0

Support Rating

Canva
7.5
Sprout Social
9.2

Online Training

Canva
Sprout Social
7.3

Implementation Rating

Canva
10.0
Sprout Social
10.0

Scalability

Canva
10.0
Sprout Social

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