What users are saying about
2 Ratings
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Score 7.3 out of 100
7 Ratings
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Score 9 out of 100

Likelihood to Recommend

Definitive Healthcare

Definitive is very well suited when you need overall knowledge of an organization. I would not recommend using this specifically to enrich the database with contact records.
Anonymous | TrustRadius Reviewer

KickFire

For small businesses that don't have big budgets for marketing automation, VisiStat is an ideal first step. For companies that have sophisticated systems in place, VisiStat will augment your analytics and provide a deeper dive into your website activity. Since the implementation involves adding javascript to your site, the user should be familiar with how to do this
Nick Ezzo | TrustRadius Reviewer

Feature Rating Comparison

Prospecting

Definitive Healthcare
KickFire
8.5
Identification of new leads
Definitive Healthcare
KickFire
9.0
List quality
Definitive Healthcare
KickFire
8.0
List upload/download
Definitive Healthcare
KickFire
8.0
Load time/data access
Definitive Healthcare
KickFire
9.0

Sales Intelligence Data Standards

Definitive Healthcare
KickFire
7.3
Contact information
Definitive Healthcare
KickFire
6.0
Company information
Definitive Healthcare
KickFire
8.0
Industry information
Definitive Healthcare
KickFire
8.0

Data Augmentation & Lead Qualification

Definitive Healthcare
KickFire
8.0
Salesforce integration
Definitive Healthcare
KickFire
8.0
Company/business profiles
Definitive Healthcare
KickFire
8.0
Automatic data refresh
Definitive Healthcare
KickFire
8.0
Filters and segmentation
Definitive Healthcare
KickFire
8.0

Pros

Definitive Healthcare

  • We can link information directly to Salesforce pages. Automatically updates on pages.
  • Gives specifics about organizations such as executives, size, revenue, etc.
Anonymous | TrustRadius Reviewer

KickFire

  • De-anonymizes website activity at the account (company) level.
  • Identifies net new target accounts.
  • Displays click path, time on page, time per session, and engagement level of each de-anonymized website visit.
  • Gives great daily insight on watchlists you've set up.
  • Delivers every possible de-anonymized visit with little filtering for accuracy.
  • More on the watchlists. I really love that you can receive immediate alerts on website visits from accounts you've listed on your watchlists. This way, you never miss the window of opportunity to reach out to your key targets while they are currently on your site.
  • Salesforce integration is good. KickFire pushes most recent website visits, pages visited, website click path, activity percent change, and more to the given account in Salesforce. You can then create reports and run them regularly to see which accounts are surging in website activity. This is also great for account prospecting, and for planning your sales outreach plan of attack. You can see which bits of your website content are most interesting to the company, and which products they are most interested in.
Parker O'Very | TrustRadius Reviewer

Cons

Definitive Healthcare

  • I have noticed they do not update C suite members often, so when trying to reach out to prospects, the information can be outdated.
Anonymous | TrustRadius Reviewer

KickFire

  • Some outdated information and your credits will be used
  • Credit package sizes are not very customizable
  • A tad pricy comapred to simillar prospecting tools I've seen
Alison Blakley | TrustRadius Reviewer

Likelihood to Renew

Definitive Healthcare

No score
No answers yet
No answers on this topic

KickFire

KickFire 9.0
Based on 1 answer
We've been happy customers of VisiStat for many years. I've used the service at multiple companies and you can't beat it.
Nick Ezzo | TrustRadius Reviewer

Usability

Definitive Healthcare

No score
No answers yet
No answers on this topic

KickFire

KickFire 9.0
Based on 1 answer
It was designed for people who are business users, not tech users.
Nick Ezzo | TrustRadius Reviewer

Reliability and Availability

Definitive Healthcare

No score
No answers yet
No answers on this topic

KickFire

KickFire 10.0
Based on 1 answer
We've never had any outages in the 7+ years using the system.
Nick Ezzo | TrustRadius Reviewer

Performance

Definitive Healthcare

No score
No answers yet
No answers on this topic

KickFire

KickFire 9.0
Based on 1 answer
The system is very responsive, and when there are times in which data is loading, the VisiStat system provides humorous loading messages.
Nick Ezzo | TrustRadius Reviewer

Support Rating

Definitive Healthcare

No score
No answers yet
No answers on this topic

KickFire

KickFire 8.0
Based on 1 answer
They are very good at solving cases that I bring to them. I'd like to see more proactive support to make sure we are getting the full value out of the solution.
Nick Ezzo | TrustRadius Reviewer

Online Training

Definitive Healthcare

No score
No answers yet
No answers on this topic

KickFire

KickFire 9.0
Based on 1 answer
The tutorials are very good and they explain how to get started using the system. The online webinars are very good for advancing your knowledge of the product.
Nick Ezzo | TrustRadius Reviewer

Implementation Rating

Definitive Healthcare

No score
No answers yet
No answers on this topic

KickFire

KickFire 10.0
Based on 1 answer
Don't hesitate to contact VisiStat support. They are extremely helpful.
Nick Ezzo | TrustRadius Reviewer

Alternatives Considered

Definitive Healthcare

I use both. Definitive Healthcare is better when you need specific hospital and clinic names. ZoomInfo only gives you a local address but refers to each location as the health system name so hard to define where particular people are from.
Anonymous | TrustRadius Reviewer

KickFire

I covered this pretty extensively in the cons. The key differentiator here is that KickFire serves up almost all the data (or so it seems) to the end client. The client then has to do their own work on interpreting it. This is good because it means we don't miss out on any website activities, but it's bad because we get a lot of false positives. 6sense uses the confidence score approach I mentioned in the Cons section, which means the match rates of the data we get are much higher. Our experience with Clearbit comes from other tools that are built on it (Bombora, Drift, etc.), and it has not been great. We've seen many more inaccuracies with Clearbit.
Parker O'Very | TrustRadius Reviewer

Scalability

Definitive Healthcare

No score
No answers yet
No answers on this topic

KickFire

KickFire 10.0
Based on 1 answer
We've gone from a few thousand unique visitors per month to nearly 200,000 unique visitors. VisiStat doesn't miss a beat.
Nick Ezzo | TrustRadius Reviewer

Return on Investment

Definitive Healthcare

  • Made it easy for us to define which companies we should be reaching out to.
  • Integration with Salesforce made accounts more efficient.
Anonymous | TrustRadius Reviewer

KickFire

  • Faster lead conversion
  • Less time on LinkedIn trying to figure out DM (decision maker)
  • Increased employee efficiency
Alison Blakley | TrustRadius Reviewer

Screenshots

Pricing Details

Definitive Healthcare

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

KickFire

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

Definitive Healthcare
7.0
KickFire
9.0

Likelihood to Renew

Definitive Healthcare
KickFire
9.0

Usability

Definitive Healthcare
KickFire
9.0

Reliability and Availability

Definitive Healthcare
KickFire
10.0

Performance

Definitive Healthcare
KickFire
9.0

Support Rating

Definitive Healthcare
KickFire
8.0

Online Training

Definitive Healthcare
KickFire
9.0

Implementation Rating

Definitive Healthcare
KickFire
10.0

Scalability

Definitive Healthcare
KickFire
10.0

Add comparison