Echobox Social vs. Meltwater

Echobox Social

106 Reviews and Ratings

Meltwater

Meltwater

178 Reviews and Ratings

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
Echobox Social	Score 9.9 out of 10	N/A	Echobox is a social media publishing solution designed to understand the meaning of content using in-built AI. With automation that tailors to the user's business, Echobox is designed to share the right content with the right audience at the optimal time, to drive more traffic, higher engagement and greater revenue from social media and emails. Echobox is an automation platform boasting users among more than 2000 brands worldwide, including Newsweek, CNBC, The Guardian,…	N/A
Meltwater	Score 7.9 out of 10	N/A	Meltwater Media Intelligence platform is a set of public relations software tools for media monitoring, social media monitoring, and collecting brand insights. The four areas of functionality are Monitor, Analyze, Distribute, and Engage. (Note that this product combines features from the vendor Meltwater's former Buzz, Press, and News products.)	N/A

Pricing

Echobox Social

Meltwater

Editions & Modules

No answers on this topic

No answers on this topic

Offerings

Pricing Offerings
Echobox Social	Meltwater
Free Trial
No	No
Free/Freemium Version
No	No
Premium Consulting/Integration Services
No	No

Entry-level Setup Fee

No setup fee

No setup fee

Additional Details

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More Pricing Information

Community Pulse
	Echobox Social	Meltwater
Considered Both Products	Echobox Social TC Thomas Cserep Associate Editor, Audience Engagement Chose Echobox Social We decided to opt for Echobox Social as it is more suited for publishers than Sprout Social. We do not have to manually select when we would like to schedule posts. The AI-powered engine of Echobox Social not only means we are able to maximise our reach, but it also suggests … Incentivized Helpful? Verified User Anonymous Chose Echobox Social Echobox Social stands out for its autonomous process of content creation and distribution, encompassing text, newsletter content, subjects, and scheduling times for both newsletter broadcasts and social media posts. Unlike other solutions we considered, such as Hootsuite or … Incentivized Helpful? LC Laura Colledge Head of Marketing Chose Echobox Social It was the only publisher-specific tool and tool that was focused on driving traffic. Incentivized Helpful? Alexandre Pelegi diretor Chose Echobox Social We received a recommendation for this tool (Hootsuite), but whoever gave us the information had not used it. We had difficulty understanding how it works. At the same time, in research done online, we discovered Echobox. We sent an email and were promptly responded to, … Incentivized Helpful? Aleksandar Ivanisevic CEO (Chief Executive Officer) Chose Echobox Social Like an airplane vs cars Incentivized Helpful? MP Marko Prelevic Managing Editor Chose Echobox Social To be completely honest, we've stumbled upon Echobox because some other media houses in Serbia were already using it. They were kind enough to offer us a trial and we were very satisfied with initial reactions, both from our staff and from our readers. Therefore it was a … Incentivized Helpful? Alexandre Faria CEO (Chief Executive Officer) Chose Echobox Social There's no comparison. The number of hours saved with automatic posting and the use of artificial intelligence to optimize schedules and select the correct audience made Echobox a very useful and valuable tool for our portal and we managed to gain a lot of time for other … Incentivized Helpful? gaetano di meglio Account Director Chose Echobox Social I have not used and evaluated other products such as echobox Incentivized Helpful? Andrea D'Addio Founder & CEO Chose Echobox Social I was convinced by a videocall where they showed how they would improved our performances on Facebook and Instagram Incentivized Helpful? GC Guillermo Castillo COO (Chief Operating Officer) Chose Echobox Social I have not found another similar product on the market. Incentivized Helpful? FG Federica Giordani Social Media Editor Chose Echobox Social For us, Echobox is the first tool of its kind so we can't make a comparison with other kinds of software. We have used tools like Trello and Slack, but they don't have this function and, of course, we used to use Facebook's integrated management system, but it's not comparable … Incentivized Helpful? Verified User Anonymous Chose Echobox Social I'm not really comfortable comparing Echobox to other vendors I have not used. That said, Echobox's ease of use and an accessible client team drove our decision to select and stay with Echobox. We have been with them several years now and do not have any intentions of … Incentivized Helpful? Jon Entine Founder and Executive Director Chose Echobox Social No comparison. Echobox is far more intuitive, and the integration is excellent. Although the cost is higher, the efficiency benefits so far outweigh the minor extra expense. Incentivized Helpful? Verified User Anonymous Chose Echobox Social Echobox has allowed us better targeting and timing of each new published piece from our site. Incentivized Helpful? CT Christos Tulumba owner Chose Echobox Social Way better due to AI and automation capabilities. Incentivized Helpful? Axel Vicente Periodista profesional, editor digital, analista de audiencias y analítica Chose Echobox Social Echobox has Artificial Intelligence to help publishers to find better ways to post at social media. Incentivized Helpful? Nuria Leon Bernardo Director of Social Media Chose Echobox Social Echobox AI function (the ability to decide when is the best time to share a post) is a [game-changer] and also the UI is cleaner and easier to use. I found Hootsuite confusing and complicated. It has too many windows and also doesn't pull the articles automatically. There is no … Incentivized Helpful? Angelica Celinska EYE Editor Chose Echobox Social Later.com is used for Instagram in terms of links in bio. I have heard that Instagram on Echobox does not work so well for our company so we have not added this feature to our Echobox account. Incentivized Helpful? Verified User Anonymous Chose Echobox Social In both products, you can post your different articles, but the big difference it´s that Echobox will choose the best moment to do it and in Zapier the article publish immediately. Incentivized Helpful? Federico Aikawa Social Media Lead at Todo Noticias Chose Echobox Social We use the Echobox ranking for sharing and resharing the content at the best moment, plus we can edit the titles and the images before publishing on social networks. With Zapier, for example, we publish the content when the RSS feed was updated. Now we can reach the best … Incentivized Helpful? AJ Anna Johnstone Head of Social Chose Echobox Social Echobox can all be done on one webpage as opposed to needing multiple different tabs open, and also has a seemingly unlimited amount of users that can have an account, which is great for security as not everyone needs access to our actual social profiles. It's a lot more … Incentivized Helpful? Verified User Anonymous Chose Echobox Social Sprout has far more analytic functionality but Echobox's AI analysis of our content and automation means we can trust the system to manage our posts and focus on content creation. Sprout remains a manual posting tool. Incentivized Helpful? Marc Gendron Chef d'équipe numérique Chose Echobox Social Dlvr.it did a very good automation job, but Echobox is tailor-made for news editors. Therefore, with Echobox we have much more control over how, when, and what we share on social media. Incentivized Helpful? Benjamin Clark Deputy Engagement Editor Chose Echobox Social We selected Echobox as it was recommended by our international colleagues. No other similar products were considered. Prior to using Echobox, we posted directly onto each social media platform using their innate tools. Incentivized Helpful? Janae Smith Digital/Sales Assistant Chose Echobox Social Hootsuite is great for influencers and other types of companies because it allows you to schedule everything in advance. The best part of Echobox is that you can connect it to your website and it will automatically crank out your own content with little difficulty in a way that … Incentivized Helpful?	Meltwater Verified User Anonymous Chose Meltwater We chose Meltwater because we can create actual queries and search on forums, which many other platforms lack. We found that other services tend to focus only on social media. Incentivized Helpful? Verified User Anonymous Chose Meltwater Meltwater does not limit competitive searches in the same way that Crayon and Klue do. Meltwater also captures different sources of information than aggregation tools. While Meltwater doesn’t provide access to expert reports like a different platform that I rely on for deep … Incentivized Helpful? Julie Collins Owner Chose Meltwater Brandwatch Incentivized Helpful? Verified User Anonymous Chose Meltwater I believe they are fairly evenly matched, Meltwater has better search options but it really goes back and forth on who has the most updated contacts. Incentivized Helpful? Verified User Anonymous Chose Meltwater Meltwater has more detail in its analytics, and is far more complex. Incentivized Helpful? Maya DeJoie Social Media Strategist Chose Meltwater Meltwater serves as an all-in-one platform, so it has benefitted us greatly in being able to service a variety of needs in one place. Having a streamlined platform is important to our team since it can feel counterproductive to visit a variety of products to service one … Incentivized Helpful? Verified User Anonymous Chose Meltwater Cision PRWeb has a more robust toolset and provides more precise metrics and analysis, as well as a better media outreach database of journalists. Incentivized Helpful? Verified User Anonymous Chose Meltwater I started using Meltwater because of a client. I do find it much easier to use than Cision. I hear good things about Muck Rack and recently had a demo. That's probably the one I would use if I were to leave Meltwater. Cision has always been difficult to use, in my opinion. Incentivized Helpful? AS Altary Sherman Director of Social Media Chose Meltwater I have tried several platforms but continue coming back to Meltwater. Even though we are a national company, I like the global reach that Meltwater offers. Incentivized Helpful? Verified User Anonymous Chose Meltwater We actually use both Cision and Meltwater Media Intelligence Platform. I prefer Cision over Meltwater Media Intelligence Platform in that the analytics are better, plus the competitor tracking has made my job SO much easier. After working with the customer service/technical … Incentivized Helpful? Sara Sayed Senior Managing Director Chose Meltwater I was looking for a full-service option. I did some research. What really sold me was the presentation. They offered products that were helpful, and I wasn’t even aware of them. It is more expensive than the other products that are out there, but you get more. The other … Incentivized Helpful? Kristen M. Kirst Director of Strategic Communications and Engagement Chose Meltwater Meltwater is our primary tool, however, we have engaged TVEyes as broadcast media has not been a strength of Meltwater. We would love to see that change and use Meltwater for all needs. Incentivized Helpful? Jordan Wilhelmi Director Media Public Relations Chose Meltwater Meltwater is a do-everything platform so it automatically ranks above these two programs. That said, due to these two programs focusing on both incredibly thorough reporter contact databases and tv/radio monitoring, their specialties are reliable when needed. Incentivized Helpful? Jenna Carpentier Digital Marketing Specialist Chose Meltwater Cision and LexisNexis are better for accessing articles behind paywalls. I've found that social-specific tools like Sprout Social or Sprinklr seem to be better for monitoring social media mentions. However, Meltwater Media Intelligence Platform may have upped its "social game" … Incentivized Helpful? AB Alex Boonstra Senior Account Executive Chose Meltwater Sprout Social was only limited to social media publishing. Not what we needed as a PR firm that works in the media landscape. Incentivized Helpful? Verified User Anonymous Chose Meltwater [In my opinion,] Meltwater [Media Intelligence Platform]'s media database simply doesn't stack up to what Cision offers. It doesn't matter how nice the interface is if the data included in the database you're pulling from isn't complete or well organized. Cision can be clunky, … Incentivized Helpful? Cathy Renna Owner Chose Meltwater The functionality, customer service, and quality of databases are all better with Meltwater Media Intelligence Platform. I have used Cision in the past and have not been as happy with it. Incentivized Helpful? Aaron Metcalfe Vice President of Marketing & Communications Chose Meltwater Crayon [Intel Pro] is slightly better, but not by much. If you are set on using a service like this, I'd choose it, but Crayon [Intel Pro] is more expensive. [In my opinion, it is] best to use an intern [where] you can target their efforts, not some hit-and-miss AI program. Incentivized Helpful? Verified User Anonymous Chose Meltwater We've used Cision [PRWeb] for their media database for a long time, and then we've used TrendKite for media tracking [and] reporting, as well. While we're new to [Meltwater Media Intelligence Platform], [concerning] media tracking [and] reporting, it seems to be as good or … Incentivized Helpful? Verified User Anonymous Chose Meltwater Cision acquired TrendKite which we loved. I was worried that TrendKite would not be supported as well so we switched to Meltwater. Years ago Meltwater was a fine choice. Now ... it is so bad it's hard to even imagine how they get by with the state of the product and the very … Incentivized Helpful? Verified User Anonymous Chose Meltwater Meltwater is the most expensive option with the worst customer service. Terrible experience. Incentivized Helpful? JW Jenna Walker Communications Specialist Chose Meltwater We currently have both platforms. Incentivized Helpful? Mark Anderson Digital Marketing Specialist - Team Lead Chose Meltwater Meltwater is a fully reinforced software and its features outweigh the purpose of Mention, but they are similar in that they provide insight into where your brand is being discussed and who is talking about it. I was able to find what I needed out of Mention, within Meltwater, … Incentivized Helpful? Alexis Ramsey Senior Marketing Account Supervisor, Digital Strategy Chose Meltwater We originally had Salesforce/Radian6 and switched to Meltwater Media Intelligence Platform to align with what other similar brands were using, and because at that time, Salesforce was experiencing technical issues. After a year and a half with Meltwater Media Intelligence … Incentivized Helpful? Verified User Anonymous Chose Meltwater TrendKite is much more flexible with an unlimited amount of dashboards, searches, metrics on a particular dashboard, and more. There are pricing systems with all platforms sure, but to add broadcast is outrageous. Not to mention, their live chat staff has been rude in the past … Incentivized Helpful?

Best Alternatives
	Echobox Social	Meltwater
Small Businesses	CoSchedule Marketing Suite Score 10.0 out of 10	Newswire Score 9.0 out of 10
Medium-sized Companies	CoSchedule Marketing Suite Score 10.0 out of 10	Newswire Score 9.0 out of 10
Enterprises	Sprinklr Social Score 8.7 out of 10	Cision Communications Cloud Score 8.0 out of 10
All Alternatives	View all alternatives	View all alternatives

User Ratings
	Echobox Social	Meltwater
Likelihood to Recommend	9.9 (0 ratings)	7.3 (0 ratings)
Likelihood to Renew	9.4 (0 ratings)	10.0 (0 ratings)
Usability	9.1 (0 ratings)	5.8 (0 ratings)
Availability	- (0 ratings)	10.0 (0 ratings)
Support Rating	9.8 (0 ratings)	10.0 (0 ratings)
In-Person Training	- (0 ratings)	8.0 (0 ratings)
Online Training	- (0 ratings)	8.0 (0 ratings)
Implementation Rating	9.0 (0 ratings)	6.1 (0 ratings)
Vendor post-sale	- (0 ratings)	1.0 (0 ratings)
Vendor pre-sale	- (0 ratings)	9.1 (0 ratings)

User Testimonials
	Echobox Social	Meltwater
Likelihood to Recommend	Echobox Social is well suited to publishers and media organisations who are publishing daily online content that needs sharing across social platforms. It works best if your social media objective is driving traffic to your articles/website. It would be suitable for both small and large organisations, as it allows multiple users with different access. Incentivized LC Laura Colledge Head of Marketing Read full review	If you practice media relations in your role, Meltwater is helpful. You can do research to find relevant publications and journalists, build media lists, export them to share with a team or client and you can also keep notes on your campaigns. I like using it for research, although I do research outside the platform, as well, to be sure to be thorough (and some of the info in the database is outdated). I would say if you don't practice media relations, it's probably not as useful. There are other tools that do a better job if you want to search for media or social media mentions, for example. If you are looking for an all-in-one media relations tool that's relatively easy to use, Meltwater is probably a good fit. Incentivized Verified User Anonymous Read full review
Pros	Organizes our social media posts across both Facebook and Twitter Easy scheduling of posts, with AI driving the scheduling of optimal times for each story AI ferrets out best-performing posts and schedules them during the weekend and other downtimes when we are not actively engaging our readers Jon Entine Founder and Executive Director Read full review	Up to date contact information. It is actually relevant and active info, not always the case with others. The user interface is better than most tools. While not perfect, it's pretty easy to figure out how to get what you want. Their support is excellent. Anytime I've needed help I can call, but better than this, they proactively call and assist. Incentivized Jake Neeley Marketing Communications Director Read full review
Cons	Since I'm Brazilian, and our whole team is based in Brazil, would be great if the whole platform was translated for Portuguese. There are no many English speakers in Brazil, to be honest. That would make it easier Tik Tok. Would be nice if somehow Echobox could provide their AI for Tik Tok Users DR Diego Ribas Araujo Editor Read full review	Their tracking system for media mentions isn't perfect - we have stumbled across several posts mentioning our company/product that were not picked up by the platform. While frustrating, we send these URLs to our rep and their tech team ensures that that website will be monitored moving forward. Incentivized Avery Harris Public Relations & Pure Play Coordinator Read full review
Likelihood to Renew	Because I am totally satisfied with Echobox service. I find it balanced between the service itself and its cost. Compared to its competitors, it is, without a doubt, the best product for small publishers. It only lacks in a greater and more efficient management of statistics which, at the moment, is absent. I will definitely renew Echobox! gaetano di meglio Account Director Read full review	We have had great success with Meltwater Buzz the past 2 years. The reporting has been great for our board reports, seeing the conversations going on between our followers helps us to learn who our audience is and what we can do better on our social media. The analytics we see on Meltwater Buzz we could not get anywhere else Incentivized Christy Chachere Communications Coordinator Read full review
Usability	Echobox Social's user interface is straightforward to navigate and even members of our team who are not necessarily social media specialists can step in when needed. The schedule queue is very easy to understand, meaning different team members can see what content is scheduled to be posted. When trying to edit the automation settings, each feature is well explained if you hover over the question mark button. TC Thomas Cserep Associate Editor, Audience Engagement Read full review	Once you get some basic training it's pretty easy to use. I would like to see training manuals, or instructional videos to help me explore features I'm not currently using. Chris Vanasdalan Communications & Media Relations Manager Read full review
Support Rating	When there have been problems, they’ve usually been resolved very quickly. Some issues have occurred such as not being able to download images or posts not going out when the service has crashed, but they’re also very open to feedback. The option to download pictures loaded into the feed stories was my suggestion; saving us time creating new images and getting the posts out quickly Incentivized Ross Perkins Sport social media manager - The Sun Read full review	Our account rep at Meltwater went dark for a long time. Then, a couple of weeks ago, our new account manager reached out to set up a meeting. Apparently, they had a big shakeup in the company, and there were some personnel changes. Our new account rep was great in discussing the platform's capabilities that were available to us and even offered to schedule a follow-up meeting with his technical team to introduce our new social media team members to the platform and how it could help them with their jobs. Incentivized Verified User Anonymous Read full review
In-Person Training	No answers on this topic	Again, really in-depth and helpful for a program that is really easy to use. Carolyn Smith Assistant Account Executive Read full review
Online Training	No answers on this topic	Walked step by step through program. Very informative on a program that doesn't require much training. Carolyn Smith Assistant Account Executive Read full review
Implementation Rating	You just have to keep in mind that it can take a day or two to have the set up of an account all done. FP François Pottier CTO (Chief Technical Officer) Read full review	You are only allowed 15 users, so make sure you've identified who will have access to use the tool. Chris Vanasdalan Communications & Media Relations Manager Read full review
Alternatives Considered	Echobox AI function (the ability to decide when is the best time to share a post) is a [game-changer] and also the UI is cleaner and easier to use. I found Hootsuite confusing and complicated. It has too many windows and also doesn't pull the articles automatically. There is no comparison really, Echobox is miles ahead. Nuria Leon Bernardo Director of Social Media Read full review	Meltwater serves as an all-in-one platform, so it has benefitted us greatly in being able to service a variety of needs in one place. Having a streamlined platform is important to our team since it can feel counterproductive to visit a variety of products to service one client's needs. So, Meltwater has been essential in ensuring our needs are met through one destination. Incentivized Maya DeJoie Social Media Strategist Read full review
Return on Investment	Positive impact: time-saving. We have saved on staff costs and other staff are able to focus on more skilled tasks than manual scheduling Positive impact: improved output. We have seen an increase in traffic, page views, and more digital subscriptions and email sign-ups since we started using Echobox Incentivized Verified User Anonymous Read full review	Improved PR reporting, for sure. Competitor analysis for clients and ourselves. A great ability to track the news and understand particular news drivers for certain industries, allowing us to get our client in front of the media at or before the perfect moment. Incentivized AB Alex Boonstra Senior Account Executive Read full review
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