Folloze vs. Mutiny

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Folloze
Score 7.9 out of 10
Enterprise companies (1,001+ employees)
Folloze's no-code digital experience platform enables B2B marketing and sales teams to deliver personalized buyer experiences across the customer journey. It's used to create digital destinations for use cases including ABM/ABX campaigns, website engagement, sales development, and event activation.N/A
Mutiny
Score 8.4 out of 10
N/A
Mutiny is a no-code AI platform that helps marketers convert their top of funnel demand into revenue, without engineers. Mutiny gives marketers data and analytics, as well as AI-powered recommendations and content writing. Mutiny states they are backed by Sequoia Capital, YCombinator and CMOs from tech companies including AngelList, Carta, Gong, Hopin, Salesforce and Snowflake.N/A
Pricing
FollozeMutiny
Editions & Modules
Folloze
Contact Sales
No answers on this topic
Offerings
Pricing Offerings
FollozeMutiny
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeRequiredNo setup fee
Additional Details
More Pricing Information
Community Pulse
FollozeMutiny
Considered Both Products
Folloze
Chose Folloze
Folloze has proven to absolutely stand head and shoulders above its competitors. Folloze actually integrates nicely with 6Sense or Demandbase to pull data from a CRM. Folloze seemed to have a simpler interface, and that was key when it came to enabling our sales org to use …
Chose Folloze
Folloze is a cost-friendly solution that helped in reducing cost and increase ROI (Return On Investment)
The set of features offered in Folloze enables clear view of leads and email engagements
The analytics module provides greater insights over email campaigns
Mutiny

No answer on this topic

Features
FollozeMutiny
Engagement
Comparison of Engagement features of Product A and Product B
Folloze
7.7
11 Ratings
4% above category average
Mutiny
-
Ratings
Automated routing and prioritization7.510 Ratings00 Ratings
Customer interaction histories7.510 Ratings00 Ratings
Syndicated content7.49 Ratings00 Ratings
Personalization8.111 Ratings00 Ratings
Engagement data tracking7.811 Ratings00 Ratings
Ad Campaigns
Comparison of Ad Campaigns features of Product A and Product B
Folloze
7.4
9 Ratings
3% below category average
Mutiny
-
Ratings
Ad campaign creation7.59 Ratings00 Ratings
Display advertising7.59 Ratings00 Ratings
Contextual advertising7.49 Ratings00 Ratings
Social advertising7.19 Ratings00 Ratings
Ad reporting and analytics7.59 Ratings00 Ratings
Audience Segmentation & Targeting
Comparison of Audience Segmentation & Targeting features of Product A and Product B
Folloze
7.4
11 Ratings
5% below category average
Mutiny
-
Ratings
Standard visitor segmentation7.211 Ratings00 Ratings
Behavioral visitor segmentation7.510 Ratings00 Ratings
ABM sales intelligence7.510 Ratings00 Ratings
Intent Data
Comparison of Intent Data features of Product A and Product B
Folloze
7.0
11 Ratings
5% below category average
Mutiny
-
Ratings
3rd party intent signals6.410 Ratings00 Ratings
Downstream intent signals7.210 Ratings00 Ratings
Account identification7.311 Ratings00 Ratings
ABM Integrations
Comparison of ABM Integrations features of Product A and Product B
Folloze
7.5
9 Ratings
4% below category average
Mutiny
-
Ratings
Automated workflow & orchestration7.59 Ratings00 Ratings
Best Alternatives
FollozeMutiny
Small Businesses
Dealfront
Dealfront
Score 8.9 out of 10
Bloomreach - The Agentic Platform for Personalization
Bloomreach - The Agentic Platform for Personalization
Score 9.0 out of 10
Medium-sized Companies
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.9 out of 10
Dynamic Yield
Dynamic Yield
Score 8.9 out of 10
Enterprises
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.9 out of 10
Dynamic Yield
Dynamic Yield
Score 8.9 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
FollozeMutiny
Likelihood to Recommend
7.5
(49 ratings)
10.0
(1 ratings)
Likelihood to Renew
9.1
(2 ratings)
-
(0 ratings)
Usability
7.9
(49 ratings)
-
(0 ratings)
Availability
8.2
(1 ratings)
-
(0 ratings)
Performance
7.3
(1 ratings)
-
(0 ratings)
Support Rating
6.2
(41 ratings)
-
(0 ratings)
Online Training
4.5
(1 ratings)
-
(0 ratings)
Implementation Rating
9.1
(2 ratings)
-
(0 ratings)
Configurability
5.5
(1 ratings)
-
(0 ratings)
Contract Terms and Pricing Model
4.5
(1 ratings)
-
(0 ratings)
Ease of integration
9.1
(1 ratings)
-
(0 ratings)
Product Scalability
5.5
(1 ratings)
-
(0 ratings)
Professional Services
9.1
(1 ratings)
-
(0 ratings)
Vendor post-sale
9.1
(1 ratings)
-
(0 ratings)
Vendor pre-sale
9.1
(1 ratings)
-
(0 ratings)
User Testimonials
FollozeMutiny
Likelihood to Recommend
Folloze
I have been using Folloze for a long time, and I will recommend Folloze because of the app's user-friendly interface and responsiveness to customer feedback. It also enhances security with SSO, two-factor authentication, and a personalization tool. Overall, there are more pros, and it increases productivity.
Read full review
Mutiny
B2B website optimization is where Mutiny shines. However, you would need a certain level of traffic to justify the investment. Mutiny currently does not support outside the web like in-app and it's also not made for B2C. There are other experimentation tools out there that are a better fit for those areas.
Read full review
Pros
Folloze
  • Plug into Salesforce. We live in Salesforce, so it's a must!
  • Ease of use when designing boards. We love to all feel like graphic designers.
  • Dashboards showing activity levels of all types.
  • Storing assets within folloze. Makes it super easy to build a board fast.
  • Cloning boards. Time saver!!
Read full review
Mutiny
  • B2B Personalization. Many out-of-the-box audience segmentation options as well as integration options with tools like 6sense, Clearbit, Salesforce, Marketo, HubSpot, and Segment.
  • No need for engineering resources. Their simple, yet powerful visual experience editor as well as out-of-the-box functionalities like banners, side pops, survey modals and exit-intent modals let you create experiences without engineering.
  • Segment analyzer. They automatically suggest to you which segments have a high potential for improvement and recommend you a playbook from another Mutiny client to execute on successful use cases.
Read full review
Cons
Folloze
  • Integrating the contact form with our CRM has been a lengthy and on-going process
  • We use iframe for some of our content pieces and I think it could look better than it does now
  • We need licenses for our salespeople for them to get access to insights of a board. An easier way to send them this info without them needing licenses would be nice
Read full review
Mutiny
  • The reporting functionalities are limited and it's hard to do a deep dive.
  • Occasional bugs but nothing too major. Their support team is great to help resolve issues quickly.
Read full review
Likelihood to Renew
Folloze
Without Folloze, the marketing team would not be able to pivot as quickly as we do to support sellers with deal acceleration and drive executive engagement.
Read full review
Mutiny
No answers on this topic
Usability
Folloze
Its great to be able to customize and build experiences without having to depend web developers or larger content teams. Using Folloze doesn't require a web developer or complicated coding language. Its quite intuitive and easy to figure out after building an experience or two. If you are stuck their support and training materials are quite helpful, as is their support team. Although the tool is great, it would be great to see even more customization possibilities. Also the reporting interface is pretty cumbersome and would benefit from added functionality.
Read full review
Mutiny
No answers on this topic
Reliability and Availability
Folloze
sometimes its not loading pages proper, sometimes some functions are not working within or you need a long time to find out image sizes etc
Read full review
Mutiny
No answers on this topic
Performance
Folloze
pages load slow sometimes
Read full review
Mutiny
No answers on this topic
Support Rating
Folloze
Great support overall, which is quick to answer any concerns or questions. They're punctual and precise with their responses. I've been very pleased overall. I know if I have a concern or worry that I'll get a response the same day or the day after. Nothing negative comes to mind.
Read full review
Mutiny
No answers on this topic
Online Training
Folloze
5 as we did it with our own people in house and not with Folloze
Read full review
Mutiny
No answers on this topic
Implementation Rating
Folloze
I was not involved with the implementation of Folloze. This project was executed before I was hired
Read full review
Mutiny
No answers on this topic
Alternatives Considered
Folloze
Folloze has proven to absolutely stand head and shoulders above its competitors. Folloze actually integrates nicely with 6Sense or Demandbase to pull data from a CRM. Folloze seemed to have a simpler interface, and that was key when it came to enabling our sales org to use Folloze alongside Marketing.
Read full review
Mutiny
Mutiny makes it much simpler to execute personalization activities and A/B tests compared to big names out there like Optimizely and Adobe Target. The Mutiny team specifically tackled that hurdle that many marketers face when using these kinds of tools. They honed in on executing the "without the need for engineering" pieces. Note that Optimizely and Target both have WYSIWIG functionalities as well, it's just that Mutiny makes it easier to make changes, even with some AI-suggested copy recommendations. That being said, Optimizely and Adobe Target have more advanced features for A/B testing and AI/ML decision-making.
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Contract Terms and Pricing Model
Folloze
cannot disclose
Read full review
Mutiny
No answers on this topic
Scalability
Folloze
there are still a lot of things that need to be made available within the product
Read full review
Mutiny
No answers on this topic
Return on Investment
Folloze
  • A sales were able to give valuable presentations which aided in earning key accounts in O&G & utility industries.
  • A sales exec was able to close a million-dollar sale that she had been working on closing for a year. This board was a great visual to the customer, which helped in closing.
Read full review
Mutiny
  • Leads for our biggest target segment has more than doubled on the homepage.
  • We were able to add 100+ leads per month through their out of box banner feature.
Read full review
ScreenShots

Folloze Screenshots

Screenshot of The Folloze Buyer Experience Platform.

Folloze harnesses buyer insights, sales orchestration and AI to empower sales and marketing teams. It is used to create personalized experiences and micro-targeted campaigns that engages today’s B2B buyer across the entire customer journey.Screenshot of Collaborative Marketing and Sales motions.

Folloze provides a ‘closed loop’ orchestration process to target, orchestrate, personalize and measure tailored account experiences. These micro-targeted campaigns increase engagement to impact revenue across the customer lifecycle.Screenshot of Folloze page views, opens and clicks.

Folloze produces insights that measure a target customers’ interest in offerings, such as number and duration of content views, forwarding or sharing, call-to-action executions, which ones they share with colleagues – for each and every asset they engage with throughout their journey.Screenshot of the interface to build microsites and landing pages.

B2B marketer can launch sophisticated, ‍personalized buyer journeys that let target audiences choose what relevant content interests them, without guessing what buyers will like.Screenshot of Account Engagement Analytics
Folloze analytics aggregates engagement activities by account and contact across all touchpoints. Sellers and marketing teams understand account topics of interest, can measure the impact and ROI of their account-based marketing programs, and inform campaign strategy and next best actions.Screenshot of Intelligent content nomination.

Folloze offers artificial intelligence to recommend content at both build time as well as in real-time, and automatically delivers relevant and high performing content, dynamic messaging, and specific imagery, that accounts and contacts will find valuable and engaging.