Glassbox vs. Mixpanel

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Glassbox
Score 9.4 out of 10
Enterprise companies (1,001+ employees)
Glassbox helps organizations make their customer’s digital experience intuitive and safe. It does this by capturing activity on mobile apps and websites and visualizing a holistic journey map. Using embedded AI Glassbox points to where CX is being compromised, the reasons behind it, and their potential value and empowers users to take action in real-time.N/A
Mixpanel
Score 8.7 out of 10
N/A
Mixpanel helps companies measure what matters, make decisions fast, and build better products through data. With self-serve product analytics solution, teams can analyze how and why people engage, convert, and retain—in real-time, across devices—to improve their user experience. Mixpanel serves over 26,000 companies from different industries around the world, including Expedia, Uber, Ancestry, DocuSign, and Lemonade. Headquartered in San Francisco, Mixpanel has offices in New York,…
$0
per month
Pricing
GlassboxMixpanel
Editions & Modules
No answers on this topic
Free
$0
per month
Growth
$17
per month
Enterprise
Contact sales
Offerings
Pricing Offerings
GlassboxMixpanel
Free Trial
YesNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsMixpanel uses MTU (Monthly Tracked User) pricing, which is designed to scale with your company. MTUs are roughly equivalent to the number of unique visitors on your product and each user is counted once per month, even if they use multiple devices. If Events based pricing makes more sense for your business, reach out to us and we can work with you!
More Pricing Information
Community Pulse
GlassboxMixpanel
Considered Both Products
Glassbox
Chose Glassbox
Glassbox was able to provide a solution to both a technical and experience use cases. Glassbox put same emphasis on the technical and experience struggles which provide us with more data than any other tools we've seen. Glassbox also ties all events to revenue which helps us …
Chose Glassbox
The ability to integrate our current tools with Glassbox has been one of our major priorities. We have quite a lot of tools we use and we needed an analytics tool that could integrate with all of them: VoC, A/B testing, Google Analytics, Adobe, Jira, and more. I love that all …
Chose Glassbox
More customization options, product road map is aligned with the market needs and great customer success team. The system is clean and very easy to use which made the learning of the different abilities a lot easier and much more smooth
Chose Glassbox
Glassbox capabilities match our main use cases and can generate huge amount of business data in real time.
Chose Glassbox
Glassbox covers everything - from technical to experience related events and the integration with our existing tools is super important for us as we stream data from our VoC and analytics tools to Glassbox and can use one centralized system for all our use cases. The support is …
Chose Glassbox
While Glassbox has the smoothest interface and product, it still lacks against the leaders like Google and Adobe in terms of the flexibility the giamts provide for integration with any kind of technology the oragnisations are following
Chose Glassbox
It is easy to set up and configure based on use cases and KPIs. The system is very intuitive and allows customization. Also, lots of insights from the very beginning
Chose Glassbox
The product roadmap is promising as Glassbox seem to really understand what are the main use cases and KPI's that matter when dealing with digital customers. They constantly evolving and adding more capabilities to keep up with the needs of their customers
Chose Glassbox
The user interface is clean and the tool's ability to show different users in the organization what they care about in terms of data and reports
Mixpanel

No answer on this topic

Top Pros
Top Cons
Features
GlassboxMixpanel
Mobile Capabilities
Comparison of Mobile Capabilities features of Product A and Product B
Glassbox
9.6
36 Ratings
27% above category average
Mixpanel
-
Ratings
Responsive Design for Web Access9.735 Ratings00 Ratings
Mobile Application9.734 Ratings00 Ratings
Dashboard / Report / Visualization Interactivity on Mobile9.435 Ratings00 Ratings
Mobile App Analytics9.535 Ratings00 Ratings
Results and Analysis
Comparison of Results and Analysis features of Product A and Product B
Glassbox
9.5
36 Ratings
7% above category average
Mixpanel
-
Ratings
Click analytics9.436 Ratings00 Ratings
Scroll maps9.635 Ratings00 Ratings
Conversion tracking9.435 Ratings00 Ratings
Goal tracking9.435 Ratings00 Ratings
Funnel Analysis9.736 Ratings00 Ratings
Session Recording and Replay9.436 Ratings00 Ratings
User Segmentation9.536 Ratings00 Ratings
Best Alternatives
GlassboxMixpanel
Small Businesses
Smartlook
Smartlook
Score 8.3 out of 10
Fullstory
Fullstory
Score 8.5 out of 10
Medium-sized Companies
Contentsquare
Contentsquare
Score 8.8 out of 10
Whatfix
Whatfix
Score 9.4 out of 10
Enterprises
Contentsquare
Contentsquare
Score 8.8 out of 10
Whatfix
Whatfix
Score 9.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
GlassboxMixpanel
Likelihood to Recommend
9.5
(37 ratings)
8.2
(49 ratings)
Likelihood to Renew
9.1
(6 ratings)
10.0
(13 ratings)
Usability
9.1
(6 ratings)
9.0
(1 ratings)
Support Rating
-
(0 ratings)
1.0
(8 ratings)
Online Training
-
(0 ratings)
8.0
(2 ratings)
Implementation Rating
-
(0 ratings)
8.9
(3 ratings)
User Testimonials
GlassboxMixpanel
Likelihood to Recommend
Glassbox
Glassbox is a customer experience management platform that provides various tools, including Interaction Maps, to help organizations understand and improve the customer journey. Some specific scenarios where Glassbox is well suited include: Identifying pain points in the customer journey: The Interaction Maps feature provides a visual representation of customer interactions, allowing organizations to easily identify where customers may be struggling and take action to resolve the issue. Proactively addressing issues: With the Interaction Maps feature, organizations can proactively address issues as they arise, rather than relying on customer feedback to identify problems. Improving customer service: By understanding the customer journey, organizations can improve the overall customer experience and provide top-notch customer service. On the other hand, there may be some scenarios where Glassbox is less appropriate, such as: Organizations with a limited budget: Glassbox is a subscription-based service, so it may not be suitable for organizations with a limited budget or those who are not willing to make the investment in customer experience management tools. Organizations with minimal online presence: Glassbox is primarily focused on improving the online customer journey, so it may be less appropriate for organizations with a minimal online presence.
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Mixpanel
As a worker in the sales area, I see closely how complex it can be to evaluate the commercial funnel and Mixpanel has been an indispensable guide to prioritize above all what customers expect to receive from our company, and thus be able to determine the main service we offer. Without a doubt, Mixpanel has special functions to be the one that guides the route and marks the objectives much more clearly.
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Pros
Glassbox
  • I like the ease of access that is provided to our internal users
  • Super easy integration with our site and other tools
  • The ability to navigate to any session, review the details and make actionable notes for resolution
  • The ability to exclude sensitive information from being recorded.
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Mixpanel
  • Mixpanel is a daily use application for everyone in my organization; it helps us have a better flow of information and interaction between work teams.
  • The user interface of this platform is simple and has a wide variety of functions and resources to help us work in the most organized way, have better team coordination, and keep efficiency high.
  • I love that it is so easy to program our calendar to our liking, so we can prioritize our activities and know what is pending, and the best thing is that I can update the calendar if necessary.
  • The chat function is great to improve the interaction between colleagues and share work schedules and any information with third parties.
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Cons
Glassbox
  • Some shiny new features are hard to use and/or optimize
  • The email templates need improving. They are stiff and unfriendly.
  • Ticket support is a bit weak. Slow response times and opinions for answers instead of facts.
Read full review
Mixpanel
  • Mixpanel requires an explicit setting of events from your app. This means you need to be very thoughtful in the design of your events because missing one means you aren't collecting any data from it. Inserting it into the process later on then brings challenges in tracking when certain events came online.
  • A tool like Mixpanel comes packed with features that sometimes are harder to discover. It's very easy to get sucked into one part of its toolset and not be aware of other tools which may be very useful.
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Likelihood to Renew
Glassbox
The level of support from the Glassbox team and how much we have improved our conversion just after a few months
Read full review
Mixpanel
It's not an all encompassing solution like Google Analytics tries to be, but MixPanel offers much easier to use and understandable data insights. That's valuable when juggling many responsibilities as startup life demands, so a renewal would be easily justified.
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Usability
Glassbox
Glassbox has made it a mission to make the experience for the client as easy as possible. The entire system is intuitive and every report, screen and widget can be customized in just a few clicks, making both the onboarding and ongoing use a lot easier and enjoyable and helping us focus only on the business use
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Mixpanel
great, slick and clean interface
Read full review
Support Rating
Glassbox
No answers on this topic
Mixpanel
We have only ever had to use their support once, when we were setting up the account, but their responses were prompt and the solutions were well documented. The people who solved our issues were helpful, even to non-tech people.
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Online Training
Glassbox
No answers on this topic
Mixpanel
Mixpanel has a great resource about their product, with videos on how to use it and real world examples from other companies on how they integrate Mixpanel into their business processes.
Read full review
Implementation Rating
Glassbox
No answers on this topic
Mixpanel
Again, somewhat annoying to be charged based on data points when many other analytics providers have one flat fee. Implementation was good, but I might have tracked a few more detailed points if I had the option.
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Alternatives Considered
Glassbox
  1. Improved understanding of customer behavior: Glassbox provides a detailed view of how customers interact with a website, mobile app, and other digital channels. This information is essential for understanding customer behavior and identifying areas where the business can improve the customer experience.
  2. Easy identification and resolution of issues: Glassbox's detailed analysis of customer interactions makes it easy to identify and understand issues, such as errors, broken links, and usability problems. This allows businesses to take action and resolve these issues quickly, which can improve the overall customer experience and reduce customer churn.
  3. Additionally, Glassbox also provides a way to analyze the customer journey and understand the pain points and drop off points, this enables businesses to optimize their website and improve the overall customer experience, and identify potential revenue opportunities.
Read full review
Mixpanel
  • There was not really any other competitors for this specific use case that had a chance
  • We used Google Analytics for some things but obviously, GA is anonymous data so not useful for product teams with users
  • Other solutions out there seemed to be too expensive and this was the most recommended
  • Heap seemed to be the best OTHER option but didn't take the time to evaluate
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Return on Investment
Glassbox
  • Our VOC team has been able to process more escalations more successfully and resolve more customer issues in a timely manner
  • Product teams are able to get the insights they need in a timely manner to track new projects success
  • Mobile app capture in Glassbox has been a problem for almost a year with no solid resolution
Read full review
Mixpanel
  • We've been able to increase the funnel conversions of one of our new product funnels from a 1% conversion rate to a 5% conversion rate.
  • We've been able to increase the CTR on another of our main product pages from ~3% to ~10% (so far)
  • We've been able to segment out how users from different traffic sources behave, allowing us to eliminate thousands of dollars of wasteful spending on advertising campaigns that weren't working.
Read full review
ScreenShots

Mixpanel Screenshots

Screenshot of Mixpanel's Insights report enables you to see how often users perform meaningful actions, monitor growth of key user cohorts, like power users, and slice and dice trends by any attribute.Screenshot of Mixpanel's powerful Flows report enables you to identify top user paths to see where people get stuck, and discover actions users take before, after, or between key events.Screenshot of Mixpanel's Retention report helps you understand how often users return and visualize feature stickiness. You can also slice and dice retention data to identify user groups that retain best and to find out what causes churn.