LinkedIn Sales Navigator for Gmail vs. ZoomInfo Sales

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
LinkedIn Sales Navigator for Gmail
Score 8.5 out of 10
N/A
LinkedIn Sales Navigator for Gmail (formerly Rapportive) is a free Chrome Extension that shows an email recipient's LinkedIn details within the user's Gmail inbox, and allows users to jump to the contact's LinkedIn profile. Rapportive was acquired by LinkedIn in 2012. In November 2017, LinkedIn released a new version of Rapportive called Sales Navigator Lite for Gmail, which makes some features of LinkedIn Sales Navigator accessible from within user's email inbox. A subscription to
$0
per month
ZoomInfo Sales
Score 8.1 out of 10
N/A
ZoomInfo SalesOS is a modern go-to-market platform for B2B companies. SalesOS helps find buyers based on an Ideal Customer Profiles (ICP), advanced company attributes, and accurate contact information in B2B. It is used to identify the next customer using data-driven insights and buying signals that reveal companies that are ready to buy.N/A
Pricing
LinkedIn Sales Navigator for GmailZoomInfo Sales
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
LinkedIn Sales Navigator for GmailZoomInfo Sales
Free Trial
NoYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
LinkedIn Sales Navigator for GmailZoomInfo Sales
Considered Both Products
LinkedIn Sales Navigator for Gmail
Chose LinkedIn Sales Navigator for Gmail
The integration to my inbox, together with LinkedIn's data is almost incomparable. Integration with Salesforce is so solid that Data.com does not offer an advantage being part of SFDC.
Chose LinkedIn Sales Navigator for Gmail
Again, I was not the decision maker in this process. It seems that LinkedIn Navigator is the best, because of the bandwidth of people on LinkedIn that one can search from. Sometimes finding their information to get in touch with them can be difficult, which is why we …
ZoomInfo Sales
Chose ZoomInfo Sales
ZoomInfo really stacks up the highest in regard to quality and depth of data, they have a team dedicated to the notion of keeping data current as well as accurate. When it comes to a decision making process for software, there is no one else I considered except for ZoomInfo. …
Chose ZoomInfo Sales
Zoominfo, in my opinion, is the best prospecting and lead generation tool available. Alternatives are third party lead generators like LeadGenius which are far lest cost effective and rely on manual data entry. Often times, there is a miscommunication with these third parties …
Top Pros

No answers on this topic

Top Cons

No answers on this topic

Features
LinkedIn Sales Navigator for GmailZoomInfo Sales
Prospecting
Comparison of Prospecting features of Product A and Product B
LinkedIn Sales Navigator for Gmail
8.6
19 Ratings
12% above category average
ZoomInfo Sales
7.9
662 Ratings
3% above category average
Advanced search8.817 Ratings8.0655 Ratings
Identification of new leads9.719 Ratings7.8617 Ratings
List quality7.217 Ratings7.3643 Ratings
List upload/download7.915 Ratings8.2606 Ratings
Ideal customer targeting9.818 Ratings7.7610 Ratings
Load time/data access8.318 Ratings8.1633 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
LinkedIn Sales Navigator for Gmail
9.6
22 Ratings
24% above category average
ZoomInfo Sales
7.8
656 Ratings
3% above category average
Contact information9.621 Ratings7.3655 Ratings
Company information9.722 Ratings7.9651 Ratings
Industry information9.621 Ratings8.0626 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
LinkedIn Sales Navigator for Gmail
8.6
20 Ratings
15% above category average
ZoomInfo Sales
7.6
642 Ratings
2% above category average
Lead qualification process8.017 Ratings8.052 Ratings
Smart lists and recommendations8.916 Ratings7.452 Ratings
Salesforce integration8.214 Ratings8.4438 Ratings
Company/business profiles8.220 Ratings7.7609 Ratings
Alerts and reminders7.414 Ratings7.6410 Ratings
Data hygiene8.019 Ratings6.6579 Ratings
Automatic data refresh9.018 Ratings6.9498 Ratings
Tags9.815 Ratings7.6435 Ratings
Filters and segmentation9.716 Ratings7.9588 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
LinkedIn Sales Navigator for Gmail
8.9
13 Ratings
17% above category average
ZoomInfo Sales
6.5
211 Ratings
14% below category average
Sales email templates8.912 Ratings7.0208 Ratings
Append emails to records8.913 Ratings5.925 Ratings
Best Alternatives
LinkedIn Sales Navigator for GmailZoomInfo Sales
Small Businesses
Lead411
Lead411
Score 9.1 out of 10
Lead411
Lead411
Score 9.1 out of 10
Medium-sized Companies
Lead411
Lead411
Score 9.1 out of 10
Lead411
Lead411
Score 9.1 out of 10
Enterprises
D&B Hoovers
D&B Hoovers
Score 8.8 out of 10
D&B Hoovers
D&B Hoovers
Score 8.8 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
LinkedIn Sales Navigator for GmailZoomInfo Sales
Likelihood to Recommend
8.9
(24 ratings)
8.1
(683 ratings)
Likelihood to Renew
10.0
(2 ratings)
8.1
(17 ratings)
Usability
-
(0 ratings)
9.5
(5 ratings)
Support Rating
-
(0 ratings)
9.4
(4 ratings)
Implementation Rating
-
(0 ratings)
10.0
(1 ratings)
Ease of integration
-
(0 ratings)
8.0
(50 ratings)
User Testimonials
LinkedIn Sales Navigator for GmailZoomInfo Sales
Likelihood to Recommend
LinkedIn
The Sales Navigator has allowed us to increase our awareness of our potential lead pool and has allowed us to grow our customer base. The system is easy to use and allows us to have great control over the number of leads we can see and the number of leads that we can connect to. Using the system has also helped us in being able to manage the number of leads that we can send.
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ZoomInfo
ZoomInfo is well-suited for sales and marketing teams. The sales team can use it for research and prospecting, while marketing can use it for nurturing new prospects or previously prospected ones.Overall, ZoomInfo is a tool tailor-crafted for business and sales development teams. It helps them approach new prospects every day, even when contact numbers are not readily available.
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Pros
LinkedIn
  • Has many filter capabilities for me to find exactly who I am looking for.
  • Integrates with other prospecting tools to create a well rounded with the information it can collect.
  • Integrates with SFDC- automatically uploads them as leads.
  • Integrates with Salesloft for me to easily start the cadence.
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ZoomInfo
  • Zoominfo provides us scoops regarding any new upcoming project or pain points (difficulties) facing by certain companies which helps a lot in our business to contact such companies.
  • Zoominfo gives us the exaction info such as email address, Direct or Cell phone number of particular contact which we want and we don't get anywhere except zoominfo
  • Zoominfo has huge database. Intent is one of the favorite section where we get the exact info about the companies/industries which we want
  • Zoominfo Connects with Hubspot which is another benefit for us to add any specific contact directly to our HubSpot app.
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Cons
LinkedIn
  • Sometimes it tells me I need to log into my LinkedIn profile when I've already logged in. It's weird. It seems to be when the email address is not found. Instead of just saying the email is not found, it tells me I need to log in. Just something I've noticed.
  • Sometimes I get this weird thing where I go to compose an email and instead of having it open all the way to the right, it opens all the way to my left. I'm pretty sure Rapportive is what's causing it. It doesn't happen very often but sometimes I see that.
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ZoomInfo
  • For initial users, the system can be a little overwhelming. A ZoomInfor SalesOS Basics guide could be beneficial to keep new users from feeling lost amongst all the options.
  • Clearer instructions on how to set targeted search parameters for inbound information would be beneficial.
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Likelihood to Renew
LinkedIn
Rapportive is simple and great at what it does. Plus I anticipate they'll probably add more features in the future.
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ZoomInfo
With the combined resources of crowdsorced info on both data.com as well as the immediacy of info on LinkedIn, as well as intel on Hoovers, information provided on ZoomInfo is more readily available if you have the time to invest in looking for it. However, at the pace we do business, having a "one stop shop" for information is very convenient. On efficiency alone, ZoomInfo is worth the price of subscription considering our business model.
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Usability
LinkedIn
No answers on this topic
ZoomInfo
ZoomInfo is my go to service. This connected with Linkedin Recruiter has been an amazing tool to use in gaining some very useful and strong connections
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Support Rating
LinkedIn
No answers on this topic
ZoomInfo
I would give it a higher rating but they keep changing our account managers.
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Alternatives Considered
LinkedIn
LinkedIn Sales Navigators provides different services than most other products and has the unique ability to take advantage of LinkedIn's proprietary user data. That also comes with a drawback that the system is dependent on users to update their data in a timely and accurate manner in order to get the correct intel back to users. I'd recommend other products like Seamless.ai or MediaRadar for more accurate and updated contact information, but also to use LinkedIn Sales Navigator for Gmail for better market and company intel, timely pitching opportunities and seamless integration between Gmail and LinkedIn.
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ZoomInfo
The size of data base, the bounce rate and accuracy. The extra features that you can have and the customer service. Whenever I have a question or help with something, my account manager is always available to help. And most importantly, the difference was the price. Although Zoominfo is not cheapest, it is the best value for your money.
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Return on Investment
LinkedIn
  • Really lets me leverage my entire business network
  • Empowers me to see the prospect's whole picture (who they know, where they went, what they do) and take advantage of that opening
  • We have no other system like it, so it's irreplaceable for us
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ZoomInfo
  • Negative - In my experience, exports error but credits deduct. Trying to get these credits back, good luck getting a customer service rep to assist.
  • Negative - In my experience, information provided for 0-5 employee companies inaccurate
  • Negative - In my opinion, due to not being able to get the information and not honoring their guarantee, no revenue goals were met.
  • Negative - I feel, for this size prospect, there is no time savings. You will still need to manually research the company on other sites or by cold calling to get the missing information.
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ScreenShots