What users are saying about
9 Ratings
4 Ratings
9 Ratings
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Score 4.9 out of 100
4 Ratings
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Score 5.5 out of 100

Likelihood to Recommend

Maropost

Maropost is a little more expensive than its competitors. I'd say Maropost is well suited for medium and larger businesses, not small businesses unless they're really good at utilizing e-mail and monetizing it.
Nicholas Kouvatsos | TrustRadius Reviewer

Springbot

Well Suited For:
  • Small businesses with small marketing teams.
  • Shopify Customers.
  • Small businesses that want more reporting/segmented lists.
  • Businesses that are upgrading from a service like Constant Contact or Mailchimp.
Less appropriate
  • Customer who are currently using Klaviyo.
  • Business who do not have a Shopify website.
Alex Mills | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

Maropost
6.5
Springbot
8.7
WYSIWYG email editor
Maropost
5.6
Springbot
8.6
Dynamic content
Maropost
8.2
Springbot
9.1
Ability to test dynamic content
Maropost
5.6
Springbot
8.2
Landing pages
Maropost
7.4
Springbot
8.2
A/B testing
Maropost
6.5
Springbot
9.1
Mobile optimization
Maropost
7.8
Springbot
8.6
Email deliverability reporting
Maropost
5.4
Springbot
8.6
List management
Maropost
6.0
Springbot
9.1
Triggered drip sequences
Maropost
5.7
Springbot
8.6

Reporting & Analytics

Maropost
6.9
Springbot
9.1
Dashboards
Maropost
5.6
Springbot
9.1
Standard reports
Maropost
8.1
Springbot
9.1
Custom reports
Maropost
7.0
Springbot
9.1

Lead Management

Maropost
Springbot
8.9
Lead nurturing
Maropost
Springbot
8.6
Lead scoring and grading
Maropost
Springbot
9.1
Data quality management
Maropost
Springbot
8.6
Automated sales alerts and tasks
Maropost
Springbot
9.1

Campaign Management

Maropost
Springbot
7.5
Calendaring
Maropost
Springbot
8.6
Event/webinar marketing
Maropost
Springbot
6.4

Social Media Marketing

Maropost
Springbot
8.2
Social sharing and campaigns
Maropost
Springbot
7.3
Social profile integration
Maropost
Springbot
9.1

Platform & Infrastructure

Maropost
Springbot
7.7
API
Maropost
Springbot
9.1
Role-based workflow & approvals
Maropost
Springbot
8.2
Customizability
Maropost
Springbot
7.3
Integration with Salesforce.com
Maropost
Springbot
7.3
Integration with Microsoft Dynamics CRM
Maropost
Springbot
7.3
Integration with SugarCRM
Maropost
Springbot
7.3

Pros

Maropost

  • Maropost is particularly strong in the customization aspect. As a sales person, I love using MSC because I can customize everything from A-Z.
  • The features are endless, a personal fav is the Journey's feature with Marketing Cloud.
  • Client support is quick to respond.
Anonymous | TrustRadius Reviewer

Springbot

  • The demographic data was great. I could see how many males vs. females, ages, income, married, with or without children. It gave me a good idea of who my customers were.
  • Using their tracking URLs in all of our campaigns allowed us to get a better idea of what exactly was driving revenue.
  • Not only could I see top performing products, which I can do within Magento, I could also see top selling categories and colors.
  • I can pull a Coupon Usage report our of Magento, but Springbot gave me additional info like AOV and ROI on those codes.
  • Springbot also gave me a lot of info about our abandoned carts. It shows us which products are most abandoned along with views, conversion rates, etc.
  • Springbot gave us an Instagram Shop page that allowed us to curate social shares and then tie them to products on our site.
Melissa Best | TrustRadius Reviewer

Cons

Maropost

  • The Sales Department shouldn't promise the customer what support can't deliver on.
  • They should also brush up on some ethics courses. It's appalling to me how they conduct business. Buyer beware.
Michael Rozbruch | TrustRadius Reviewer

Springbot

  • I'd love for Springbot to continue to expand on their email offering - the platform and automations are excellent, and I'd like additional conditionals as I build out my flows.
Anonymous | TrustRadius Reviewer

Usability

Maropost

No score
No answers yet
No answers on this topic

Springbot

Springbot 7.7
Based on 3 answers
I think Springbot is pretty user-friendly overall. The only down-side is that the website is often updated, leaving the customer to hunt certain features down that are now in a different spot. So I think it would be helpful if every so often they sent an email that let customers know what changes were made and where to access everything
Alex Mills | TrustRadius Reviewer

Support Rating

Maropost

Maropost 2.0
Based on 1 answer
Though relatively responsive, the responses were always utterly unhelpful and sometime not even relevant to the questions we asked. It quickly became apparent that it was outsourced copy/paste support.
Anonymous | TrustRadius Reviewer

Springbot

Springbot 9.1
Based on 2 answers
Maybe the part that I value the most, is the partnership that I've developed with Springbot. Out of the gate, there is absolutely work to do to get things set up and they don't sugar coat that. While much of the onboarding was smooth - we had a few obstacles to work through, and I'm thankful my Success Manager kept me up to date as we resolved anything that came up, and was proactive with her outreach and recommendations to get the most out of the platform.  I find myself learning something new each time I chat with her, whether it be optimizations to my automations, new marketing ideas, or ways to increase engagement as I go into the holidays. 
Anonymous | TrustRadius Reviewer

Alternatives Considered

Maropost

Maropost had everything we needed and more. We loved that fact that one price covered everything. As we move forward we don't have to go back and purchase modules that we are now ready for. No one wants to go back to management and ask for more money
Amy Kelly | TrustRadius Reviewer

Springbot

Springbit is more expensive, more complicated and delivered less.
Anonymous | TrustRadius Reviewer

Return on Investment

Maropost

  • Lack of data and information about our users that we can use to get smarter in our segmentation hurts us in that we lose branded deals or partnerships.
  • Takes too much time to export reports and gain attrition reporting information, manually preparing reports is not a good use of time for anyone on our team.
Anonymous | TrustRadius Reviewer

Springbot

  • Springbot gave us a better idea of who our customer was. We just launched in January 2015 having been B2B previously. So we weren't really sure who we were marketing to.
  • I only paid $200/month for the service so I didn't waste a ton of money trying it out. They have a 30 day cancellation policy so I wasn't stuck in a year long contract.
  • It was a let down because I had such high hopes of everything it would allow me to do and see with one platform. Give them a couple more years and I think they will work out the kinks.
Melissa Best | TrustRadius Reviewer

Screenshots

Pricing Details

Maropost

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Maropost Editions & Modules

Additional Pricing Details

Springbot

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Springbot Editions & Modules

Edition
Platform Base Package$199/month1
  1. for up to 5,000 subscribers (includes email marketing, social hub, reporting and dashboards, signup forms, automations, account management, support and onboarding. See website for additional package options.
Additional Pricing Details
See website for pricing calculator for additional pricing options.

Rating Summary

Likelihood to Recommend

Maropost
4.9
Springbot
5.5

Usability

Maropost
Springbot
7.7

Support Rating

Maropost
2.0
Springbot
9.1

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