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Top Rated
2258 Ratings
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Top Rated
124 Ratings

Salesforce

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Top Rated
2258 Ratings
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Score 8.2 out of 101

Sprinklr Modern Engagement (formerly Social + Messaging Suite)

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Top Rated
124 Ratings
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Score 7.8 out of 101

Likelihood to Recommend

Salesforce

It's still very weak on point of sale processes and simple finance processes, so I might discourage someone who needs a strong focus on either of those two things. Its seems like Salesforce.com could address these two areas very basically and solve a lot of problems for its small customers who don't have any strong ERP solutions.
Irene Chivily Von Toussaint profile photo

Sprinklr Modern Engagement (formerly Social + Messaging Suite)

Very well-suited for personalized business needs. Not well suited if you are looking for an "out of the box" tool with templates
No photo available

Feature Rating Comparison

Sales Force Automation

Salesforce
8.4
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
Customer data management / contact management
Salesforce
8.9
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
Workflow management
Salesforce
8.2
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
Territory management
Salesforce
8.3
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
Opportunity management
Salesforce
8.7
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
Integration with email client (e.g., Outlook or Gmail)
Salesforce
8.1
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
Contract management
Salesforce
7.8
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
Quote & order management
Salesforce
8.0
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
Interaction tracking
Salesforce
8.9
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
Channel / partner relationship management
Salesforce
8.2
Sprinklr Modern Engagement (formerly Social + Messaging Suite)

Customer Service & Support

Salesforce
8.5
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
Case management
Salesforce
9.0
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
Call center management
Salesforce
8.4
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
Help desk management
Salesforce
8.3
Sprinklr Modern Engagement (formerly Social + Messaging Suite)

Marketing Automation

Salesforce
7.9
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
Lead management
Salesforce
8.3
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
Email marketing
Salesforce
7.5
Sprinklr Modern Engagement (formerly Social + Messaging Suite)

CRM Project Management

Salesforce
7.9
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
Task management
Salesforce
8.5
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
Billing and invoicing management
Salesforce
6.7
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
Reporting
Salesforce
8.5
Sprinklr Modern Engagement (formerly Social + Messaging Suite)

CRM Reporting & Analytics

Salesforce
8.5
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
Forecasting
Salesforce
8.1
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
Pipeline visualization
Salesforce
8.8
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
Customizable reports
Salesforce
8.7
Sprinklr Modern Engagement (formerly Social + Messaging Suite)

Customization

Salesforce
8.2
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
Custom fields
Salesforce
8.3
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
Custom objects
Salesforce
8.4
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
Scripting environment
Salesforce
7.9
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
API for custom integration
Salesforce
8.1
Sprinklr Modern Engagement (formerly Social + Messaging Suite)

Security

Salesforce
8.7
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
Single sign-on capability
Salesforce
8.6
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
Role-based user permissions
Salesforce
8.9
Sprinklr Modern Engagement (formerly Social + Messaging Suite)

Social CRM

Salesforce
7.4
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
Social data
Salesforce
7.5
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
Social engagement
Salesforce
7.4
Sprinklr Modern Engagement (formerly Social + Messaging Suite)

Integrations with 3rd-party Software

Salesforce
8.2
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
Marketing automation
Salesforce
8.5
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
Compensation management
Salesforce
7.9
Sprinklr Modern Engagement (formerly Social + Messaging Suite)

Platform

Salesforce
7.5
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
Mobile access
Salesforce
7.5
Sprinklr Modern Engagement (formerly Social + Messaging Suite)

Listening/monitoring

Salesforce
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
7.3
Boolean keyword searches
Salesforce
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
7.6
Filtering out noise/spam
Salesforce
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
7.0
Sentiment analysis
Salesforce
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
6.4
Broad channel coverage
Salesforce
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
8.2

Publishing

Salesforce
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
7.7
Content planning and scheduling
Salesforce
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
8.4
Audience targeting
Salesforce
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
7.1
Content optimization
Salesforce
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
7.7
Workflow management
Salesforce
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
7.6

Engagement

Salesforce
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
8.1
Automated routing and prioritization
Salesforce
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
7.9
Customer interaction histories
Salesforce
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
8.2
Bulk actions
Salesforce
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
8.3

Marketing

Salesforce
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
7.7
Lead generation
Salesforce
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
7.9
Content marketing
Salesforce
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
8.4
Paid media management
Salesforce
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
7.4
Campaigns and promotions
Salesforce
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
7.3

Channel coverage/integration

Salesforce
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
8.1
Twitter
Salesforce
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
9.2
Facebook
Salesforce
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
8.5
LinkedIn
Salesforce
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
8.3
Google+
Salesforce
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
8.8
Instagram
Salesforce
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
7.6
Pinterest
Salesforce
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
7.0
YouTube
Salesforce
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
7.2

Reporting/analytics

Salesforce
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
8.4
Campaign success analytics
Salesforce
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
9.0
Real-time tracking
Salesforce
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
8.0
Competitor analysis
Salesforce
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
8.2

Account management

Salesforce
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
7.6
Role-based user permissions & privileges
Salesforce
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
8.2
Mobile access
Salesforce
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
7.0

Pros

Salesforce

  • Salesforce has a very intuitive dashboard and reporting interface. From a database perspective, I believe it's a reasonably simple system to import and export data from when necessary. The import/export/enriching of data is one area where SFDC seems to be superior to MS Dynamics in my own experience.
  • Salesforce's Opportunity tracking tools are great, though in my opinion- general Opportunity stages have been fairly consistent across all of the CRM platforms I've evaluated and if they do not meet your needs- they can be modified until they do.
Sara Tsoodle profile photo

Sprinklr Modern Engagement (formerly Social + Messaging Suite)

  • Automated reporting based on consistently tagged content and defined recipients
  • Text analytics for location-based review insights
  • Understanding sentiment of inbound conversation
  • Full-service tool customization
No photo available

Cons

Salesforce

  • I do not have specific experience in trying to make customizations to the back end of Salesforce like I do with Microsoft Dynamics- however it appears that the process of making those customizations is far more complex than I wish it were. I would prefer a system that can be customized (with proper approvals and processes) by key stakeholders.
  • I did "arrive" in this system years into it's implementation and can say that the growth of the company seems to have engulfed the system in a way that it's cumbersome now. It's a crystal ball issue at present, no way to predict future. However I would advise that the stake holders in any CRM implementation consider all future acquisitions and integrations- all potential scenarios during conceptual define and design phases. Much of my less than perfect experience is clouded by this state of current system situation...
  • The saved queries/ reporting functions in the system are actually excellent, but as a user I find that data validation rules are often passed over through integrated field / API calls- which seem to incapacitate the validations and "dirty" the data in the system. As a huge advocate of CLEAN data to support quality metrics, this frustrates me. It's likely an issue in systems, however because of my involvement in Dynamics systems I had a hands on role in preventing it in that system. I do encounter a large amount of "dirty" data in SFDC. I cannot speak to the same experience in all other SFDC platforms, but I have had challenges with creating quality/accurate dashes without doing a "manual" cleaning process on a regular basis in this particular instance.
  • I have less experience in this particular CRM with actual day to day record handling so I cannot speak to the average inside or outside sales users' experience in this platform as compared to other platforms. My opinion is usually that a quality design and business rules can optimize key strokes, efficiency, and data quality. There are definitely some challenges we face in this system today which are clearly the result of user interface design improvement opportunities or possibly a need to implement workflows or scripts to "fix" those areas. I believe this to be true of most CRM platforms though.
Sara Tsoodle profile photo

Sprinklr Modern Engagement (formerly Social + Messaging Suite)

  • Tool is difficult to adopt by users non-endemic to social media (the PHD of social software)
  • Not a lot of automated or "lite" features for easy enablement
  • Enablement involves heavy time commitment and comprehension by internal team
No photo available

Likelihood to Renew

Salesforce

Salesforce 10.0
Based on 48 answers
Cloud based and future looking - Salesforce has either set or kept pace with the latest in technology. At least two major feature releases a year allow an organization to keep up with the latest changes. Mobile and the release of their new analytics platform are just two examples of how Salesforce continues to innovate.
Benjamin Barniskis profile photo

Sprinklr Modern Engagement (formerly Social + Messaging Suite)

Sprinklr Modern Engagement (formerly Social + Messaging Suite) 8.5
Based on 28 answers
Sprinklr has been a great partner for us, even though it is quickly growing to adjust to the market. They bend over backwards to ensure our success and the platform is always evolving to better meet our needs.
Krisleigh Hoermann profile photo

Usability

Salesforce

Salesforce 8.0
Based on 34 answers
Tracks, reports, and makes me money
Christopher Bennett profile photo

Sprinklr Modern Engagement (formerly Social + Messaging Suite)

Sprinklr Modern Engagement (formerly Social + Messaging Suite) 8.0
Based on 6 answers
Overall, I really enjoyed Sprinklr. It is a multi-faceted platform although I used it primarily for review management. It's easy-to-use and learn, has great customer service and is a great design. My only complaint would be that if there was a blip in pulling in reviews, we'd have to go back through each review site manually and make sure nothing was unresponded to. This could be cumbersome and time-consuming. Other than that, I really enjoyed using it
Meg Ruggieri profile photo

Reliability and Availability

Salesforce

Salesforce 9.8
Based on 27 answers
Salesforce is always available securely from any internet-capable device anywhere in the world, UNLESS you choose to set security measures so that ONLY trusted IP ranges may access the system at certain times of the day. It's all about choice and flexibility with Salesforce products.
Kyle Dugger profile photo

Sprinklr Modern Engagement (formerly Social + Messaging Suite)

Sprinklr Modern Engagement (formerly Social + Messaging Suite) 9.1
Based on 5 answers
Sprinklr has been very reliable in this area.
No photo available

Performance

Salesforce

Salesforce 9.0
Based on 18 answers
Salesforce performance in general is excellent. "The cloud infrastructure beneath Force.com has been fine-tuned over the past 10 years. It powers nearly 100,000+ businesses running more than 185,000 applications that 3 million users count on every day."
Points per Salesforce -
1) Multitenant kernel - With a multitenant platform, each business that uses the app doesn’t have its own copy. Instead, all businesses share a single copy and then customize it for their specific needs.
2) ISO 27001 certified security - You can’t compromise when it comes to enterprise-level security. Force.com is road-tested and trusted by nearly 100,000+ companies, including many of the world’s most security-conscious organizations, such as banks and health care providers.
3) Proven reliability - All Force.com apps run on world-class data centers with backup, failover, and disaster-recovery facilities. Force.com has had a proven 99.9 percent uptime record for years.
4) Proven, real-time scalability - Force.com is used by many of the world's largest enterprises, including Cisco, Japan Post Network, and Symantec. Applications can automatically scale from a few users to millions of page views, as needed.
5) Real-time query optimizer - You need fast access to your data. The Force.com query optimizer delivers under 300ms response time, at a massive scale.
6) Real-time transparent system status - You can always see real-time system performance, availability, and security information at trust.salesforce.com.
7) Real-time upgrades - Unlike traditional software platforms, our upgrades never break your customizations, code, or integrations. We upgrade the platform for you 3 to 4 times each year. As a result, you’re always on the latest version, with access to the latest features, performance, and security enhancements.
8) Real-time sandbox environments - With a single click, you can create copies of your applications, configuration, and data in separate environments for development, testing, and training.
9) Three global production data centers and disaster recovery - Force.com runs on three geographically dispersed, mirrored data centers with built-in replication, disaster recovery, a redundant network backbone, and no single points of failure
Rob Gottschalk profile photo

Sprinklr Modern Engagement (formerly Social + Messaging Suite)

Sprinklr Modern Engagement (formerly Social + Messaging Suite) 8.2
Based on 4 answers
An occasional lag here and there, but to be honest I don't know if it's them or the connection
Sonja Broze profile photo

Support

Salesforce

Salesforce 4.7
Based on 30 answers
Customer services was friendly. For development objects and for business process adjustments, you are better served by a 3rd party Salesforce consulting partner.
Rob Gottschalk profile photo

Sprinklr Modern Engagement (formerly Social + Messaging Suite)

Sprinklr Modern Engagement (formerly Social + Messaging Suite) 6.0
Based on 12 answers
I dealt with the support team twice and they were easy to communicate with and helped me workshop specific problems. Customer service for other digital services is usually pretty bad, but Sprinklr has been solid consistently.
Drake Hougo profile photo

In-Person Training

Salesforce

Salesforce 7.9
Based on 11 answers
All instructors are Salesforce certified. If you have done any type of customization, then it probably makes more sense to use the consulting partner who implemented your instance of Salesforce for training
Rob Gottschalk profile photo

Sprinklr Modern Engagement (formerly Social + Messaging Suite)

Sprinklr Modern Engagement (formerly Social + Messaging Suite) 7.0
Based on 2 answers
I don't recall our training in detail. I know we met in person a few times, and did some over-the-phone product walk-throughs. It may have been somewhat informal -- I don't recall having any takeaways to refer to.
No photo available

Online Training

Salesforce

Salesforce 9.1
Based on 15 answers
The premier level of training is capable of preparing any individual from infant user, to technical architect. That is not hyperbole.
Kyle Dugger profile photo

Sprinklr Modern Engagement (formerly Social + Messaging Suite)

Sprinklr Modern Engagement (formerly Social + Messaging Suite) 8.4
Based on 3 answers
Very personal attention
No photo available

Implementation

Salesforce

Salesforce 9.4
Based on 16 answers
Executive involvement is critical. Make sure you have a good handle on the metrics you would like to ultimately manage. Work as a team to document your business requirements. Whiteboard often. Understand Salesforce's best practice capabilities.

Have a central person identified to handle all report and analysis requests (ie - don't allow multiple people to create reports; have one person create reports and distribute them to decision makers via the Salesforce dashboard or whatever form). Make sure you understand critical dates and develop the project plan accordingly
Rob Gottschalk profile photo

Sprinklr Modern Engagement (formerly Social + Messaging Suite)

Sprinklr Modern Engagement (formerly Social + Messaging Suite) 9.0
Based on 5 answers
The implementation personnel at Sprinklr are top-notch. They will work with you to make sure they setup Sprinklr in a way that best aligns with your structural needs
No photo available

Alternatives Considered

Salesforce

Sage CRM - Sage was originally created from an Accounting perspective. Development takes longer and the customizability was limited. Integration to other communication systems was too burdensome to users.Act - Single sales tool - great if only one person is using, but any need to sync caused nothing but problems. Sharing of data was too difficult.
Benjamin Barniskis profile photo

Sprinklr Modern Engagement (formerly Social + Messaging Suite)

As much as I get frustrated with Sprinklr, Sprinklr is a much cleaner platform than others I have used and I do obtain good data from the reports due to my custom filters, allowing me to pass along education onto product teams in regards to their specific lines.
No photo available

Scalability

Salesforce

Salesforce 10.0
Based on 2 answers
Salesforce has the unique ability to scale to new products and offerings quickly growing with your enterprise.
Todd Duclos profile photo

Sprinklr Modern Engagement (formerly Social + Messaging Suite)

Sprinklr Modern Engagement (formerly Social + Messaging Suite) 8.2
Based on 1 answer
Always start simple with Sprinklr, e.g. one client. You can easily grow over time adding products/units/regions, etc
Sonja Broze profile photo

Return on Investment

Salesforce

  • Has made it easier to collaborate on campaigns and plan them - which has been helpful in making more useful marketing campaigns - directly impacting sales numbers
  • Has made it more difficult for sales people to filter and quickly run reports, negatively impacting sales numbers
  • It has had a positive impact on processes once our software team was able to customize the software to specifically help the sales specialists.
Andrew McClean profile photo

Sprinklr Modern Engagement (formerly Social + Messaging Suite)

  • Assisted with integrating global social media marketing departments together
  • Has resulted in some delayed customer support responses due to technical issues with Facebook integration
  • Lack of ability to message people on Instagram has led to poor community management on this platform.
No photo available

Pricing Details

Salesforce

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Sprinklr Modern Engagement (formerly Social + Messaging Suite)

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
Additional Pricing Details
Pricing is configurable based on enterprise needs.

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