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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Semrush

    Score8.5 out of 10
    N/ASemrush is a relatively popular search engine optimization tool set from the company of the same name based in Pennsylvania and founded in 2008. Largely the platforms relies on competitive intelligence, and features SEO staples like backlink checking, keyword analysis to refine SEO and PPC campaigning and locate low-cost / high-yield keywords, analysis of competitors who co-occupy desired ad and listing spaces, domain vs. domain analysis, as well as site audit and domain tracking. Semrush can…

    $139.95

    per month

    Yext

    Score6.8 out of 10
    N/AYext is a digital experience software provider headquartered in New York, New York.N/A
    Pricing
    SemrushYext
    Editions & Modules
    Pro
    $139.95
    per month
    Guru
    $249.95
    per month
    Business
    $499.95
    per month
    No answers on this topic
    Offerings
    Pricing Offerings
    SemrushYext
    Free Trial
    YesYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeOptionalOptional
    Additional Details17% discount for annual pricing.The cost of Yext varies depending on a number of factors such as package type, business size, entity count, and more. To create a solution that fits your business goals, please contact us or request a demo.
    More Pricing Information
    Features
    SemrushYext
    SEO
    Comparison of SEO features of Semrush and Yext
    Feature
    Semrush
    8.0
    154 Ratings
    4% above category average
    Yext
    -
    Ratings
    Keyword analysis8.6154 Ratings00 Ratings
    Backlink management8.4147 Ratings00 Ratings
    SERP ranking tracking8.4150 Ratings00 Ratings
    Page grader7.9129 Ratings00 Ratings
    Competitive analysis8.5149 Ratings00 Ratings
    Site audit / diagnostics8.0150 Ratings00 Ratings
    Site recommendations7.7139 Ratings00 Ratings
    Task management6.491 Ratings00 Ratings
    SEO Channels
    Comparison of SEO Channels features of Semrush and Yext
    Feature
    Semrush
    8.2
    140 Ratings
    8% above category average
    Yext
    -
    Ratings
    Local SEO8.1128 Ratings00 Ratings
    Social SEO8.0106 Ratings00 Ratings
    Mobile SEO8.5113 Ratings00 Ratings
    Global SEO8.1114 Ratings00 Ratings
    SEO Platform & Account Management
    Comparison of SEO Platform & Account Management features of Semrush and Yext
    Feature
    Semrush
    8.4
    125 Ratings
    0% below category average
    Yext
    -
    Ratings
    Multi-domain support8.1115 Ratings00 Ratings
    Integration with web analytics tools8.7119 Ratings00 Ratings
    Security
    Comparison of Security features of Semrush and Yext
    Feature
    Semrush
    -
    Ratings
    Yext
    10.0
    3 Ratings
    22% above category average
    Role-based user permissions00 Ratings10.03 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Semrush and Yext
    Feature
    Semrush
    -
    Ratings
    Yext
    9.8
    3 Ratings
    20% above category average
    API00 Ratings10.03 Ratings
    Internationalization / multi-language00 Ratings9.73 Ratings
    Web Content Creation
    Comparison of Web Content Creation features of Semrush and Yext
    Feature
    Semrush
    -
    Ratings
    Yext
    9.0
    1 Ratings
    24% above category average
    Admin section00 Ratings9.01 Ratings
    Web Content Management
    Comparison of Web Content Management features of Semrush and Yext
    Feature
    Semrush
    -
    Ratings
    Yext
    8.0
    2 Ratings
    19% above category average
    SEO support00 Ratings5.01 Ratings
    Bulk management00 Ratings9.42 Ratings
    Availability / breadth of extensions00 Ratings9.42 Ratings
    Results and Analysis
    Comparison of Results and Analysis features of Semrush and Yext
    Feature
    Semrush
    -
    Ratings
    Yext
    10.0
    1 Ratings
    21% above category average
    Conversion tracking00 Ratings10.01 Ratings
    Digital Experience Platform
    Comparison of Digital Experience Platform features of Semrush and Yext
    Feature
    Semrush
    -
    Ratings
    Yext
    8.9
    3 Ratings
    5% above category average
    Cloud enablement00 Ratings7.01 Ratings
    Content aggregation00 Ratings9.01 Ratings
    Content classification00 Ratings8.01 Ratings
    DXP Third-Party Integrations00 Ratings10.02 Ratings
    Multi-website management00 Ratings10.02 Ratings
    Digital asset management00 Ratings9.52 Ratings
    Best Alternatives
    SemrushYext
    Small Businesses
    Serpstat
    Score10 out of 10
    Xperience by Kentico
    Score7 out of 10
    Medium-sized Companies
    Yoast
    Score8.5 out of 10
    Sitecore Digital Experience Platform
    Score8.9 out of 10
    Enterprises
    Google Trends
    Score8.6 out of 10
    Progress Sitefinity
    Score7.9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    SemrushYext
    Likelihood to Recommend
    8.2
    (154 ratings)
    9.1
    (25 ratings)
    Likelihood to Renew
    9.1
    (3 ratings)
    -
    (0 ratings)
    Usability
    8.2
    (10 ratings)
    9.2
    (4 ratings)
    Availability
    9.1
    (1 ratings)
    -
    (0 ratings)
    Performance
    7.3
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    9.9
    (17 ratings)
    6.3
    (12 ratings)
    Implementation Rating
    7.3
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    9.1
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    SemrushYext
    Likelihood to Recommend
    Semrush
    This is suited to plan for keywords in a single market, but it struggles when you need to consolidate several markets. It is well-suited to discover new keywords directly related to the ones being used currently to expand the content the company is creating to get better results.
    Incentivized
    Read full review
    Yext
    We have multiple branch locations throughout our market area. It's very challenging to manage the web listings for each location, with a large volume of listings across numerous platforms for each of those locations. Yext significantly reduces the workload by allowing me to make a single update and Yext automatically pushes the notifications across the other platforms
    Incentivized
    Read full review
    Pros
    Semrush
    • Great visuals for keyword position tracking, love that you can see the page that is ranking
    • Enjoyed the auto-generated reporting feature (specifically in the context of keyword position tracking)
    • Shows many different and useful views for competitive research
    • Great templated keyword research tools for those who are not as hands-on with SEO
    • I LOVE the Keyword Magic Tool for honing in on longtail, high-opportunity keywords
    Read full review
    Yext
    • Yext is very, very user-friendly and easy to use.
    • Yext provides information within the portal on how you can enhance your listings as well as how you can fix any issues with your listings that may exist.
    • Yext's dedicated account managers can help you with any issues that may arise. For example our location pin on Apple Maps was wrong on one of our clinic listings and our Yext account manager reached out directly to Apple support and fixed the issue.
    Incentivized
    Read full review
    Cons
    Semrush
    • Extra seats can be expensive, as [an] agency with multiple team members this can be frustrating
    • Backlink data is not great, misses out a lot of backlinks (better off using a specialist backlink tool like Link research tools LRT)
    • Tracking multiple keywords, across multiple clients can be costly
    Read full review
    Yext
    • Cost. This platform offers a lot of powerful features, but it has an expensive barrier to entry.
    • Annual contracts limit flexibility for smaller companies
    • The biggest drawback is that you need to keep your subscription active or listings/citation data will revert back to what it was pre-Yext implementation
    Incentivized
    Read full review
    Likelihood to Renew
    Semrush
    I [previously] used Semrush for many years and I cannot find any other tool being so complete and easy to use.
    Incentivized
    Read full review
    Yext
    No answers on this topic
    Usability
    Semrush
    The interface is a little less intuitive than it could be. The data is often available but filtering and manipulating the data can be a little difficult at times. Expanded comparisons would be helpful since most of the time seeing more than a few competitors at a time allows for a better sense of how to forecast.
    Incentivized
    Read full review
    Yext
    Yext is pretty easy and straightforward to utilize out of the box. While I work for a digital marketing agency, and this is second nature to me at this point, I do believe the average SMB owner with zero digital marketing experience could be a proficient Yext user within 1 hour or so of usage. It's easy
    Incentivized
    Read full review
    Reliability and Availability
    Semrush
    Semrush available when you need it!
    Read full review
    Yext
    No answers on this topic
    Performance
    Semrush
    SemRush performs well with few errors!
    Read full review
    Yext
    No answers on this topic
    Support Rating
    Semrush
    I'm in a FB group for Semrush paid users and it amazing! They are fast to respond, take suggestions and help with questions. I have not felt alone in using this product at all. Highly recommend their support team. When I had an issue I can jump into the group and they will help get me the right person to help or even tag their programmers to look at something that is going on. Love the group!
    Read full review
    Yext
    Have been very impressed with the support we receive from Yext. I always feel I am listened to and if I have any problems or concerns they are quickly addressed. I have multiple ways to obtain support, either technical or strategic support, and they are responsive. I couldn't ask for more.
    Incentivized
    Read full review
    Implementation Rating
    Semrush
    I did it by myself and do not have a comment!
    Read full review
    Yext
    No answers on this topic
    Alternatives Considered
    Semrush
    We have used both Ahrefs and Semrush extensively at our agency and Semrush remains the tool of choice. We find that Semrush has the largest selection of tools & features to use, with the highest accuracy, and provides top-tier analysis recommendations. It's really is the ultimate all-in-one tool when comparing other performance measurement tools in the digital marketing space.
    Incentivized
    Read full review
    Yext
    We initially chose Yext because it provided the greatest control for our multiple listings. Plus, it had access to the most publishers. However, when evaluating Synup we were very impressed. You would not go wrong to choose either!
    Incentivized
    Read full review
    Scalability
    Semrush
    Semrush is flexible and scalable software which can be deployed across multiple departments and sites as needed.
    Read full review
    Yext
    No answers on this topic
    Return on Investment
    Semrush
    • Using Semrush on behalf of our clients, we have seen some impressive growth in organic visibility, traffic, conversion and revenue, across multiple industries.
    • The site checks available with Semrush have helped us to pitch and sell our services, securing new clients.
    Incentivized
    Read full review
    Yext
    • Consistency in business listing management - without Yext, we would surely have more inconsistencies with our business address across the web. This can lead to poor communication to our customers, and potentially lost business if we lose trust as a reputable business.
    • Yext saves me hours of legwork to manage numerous web listing platforms individually.
    Incentivized
    Read full review
    ScreenShots

    Yext Screenshots

    Screenshot of Yext Knowledge GraphScreenshot of Yext ListingsScreenshot of Yext PagesScreenshot of Yext ReviewsScreenshot of Yext SearchScreenshot of Yext Analytics