What users are saying about
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Top Rated
602 Ratings
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Top Rated
104 Ratings

SharpSpring

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Top Rated
602 Ratings
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Score 7.6 out of 100

Zoho Campaigns

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Top Rated
104 Ratings
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Score 8 out of 100

Likelihood to Recommend

SharpSpring

SharpSpring would work really well with a team of salespeople because tasks can be assigned to each user of the system. The sales pipelines gives a visual of where prospects are in the sales process. SharpSpring is less appropriate when sales is not a large part of the organization or not every user is up for using the system.
Kaila Troia | TrustRadius Reviewer

Zoho Campaigns

It is well suited in scenarios:
  1. Well-defined static list with proper info.
  2. Not building email templates from scratch
  3. Litmus testing involved
  4. Easy to use simple automation journeys involved
Not well-suited scenarios:
  1. Complex Customer journeys
  2. Dynamic content involved
  3. Integration with other products other than the ZOHO suite
  4. Testing API limits
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

SharpSpring
7.8
Zoho Campaigns
7.7
WYSIWYG email editor
SharpSpring
7.0
Zoho Campaigns
7.4
Dynamic content
SharpSpring
8.3
Zoho Campaigns
7.2
Ability to test dynamic content
SharpSpring
8.3
Zoho Campaigns
7.4
Landing pages
SharpSpring
7.0
Zoho Campaigns
8.0
A/B testing
SharpSpring
8.5
Zoho Campaigns
8.2
Mobile optimization
SharpSpring
6.3
Zoho Campaigns
7.4
Email deliverability reporting
SharpSpring
7.8
Zoho Campaigns
7.8
List management
SharpSpring
8.8
Zoho Campaigns
8.3
Triggered drip sequences
SharpSpring
8.5
Zoho Campaigns
8.0

Lead Management

SharpSpring
8.5
Zoho Campaigns
Lead nurturing
SharpSpring
8.6
Zoho Campaigns
Lead scoring and grading
SharpSpring
8.3
Zoho Campaigns
Data quality management
SharpSpring
8.5
Zoho Campaigns
Automated sales alerts and tasks
SharpSpring
8.6
Zoho Campaigns

Campaign Management

SharpSpring
8.0
Zoho Campaigns
Calendaring
SharpSpring
8.0
Zoho Campaigns
Event/webinar marketing
SharpSpring
7.9
Zoho Campaigns

Social Media Marketing

SharpSpring
6.9
Zoho Campaigns
Social sharing and campaigns
SharpSpring
6.6
Zoho Campaigns
Social profile integration
SharpSpring
7.2
Zoho Campaigns

Reporting & Analytics

SharpSpring
7.5
Zoho Campaigns
7.4
Dashboards
SharpSpring
7.4
Zoho Campaigns
7.6
Standard reports
SharpSpring
8.2
Zoho Campaigns
7.7
Custom reports
SharpSpring
7.0
Zoho Campaigns
6.8

Platform & Infrastructure

SharpSpring
8.0
Zoho Campaigns
API
SharpSpring
7.5
Zoho Campaigns
Role-based workflow & approvals
SharpSpring
8.2
Zoho Campaigns
Customizability
SharpSpring
7.7
Zoho Campaigns
Integration with Salesforce.com
SharpSpring
8.1
Zoho Campaigns
Integration with Microsoft Dynamics CRM
SharpSpring
8.4
Zoho Campaigns
Integration with SugarCRM
SharpSpring
8.3
Zoho Campaigns

Pros

SharpSpring

  • Moves deals through the sales process. It's very easy to update the sales pipeline.
  • Ease of use. It was very easy for me to learn SharpSpring and continue to use it.
  • Adding contacts and opportunities is simple, and it will warn the user before creating a duplicate contact.
Jason Carlage | TrustRadius Reviewer

Zoho Campaigns

  • The best thing about this software is its integration with G-suite.
  • It's user interface is so easy that any user can learn it quickly. And it is very easy to operate.
  • It helps users to engage subscribers via various social media platforms.
  • It allows users to compare various email campaigns.
Anonymous | TrustRadius Reviewer

Cons

SharpSpring

  • Custom Form Field - Weakest point of the software for me. Hard to make custom field and options are limited
  • Nuanced Automations are Hard - Lacking some more advanced automation capacities and options
  • Hard Bounces / Suppressions - Very aggressive suppression engine means that active subscribers are "bounced" then removed from email lists suddenly without much recourse
Billy Alguire | TrustRadius Reviewer

Zoho Campaigns

  • Zoho should start by throwing this tool in the trash and then recreate it from scratch. There are so many flaws I would be here all year trying to list them all. Start by the fact that creating templates is an absolute nightmare. You'll find over and over again that something that should be easily executed can't be done. It is NOT a plug and play program. Everything is trial and error.
  • The reporting SUCKS bad. It gives you basics, but if you want any real insights... I have to export all my data into my own spreadsheets to compare results from multiple campaigns.
  • Customer service is B.A.D. You'll spend HOURS upon HOURS with a tech support team that knows less than you. The only time anything gets accomplished is when you work with a programmer. BUT, you'll seriously waste 1-2 hours explaining a problem to someone who is only taking notes. You'll get so frustrated when they try to show you how they think it works and you respond with... "I know how this works because I have used it for a year - the problem is that it stopped working the way it always did before. They will argue with you. You will respond accordingly. They will close tickets without resolution. Speaking of tickets, you'll never get one. They say they will take care of it and a week later you will follow-up and no one will have any idea what is going on. You'll start from scratch and be even more frustrated. You will learn to "fix" it on your own or deal with it, broken.
  • After two years, I'm still not sure if my emails even make it to an inbox. When asked, you'll be told that you need to write better subject lines. I call bull****. Don't rely on this product to deliver your email. And don't question Zoho, as it will always be your fault.
  • You can't use this tool to send to ANY group email addresses. You can't even override the system. I have a lot of clients that use info@xxx.com or sales@xxx.com, etc. and I have to send them personal emails since this will not allow them to be sent. They say it is to protect them from getting blacklisted. I call bull**** again.
  • The templates offered by the system are crap - unless you only send holiday emails. Not a large selection of just generic templates. You'll be pulling your hair out trying to use their builder to create your own. In the end, you'll end up sending emails with nothing "pretty" about them.
Jason Ensign | TrustRadius Reviewer

Likelihood to Renew

SharpSpring

SharpSpring 8.1
Based on 30 answers
We have been very impressed with all aspects of this software and the potential for it to radically change how we operate is huge! Support has been exceptional and we have discovered many extra uses for the software than originally thought. Not only will it give us benefits for our company's growth, but for our client's growth as well.
David Fox | TrustRadius Reviewer

Zoho Campaigns

Zoho Campaigns 10.0
Based on 1 answer
Because I am a single user organization and the subscription is free for up to 3 users.
Stacy Venditto | TrustRadius Reviewer

Usability

SharpSpring

SharpSpring 8.2
Based on 71 answers
This rating is coming from an administrative perspective. With so many features, workflows, dashboards, and more, there is certainly a lot going on, and even the most savvy software user can get a little overwhelmed when trying to decide how to best implement and utilize the platform to its full potential. That being said, the SharpSpring platform is well-implemented and well-organized, with most solutions being fairly intuitive, once you have a grasp of the software. It is fairly easy to learn, but difficult to master. Just like any powerful platform, however, the complexity is worth it, and once you are comfortable navigating and problem solving within SharpSpring, it becomes a great marketing and sales tool which can do virtually anything you need it to.
Christine Mullins | TrustRadius Reviewer

Zoho Campaigns

No score
No answers yet
No answers on this topic

Support Rating

SharpSpring

SharpSpring 8.7
Based on 80 answers
The support is great which really helps overcome challenges if you become stuck and the training videos are great too. Same-day replies are great and I even got some help with some CSS code on the chat. Not many organizations would do this or even respond.
Darren Winter, MA | TrustRadius Reviewer

Zoho Campaigns

No score
No answers yet
No answers on this topic

Implementation Rating

SharpSpring

SharpSpring 8.0
Based on 14 answers
Overall I would say to be patient and bring everyone who will be touching the platform to the onboarding sessions. The Virtual Classroom lets you onboard as quickly or slowly as you want. Sales, marketing, design, account management, get 'em all in on it. For the most part, they will be happy to use this platform. I recommend getting as many people as possible to see the SharpSpring demo.
Matthew Maginley | TrustRadius Reviewer

Zoho Campaigns

No score
No answers yet
No answers on this topic

Alternatives Considered

SharpSpring

We have tested and work with several marketing automation/CRM systems over the course of over 25 years in the B-to-B marketing/advertising business, among them are: HubSpot, Marketo, Pardot, Zoho, Salesforce, and many others. SharpSpring continues to be the gold standard for me in terms of overall value and ease of use.
Dave Strand | TrustRadius Reviewer

Zoho Campaigns

Zoho Campaigns is not for beginners to email marketing, but it’s an excellent choice for those who want to send out a lot of emails with few restrictions and great reporting. It’s a no-brainer if you’re already a Zoho user, as Campaigns is included in Zoho One subscriptions and integrates nicely with other Zoho apps.
Alyssa Storm | TrustRadius Reviewer

Return on Investment

SharpSpring

  • We have seen tremendous ROI with this too, as it helps us capture more leads and help predict their value.
  • There is a savings on the time-spent by Sales & Marketing. The tools give us enhanced visibility and make repetitive tasks easy.
  • SharpSpring is a Sales enabler, with features like Lead Assignment and Opportunity Flow. As we have scaled our organization, this system helps make it possible.
Andy Friedman | TrustRadius Reviewer

Zoho Campaigns

  • It allows us to communicate with all our customers or lists together or individually, and to track how successful our campaigns are.
  • Customer Service is a target area of why we use Zoho Campaigns, and it meets our needs greatly.
  • To date we have not really measured the ROI or impact that Zoho Campaigns has on our marketing efforts but with this product it certainly has the means to do such.
Jon Porreca | TrustRadius Reviewer

Screenshots

Pricing Details

SharpSpring

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Required

SharpSpring Editions & Modules

Edition
1,000 Contacts$3991
2,500 Contacts$4991
5,000 Contacts$6991
10,000 Contacts$8991
20,000 Contacts$1,2991
  1. per month
Additional Pricing Details

Zoho Campaigns

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

Zoho Campaigns Editions & Modules

Edition
0-250 Contacts$3.001
0251-500 Contacts$5.001
501-1,000 Contacts$9.001
  1. Per Month
Additional Pricing Details

Rating Summary

Likelihood to Recommend

SharpSpring
7.9
Zoho Campaigns
8.0

Likelihood to Renew

SharpSpring
8.1
Zoho Campaigns
10.0

Usability

SharpSpring
8.2
Zoho Campaigns

Reliability and Availability

SharpSpring
5.9
Zoho Campaigns

Performance

SharpSpring
5.6
Zoho Campaigns

Support Rating

SharpSpring
8.7
Zoho Campaigns

Online Training

SharpSpring
4.5
Zoho Campaigns

Implementation Rating

SharpSpring
8.0
Zoho Campaigns

Scalability

SharpSpring
3.6
Zoho Campaigns

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