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Adobe Experience Manager

Adobe Experience Manager

Overview

What is Adobe Experience Manager?

Adobe Experience Manager is a combined web content management system and digital asset management system. The combined applications of Adobe Experience Manager Sites and Adobe Experience Manager Assets is offered by the vendor as an end-to-end solution for managing and…

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Recent Reviews
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How Adobe Experience Manager Differs From Its Competitors

Favorite Features

I think for me personally I'd like to be able to see what's going on in the system the best. To be able to go in and see what's happening with my system, I can go into the consoles and I can see at any given point where is my system, is it down, is it slow? Do I need to call somebody, is there an …
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Favorite Features

I like that you can see in a card view or you can see in the tree view. I prefer the tree view. The integration with the DAM works really well as far as searching for images. I'd like to see Photoshop applied in and have that functionality be available within the AEM tool. Right now we open …
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Favorite Features

Obviously the DAM, the digital asset management, is a big piece of it. The CMS, the ability for us to create content fragments, is a huge win for us because we do have multiple channels and as we're working our way to creating a unified platform, I think that helps. I think the key pieces that …
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Favorite Features

We are using all of them. We are using DAM for the image, like asset management which will help us generate these images for the whole form factors and sites. We are trying to bring other sub domains into other sites that we own which are still running on the other CMS platform. We would like to …
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Favorite Features

Core components definitely made things much better when it comes to approaching our component development principles. I like how well Adobe Experience Manager is integrated with the DAM. It definitely is a very powerful feature. All of the workflows that you can build around them on your content …
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Favorite Features

I don't have a favorite. I think that they all have, I mean, you listed multi-site manager, asset manager, et cetera, like they all have their own use cases, right? So if I wouldn't recommend the multi-site manager for a com for a client that doesn't have multiple languages, for …
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Favorite Features

The scheduling. I like being able to bring in different types of content and just the ability to drag and move things around very quickly and easily. It's handy.
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Favorite Features

The digital asset management in Adobe Experience Manager is fantastic. I do like that. Multi-site management. We've got three different websites and basically two websites for each, those in English and French. So it would get nuts otherwise, but it's super easy to find what I'm looking for in AEM.
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Favorite Features

The Spark approach, the first of all Atlas, cms, which provides the data for, you are able to use kind of, or one way it's you are getting the data and getting implemented for all the devices, whatever they want, irrespective of that way the spa approach is much, much useful like and it's…
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Favorite Features

Definitely the the editor like the, the main UI for like configuring the pages and the sites in AEM sites I think is very powerful. I think the design of it is pretty smart. I think it's pretty user-friendly and has really has a, a lot of feature rich tools that are designed in a way that …
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Favorite Features

I think I'm going to learn about core components because in our next release, which we will be upgraded this summer, we will have to migrate from foundation components to core components. I'm looking forward to learning more about core components. As far as what I like the most: Definitely the …
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Favorite Features

Personalization that enables me to deliver personalized experiences to users based on their behavior, preferences, etc. multichannel publishing is a great benefit which allows a user to publish content across multiple channels including web, social, mobile, and emails. the integration that is …
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Favorite Features

Multi-site management, keeps things simple and centralized Analytics, ensures we are prioritizing the most important new features and updates Testing/Target, to run unique tests on any page to ensure we are constantly improving
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Favorite Features

The simple editing experience has saved a lot of time and helped us even create new websites. Able to personalize customer profile to get the most relevant outcome. The dashboards gives many control for content management and extras.
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 16 features
  • Role-based user permissions (38)
    8.4
    84%
  • Mobile optimization / responsive design (35)
    7.8
    78%
  • Page templates (37)
    7.6
    76%
  • Bulk management (36)
    7.2
    72%

Reviewer Pros & Cons

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JA
Juan Acosta
Communications Specialist
WESCO (Business Supplies & Equipment, 5001-10,000 employees)
Anshum Malhotra | TrustRadius Reviewer
Anshum Malhotra
Sr. Software Developer
Grazitti Interactive (Information Services, 1001-5000 employees)

Video Reviews

12 videos

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Adobe Experience Manager User Review | Near Perfect Maintaining Sites
10:40
Adobe Experience Manager Review | Quick Implementation that Saves Time
05:23
Enables People to Create - Adobe Experience Manager User Review
04:59
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Features

Security

This component helps a company minimize the security risks by controlling access to the software and its data, and encouraging best practices among users.

8.4
Avg 8.0

Platform & Infrastructure

Features related to platform-wide settings and structure, such as permissions, languages, integrations, customizations, etc.

8
Avg 8.1

Web Content Creation

Features that support the creation of website content.

7.5
Avg 7.6

Web Content Management

Features for managing website content

7.3
Avg 7.1
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Product Details

What is Adobe Experience Manager?

Adobe Experience Manager, part of Adobe Experience Cloud, combines digital asset management with the power of a content management system.

Adobe Experience Manager Sites is an AI-powered content management system built on a scalable, agile, and secure cloud-native foundation for creating and managing digital experiences across web, mobile, and emerging channels. Users can create content and manage updates with re-usable Content and Experience Fragments and deliver content using template-driven page authoring or a headless approach with GraphQL. Interactive WYSIWYG authoring of React- and Angular-based single-page applications (SPAs) is available using the JavaScript SDK. Experience Manager as a Cloud Service eliminates the need for version upgrades and scales within seconds to handle high traffic with guaranteed uptime SLAs of up to 99.99%.

Adobe Experience Manager Assets is a cloud-native digital asset management (DAM) system that enables the management of thousands of assets to create, manage, deliver, and optimize personalized experiences at scale. Users can create and share asset collections and connect to the DAM from within Creative Cloud apps using Adobe Asset Link. Assets uses AI and machine learning to automatically tag, crop, and manipulate images and video. It also offers rich media delivery, technology that automates the creation of unlimited variations of rich media from a single piece of content for various devices and bandwidths.

Additional Adobe Experience Manager applications that integrate with Experience Manager Sites and Experience Manager include Experience Manager Forms for responsive forms creation and Experience Manager Screens for digital signage.

Adobe Experience Manager Videos

Adobe Experience Manager Competitors

Adobe Experience Manager Technical Details

Operating SystemsUnspecified
Mobile ApplicationNo

Frequently Asked Questions

Adobe Experience Manager is a combined web content management system and digital asset management system. The combined applications of Adobe Experience Manager Sites and Adobe Experience Manager Assets is offered by the vendor as an end-to-end solution for managing and delivering marketing content.

Salesforce CMS, Acquia Digital Experience Platform, and Contentful are common alternatives for Adobe Experience Manager.

Reviewers rate Role-based user permissions highest, with a score of 8.4.

The most common users of Adobe Experience Manager are from Enterprises (1,001+ employees).
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Comparisons

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Reviews and Ratings

(286)

Attribute Ratings

Reviews

(1-1 of 1)
Companies can't remove reviews or game the system. Here's why
February 04, 2022

Adobe Experience Manager (AEM) Review

Verified User
Analyst in Other
Internet Company, 10,001+ employees
Score 7 out of 10
Vetted Review
Verified User
Incentivized
Use Cases and Deployment Scope
Adobe Experience Manager (AEM) is what we use to control many of our marketing campaigns org-wide, and is crucial to our overall corporate marketing strategy and initiatives. It is largely where we house a lot of the content used in these campaigns and target activities and allows us to stay extremely well organized, as well as enabling us to creating a lot of our pages for our users which holds this content.
Pros and Cons
  • The obvious main benefit is how well it integrates with other adobe products, such as Adobe Target, Adobe Analytics, etc.
  • Like many of Adobe's products, AEM is constantly adapting and updating. These updates can - at times - be cumbersome with other products in my humble opinion due to superfluous changes that do not add any concrete value, rather change the aesthetics of the product; however, with AEM these updates are often helpful, and the coinciding communication is also very well received.
  • The drag/drop sort of 'GUI' interface is nice and has a lower learning curve than some other products.
  • Templates can be a little more tricky to create/edit without a certain level of technical acumen.
  • AEM, not unlike Target, AAM, Adobe Analytics, and most adobe products in this space, is no stranger to its fair share of glitches/outages/downtime, which can at times lead to needing to contact Adobe support, which is the last thing you want to do.
  • In accordance with their support, the documentation for AEM is pretty spotty; much of it can be either a) hard to find or b) well out of date, or both.
Likelihood to Recommend
I would say the best case scenario is if you are planning on using AEM as is. Anything in excess of the out-of-the-box functionality can possibly be done, but it likely will include at least a couple of the following: additional assistance needed from IT/development/engineering team, support from Adobe (not Adobe's best quality by a long shot), bugs/glitches from bending the product to do something it may not be inherently designed to do.
Adobe Experience Manager Feature Ratings
Digital Experience Platform
N/A
N/A
Web Content Creation (8)
75%
7.5
WYSIWYG editor
80%
8.0
Code quality / cleanliness
70%
7.0
Admin section
70%
7.0
Page templates
70%
7.0
Library of website themes
80%
8.0
Mobile optimization / responsive design
80%
8.0
Publishing workflow
80%
8.0
Form generator
70%
7.0
Web Content Management (5)
64%
6.4
Content taxonomy
70%
7.0
SEO support
40%
4.0
Bulk management
60%
6.0
Availability / breadth of extensions
80%
8.0
Community / comment management
70%
7.0
Customer experience management
N/A
N/A
Results and Analysis
N/A
N/A
Platform & Infrastructure (2)
80%
8.0
API
80%
8.0
Internationalization / multi-language
80%
8.0
Security (1)
70%
7.0
Role-based user permissions
70%
7.0
Return on Investment
  • Increased efficiency (where used in a desired out-of-the-box way).
  • Increased organization.
  • Additional efficiency gains when training new individuals on how to use.
Support Rating
2
In all honesty, the support is simply not the reason you purchase this product, and quite frankly the reason some companies switch to comparable alternatives. We even had premium support previously, and in my opinion, it wasn't much better than before. Yes, we did get responses more quickly, and updates more frequently, but the updates were typically some version of "we're still working on this" or "we'll get you an update soon" (often where these were sent 3 or 4 times in a row before getting anything tangible). In the end, the time to solution was not much (any?) quicker, the premium just got us more communications.
Usability
7
You'll definitely still have your bumps and quirks with AEM like these others (e.g. working on something before realizing your session expired and having to log out then log back in, or random errors populating on the page - sometimes with little to no documentation available). However, the usability I would say is pretty comparable to the other Adobe products we use (Target, Analytics, AAM mostly) - potentially even slightly better.
Other Software Used
Premium Support
No, we had premium support previously, and in my opinion, it wasn't much better than before. Yes, we did get responses more quickly, and updates more frequently, but the updates were typically some version of "we're still working on this" or "we'll get you an update soon" (often where these were sent 3 or 4 times in a row before getting anything tangible). In the end, the time to solution was not much (any?) quicker, the premium just got us more communications.
Bug Resolution
No
Exceptional Examples of Adobe Experience Manager Support
Honestly, I cannot. I don't say that lightly or to disparage their support unfairly, it's just been our experience (over a period of years and dozens of ticket submissions). I won't say they've never solved an issue for us, because they certainly have, but the best experiences I can recall I feel are bare minimum customer support. In all honesty, the support is simply not the reason you purchase this product, and quite frankly the reason some companies switch to comparable alternatives.
Reliability and Availability
8
Availability was not a huge issue for us in using Adobe Experience Manager. There were definitely times where we experienced periods of outages, but they were not super frequent, and when they occurred, they rarely lasted for more than an hour or so. Additionally, these outages never (to my knowledge) caused anything we had running to break or even caused complications in anything we had set up - rather we just had to wait to come back to the tool to complete whatever task we needed to complete.
Performance
7
Again, similar to one of the previous questions, the performance I would say is pretty comparable to the other Adobe products we use (Target, Analytics, AAM mostly), and again potentially even slightly better. The load time I would say can be a bit on the long side at times (mostly compared to other, non-Adobe products), and but it's not anything that will be too cumbersome - at least with our setup. Additionally, I never experienced (or heard anyone speak of) any other systems' latencies increasing as a result of being integrated with AEM.
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