Great intent and predictive marketing and sales tool.
September 21, 2023

Great intent and predictive marketing and sales tool.

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with 6sense

I use 6sense as a predictive analytics and account-based marketing platform to identify high-potential accounts, personalize marketing efforts, prioritize leads, and align sales and marketing teams. I use 6sense to identify accounts most likely to convert, enabling targeted marketing campaigns and content delivery to increase conversion rates and ultimately drive revenue.
  • Integrated software that brings scoring directly to sales users.
  • Intent insight that helps with content personalization.
  • Account-based advertising.
  • Skepticism on where the views/searches are coming from
  • There are errors/glitches but they have great support to help.
  • Can be slow at times.
  • User experience in the Salesforce dashboard isn't as nice as the main interface.
  • Increased prospecting efficiency
  • Better ad effectiveness for ad campaigns targeted at current customers for upsell / cross sell campaigns.

Do you think 6sense delivers good value for the price?

Yes

Are you happy with 6sense's feature set?

Yes

Did 6sense live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of 6sense go as expected?

Yes

Would you buy 6sense again?

Yes

6sense is great for identifying in-market accounts that might be overlooked by sales and marketing. It is great for creating stage-based campaigns to build out content that is applicable to a buyer's journey. Slack alerts are great for sales to see high-intent accounts to help with prioritizing their outreach.

6sense Feature Ratings

Integrations with third-party software
8
Automated workflow & orchestration
8
3rd party intent signals
7
Downstream intent signals
7
Account identification
9
Standard visitor segmentation
Not Rated
Behavioral visitor segmentation
Not Rated
ABM sales intelligence
Not Rated
Not Rated
Automated routing and prioritization
Not Rated
Customer interaction histories
Not Rated
Syndicated content
Not Rated
Personalization
Not Rated
Engagement data tracking
Not Rated
Ad campaign creation
7
Display advertising
8
Contextual advertising
Not Rated
Social advertising
Not Rated
Ad reporting and analytics
Not Rated