Great way to find warmth
April 17, 2024

Great way to find warmth

Anonymous | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User

Overall Satisfaction with 6sense

We use 6sense to better understand how we are reaching out to an account, if there is any interest, and who we should be reaching out to. It gives us insight into who is engaging with our emails, other content, and helps us understand the level of interest. If there is a high level of reach and they are showing interest and are in a buying state, there is a higher probability that we will be successful in the account.
  • They do a good job at tracking engagement with the different interactions an account has with your company.
  • They can help you identify possible target personas and specific contacts.
  • They also can help track your reach within an organization and help you determine if a customer is in a buying stage.
  • They could provide more training materials
  • Having more alerts or triggers of particular customer engagements would be nice.
  • It has helped target ideal personas and set meetings at ideal times
  • Decreased the length of the sales cycle
  • Increased overall pipeline generated
It has helped me get a clearer view of the overall warmth of an account before doing a deep dive into the specific people and personas. If I see that an account has higher engagement and with more buying intent, then I'm more excited to reach out and find the right contacts.
It has been very nice to see the AI predictions, because it helps me better know if I should be spending my time on an account. I am more informed as to whether or not they are actually interested in buying, or if they are just poking around the website.
There is some overlap in some of the intent portions, but they are still different overall. I just need more training to better utilize the platform to its fullest.

Do you think 6sense delivers good value for the price?

Not sure

Are you happy with 6sense's feature set?

Yes

Did 6sense live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of 6sense go as expected?

I wasn't involved with the implementation phase

Would you buy 6sense again?

Yes

6sense is great for quickly viewing how well an account is being reached out to and understanding where there is opportunity for outreach and growth within an account. It's great for when you are trying to search for warmth within an account, instead of strictly cold outreach. But it's not great for identifying specific website visitors that you can then reach out to.

6sense Feature Ratings

Integrations with third-party software
7
3rd party intent signals
10
Downstream intent signals
8
Account identification
10
Standard visitor segmentation
9
Behavioral visitor segmentation
6
ABM sales intelligence
7
Automated routing and prioritization
5
Customer interaction histories
7
Syndicated content
9
Personalization
6
Engagement data tracking
10