Robust and easy to use
September 08, 2021

Robust and easy to use

Suzanna Davies | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Software Version

Small Business

Overall Satisfaction with ActiveCampaign

ActiveCampaign is my go-to email service provider. Its ease of use, flexibility, integrations, and overall robustness allows me to limit the other tools I need to use for my business. The ability to set up tagging, lists, automations, and rules, allows me and my team to set up systems and let them run in the background without having to constantly edit, review, and maintain them.
  • Tagging
  • Lists
  • Integrating with websites
  • A landing page feature
  • Other information available on the dashboard
  • Ease in updating integration with website
  • Ease of setting up automations
  • Easy to connect with my website
ActiveCampaign is easier to use, customize, and set up specifically for your business than most other platforms.

Do you think ActiveCampaign delivers good value for the price?

Yes

Are you happy with ActiveCampaign's feature set?

Yes

Did ActiveCampaign live up to sales and marketing promises?

Yes

Did implementation of ActiveCampaign go as expected?

Yes

Would you buy ActiveCampaign again?

Yes

ActiveCampaign is a great platform for those who want to automate processes for their business, who need contacts to be classified with multiple tags/lists/automations, and is robust enough both for those who are just starting to grow a list and who already have a significant list.

ActiveCampaign Feature Ratings

WYSIWYG email editor
Not Rated
Dynamic content
Not Rated
Ability to test dynamic content
Not Rated
Landing pages
Not Rated
A/B testing
7
Mobile optimization
8
Email deliverability reporting
8
List management
7
Triggered drip sequences
7
Lead nurturing automation
8
Lead scoring and grading
7
Data quality management
7
Automated sales alerts and tasks
9
Calendaring
8
Event/webinar marketing
7
Social sharing and campaigns
Not Rated
Social profile integration
Not Rated
Dashboards
7
Standard reports
7
Custom reports
7
API
9
Role-based workflow & approvals
7
Customizability
7
Integration with Salesforce.com
Not Rated
Integration with Microsoft Dynamics CRM
Not Rated
Integration with SugarCRM
Not Rated