Hotjar is simply the best at what it does, easy and effective.
March 01, 2018
Hotjar is simply the best at what it does, easy and effective.
Score 10 out of 10
Vetted Review
Verified User
Overall Satisfaction with Hotjar
We use Hotjar to record Heatmaps and Recordings of all our websites and apps. It provides invaluable feedback on actual user behaviors and has led us to make improvements and changes to our websites and apps on an ongoing basis directly based on actual user behaviors.
- Extremely easy to set up. Easy to monitor, and share. The user interface is wonderful.
- The heatmaps are excellent and provide easy navigation and sharing capabilities to share with other users in the organization, even if they aren't active product users
- The recording filters are useful for filtering through large volumes of recordings based on time on site, locations, etc.
- We have had limited success with some hotjars add-on products such as popups
- Popup customizations and behaviors are not as good as some other products, but this is not the core reason to use Hotjar
- New licensing can be more expensive than in the past if you have multiple sites and apps
- Led to modifications to create better user experience
- Sometimes shows how users do not see a website the same way we do...it has led to many positive changes
- Overall, the ROI is extremely high as the product is relatively low cost, easy to use, and can show quick results in improved user experience, acquisition, and retention.
I am really not familiar with alternatives to Hotjar. This is the market leader in this space and I would be hard-pressed to consider an alternative since Hotjar works so well and is so easy and effective.