Item: HubSpot CRM
Rating: 10
Author: Verified User

Use Cases and Deployment Scope

At FN, we use HubSpot to keep track of all external and internal communications, send automated emails, follow-up emails and contact information for all member related accounts. We have a few dashboards to keep up to date analytics and metrics, as well as workflows and tasks to keep us on track. HubSpot has been a great way to stay on top of our client relations.

Pros and Cons

Workflows
Tasks
Automated emails

Dashboards
Integration with other software

Return on Investment

Cost Savings
Revenue Growth
Increased engagement with members
Shorter deal cycles

Usability

HubSpot is very user friendly. I have used 7 different CRMs, ranging from Personify to ChamberMaster, and HubSpot has been the easiest for me to learn, use and train on. If I am confused about something, there is plenty of access to a help desk, and I am never left floundering.

Alternatives Considered

CommUnity by Personify, GrowthZone and Salesforce CMS

I find HubSpot to have all the same features as the other CRMs, but more user friendly and intuitive.

Key Insights

Do you think HubSpot CRM delivers good value for the price?

Yes

Are you happy with HubSpot CRM's feature set?

Yes

Did HubSpot CRM live up to sales and marketing promises?

Yes

Did implementation of HubSpot CRM go as expected?

I wasn't involved with the implementation phase

Would you buy HubSpot CRM again?

Yes

Other Software Used

Aircall, Slack, Asana, Mixpanel

Likelihood to Recommend

With a member base of 600, 100 partners and 100 investors, HubSpot has been the perfect CRM for FN. We are able to set up different account types for each contact we have. Our emails and calls are tracked, so everyone can see the activity associated with that account.
Ideally, there would be an area to create event pages for the speakers and partners, so we do not have to use 5 different AMS systems each week.

HubSpot CRM has made my life (and job) easier!

Overall Satisfaction with HubSpot CRM