The gold standard in CRM
Updated May 22, 2018
The gold standard in CRM
Score 10 out of 10
Vetted Review
Verified User
Using Raiser's Edge NXT
2 - CRM, database mgmt., fundraising tracking and gift acknowledgment process; campaign management
- Robust CRM features
- Campaign management
- Prospect research
- Appeals
- Graphs and charts production
- Customer segmentation
- More effective appeals
- Online giving
- Wealth tracking
- Social media marketing
- Increased participation rates
- Streamlined appeals
- Robust reporting
Overall Satisfaction with Raiser's Edge NXT
Raiser's Edge is the gold standard in non-profit management software. For over a decade I have used and recommended the use of Blackbaud's suite to enhance the fundraising capacity of organizations large and small.
- Contact management and tracking
- Gift prospecting, reporting, and tracking
- Seamless research and prospecting tools well integrated
- For smaller non-profits, a sliding scale on purchase price could make the software more accessible
- Customized training is another expense but very necessary for each individual organization
- Operational Efficiency
- Increased revenue from new donors
- Increased revenue from existing donors
Blackbaud support and various knowledge bases always mirror the latest thinking in the non-profit arena and keep users abreast of the ever-changing fundraising market in this digital age where face-to-face contact becomes more elusive and new methodologies for raising funds need to be employed.
As I stated before, RE is the most comprehensive and robust CRM and non-profit software solution on the market, yet perhaps out of the reach of smaller non-profits and schools, thus allowing smaller and more generic programs to occupy the ever-changing fundraising world.
Evaluating Raiser's Edge NXT and Competitors
- Product Features
- Product Usability
- Product Reputation
- Vendor Reputation
Strong proven track record of helping organizations increase their fundraising capacity