Tealium Customer Data Hub Products
February 27, 2023

Tealium Customer Data Hub Products

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Modules Used

  • Data Collection
  • Data Standardization
  • Data Transformation and Enrichment
  • Data Integration
  • Data Activation

Overall Satisfaction with Tealium Customer Data Hub

We use Tealium Customer Data Hub to collect, standardize and distribute the data from our digital properties. The main business case they help us solve is getting audiences and data necessary for activation and measurement to our critical partners.
  • Collection and Standardization
  • Services and Support
  • Audience and Data Distribution
  • Journey Visualization
  • Simplicity
  • # of connectors
  • Data-layer standardization
They are amazing :)
We have seen a large impact on the amount of data collected and cleaned due to implementation of Tealium Customer Data Hub. The ease of platform use has enabled us to stand up a lot of otherwise difficult use cases very quickly- ahead of our competitors.
More technically geared than others, and fully independent. ie - they are not using their CDP product as an "in" to sell you other services.

Do you think Tealium Customer Data Hub delivers good value for the price?

Yes

Are you happy with Tealium Customer Data Hub's feature set?

Yes

Did Tealium Customer Data Hub live up to sales and marketing promises?

Yes

Did implementation of Tealium Customer Data Hub go as expected?

I wasn't involved with the implementation phase

Would you buy Tealium Customer Data Hub again?

Yes

Excellent for orchestrating real time digital data across the marketing eco-system. Not well suited for "bulk" campaign management (direct mail, bulk email, etc)