Act-On vs Jumplead

• Customer service. Act-on is the leader in client support for training, basic tips and trouble shooting to planning our Act-On strategy. The Act-On team is flexible, friendly, engaged and collaborative.
• Act-On does not over-complicate its offering. It is visually appealing and intuitive. Some platforms are just too complicated to keep on top of. We are a small team with a busy marketing schedule. We do not depend a great deal on online lead generation for our growth, however Act-On is still a good fit for us.
• Trust. No surprises once we had signed our agreement. In fact, our expectations were exceeded.
• Value - price for service.

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• Jumplead provides a great contact list database - You can assign contacts to different stages of the sales funnel, add different tags for different types of contact needs, add notes, see when contacts visit your website, how many times they visit, where they visit, and add auto-responder emails when contacts visit certain pages. Jumplead also provides users with hot leads lists of contacts that visit their via every day, once a week, once a month or never. The email notification is your choice.
• Autoresponders and email blast - We send out multiple emails per month from 3 different accounts that we've started on Jumplead. (We can switch between all 3 accounts from one user interface.) With email and autoresponder emails we can set up schedules, automatic triggers, and see analytics with open rates, click through rates, deliveries, bounce back, unsubscribed and more.
• Landing pages and lead generation forms - This are especially great because we can set up forms to capture contacts right from the Jumplead platform which makes all of the above functions more seamless.
• Customer Service - Maybe I should have stated this one first. Matt and the rest of the team at Jumplead are, how do I say this, AMAZING! They have helped me figure out every question I have had, with attention to detail in explanation and with time sensitivity.

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• We could use more contextual content features to use on landing pages
• The landing page editor could still be improved
• Social media management could be better; more like Hootsuite

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• Contacts - The first and last name are mandatory for upload, which doesn't always work with our client contact lists. They started lead gen forms that captured contacts before starting with Jumplead that didn't require first and last name, so importing into Jumplead is either null and void or you have to fill in the spreadsheet with a letter in the first and last name column, which can be timely and inefficient.

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• We now know how digital campaigns perform.
• Marketing is much more agile going to market and promoting specific messages.
• We have a specific knowledge of where opportunities came from. How we converted them from anonymous visitors to leads, to customers.

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• Provides our agency and our clients with a better, more efficient inbound marketing strategy. Platforms like HubSpot are too expensive and too complicated for what we need.
• Lead gen forms, emails, contact updates and analytics can all be taken care of right inside the platform. It's convenient.

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