What users are saying about

Adobe Target

110 Ratings

SAP Hybris

49 Ratings

Adobe Target

110 Ratings
Score 7.7 out of 101

SAP Hybris

49 Ratings
Score 7.9 out of 101

Add comparison

Likelihood to Recommend

Adobe Target

I feel you need to have a dedicated developer who works solely in Test & Target. If you have that resource, and ensure to train the resource sufficiently, it will make it much easier to be able to run tests and have a clean testing program.
No photo available

SAP Hybris

Hybris fits well into a large development organization and will need many disciplines to fully leverage. It should fit very well into SAP heavy environments and recent roadmaps indicate a tighter and tighter integration in the future. It would be a challenge for a smaller shop to cultivate the kind of knowledge diversity necessary. Getting the initial momentum may also be a challenge if you do not have a good implementation partner, at least in the early stages.
No photo available

Feature Rating Comparison

Online Storefront

Adobe Target
SAP Hybris
9.0
Product catalog & listings
Adobe Target
SAP Hybris
9.9
Product management
Adobe Target
SAP Hybris
9.0
Bulk product upload
Adobe Target
SAP Hybris
7.0
Branding
Adobe Target
SAP Hybris
8.9
Mobile storefront
Adobe Target
SAP Hybris
9.9
Product variations
Adobe Target
SAP Hybris
9.0
Website integration
Adobe Target
SAP Hybris
9.8
Visual customization
Adobe Target
SAP Hybris
9.0
CMS
Adobe Target
SAP Hybris
8.9

Online Shopping Cart

Adobe Target
SAP Hybris
8.7
Abandoned cart recovery
Adobe Target
SAP Hybris
9.9
Checkout user experience
Adobe Target
SAP Hybris
7.5

Online Payment System

Adobe Target
SAP Hybris
9.0
eCommerce security
Adobe Target
SAP Hybris
9.0

eCommerce Marketing

Adobe Target
SAP Hybris
7.8
Promotions & discounts
Adobe Target
SAP Hybris
6.4
Personalized recommendations
Adobe Target
SAP Hybris
6.9
SEO
Adobe Target
SAP Hybris
10.0

eCommerce Business Management

Adobe Target
SAP Hybris
8.3
Multi-site management
Adobe Target
SAP Hybris
9.5
Order processing
Adobe Target
SAP Hybris
8.5
Inventory management
Adobe Target
SAP Hybris
6.5
Shipping
Adobe Target
SAP Hybris
8.0
Custom functionality
Adobe Target
SAP Hybris
8.9

Pros

  • The product interface is very easy to use. Tests are easy to set up and manage.
Sarah Schick profile photo
  • Large scale product and user data management.
  • Out of the box support for common eCommerce functionality.
  • Robust platform that is supported well and consistently by the Hybris team who are available for direct support if needed.
  • Integrates well with other services if Hybris does not meet all business needs.
  • Localization for multi-national support was easy to implement.
Carter Lathrop profile photo

Cons

  • Some of the swap offers don't work. I don't use those because of that flaw.
  • When resizing an item, the interface makes it easy to remove the px, and the px is required. A little awkward to change.
  • I have yet to understand the "rearrange" feature.
Arva Adams profile photo
  • CMS Cockpit is slow and inefficient for performing certain kinds of content management and template manipulation tasks. I often defer to the HMC, but this is not a feasible option for our client's content management team.
  • The OOTB UI code that ships with v5.0.1 is several years behind industry standard front end technology. v5.1 shows no promise of significant improvements in this arena. Some things I'd like to see: Dropping the Blueprint framework in favor of something Like Bootstrap, Less Framework or AngularJS. Jquery and key dependent plug-ins need to be upgraded and large, over-featured plugins like JQuery UI abandoned. SASS + Compass should replace static CSS. Granule should be dropped in favor of better tools for JS dependency management, code minification, and file concatenation.
  • Maintaining independent codebases for Desktop and Mobile views increases UI development hours by a margin of 30-50%. Natively supporting the option to configure a responsive design with a framework such as AngularJS would offer flexibility to serve up content and site chrome targeted at a wider range of device classes than just desktop machines and mobile phones.
Erin Riggers profile photo

Likelihood to Renew

Adobe Target6.3
Based on 24 answers
I gave that rate, because currently our organization does not need more resources in those fields where Adobe Test and Target has been used. But, I would love to learn more about Adobe Test and Target.
Abdulrahman Jasim profile photo
SAP Hybris9.3
Based on 2 answers
I truly enjoy leading Hybris development projects and participating in new feature development for the platform. I see huge potential for growth and hope to be instrumental in bringing Hybris to the bleeding edge of presentation layer technology.
Erin Riggers profile photo

Usability

Adobe Target1.1
Based on 4 answers
Interface is intuitive and easy to use.
Bryant Hoopes profile photo
SAP Hybris7.0
Based on 2 answers
Figuring out the CMS tools took some time. Supporting documentation is sparse.I also found the tools to be slow at times, making simple template edits an arduous process.
Erin Riggers profile photo

Reliability and Availability

Adobe Target6.1
Based on 4 answers
i don't think we use the full functionalities of the tool, but to use the full functions, it's almost impossible (Too hard)
Petrik Oh profile photo
No score
No answers yet
No answers on this topic

Performance

Adobe Target8.0
Based on 3 answers
The bottleneck is never the software program
Brett Johnson profile photo
No score
No answers yet
No answers on this topic

Support

Adobe Target7.0
Based on 6 answers
Our support is in India, so it makes communicating in real time difficult because of the time difference
Brett Johnson profile photo
No score
No answers yet
No answers on this topic

In-Person Training

Adobe Target8.1
Based on 3 answers
The instructor that came to train us was awesome and this training was very useful. I would recommend it for anyone who is going to be using this software. I only mark it lower because it is an added expense to an already expensive product, and a lot of the training covered the "Target" portion of the software (which again, we didn't use)
Sarah Schick profile photo
No score
No answers yet
No answers on this topic

Online Training

Adobe Target6.1
Based on 3 answers
The training was very easy to understand, however it would have been more useful to my development team than me. It was also primarily over-the-phone, which is never as easy to follow as in-person. We ended up scheduling and paying for an in-person training session to supplement the online/phone training because it wasn't helpful enough.
Sarah Schick profile photo
No score
No answers yet
No answers on this topic

Implementation

Adobe Target7.2
Based on 5 answers
Was implemented at our organization before I began working with it.
Brett Johnson profile photo
SAP Hybris8.0
Based on 1 answer
I give this an 8 instead of a 10 because in hindsight, while I am extremely happy with the platform and the things I've learned through my exposure to it, I also see so many areas for improvement in the outcome of my efforts. My advice to front end developers working with Hybris and/or the Java stack for the first time, is to not be intimidated by it. Question everything. Trust your intuition. Do not be afraid to refactor or completely replace something that appears integral to the platform if you see a clear benefit to doing so. It's much less far reaching than you think and the core system will not come crumbling to its knees if you make broad sweeping alterations. In fact, the energy you will expend to retool your site with a new framework will grow in tandem with the amount of time you spend hesitating, and at some point may become critical enough to force your hand while simultaneously becoming risky enough to destabilize your entire project delivery. If you don't like JQuery UI, punt it. If you don't care for the Blueprint CSS framework, burn it down. Making the strategic decision to adopt the toolset that best fits your organization from the very beginning will pay off in spades.
Erin Riggers profile photo

Alternatives Considered

While my organization has been using Adobe Test & Target, I have had the chance to evaluate Optimizely, another tool that allows for multivariate testing with a smooth interface. The reason I like to stick with Adobe Test & Target is its ability to interface and interact with other Adobe products. If your company already provides the tools for other Adobe products, it just makes sense to use Adobe Test and & Target because the data can be transferred to any of the applications in the Omniture Suite
No photo available
Hybris becomes a leader in e-commerce platforms as SAP continuously improves it. Each half year we can see a new version for a lot of solutions for the most rerecent-commerce challenges: configurable promotions, coupons, wish lists, unbounded carts, live edits, responsive design, mobile app, etc. Other [products] could also be good for specific cases, but hybris looks better for mid-sized and big retailers.
Oleksandr Sholokh profile photo

Return on Investment

  • Increases in conversion of 50-100% depending on the pages.
Bryant Hoopes profile photo
  • With one solid Hybris implementation live, and another on it's heels in Q3, we've built significant in-house expertise in the platform. As we win more Hybris business, our ability to rapidly implement performant and unique e-commerce solutions for our clients can only improve.
Erin Riggers profile photo

Pricing Details

Adobe Target

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

SAP Hybris

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details