What users are saying about
20 Ratings

Smartlook

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119 Ratings
20 Ratings
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Score 8.2 out of 101

Smartlook

<a href='https://www.trustradius.com/static/about-trustradius-scoring#question3' target='_blank' rel='nofollow'>Customer Verified: Read more.</a>
119 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow'>trScore algorithm: Learn more.</a>
Score 8.5 out of 101

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Likelihood to Recommend

Alexa

Alexa is perfect for PR agencies tracking analytics for their client reporting -- especially if media relations is a core competency for them. We use Alexa almost exclusively for our media relations efforts and showing the reach of our media coverage, the potential of a media opportunity, and more to our clients.
No photo available

Smartlook

For anyone that sells on the internet.
Gustavo Penna profile photo

Pros

  • It sources website analytics for most websites we're interested in tracking.
  • Each website's dashboard is easy to understand and pull numbers from.
  • We can get very nitty gritty with the numbers we're pulling or keep it simple by just pulling basic website visitor stats.
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  • Check errors on our website.
  • Know what our customers buy.
  • The good experience of the tool panel.
Juan Trenado Tello profile photo

Cons

  • Not all websites are included, and there isn't always a rhyme or reason for who is or isn't in Alexa.
  • It would be great to have more subset URLs tracked vs. only the main website URL. This could really help companies track more direct correlation between numbers and work being done.
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  • I've just used the free version of it, so I'm not the right person to answer that question right now. Anyway, even the free version has helped me a lot.
  • One think that could be done is to identify the website owner and remove it from the analytics. I'd rather just see other people's data and not what I'm doing on my website. I'm not sure if it is just a configuration item that I'm not aware of, or if it is something missing on the application.
Maria João Nogueira profile photo

Alternatives Considered

We used to use Compete until it changed what it does entirely. Alexa was the best option after we did research. It is more granular in the numbers it provides too, which is good for what we do.
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For the price, Smartlook is an excellent tool. However, Hotjar is still a little more rich with features, but the subscription is more expensive.
Jeff Worcester profile photo

Return on Investment

  • It helps us show the ROI and reach of our work. Since implementing Alexa into our tracking and reporting, along with other tools, we've seen greater retention with our clients b/c we are able to better show the reach and results of our labor.
No photo available
  • The free version is adequate for lower traffic sites.
  • We've been able to make changes based on what we've seen even without paying for pro.
  • The skipping times of inactivity in the recordings alone make the pro subscription worth the money.
Jeff Worcester profile photo

Screenshots

Pricing Details

Alexa

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Smartlook

General
Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional
$0*
1.  per installation
Additional Pricing Details