What users are saying about
1 Ratings
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Score 8 out of 100
13 Ratings
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Score 6.6 out of 100

Likelihood to Recommend

Criteo Customer Acquisition

Criteo Customer Acquisition plays an impeccable role in sales channelizing, identifying prospective clients and acquiring them.
Truptesh Patil | TrustRadius Reviewer

TerminalOne OS

Terminal1One MOS offers a "DMP lite" that can help advertisers begin to grow their 1st party data without leveraging a separate DMP. As precise targeting becomes increasingly important, advertisers must begin to cultivate audiences that they can then take action on in the future. Additionally, if a client requires intense customer support, TerminalOne MOS is one of the best in the business.
Tyler Stuckey | TrustRadius Reviewer

Feature Rating Comparison

Ad Network Integration

Criteo Customer Acquisition
8.0
TerminalOne OS
9.4
DSP integration
Criteo Customer Acquisition
8.0
TerminalOne OS
9.9
Data Transfer
Criteo Customer Acquisition
TerminalOne OS
8.9

Ad Campaigns

Criteo Customer Acquisition
7.3
TerminalOne OS
Ad campaign creation
Criteo Customer Acquisition
8.0
TerminalOne OS
Ad deployment
Criteo Customer Acquisition
6.0
TerminalOne OS
Display advertising
Criteo Customer Acquisition
9.0
TerminalOne OS
Ad display and retargeting segmentation
Criteo Customer Acquisition
6.0
TerminalOne OS

Ad Reporting & Analytics

Criteo Customer Acquisition
8.0
TerminalOne OS
Ad dashboards
Criteo Customer Acquisition
8.0
TerminalOne OS
Ad attribution reporting
Criteo Customer Acquisition
8.0
TerminalOne OS

Data Collection

Criteo Customer Acquisition
TerminalOne OS
7.7
Collection of first-party data
Criteo Customer Acquisition
TerminalOne OS
9.4
Collection of third-party data
Criteo Customer Acquisition
TerminalOne OS
5.3
Access to Third-party Data Providers
Criteo Customer Acquisition
TerminalOne OS
8.4

Data Classification

Criteo Customer Acquisition
TerminalOne OS
5.5
Audience taxonomy
Criteo Customer Acquisition
TerminalOne OS
6.1
Tag Management
Criteo Customer Acquisition
TerminalOne OS
7.7
Data Analysis Dashboard
Criteo Customer Acquisition
TerminalOne OS
2.5

DMP Analytics

Criteo Customer Acquisition
TerminalOne OS
8.1
Campaign Analytics
Criteo Customer Acquisition
TerminalOne OS
7.9
Audience Analytics
Criteo Customer Acquisition
TerminalOne OS
8.3

Pros

Criteo Customer Acquisition

  • Arranging customer acquisition campaigns.
  • Drive new customers.
  • Client recommendations.
Truptesh Patil | TrustRadius Reviewer

TerminalOne OS

  • It helps in managing and optimizing prospecting and re-marketing campaigns extremely efficiently using multiple source of data providers.
  • It is easy to integrate with display servers, data providers, and also other partners which make campaigns really efficient and optimize your CPA goals. MediaMath also provides you training via New Marketing Institue which is very helpful.
  • It also keeps on innovation with respect to partnerships and on boarding tools such as display collision detection tools. It was exciting to see that how easy it is to work closely with accounts team and they have amazing hands on working on these tools.
Namit Narain | TrustRadius Reviewer

Cons

Criteo Customer Acquisition

  • Retargeting can be tricky.
  • QA errors at times.
Truptesh Patil | TrustRadius Reviewer

TerminalOne OS

  • Data integration and priority DMP are still lagging with the competition but a lot of efforts have been done in this field to bridge that gap.
  • The documentation of their API isn't always updated correctly so some functions are either obsolete or changed completely.
Omar MAES | TrustRadius Reviewer

Likelihood to Renew

Criteo Customer Acquisition

No score
No answers yet
No answers on this topic

TerminalOne OS

TerminalOne OS 7.0
Based on 3 answers
At this point, I know there are better options out there for OUR use case. This is not true of everyone, so I don't want to give them a zero because I don't like their tool or value proposition. They are a great tool, for what they do, and have a great group of people running things and providing support.
Christian Schwindle | TrustRadius Reviewer

Alternatives Considered

Criteo Customer Acquisition

Easy to perceive, great customer services makes this application stand out as compared to others.
Truptesh Patil | TrustRadius Reviewer

TerminalOne OS

T1 has a lot of features and different possibilities to optimize, the other ones are 90% mobile.
Denia Martínez Posadas | TrustRadius Reviewer

Return on Investment

Criteo Customer Acquisition

  • Display advertising.
  • Ad campaign creation.
  • Customer retaining.
Truptesh Patil | TrustRadius Reviewer

TerminalOne OS

  • T1 delivered positive results for multiple clients in regards to ROI
  • T1 also produced campaigns that did not meet goals
  • HOWEVER, both scenarios are as a result of the pilot and not the plane, if you will. T1 is simply a gateway to reach desired customers and I believe it proficiently provides opportunities to do so.
Tyler Stuckey | TrustRadius Reviewer

Screenshots

Criteo Customer Acquisition

TerminalOne OS

Pricing Details

Criteo Customer Acquisition

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

TerminalOne OS

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

Criteo Customer Acquisition
8.0
TerminalOne OS
8.7

Likelihood to Renew

Criteo Customer Acquisition
TerminalOne OS
7.0

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