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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Custify

    Score9.7 out of 10
    Small Businesses (1-50 employees)
    Custify is a customer success platform designed for B2B SaaS businesses. It helps users better meet customers' needs, reduce churn and increase lifetime value. The user can see in-product usage insights as well as data from CRM, support, billing, and other systems in one place. Relevant customer success KPIs and client interactions are displayed in its dashboard. Custify also identifies clients that get stuck during onboarding, those whose trial is about to expire, and those whose usage has…N/A

    Medallia

    Score8.9 out of 10
    N/AMedallia is an enterprise customer feedback solution that allows companies to collect customer feedback across multiple channels and touchpoints, and analyze, understand and react to it in real time.N/A
    Pricing
    CustifyMedallia
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    CustifyMedallia
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeNo setup feeOptional
    Additional Details——
    More Pricing Information
    Community Pulse
    CustifyMedallia
    Considered Both Products
    Custify
    No answer on this topic
    Medallia
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    92%
    Would buy again
    12 Answers
    Delivers good value for the price
    No answers on this topic
    100%
    Delivers good value for the price
    9 Answers
    Happy with the feature set
    No answers on this topic
    100%
    Happy with the feature set
    13 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    100%
    Lived up to sales and marketing promises
    9 Answers
    Implementation went as expected
    No answers on this topic
    100%
    Implementation went as expected
    9 Answers
    Features
    CustifyMedallia
    Security
    Comparison of Security features of Custify and Medallia
    Feature
    Custify
    7.0
    11 Ratings
    19% below category average
    Medallia
    -
    Ratings
    Role-based user permissions7.011 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Custify and Medallia
    Feature
    Custify
    8.0
    11 Ratings
    8% below category average
    Medallia
    -
    Ratings
    API8.011 Ratings00 Ratings
    Integration with Salesforce.com8.01 Ratings00 Ratings
    Customer Data Extraction / Integration
    Comparison of Customer Data Extraction / Integration features of Custify and Medallia
    Feature
    Custify
    9.0
    11 Ratings
    3% above category average
    Medallia
    -
    Ratings
    Product usage9.011 Ratings00 Ratings
    Help desk / support tickets9.11 Ratings00 Ratings
    Customer Success Management
    Comparison of Customer Success Management features of Custify and Medallia
    Feature
    Custify
    8.3
    11 Ratings
    4% below category average
    Medallia
    -
    Ratings
    NPS surveys8.01 Ratings00 Ratings
    Sponsor tracking8.02 Ratings00 Ratings
    Customer profiles8.011 Ratings00 Ratings
    Automated workflow9.011 Ratings00 Ratings
    Internal collaboration7.011 Ratings00 Ratings
    Customer health scoring9.011 Ratings00 Ratings
    Customer segmentation9.011 Ratings00 Ratings
    CSM Reporting & Analytics
    Comparison of CSM Reporting & Analytics features of Custify and Medallia
    Feature
    Custify
    9.0
    11 Ratings
    7% above category average
    Medallia
    -
    Ratings
    Customer health trends9.011 Ratings00 Ratings
    Engagement analytics9.011 Ratings00 Ratings
    Dashboards9.03 Ratings00 Ratings
    Best Alternatives
    CustifyMedallia
    Small Businesses
    ClientSuccess
    Score6 out of 10
    MindTouch
    Score7 out of 10
    Medium-sized Companies
    ChurnZero
    Score7.9 out of 10
    Sogolytics
    Score9 out of 10
    Enterprises
    Gainsight CS
    Score8.8 out of 10
    PG Forsta HX Platform
    Score9.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    CustifyMedallia
    Likelihood to Recommend
    9.0
    (11 ratings)
    9.2
    (21 ratings)
    Usability
    9.0
    (2 ratings)
    9.0
    (2 ratings)
    Support Rating
    9.0
    (2 ratings)
    7.0
    (2 ratings)
    User Testimonials
    CustifyMedallia
    Likelihood to Recommend
    Custify
    Two big use cases where it's very well suited: onboarding of our clients and churn prevention. It just saves me so much time and helps me recommend more strategic suggestions. At the end of the day I can see my productivity being a lot higher than before having Custify.
    Read full review
    Medallia
    Medallia is best for customer experience feedback. This will allow you to analyze and understand their current experience with the service you are providing. You will not [only] understand what specific point you are lacking, but you will also know which point they are happy with. Using the data provided, you can take necessary actions on how to improve and elevate your customer's experience.
    Incentivized
    Read full review
    Pros
    Custify
    • 360 degree view of anything that has to do with a single account, including health score history across many elements, all the lifecycles of that account, different usage and adoption trends on multiple users in the same account, and more.
    • Getting multiple health scores and trends on one screen.
    Read full review
    Medallia
    • It provides a rating for customers to rank how satisfied or not satisfied they are with the service.
    • As an Account Manager, this is a helpful tool to hear customers' experiences and feedback.
    • It helps us manage our next steps because the tools also provide options to note the action taken and if the issue has been resolved or not.
    Incentivized
    Read full review
    Cons
    Custify
    • There was a problem integrating our CRM at first, and to be honest, I almost switched to another product because it's a big deal for us, but they got it worked out significantly faster than any of us guessed it would take, so we stayed, and I'm glad it worked out.
    • The main data point still missing is global revenue. I reached out and they said it's in the works. The software is making us money, so we're staying and hope this works out as fast as the CRM issue.
    Read full review
    Medallia
    • Our service model does not provide any ownership over the platform. We have to engage our Medallia Project Team to build surveys, troubleshoot issues, make changes to surveys, reports, and dashboards, resulting in long turnaround times and inefficiency.
    • Medallia charges for both "units" and users. "Units" are defined as named individuals in surveys, but don't have log-in privileges. In our case, they are customer service agents or business consultants that engaged with the client but are not part of our closed-loop case management process or access to the platform.
    Read full review
    Usability
    Custify
    I like custify because it does exactly what you think it would. It's reliable and delivers quality organization and analytics for our usage. It's only downfall is it's lack of specific analytics and combination with sales tools that make customer transferring easy. Overall highly recommend using custify and are in a smaller business.
    Incentivized
    Read full review
    Medallia
    Medallia's user interface is simple and intuitive for the end-user. Everyone in our organization from the CEO to store level team members use Medallia to see how we are delivering experiences for our customers. From an administrative side, I would rate Medallia closer to a 7.5, but this part of Medallia is not used as often post-implementation. That being said, you will need a technical/IT resource on staff or will need to pay a premium to a 3rd party to manage it for you.
    Incentivized
    Read full review
    Support Rating
    Custify
    Philipp has been there for us throughout the process. Very nice guy and a great help. He guided us in setting KPIs, goals, healthscores. Really gave us a lot more than we wanted. We also had some custom integrations and even though they did not support them, their team released a patch for our CRM so we could integrate it
    Read full review
    Medallia
    Medallia is always there to answer questions and/or support our needs. In some cases it does require a PO if the request does not fall under normal support, but that does not change the fact that they are very responses and available to support your needs
    Incentivized
    Read full review
    Alternatives Considered
    Custify
    This software makes it easy to analyze your data and optimize your onboarding - maybe the easiest I've seen, but you've got to be willing to dig into its features and setting. And of course without their Concierge Onboarding this is not so easy.
    Read full review
    Medallia
    Medallia does not only gives us convenience. It also gives us an opportunity to solve real-time feedback and create real-time solutions. The platform is easy to use, with a dashboard that could help our agents check their progress on a daily basis. I am particularly impressed with the platforms' ability to provide high attention to detail without compromising the sleek design that gives a professional vibe.
    Incentivized
    Read full review
    Return on Investment
    Custify
    • Free to paid conversions have gone up, and we see more customers choosing premium options than before, since we're using the automatic workflows to make sure the trial is a lot more focused on helping them see results before they pay a single dollar.
    Read full review
    Medallia
    • It does play a big role when we are running a referral campaign. Referral greatly affects sales and retention since customers are bringing in new clients/customers.
    • It helps our organization keep track of the accounts that are most likely to churn by checking their feedback and knowing how we can improve our service.
    Incentivized
    Read full review
    ScreenShots

    Custify Screenshots

    Product screenshotProduct screenshotProduct screenshotProduct screenshotProduct screenshot

    Medallia Screenshots

    Screenshot of Employee EngagementScreenshot of Customer ProfileScreenshot of IoT FeedbackScreenshot of Medallia MobileScreenshot of Organizational HierarchyScreenshot of Suggested Actions