Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Insightly
Score 8.6 out of 10
N/A
Insightly is presented as a modern, affordable CRM that is easy to use, simple to customize, and that scales with companies as they grow, designed to solve common pain points that legacy CRMs can't. Available in any vertical, Insightly CRM customers can add companion products for marketing automation, customer service, and integrations in the same platform. Insightly has more than a million users worldwide.
$0
per month Up to 2 users
Salesforce Sales Cloud
Score 8.4 out of 10
N/A
Salesforce Sales Cloud is a platform for sales with a community of Sellers, Sales Leaders, and Sales Operations, who use the solution to grow sales and increase productivity. The AI CRM for Sales features data built right in, so that companies can sell faster, sell smarter and sell efficiently. Salesforce Sales Cloud is used for, and supports: Buyer Engagement Sales Engagement Enablement Sales AI Sales Analytics Team…
$25
per month
Pricing
InsightlySalesforce Sales Cloud
Editions & Modules
Free
$0
per month Up to 2 users
Plus
$29.00
Per User/Per Month (billed annually)
Professional
$49.00
Per User/Per Month (billed annually)
Enterprise
$99.00
Per User/Per Month (billed annually)
Starter
$25.00
Per User/Per Month
Professional
$80.00
Per User/Per Month
Enterprise
$165.00
Per User/Per Month
Unlimited
$330.00
Per user/Per month
Offerings
Pricing Offerings
InsightlySalesforce Sales Cloud
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeNo setup feeOptional
Additional Details
More Pricing Information
Community Pulse
InsightlySalesforce Sales Cloud
Considered Both Products
Insightly
Chose Insightly
We mainly selected Insightly for ease of use for end users and its ability to allow us to customize.

Once we had it, we began to see all of the other things (already mentioned) that were great about it.
Chose Insightly
Has all the features a business needs like ease of use, robust reporting & customizations without the high cost that comes other well known CRMs
Chose Insightly
Insightly can stand on the same line with these other powerful crms. I selected insightly because they are a great value CRM with all the features from the big competition in terms of customisation. They are a powerful software that keeps up with the Joneses but does it at a …
Chose Insightly
Salesforce was always confusing to use, and quite a mess. Companies that I worked at in the past had to invest a significant amount of time creating a Salesforce portal or skin to actually make it usable by the sales representatives. Even then, integration was always a bit …
Chose Insightly
Insightly is much more user-friendly
Chose Insightly
i think insightly is more user friendly and more interactive in many areas that surpass the competition, My Salesforce lacked adequate training to be able to give a concise comment of the inner workings of the program. So it would unfair to have full comparisons , but insightly …
Chose Insightly
Ultimately, I selected Insightly due to its ease of use and customizable platform. While very similar to Salesforce, I found the process to be a bit more streamlined when it comes to adding custom objects and fields. Insightly's layouts were simple and could be easily adopted …
Chose Insightly
Insightly offers a unique experience and that was exactly what we were looking for.
Chose Insightly
Insightly falls behind both of these. Salesforce does way more and integrates with way more other platforms. But it sits next to them in an "out of date" user experience. Hubspot does less than Insightly in general but what it does do is plenty and all of what Hubspot does is a …
Chose Insightly
  • Capsule - Insightly is a far more superior product, Capsule is just a glorified phone book (at least at the time when we had a look)
  • Wrike - Much better and easy to use project management, has Gantt charts, easy to create tasks on the fly, easy to add images and files to tasks. …
Chose Insightly
Insightly is a better organized, user-friendly, and mobile-friendly software. While it may be pricier than competitors, it makes up for it by saving the team time and confusion in the process. Our team has been more successful with the navigation of this software which has led …
Chose Insightly
Insightly ranks towards the top for ease of use and that is very important, as we add new team members. Sage is a little dated and clunky, and I find Salesforce to not be intuitive at all and extremely clunky, and if an error is made it is impossible to understand what it is …
Chose Insightly
I selected Insightly for financial reasons. It does not compare well with linking items.
Chose Insightly
For most users Insightly will be comparable to Salesforce. Salesforce has some high end functionality Insightly won't have, but for the basics it has it all. Salesforce has way better email integration into Gmail, but I actually find the Insightly interface a little more …
Chose Insightly
I found Insightly much easier to use than Salesforce or Zoho. I used Salesforce with a prior organization and I did not find it intuitive like Insightly is. It also took quite a while to create and sort opportunities. I found Zoho to be a little more cumbersome and not as easy …
Chose Insightly
We selected Insightly because of the price. After a year we migrated to Freshsales because it gives us all the features we need for inbound and outbound (workflows for tasks, email campaigns, auto-assignation, integration with a phone provider, integration with multiple apps …
Chose Insightly
Insightly is much more efficient and user-friendly than their competition. From the back end, Salesforce can be tough when it comes to putting integration that causes it to freeze or require to be refreshed. While this is a concern with Insightly, from my experience it happens …
Chose Insightly
Insightly was a cheaper solution and had easier adoption of the end users. Ease of use and desire to use the product provided a positive user expereince which in turn encouraged useage.
Chose Insightly
Insightly was selected for its ease of use and wealth of integrations. Additionally, its pricing was a lot more favorable than some of its competitors. Overall, I think that Insightly is better suited for smaller teams.
Chose Insightly
It's cheaper than Salesforce CRM. Much better and quick. My business has begun to expand and I can see that it quickens up the processes. It's worth experimenting with just to check whether its a fit with your organization, as the cost is kind of reasonable. Its the cheapest in …
Chose Insightly
More options with Insightly but could be more organized!
Chose Insightly
Salesforce will always be the crown jewel of CRM tools. The robust features and ability to integrate with other tools makes it difficult to challenge. But you get what you pay for and Salesforce is incredibly expensive. That's why my company likes using Insightly because of the …
Salesforce Sales Cloud
Chose Salesforce Sales Cloud
I wasn't involved in the decision to choose [Salesforce.com] but I know that in at least one of the organizations I worked in that chose it, the analytics and reporting functionality it provides a large sales organization are second to none. It also allows for a wide variety …
Chose Salesforce Sales Cloud
The biggest advantage with Salesforce is likely the biggest detractor as well. It is largely a blank slate. The system is not customized to any one business or industry out of the box. You have to design everything - which is great if you are looking for a highly customized …
Chose Salesforce Sales Cloud
Salesforce is more robust than Insightly. It was selected for it's ability to scale.
Top Pros
Top Cons
Features
InsightlySalesforce Sales Cloud
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Insightly
7.6
379 Ratings
1% below category average
Salesforce Sales Cloud
7.8
242 Ratings
1% above category average
Customer data management / contact management8.7365 Ratings8.6242 Ratings
Workflow management8.2331 Ratings7.9233 Ratings
Territory management7.557 Ratings7.5186 Ratings
Opportunity management7.9332 Ratings8.5236 Ratings
Integration with email client (e.g., Outlook or Gmail)7.6338 Ratings7.6221 Ratings
Contract management6.521 Ratings7.2193 Ratings
Quote & order management6.752 Ratings7.5176 Ratings
Interaction tracking7.3295 Ratings7.6207 Ratings
Channel / partner relationship management7.724 Ratings7.7168 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
Insightly
7.1
13 Ratings
6% below category average
Salesforce Sales Cloud
7.4
84 Ratings
1% below category average
Case management7.011 Ratings7.884 Ratings
Call center management7.28 Ratings7.366 Ratings
Help desk management7.19 Ratings7.268 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Insightly
7.6
296 Ratings
1% above category average
Salesforce Sales Cloud
7.7
221 Ratings
2% above category average
Lead management8.0282 Ratings7.9216 Ratings
Email marketing7.2232 Ratings7.6185 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Insightly
7.7
365 Ratings
1% above category average
Salesforce Sales Cloud
7.5
224 Ratings
1% below category average
Task management8.5356 Ratings7.5213 Ratings
Billing and invoicing management6.039 Ratings7.260 Ratings
Reporting8.8302 Ratings7.9177 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Insightly
8.0
326 Ratings
5% above category average
Salesforce Sales Cloud
7.8
237 Ratings
2% above category average
Forecasting7.092 Ratings7.4206 Ratings
Pipeline visualization8.5304 Ratings7.8225 Ratings
Customizable reports8.4291 Ratings8.2234 Ratings
Customization
Comparison of Customization features of Product A and Product B
Insightly
8.2
326 Ratings
8% above category average
Salesforce Sales Cloud
8.1
228 Ratings
7% above category average
Custom fields9.1325 Ratings8.2226 Ratings
Custom objects8.786 Ratings8.1216 Ratings
Scripting environment6.86 Ratings8.1160 Ratings
API for custom integration8.1166 Ratings8.2189 Ratings
Security
Comparison of Security features of Product A and Product B
Insightly
8.1
278 Ratings
3% below category average
Salesforce Sales Cloud
8.7
230 Ratings
5% above category average
Single sign-on capability8.3248 Ratings8.8197 Ratings
Role-based user permissions7.8182 Ratings8.6203 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
Insightly
7.4
90 Ratings
2% above category average
Salesforce Sales Cloud
7.5
145 Ratings
3% above category average
Social data6.825 Ratings7.6144 Ratings
Social engagement8.078 Ratings7.5141 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
Insightly
6.0
136 Ratings
18% below category average
Salesforce Sales Cloud
7.8
197 Ratings
9% above category average
Marketing automation6.8136 Ratings7.8193 Ratings
Compensation management5.14 Ratings7.8130 Ratings
Platform
Comparison of Platform features of Product A and Product B
Insightly
8.5
299 Ratings
12% above category average
Salesforce Sales Cloud
7.2
208 Ratings
4% below category average
Mobile access8.5299 Ratings7.2208 Ratings
Best Alternatives
InsightlySalesforce Sales Cloud
Small Businesses
Salesmate
Salesmate
Score 9.8 out of 10
Salesmate
Salesmate
Score 9.8 out of 10
Medium-sized Companies
Creatio
Creatio
Score 9.1 out of 10
Creatio
Creatio
Score 9.1 out of 10
Enterprises
Creatio
Creatio
Score 9.1 out of 10
Creatio
Creatio
Score 9.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
InsightlySalesforce Sales Cloud
Likelihood to Recommend
8.8
(398 ratings)
8.4
(374 ratings)
Likelihood to Renew
8.1
(31 ratings)
9.0
(56 ratings)
Usability
8.7
(134 ratings)
7.6
(120 ratings)
Availability
10.0
(4 ratings)
9.8
(27 ratings)
Performance
10.0
(23 ratings)
9.0
(18 ratings)
Support Rating
7.0
(33 ratings)
5.7
(91 ratings)
In-Person Training
-
(0 ratings)
7.9
(11 ratings)
Online Training
9.2
(7 ratings)
9.1
(15 ratings)
Implementation Rating
6.7
(24 ratings)
1.0
(18 ratings)
Configurability
7.0
(16 ratings)
10.0
(2 ratings)
Contract Terms and Pricing Model
10.0
(1 ratings)
8.8
(9 ratings)
Ease of integration
10.0
(9 ratings)
-
(0 ratings)
Product Scalability
10.0
(7 ratings)
8.7
(33 ratings)
Professional Services
-
(0 ratings)
9.3
(8 ratings)
Vendor post-sale
10.0
(1 ratings)
-
(0 ratings)
Vendor pre-sale
10.0
(1 ratings)
-
(0 ratings)
User Testimonials
InsightlySalesforce Sales Cloud
Likelihood to Recommend
Insightly, Inc.
Insightly is very well suited to track steps in a particular process. It is also very easy to connect contacts, organizations, requests, and projects. It is great for storing data in a way that is easily referenced. It is a helpful tool for facilitating team collaboration. The connectivity to our website forms is also very useful. It is less appropriate for tracking financials as far as invoicing and payments.
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Salesforce
Sales Cloud is very well suited for the daily leads and opportunity pipeline management as well as user management. Sales process automation are very helpful for repetitive tasks. It integrates well with other platforms. It's easy to customize and report on data. Sales Cloud can be pricey so is only open to larger org's that need complex CRM. User adoption is slow to any new users that have no prior experience.
Read full review
Pros
Insightly, Inc.
  • Support>It feels like a partnership and support is a critical asset to consider when adopting new tools
  • Customization>The ability to customize with custom objects has allowed us to utilize Insightly in unique ways.
  • Customer Feedback>They very much are interested in soliciting client feedback when it comes to product planning.
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Salesforce
  • Logging notes: SF makes it easy to log notes in the timeline or static notes that live in an easy-to-see spot for longevity.
  • Logging activities: It's easy to post a call, text, email, etc.
  • API data: Once connected, SF is critical to automation, such as website activity, login activity, pages visited, etc., which saves the Customer Success side time in understanding account activity.
  • Custom fields: you can add custom fields to really personalize your experience. We use quite a few and it's brilliant.
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Cons
Insightly, Inc.
  • There are some minor glitches such as the screen freezing up. You can fix this by refreshing the page and it doesn't happen often but when it does, it does disrupt the flow.
  • Pulling a report from multiple objects is limited. You have a lot of options but there are some things you want to be able to pull in together and you can't.
  • Items such as Contacts and Organizations don't always link together.
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Salesforce
  • I have hard-coded the auto-update of the phone number format and state format from some codes shared by the community, but I do not know where to do it. I cannot reset it either.
  • It is unclear what functionalities each version has. We use the enterprise version, and it seems we can only have one design of the pipeline. But different business segments would have very different sales cycles, and hence, pipeline tracking would be different. It would be nice to have this available in our version.
  • It seems I cannot create a report to pull notes logged at the account levels.
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Likelihood to Renew
Insightly, Inc.
Insightly offers a great product; it's the right fit for our company at this time. We were, however, considering moving to Contactually due to their cost effective automation features. However, they lacked the project management capabilities of Insightly. As our company grows, we would love to stay with Insightly - and if they can nail the automation and add the ability to customize a little bit more, it would be the perfect solution for us. For a larger company with a more involved sales team, you might find the metrics/reporting to be a bit basic. Insightly offers great customer service even to free customers
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Salesforce
There are days when I wish we hadn't switched, but I know that if we put in the time, we will get to where we want to be with the software and that it has many more capabilities than anything else we looked at. However, the amount of time and onboarding we need to do is also far greater than we realized/were told when we originally bought the product. They told us we should hire onboarding support, but at the end, after we had already reached our budget maximum for this, so it's been slower than we had hoped.
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Usability
Insightly, Inc.
The reports are easy to customize and generate within seconds. The pipeline clearly shows what is going on with the order, so we don't have to waste time frequently checking in. The database helps us quickly look up a healthcare provider's NPI so we can add it to the order and verify eligibility for insurance.
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Salesforce
Salesforce has been designed on the basis of "Clicks, not code". So anyone willing to learn the Salesforce user interface (which is quite good as far as management software platforms go) is able to become a Salesforce user or even a Salesforce administrator. You don't have to know coding language to work in the Salesforce environment. Also, Salesforce has one of the best software training resources (Trailhead) that I have ever encountered. It is free to all, easy to use, and most importantly it is interactive. No scrolling through endless text in a user manual. There are hands-on modules and related videos interlaced and through it all you earn points and badges to display your level of learning.
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Reliability and Availability
Insightly, Inc.
Knock on wood... I haven't had any difficulties with Insightly's availability to-date. I mostly use it on my desktop and infrequently access via my Android phone. No access issues.
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Salesforce
Salesforce is always available securely from any internet-capable device anywhere in the world, UNLESS you choose to set security measures so that ONLY trusted IP ranges may access the system at certain times of the day. It's all about choice and flexibility with Salesforce products.
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Performance
Insightly, Inc.
The interface is very user friendly and easy to navigate. Reports can quickly be made, including custom fields.The website response has always been quick to load and has never been unavailable when I have needed access. They listen to requests for additional or custom features, and they hold workshops frequently to assist new and experienced users.
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Salesforce
Salesforce performance in general is excellent. "The cloud infrastructure beneath Force.com has been fine-tuned over the past 10 years. It powers nearly 100,000+ businesses running more than 185,000 applications that 3 million users count on every day."
Points per Salesforce -
1) Multitenant kernel - With a multitenant platform, each business that uses the app doesn’t have its own copy. Instead, all businesses share a single copy and then customize it for their specific needs.
2) ISO 27001 certified security - You can’t compromise when it comes to enterprise-level security. Force.com is road-tested and trusted by nearly 100,000+ companies, including many of the world’s most security-conscious organizations, such as banks and health care providers.
3) Proven reliability - All Force.com apps run on world-class data centers with backup, failover, and disaster-recovery facilities. Force.com has had a proven 99.9 percent uptime record for years.
4) Proven, real-time scalability - Force.com is used by many of the world's largest enterprises, including Cisco, Japan Post Network, and Symantec. Applications can automatically scale from a few users to millions of page views, as needed.
5) Real-time query optimizer - You need fast access to your data. The Force.com query optimizer delivers under 300ms response time, at a massive scale.
6) Real-time transparent system status - You can always see real-time system performance, availability, and security information at trust.salesforce.com.
7) Real-time upgrades - Unlike traditional software platforms, our upgrades never break your customizations, code, or integrations. We upgrade the platform for you 3 to 4 times each year. As a result, you’re always on the latest version, with access to the latest features, performance, and security enhancements.
8) Real-time sandbox environments - With a single click, you can create copies of your applications, configuration, and data in separate environments for development, testing, and training.
9) Three global production data centers and disaster recovery - Force.com runs on three geographically dispersed, mirrored data centers with built-in replication, disaster recovery, a redundant network backbone, and no single points of failure
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Support Rating
Insightly, Inc.
We have used Insightly for almost 2 years now. We have always been able to get in touch with support for a variety of reasons and they have never disappointed us. The support staff have always been very understanding. They have assisted with answers to our questions and have provided great tech support. We would highly recommend them.
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Salesforce
The overall support has been good. More and more features are being released quite frequently. Very small features are also making big difference in how the tool can be adapted and used better. If there is anything we need or are stuck, the support team sets up a call and helps in resolving the issue/provides workarounds.
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In-Person Training
Insightly, Inc.
No answers on this topic
Salesforce
I attended two training sessions. I would rate them a 4 as an advanced user. It was very basic – great for someone new – would give 8+ for new person.

I had 3 years of experience at the time. I skipped basic and went onto advanced and still not helpful. A lot of it was best practices that didn’t feel relevant for our business
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Online Training
Insightly, Inc.
Insightly is a very useful tool, it has the essential capabilities that a company need. Easy to use and very intuitive, so, you don't need tutorial or extra documents. Navigation inside the platform is quite simple. You will be able to store your client's information, about your potential business opportunities, organize teams and users and, connect your emails
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Salesforce
I have gone through multiple. The content that’s delivered is quite basic – I wish they had more advanced training.

We are grandfathered into premium support plus training. We get unlimited access to instructor led and online training for free. We have taken advantage of this
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Implementation Rating
Insightly, Inc.
did not participate in the implementation of this product did not participate in the implementation of this product did not participate in the implementation of this product did not participate in the implementation of this product did not participate in the implementation of this product did not participate in the implementation of this product
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Salesforce
Just from an organizational standpoint - we standardized our data prior to moving to Salesforce. But we essentially standardized it wrong. That's created a big disgusting mess for us know that I'll have to deal with as the Admin. Be sure you think through use cases prior to doing something like that - seek outside opinions on how the data will work best, especially depending on what else you're going to integrate with Salesforce.
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Alternatives Considered
Insightly, Inc.
Insightly has far more modern applications than GoldMine. It allows for more customizations. Our reports are nicer looking and it seems much more user friendly. Insightly also seems to be more than just sales focused. GoldMine seemed to really be geared more towards a sales staff. Insightly has more capabilities for our future needs as well
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Salesforce
Salesforce Sales cloud is well integrated with a lot of other marketing and sales technology SAAS products that we use within our business, which is a big part of why I enjoy using it. Compared to NetSuite, it is a lot more user friendly, a modern platform that provides better visual understanding of sales pipeline and contains more useful data across the customer journey.
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Contract Terms and Pricing Model
Insightly, Inc.
No answers on this topic
Salesforce
Salesforce is the most widely used CRM system. Professionalism tends to increase when things go wrong for market leaders. Salesforce considers us as users because they own the market. Having all of our data in one place and all of our teams working within Salesforce. Anyone who uses Salesforce is impacted by it, even if they don't.
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Scalability
Insightly, Inc.
(+) Being able to download my LinkedIn connections was a huge benefit. (+) I use the task function to stay on top of my follow-up activity which is another positive feature. (+) The sorting capabilities also help me pinpoint the contacts that I need to stay on top of. (-) When I add a new lead from an existing organization, I would like the organization's information to automatically populate the fields like address, website, description. I enter all that information manually. (-) My mass mailing experience has been tedious due to the email function being interrupted and crashing due to bad email addresses in some of my records. (-) Many of my leads do not have current email addresses. I wish Insightly offered a tool to help find email addresses. I spend too much time researching to find email addresses.
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Salesforce
I don't think there is a limit to Sales Cloud's scalability; at least, I haven't encountered one or heard of one. My data is not enormous, so perhaps some companies might encounter lags, but nothing from my end. I think I'll be able to use Sales Cloud from now until infinity.
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Professional Services
Insightly, Inc.
No answers on this topic
Salesforce
Using Salesforce.com has made my daily routines more efficient and simplified the manual tasks I had to perform independently. I can now access data from any device, online or offline, and provide better guidance to my team about the forecasts provided by the built-in artificial intelligence (AI). A chat with a Salesforce support specialist would be great. The knowledge base has a community forum where Salesforce users can ask questions and learn more about the product.
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Return on Investment
Insightly, Inc.
  • We started using Insightly to organize our company, and it's done just that and more which provides value that money cannot buy.
  • Insightly allows our sales team to stay on top of sales leads more so than doing so without it, which in turn creates more sales opportunities.
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Salesforce
  • All tools we've implemented with Salesforce had a pretty quick positive ROI with the exception of CPQ & Billing. That was a very large project that I would only suggest for businesses with many SKUs that tend to be packaged together.
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ScreenShots

Insightly Screenshots

Screenshot of Tracks lead activity and status so nothing falls through the cracksScreenshot of Reports provide insight into sales and productivity performanceScreenshot of Screenshot of Screenshot of Screenshot of

Salesforce Sales Cloud Screenshots

Screenshot of Screenshot of Screenshot of Screenshot of Screenshot of Screenshot of