12 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 8.3 out of 100
35 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 7.7 out of 100

Likelihood to Recommend

Mautic Marketing Automation

Mautic is well suited for companies that are ready to scale their email marketing to the next level. We were using Mailchimp but found that it did not meet all of our needs. While it was okay at email marketing, the features for landing pages, tagging and dynamic interactions were limited. I would not recommend Mautic for someone who is just starting out though. It can be very intimidating. Unless you have someone who is well versed in email marketing automation, I would not recommend using it
Shawngela Pierce | TrustRadius Reviewer

Everest (Return Path + 250ok)

Return Path definitely helps provide directional guidance on where/how emails are being delivered, and it certainly provides some feedback and insights when there are delivery issues. I would not say that it is 100% accurate, though, on Inbox/Spam/Missing placement details for all ISPs. It certainly helps identify issues, though I would not use it as proof that we were fully put into the inbox (or spam folder).The inbox preview and rendering features are good, and I love the integration with Marketing Cloud. There are other rendering preview options available in the market, and this offering is solid. Just not the strongest. The direct integration with Marketing Cloud certainly makes it easy to use. Budgets permitting, using Return Path as part of a larger portfolio of tools for inbox placement monitoring, blacklist checking, email rendering, etc. would be advised. But it certainly works well as a starting point.
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

Mautic Marketing Automation
8.5
Everest (Return Path + 250ok)
6.8
WYSIWYG email editor
Mautic Marketing Automation
7.5
Everest (Return Path + 250ok)
5.3
Dynamic content
Mautic Marketing Automation
9.0
Everest (Return Path + 250ok)
7.0
Ability to test dynamic content
Mautic Marketing Automation
8.7
Everest (Return Path + 250ok)
7.0
Landing pages
Mautic Marketing Automation
9.1
Everest (Return Path + 250ok)
5.0
A/B testing
Mautic Marketing Automation
7.5
Everest (Return Path + 250ok)
6.4
Mobile optimization
Mautic Marketing Automation
7.5
Everest (Return Path + 250ok)
6.7
Email deliverability reporting
Mautic Marketing Automation
8.9
Everest (Return Path + 250ok)
9.1
List management
Mautic Marketing Automation
9.0
Everest (Return Path + 250ok)
6.7
Triggered drip sequences
Mautic Marketing Automation
9.0
Everest (Return Path + 250ok)
8.0

Lead Management

Mautic Marketing Automation
8.8
Everest (Return Path + 250ok)
Lead nurturing
Mautic Marketing Automation
8.9
Everest (Return Path + 250ok)
Lead scoring and grading
Mautic Marketing Automation
8.9
Everest (Return Path + 250ok)
Data quality management
Mautic Marketing Automation
7.9
Everest (Return Path + 250ok)
Automated sales alerts and tasks
Mautic Marketing Automation
9.5
Everest (Return Path + 250ok)

Campaign Management

Mautic Marketing Automation
8.3
Everest (Return Path + 250ok)
Calendaring
Mautic Marketing Automation
8.5
Everest (Return Path + 250ok)
Event/webinar marketing
Mautic Marketing Automation
8.0
Everest (Return Path + 250ok)

Social Media Marketing

Mautic Marketing Automation
9.4
Everest (Return Path + 250ok)
Social sharing and campaigns
Mautic Marketing Automation
10.0
Everest (Return Path + 250ok)
Social profile integration
Mautic Marketing Automation
8.8
Everest (Return Path + 250ok)

Reporting & Analytics

Mautic Marketing Automation
8.4
Everest (Return Path + 250ok)
5.9
Dashboards
Mautic Marketing Automation
8.1
Everest (Return Path + 250ok)
8.1
Standard reports
Mautic Marketing Automation
8.3
Everest (Return Path + 250ok)
5.2
Custom reports
Mautic Marketing Automation
8.8
Everest (Return Path + 250ok)
4.4

Platform & Infrastructure

Mautic Marketing Automation
8.0
Everest (Return Path + 250ok)
API
Mautic Marketing Automation
8.1
Everest (Return Path + 250ok)
Role-based workflow & approvals
Mautic Marketing Automation
9.0
Everest (Return Path + 250ok)
Customizability
Mautic Marketing Automation
7.1
Everest (Return Path + 250ok)
Integration with Salesforce.com
Mautic Marketing Automation
8.2
Everest (Return Path + 250ok)
Integration with Microsoft Dynamics CRM
Mautic Marketing Automation
8.0
Everest (Return Path + 250ok)
Integration with SugarCRM
Mautic Marketing Automation
8.0
Everest (Return Path + 250ok)

Pros

Mautic Marketing Automation

  • Forms are very intuitive, you don't need to be a geek, anyone can use Mautic.
  • Campaign Builder is very reliable, fast, and easy to use—you have so many features to choose from.
  • Emailing with just a single touch, you can set your campaigns to lunch whenever you want, A/B testing is really easy, a few customizable templates.
Jimmy Guillermo | TrustRadius Reviewer

Everest (Return Path + 250ok)

  • Individualized attention. They really dug in to understand our products and services.
  • Easy-to-understand training and actionable items that you can sustain over a long period of time.
  • They're embedded in our instance of Exact Target, so I'm able to review the entire email program and don't have to open up a separate tool to gather this information.
Joni Kalstrup | TrustRadius Reviewer

Cons

Mautic Marketing Automation

  • Both the email and landing WYSIWYG was flawed, ran into errors and glitches.
  • Form actions were lacking, and simple automation from forms was problematic.
  • Focus items were buggy on Mautic landing pages... had to add through Javascript, and caused issues on the page.
Ian Nate | TrustRadius Reviewer

Everest (Return Path + 250ok)

  • Device Previews use old Litmus API and therefore slow, would be nice to have a quicker interface
  • No content builder integration, system relies on emails to be sent to platform often increasing development times
  • Old user interface, interface has been the same and clunky for many years
Anonymous | TrustRadius Reviewer

Likelihood to Renew

Mautic Marketing Automation

No score
No answers yet
No answers on this topic

Everest (Return Path + 250ok)

Everest (Return Path + 250ok) 8.2
Based on 5 answers
We have two separate areas for using Return Path. Our web ecommerce area that is using only transactional emails and a marketing email program that is partnered on the backend with Return Path. I see Return Path continuing to be utilized with our marketing emails, but over time I see less need for our transactional emails to maintain Return Path components.
Dan Sixbury, PMP, MBA | TrustRadius Reviewer

Usability

Mautic Marketing Automation

No score
No answers yet
No answers on this topic

Everest (Return Path + 250ok)

Everest (Return Path + 250ok) 7.3
Based on 1 answer
I find it fairly easy to use, though the interface is a bit clunky and I may be missing some revolutionary use because it's lost in the clutter.
Anonymous | TrustRadius Reviewer

Support Rating

Mautic Marketing Automation

No score
No answers yet
No answers on this topic

Everest (Return Path + 250ok)

Everest (Return Path + 250ok) 9.1
Based on 1 answer
Absolutely fantastic support. It runs circles around the competition. They regularly reach out and chat, even if it's just to see if there's any issues we need to discuss. They clearly want the business and don't forget you once you sign the contract which is an issue with other similar services.
Brett Schenker | TrustRadius Reviewer

Implementation Rating

Mautic Marketing Automation

No score
No answers yet
No answers on this topic

Everest (Return Path + 250ok)

Everest (Return Path + 250ok) 8.2
Based on 1 answer
I joined my company after the implementation was nearly complete. We used the Return Path tool as we slowly increased our send volume in Marketing Cloud to monitor IP reputation and inbox placement.
Anonymous | TrustRadius Reviewer

Alternatives Considered

Mautic Marketing Automation

Mautic's competitive advantage is cost. Other solutions can be prohibitively expensive, and some other marketing automation solutions I had used required costly up-front investment for onboarding. I chose Mautic because I had grown weary of the aggressive sales tactics and unreasonable pricing of competitors' offerings for small businesses and agencies.
Anonymous | TrustRadius Reviewer

Everest (Return Path + 250ok)

Return Path was the first solution that we looked into based on the native integration with Salesforce Marketing Cloud. That was the biggest selling point for us. We didn't do a lot of research on other products but 250ok was one we did look at but ultimately liked Return Path that much more
Anonymous | TrustRadius Reviewer

Return on Investment

Mautic Marketing Automation

  • Mautic Marketing has helped me to capture more leads.
  • Mautic Marketing has helped me to increase my newsletter subscribers.
Shawngela Pierce | TrustRadius Reviewer

Everest (Return Path + 250ok)

  • It has helped identify inbox issues and thus helping our clients reach more inboxes.
  • They have negatively impacted client relations on numerous occasions. They have reached out and told clients they are having issues or need certain products when they are already our clients and we are proving solutions for them.
  • They provide solid customer support when you create a support ticket. They are usually very quick to respond and give you an answer.
Anonymous | TrustRadius Reviewer

Screenshots

Mautic Marketing Automation

Pricing Details

Mautic Marketing Automation

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

Mautic Marketing Automation Editions & Modules

Edition
Mautic Marketing Automation$0
    Additional Pricing Details

    Everest (Return Path + 250ok)

    General

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services
    Entry-level set up fee?
    No

    Everest (Return Path + 250ok) Editions & Modules

    Additional Pricing Details

    Rating Summary

    Likelihood to Recommend

    Mautic Marketing Automation
    8.9
    Everest (Return Path + 250ok)
    7.4

    Likelihood to Renew

    Mautic Marketing Automation
    Everest (Return Path + 250ok)
    8.2

    Usability

    Mautic Marketing Automation
    Everest (Return Path + 250ok)
    7.3

    Support Rating

    Mautic Marketing Automation
    Everest (Return Path + 250ok)
    9.1

    Implementation Rating

    Mautic Marketing Automation
    Everest (Return Path + 250ok)
    8.2

    Add comparison