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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Qualtrics

    Score7.8 out of 10
    N/AQualtrics is software for advanced quantitative and qualitative research to design products that satisfy customers, increase market share, and build enduring brands. The platform brings sophisticated quant and qual research together with analytics in a single platform.

    $1,500

    per user/per year

    UserTesting

    Score8.1 out of 10
    N/AUserTesting helps UX researchers, designers, product teams, and marketers gather actionable insights through research, testing, and feedback. With a network of real people ready to share their perspectives, UserTesting enables organizations to make customer-first decisions at scale.N/A
    Pricing
    QualtricsUserTesting
    Editions & Modules
    Research Core 1
    1,500
    per user/per year
    No answers on this topic
    Offerings
    Pricing Offerings
    QualtricsUserTesting
    Free Trial
    YesYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    QualtricsUserTesting
    Considered Both Products
    Qualtrics
    Chose Qualtrics
    My institution at the time was using the free version of Qualtrics. We use UserTesting at work currently since we have licenses paid for. Qualtrics isn't bad at with the institution level of license but it could be better. Overall, the interface is not as exciting or eye …
    Incentivized
    UserTesting
    Chose UserTesting
    As we have a bigger UX team, it helps us make user research a team sport. It helps us scale and speed up learning without creating bottlenecks which might happen if we were to use smaller tools and platforms.
    Incentivized
    Chose UserTesting
    In terms of overall cost and value, UserTesting stacks up well. While the platform's overall usability could be improved, and it lacks certain features that other platforms offer, we could not find a better platform for quick, reliable insights in a recent comparison.
    Incentivized
    Chose UserTesting
    I've used dscout, and although I prefer UserTesting.com, I will say that dscout really excels at the diary study format. It would be great if UserTesting had a tool/tools that facilitated diary studies better.
    Incentivized
    Chose UserTesting
    User Testing is so much easier to use than other user testing tools. It's also pretty good for transcription and now they do transcription in Spanish, which is also an important part of my work and that was one of the reasons I used Dovetail. Now I still use Dovetail as it's a …
    Incentivized
    Chose UserTesting
    UserTesting allows for a quicker recruiting process for our studies. Additionally, UserTesting has more unmoderated research features and capabilities. I think that their payment model is also easier than UserInterviews. We typically user UserTesting for reaching our hard to …
    Incentivized
    Chose UserTesting
    Qualtrics is less organized when it comes to creating tests. I don't believe they have a userbase to send tests off to... I usually have to create a test and send the links off myself to a group of testers I've reached out to or advertised to myself. In that sense, it's a lot …
    Incentivized
    Chose UserTesting
    I have considered trying UserZoom but have stuck w/ UserTesting (despite my usability gripes) because I'm familiar with the platform.
    Incentivized
    Chose UserTesting
    We have evaluated other tools including Validately, Loop11, LookBack, UserZoom. Some have more features and capabilities, but UserTesting seems to have the best user panel. It is also hard to switch from a tool, as you lose all the data that lives within the tool. For now we …
    Incentivized
    Chose UserTesting
    Qualtrics is much better when it comes to running quantitative studies, such as surveys or preference tests as you can introduce complex logic into the survey questions themselves. The platform is also very good about making it super easy to embed videos or images that can be …
    Incentivized
    Chose UserTesting
    I have used UserZoom and Validately in the past with mixed results. I feel that UserTesting has given me the most robust support and best platform for user research.
    Incentivized
    Chose UserTesting
    There's no contest. UserTesting blows competitors out of the water. The usability of their product, the huge userbase of participants, and the overall support gives the product a huge leg up on other products we've tried in the past. That comes with a cost though, but it's …
    Incentivized
    Chose UserTesting
    Usertesting.com is definitely easier to use but user zoom has a little more robust question functionality. It was just overkill for our needs.
    Incentivized
    Key User Insights
    Would buy again
    64%
    Would buy again
    9 Answers
    95%
    Would buy again
    128 Answers
    Delivers good value for the price
    80%
    Delivers good value for the price
    8 Answers
    92%
    Delivers good value for the price
    94 Answers
    Happy with the feature set
    71%
    Happy with the feature set
    10 Answers
    92%
    Happy with the feature set
    126 Answers
    Lived up to sales and marketing promises
    88%
    Lived up to sales and marketing promises
    7 Answers
    95%
    Lived up to sales and marketing promises
    82 Answers
    Implementation went as expected
    56%
    Implementation went as expected
    5 Answers
    97%
    Implementation went as expected
    90 Answers
    Features
    QualtricsUserTesting
    Sales Intelligence Data Standards
    Comparison of Sales Intelligence Data Standards features of Qualtrics XM for Strategy and Research and UserTesting
    Feature
    Qualtrics XM for Strategy and Research
    6.0
    1 Ratings
    0% above category average
    UserTesting
    -
    Ratings
    Contact information6.01 Ratings00 Ratings
    Financial Research
    Comparison of Financial Research features of Qualtrics XM for Strategy and Research and UserTesting
    Feature
    Qualtrics XM for Strategy and Research
    6.3
    2 Ratings
    14% below category average
    UserTesting
    -
    Ratings
    Private Company Data8.01 Ratings00 Ratings
    Industry-Specific Information6.01 Ratings00 Ratings
    Independent Research Access6.01 Ratings00 Ratings
    Search Tools5.02 Ratings00 Ratings
    Market Research
    Comparison of Market Research features of Qualtrics XM for Strategy and Research and UserTesting
    Feature
    Qualtrics XM for Strategy and Research
    6.6
    4 Ratings
    6% below category average
    UserTesting
    -
    Ratings
    Competitor Research7.03 Ratings00 Ratings
    Consumer Feedback8.25 Ratings00 Ratings
    Competitor alerts5.02 Ratings00 Ratings
    Market Insights and Reports6.03 Ratings00 Ratings
    Best Alternatives
    QualtricsUserTesting
    Small Businesses
    No answers on this topic
    No answers on this topic
    Medium-sized Companies
    No answers on this topic
    Dovetail
    Score8.6 out of 10
    Enterprises
    No answers on this topic
    Optimal
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    QualtricsUserTesting
    Likelihood to Recommend
    7.0
    (174 ratings)
    8.5
    (196 ratings)
    Likelihood to Renew
    9.4
    (41 ratings)
    8.4
    (8 ratings)
    Usability
    6.4
    (25 ratings)
    8.6
    (174 ratings)
    Availability
    9.0
    (1 ratings)
    9.1
    (1 ratings)
    Performance
    5.5
    (1 ratings)
    9.1
    (1 ratings)
    Support Rating
    1.6
    (21 ratings)
    8.3
    (173 ratings)
    Online Training
    8.0
    (2 ratings)
    -
    (0 ratings)
    Implementation Rating
    9.0
    (1 ratings)
    4.6
    (4 ratings)
    Configurability
    -
    (0 ratings)
    7.3
    (1 ratings)
    Product Scalability
    -
    (0 ratings)
    7.3
    (1 ratings)
    Vendor post-sale
    -
    (0 ratings)
    9.1
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    9.1
    (1 ratings)
    User Testimonials
    QualtricsUserTesting
    Likelihood to Recommend
    Qualtrics
    Qualtrics is a good medium for creating surveys and getting analytics back for it. I think it's easy to learn if you are in the business of creating surveys or if it's part of your studies. It can be a little overwhelming for a brand new user who has never created a survey for the first time. So onboarding could be better.
    Read full review
    UserTesting
    UserTesting has been great for moderated customer interviews/usability testing as well as for unmoderated testing of messaging, imagery, prototypes and live experiences. I would say that the scope of what you want needs to be limited, as the participants are only paid so much and tests are supposed to not exceed a certain amount of time. For customer interviews, I think it can be difficult to onboard customers to UserTesting if they have never used it before. If I set up interviews, I don't even have them use the UserTesting scheduling tool, I actually set up all the interviews with the customers myself through the tool (being mindful of time zones!). When we run the meeting, they really don't even know UserTesting is involved. Might be nice for UserTesting to allow the upload/connecting to of a Zoom interview and let it do the transcription/analysis from there.
    Incentivized
    Read full review
    Pros
    Qualtrics
    • Qualtrics CoreXM is easy to use for quick one-time surveys or for measuring opinions over time
    • It's great for sending/managing RSVPs for meetings or other gatherings or to collect important data like Conflict of Interest declarations.
    • Qualtrics CoreXM's reporting and crosstab functionality is beefy and gets better all of the time. I'm always amazed at how easy it is to generate reports for sharing my survey response data and research.
    Incentivized
    Read full review
    UserTesting
    • Product Manager who follows up on your UserTesting usage and gives advice/support when you need it.
    • UserTesting University is a great platform to learn how to use UT and general information about research.
    • UserTesting can find participants quickly, so you won't need to wait long before you can start the analysis.
    Incentivized
    Read full review
    Cons
    Qualtrics
    • The collaborate feature can be clunky and sometimes we have to remove access and add a person back in for them to see the survey in their lists
    • We have a contract through our university and more than one person has created their account in the wrong place, causing some administrative headaches as that is fixed so that we can collaborate on surveys with them.
    • I wish it was easier to organize my surveys into folders, there should be a more efficient way to do that.
    Incentivized
    Read full review
    UserTesting
    • Sometimes there are restrictions around types of research that can be used for moderated user-testing with our own users.
    • For tests on relatively small areas of a website or app, the AI analysis seems rather overblown, like it's trying too hard to come up with something insightful when the test is actually about something quite small (e.g. structure of a mobile app menu).
    • It's difficult to invite our own users to unmoderated user-testing because they wouldn't know how the UserTesting interface works - this is particularly an issue for mobile research.
    Incentivized
    Read full review
    Likelihood to Renew
    Qualtrics
    I was impressed a couple years ago when two heads of market research at Fortune 500 companies told me about them, and I've been even more impressed with the advancements I've seen in the last year. I like where the company is headed, and I look forward to using them again in a future role.
    Read full review
    UserTesting
    I'm very happy with my experience of the product and the level of service and learning resources they provide. If the service becomes more expensive than it currently is then we might not be able to justify additional cost - but this is theoretical. I would recommend UserTesting and would ideally renew our contract.
    Incentivized
    Read full review
    Usability
    Qualtrics
    All the menus are very user friendly and intuitive. I can always find exactly what I'm looking for and can change anything I need to with ease. All the elements of the survey are adjustable with very little effort and without confusion.
    Read full review
    UserTesting
    It's very good, I have used other tools in the past and this is by far the most intuitive and user friendly. Testament to this is the ease with which other non researchers who have been onboarded to the tool with our additional seat have found it easy to use
    Incentivized
    Read full review
    Reliability and Availability
    Qualtrics
    No answers on this topic
    UserTesting
    Never encountered any problems
    Incentivized
    Read full review
    Performance
    Qualtrics
    No answers on this topic
    UserTesting
    Perfectly fine. Never had any problems.
    Incentivized
    Read full review
    Support Rating
    Qualtrics
    Whenever we have had an issue with trying to figure out how to do something (even though the documentation is incredibly well put together) we have asked Qualtrics support and have always received our answer nearly immediately (I think in maybe 10 times, only once did a support person need to call us back). Qualtrics support is dedicated to solving customer issues right, and in the first contact, if at all possible
    Read full review
    UserTesting
    I have contacted UserTesting's customer service online, by email, or by phone a few times, and each time, I have encountered the same professionalism and expertise. Even in person during a work event, they were there, and it was the same experience.
    Incentivized
    Read full review
    Online Training
    Qualtrics
    I still use it. It does everything you need an online survey to do. From heat mapping to complex skip logic and display logic. I use it weekly and it never disappoints
    Read full review
    UserTesting
    No answers on this topic
    Implementation Rating
    Qualtrics
    I like being able to easily integrate new colleagues by simply giving them a log in user name and password
    Read full review
    UserTesting
    From a technical perspective, the implementation was extremely smooth. Most of the change management / implementation hurdles were clearing use of the tool through our various security, legal, and information privacy teams. Once these concerns were addressed (UserTesting.com was very helpful in providing all the needed documentation), the implementation process was very simple and we were able to get going right away.
    Incentivized
    Read full review
    Alternatives Considered
    Qualtrics
    ]Qualtrics] CoreXM is great if you want something that is a little more [long] lasting and impactful than a simple survey engine, but aren't quite ready for something that is a long term sustainable program. I would put [Qualtrics] CoreXM squarely in the large, defined project phase. CX is more of the program phase, and other lessor vendors are great for the pre-project definition phase
    Incentivized
    Read full review
    UserTesting
    The quality of the participants: they usually have good feedback and act like "professional" users. Which is good when we want a few insights in a short amount of time. Also, the interface is good. I miss having more features, like a good transcription tool like we have in Condens
    Incentivized
    Read full review
    Scalability
    Qualtrics
    No answers on this topic
    UserTesting
    The package we have limits the number of people who can set up tests. This prevents us from scaling the use of the platform.
    Incentivized
    Read full review
    Return on Investment
    Qualtrics
    • Increased productivity due to the highly intuitive user-interface and template saving capabilities.
    • Reporting and analytics are extremely valuable. Our team can track responses and share feedback/results extremely quickly.
    • If a user has created a great template, they can share to external teams quite easily. It helps other departments!
    Incentivized
    Read full review
    UserTesting
    • Content is key to the sign up journey and UserTesting helps me improve that.
    • UserTesting has helped me improve the Cashier on our site, making it easier for users to deposit money.
    • UserTesting is helping me iterate all our content decisions, helping us improve the UX across all platforms.
    Incentivized
    Read full review
    ScreenShots

    Qualtrics Screenshots

    Product screenshot

    UserTesting Screenshots

    Screenshot of UserTesting's several solutions for gathering rich customer experience narratives.Screenshot of Interactive Path Flows
Built on recent research in data mining, the Interactive Path Flow aggregates interaction data across multiple participant sessions to visualize the customer journey, surface unexpected behaviors, and locate key moments in the customer journey.Screenshot of Keyword Mapping
Similar keywords are automatically grouped based on overall sentiment (positive, negative, or neutral) to identify themes. Highlight reels associated with each keyword are grouped together, to discover the why behind each sentiment.Screenshot of Video capture and live streaming
Digital and real-world customer experiences are recorded on desktop and mobile devices or live streamed for in-platform viewing.Screenshot of Audience targeting
Audiences are specified by screening contributors from UserTesting’s global network of contributors or connecting to any preferred network.