What users are saying about
3 Ratings
22 Ratings
3 Ratings
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Score 9.9 out of 100
22 Ratings
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Score 8 out of 100

Likelihood to Recommend

RollWorks

You can take a look at this platform if you are looking to reach specific companies through advertising, generate sales and improve your marketing.
Stella Olsson | TrustRadius Reviewer

Triblio

I think it depends what your goals are as a company for an ABM platform. We've been very pleased with how Triblio is driving impressions and engagement with our advertising content and how we're able to place highly targeted ads to the departments we're targeting. However, we were really wanting to Triblio to help drive leads/conversions and we haven't seen much if any success there.
Anonymous | TrustRadius Reviewer

Pros

RollWorks

  • Reports & dashboards are very robust
  • Straightforward & easy to use interface
  • Responsive & flexible customer support
Megan Kratzman | TrustRadius Reviewer

Triblio

  • For geographic field marketing events we've seen a lot of success using their Modals to get relevant promotions in front of the right customers (for user meetups) and prospects (for happy hours to network with other SalesLoft customers). They've actually directly driven attendance at multiple events.
  • The metrics that Triblio provides and its integration with Google Analytics help us to better understand how much progress we're making at driving target account traffic to our website. One of the lagging indicators of a successful ABM program is an increase in the number of target accounts visiting your site vs. non-target, and Triblio has helped us to measure this precisely.
  • Triblio, for a young product, has a pretty intuitive interface. Though there are opportunities for it to grow and improve, it's easy for new Triblio users to pickup personalization, even if they are beginners or have only a rudimentary understanding of HTML.
Eric Martin | TrustRadius Reviewer

Cons

RollWorks

  • It was a bit difficult to be able to implement it with other software, we were barely able to connect it to Salesforce.
  • They should be able to dig deeper into Salesforce reports within this platform.
Stella Olsson | TrustRadius Reviewer

Triblio

  • Reporting - I think there is still more to be done from a reporting process, but haven't been able to dig in much to uncover more.
  • User Experience - while some of the functionality is intuitive, other pieces are harder to navigate. Also, the terminology on the site can sometimes be a bit confusing as to what each button/section does.
  • Enablement - ABM is a bit newer, so I think they can be doing a bit more to ensure we get off on the right foot utilizing all the important and cool features they offer.
Anonymous | TrustRadius Reviewer

Likelihood to Renew

RollWorks

No score
No answers yet
No answers on this topic

Triblio

Triblio 8.2
Based on 1 answer
We continue to have a good experience with Triblio, and they continue to deliver value for our money. If they would do a better job with analytics, then it'd be easier for me to tie campaign activities to the bottom line.
Erik Kielisch | TrustRadius Reviewer

Usability

RollWorks

RollWorks 10.0
Based on 1 answer
Its system is very modern and simple, thus being able to be understood by both clients, qualified personnel and also for new users.
Stella Olsson | TrustRadius Reviewer

Triblio

Triblio 9.0
Based on 1 answer
We have a cheaper version of Triblio, so we don't have all the bells and whistles. But, this works great for us. It's easy to use and the platform only includes things that we use instead of a handful of features that just slow it down. It looks like a simple version of Google Ads
Anonymous | TrustRadius Reviewer

Support Rating

RollWorks

RollWorks 10.0
Based on 1 answer
The support has always been willing to help from the get-go, they also helped us understand the reports in a way that we can streamline our sales process. All the doubts that we have consulted with the support team have been resolved.
Stella Olsson | TrustRadius Reviewer

Triblio

Triblio 8.2
Based on 8 answers
This is a standout aspect of Triblio's platform. I give a 9/10 here because there are issues, but those issues along the way have been speedily resolved with close attention. We have a weekly call with our rep and any concerns or questions can be brought up there and are resolved via e-mail within the week.
Anonymous | TrustRadius Reviewer

Alternatives Considered

RollWorks

We've used Google Ads in the past for remarketing and still do, but the ability to target key accounts in RollWorks is unmatched.
Megan Kratzman | TrustRadius Reviewer

Triblio

I'd rate both platforms equally in terms of their effectiveness and use case. Both have their strengths and drawbacks - Triblio's seamless integration with Salesforce makes it a strong contender in terms of its ability to integrate into your existing tech stack. Terminus takes the lead in terms of usability and platform UX.
Anonymous | TrustRadius Reviewer

Return on Investment

RollWorks

  • We're able to closely target key accounts, saving from wasted spend
  • RollWorks has been key for getting in front of key contacts
Megan Kratzman | TrustRadius Reviewer

Triblio

  • Positive impact on our current client accounts for ABM in retaining clients.
  • Extremely helpful with 1-1 ABM campaigns and increasing our conversion rates.
  • The website personalization has helped heavily promote key activities and assets that has driven a large amount of conversion rates leading to closed deals.
Tesia Ray | TrustRadius Reviewer

Pricing Details

RollWorks

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Triblio

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

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