RollWorks vs Triblio

• Reports & dashboards are very robust
• Straightforward & easy to use interface
• Responsive & flexible customer support

Read full review

• For geographic field marketing events we've seen a lot of success using their Modals to get relevant promotions in front of the right customers (for user meetups) and prospects (for happy hours to network with other SalesLoft customers). They've actually directly driven attendance at multiple events.
• The metrics that Triblio provides and its integration with Google Analytics help us to better understand how much progress we're making at driving target account traffic to our website. One of the lagging indicators of a successful ABM program is an increase in the number of target accounts visiting your site vs. non-target, and Triblio has helped us to measure this precisely.
• Triblio, for a young product, has a pretty intuitive interface. Though there are opportunities for it to grow and improve, it's easy for new Triblio users to pickup personalization, even if they are beginners or have only a rudimentary understanding of HTML.

Read full review

• It was a bit difficult to be able to implement it with other software, we were barely able to connect it to Salesforce.
• They should be able to dig deeper into Salesforce reports within this platform.

Read full review

• Reporting - I think there is still more to be done from a reporting process, but haven't been able to dig in much to uncover more.
• User Experience - while some of the functionality is intuitive, other pieces are harder to navigate. Also, the terminology on the site can sometimes be a bit confusing as to what each button/section does.
• Enablement - ABM is a bit newer, so I think they can be doing a bit more to ensure we get off on the right foot utilizing all the important and cool features they offer.

Read full review

• We're able to closely target key accounts, saving from wasted spend
• RollWorks has been key for getting in front of key contacts

Read full review

• Positive impact on our current client accounts for ABM in retaining clients.
• Extremely helpful with 1-1 ABM campaigns and increasing our conversion rates.
• The website personalization has helped heavily promote key activities and assets that has driven a large amount of conversion rates leading to closed deals.

Read full review