22 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 8.7 out of 100
Based on 22 reviews and ratings
59 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 7.6 out of 100
Based on 59 reviews and ratings
Attribute Ratings
- Yotpo is rated higher in 2 areas: Likelihood to Recommend, Usability
- SmileBack and Yotpo are tied in 1 area: Support Rating
Likelihood to Recommend
6.1
SmileBack
61%
20 Ratings
7.9
Yotpo
79%
24 Ratings
Likelihood to Renew
SmileBack
N/A
0 Ratings
5.0
Yotpo
50%
1 Rating
Usability
6.0
SmileBack
60%
1 Rating
9.4
Yotpo
94%
2 Ratings
Support Rating
9.2
SmileBack
92%
12 Ratings
9.2
Yotpo
92%
25 Ratings
Likelihood to Recommend
SmileBack
Overall product works well but is no longer price competitive compared to others. It also is not as feature rich as its competitors any more. It was one of the first to market which was great but has not done much improvements since. Would love to see ability to measure project CSAT and other integrations.

Verified User
Director in Information Technology
Information Technology and Services Company, 11-50 employeesYotpo
If you need an excellent mechanism to collect and publish customer reviews, Yotpo is the best that we have found. We love the feature set that is provided, even if you are using the basic membership to get started. Where it is really good is the collection and managing of reviews. The email request setup is simple and easy to use. The publishing and commenting on reviews can be managed easily in the backend. It syncs up nicely to our website providers, and we have used it on a few different platforms without any problems. The pricing on it is also very competitive when you price it out against so of the other big-name players in the space.

Verified User
C-Level Executive in Marketing
Health, Wellness and Fitness Company, 11-50 employeesPros
SmileBack
- Charts and graphs that make it easy for us to share our results internally and also externally when meeting with clients and potential clients.
- SmileBack provides a fun set of metrics that our techs can be proud of -- by measuring customer satisfaction and seeing these surveys (especially those with comments) - it really provides them with satisfaction of a job well done!
- SmileBack makes it easy to search and filter by the client or by tech (agent) or date range.

Verified User
Project Manager in Professional Services
Information Technology and Services Company, 11-50 employeesYotpo
- Yotpo alerts us by email when a new review comes in which encourages us to log in and check the Yopto dashboard to see if anything needs tending to.
- With one click we can publish a Yotpo review to our website, than another click and it pushes the review to Twitter, and Facebook.
- Even the free version has lots of useful features.
Owner
Hey Viv IncApparel & Fashion, 1-10 employees
Cons
SmileBack
- Honestly, I can't find any room for improvement with SmileBack at this time. For what it is designed to do, it is simple, fast and convenient. Just what we were looking for so our customers can drop us a note and get back to making great beer!
VP of Delivery
Orchestra SoftwareComputer Software, 11-50 employees
Yotpo
- The customer photos are too small. We'd like to be able to display the photos that customers upload as much larger. They're almost thumbnails.
- Yotpo widgets slow down site speed so we can't use any of them. The only one we can use is the reviews page.
Manager
DoggieLawnRetail, 1-10 employees
Pricing Details
SmileBack
General
Free Trial
Yes
Free/Freemium Version
—Premium Consulting/Integration Services
—Entry-level set up fee?
No
Starting Price
—SmileBack Editions & Modules
—
Additional Pricing Details
—Yotpo
General
Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
Starting Price
$0 Includes 50 Monthly Orders
Yotpo Editions & Modules
Edition
Free | Free1 |
---|---|
Premium | $7992 |
- Includes 50 Monthly Orders
- per month
Additional Pricing Details
—Likelihood to Renew
SmileBack
No score
No answers yet
No answers on this topic
Yotpo
Yotpo 5.0
Based on 1 answer
Our organization is very lean and agile and does not have the resources to staff either a Marketing or Customer Service Team member on reviews full time. We know and understand the value of such an individual but are unable to staff a position at this point. This reduces the value of the tool in our eyes.
Senior eCommerce Project Manager
WaterFilters.NETConsumer Goods, 51-200 employees
Usability
SmileBack
SmileBack 6.0
Based on 1 answer
Its a simple product to use but could use enhancements in the reporting sections by adding the same filters that are available on other screens.

Verified User
Director in Information Technology
Information Technology and Services Company, 11-50 employeesYotpo
Yotpo 9.4
Based on 2 answers
I think the platform back end could be easier and more intuitive, but we are able to get around and accomplish what we need to with minimal training or guidance. Specifically, we had complications with trying to do something as simple as sending ourselves test emails and adjusting image sizes pulling from our product catalog so that the review request email images would be clear.

Verified User
Director in Marketing
Retail Company, 11-50 employeesSupport Rating
SmileBack
SmileBack 9.2
Based on 12 answers
Fantastic support--very honest and direct assistance anytime you need it. My only critique would be for them to "eat more of their own dog food." While I'm sure they've reached out in the past, I can't say that I specifically recall many times that they went out of their way to seek my input as their customer. That said, we rarely needed to contact them as the product works great on its own!
NOC Manager
Doberman Technologies, LLCInformation Technology & Services, 11-50 employees
Yotpo
Yotpo 9.2
Based on 25 answers
Live chat is always ready to help. Even when they do not have an immediate answer, we hear back from them within a reasonable time frame. Communication from the account manager is great as well. The team has been very supportive in listening to new ideas, needs, and updates based on real-time on-site data.

Verified User
Director in Other
Apparel & Fashion Company, 201-500 employeesAlternatives Considered
SmileBack
SmileBack is the simplest and most effective software for customer reviews. Since it is simple, it is more likely that the customer will leave a review. We have a high number of reviews left by customers because it is fast and easy for them to do so. We value our client's responses and like to keep an eye on how we are doing with customer service.
Helpdesk Manager
Chestnut ConsultingInformation Technology and Services, 11-50 employees
Yotpo
I have only used one other service prior to Yotpo (I don't remember what it was) and Yotpo outperforms them. Yotpo is really intuitive and easy to navigate/install from a Shopify user perspective. When Pixel union releases their customer review service I may try it out since they are my theme provider and it may integrate more seamlessly.

Verified User
Director in Manufacturing
Health, Wellness and Fitness Company, 1-10 employeesReturn on Investment
SmileBack
- We send our clients executive summaries monthly - being able to show not just their KPIs but also the health of surveys to the main contact the reason they hired us and the CSAT scores/comments, it is nearly instant ROI each and every single month. Well worth it.
Platform Manager
NTM National Technology ManagementInformation Technology and Services, 11-50 employees
Yotpo
- We got complaints about not having enough pictures of projects. Yotpo completely negated that complaint with the UGC implementation on our website.
- If my memory serves me right, 98% of our customers directly interact with some Yotpo widget on our site. That's a lot.
Internet Marketing Coordinator
Real Milk Paint Co.Consumer Goods, 11-50 employees