One of the top analytics tool in the market
March 13, 2023
One of the top analytics tool in the market
Score 8 out of 10
Vetted Review
Verified User
Overall Satisfaction with Adobe Analytics
We use Adobe analytics for analyzing data in customer journey. The software has very great reporting tool which allows detail anala as well as good predictive intelligence to help us improve customer journey and their experience of using our product during entire sales and service cycle. One of the best analytics tool.
Pros
- Predictive data analysis
- Dashboard reporting
- Multiple Data source Integrations
Cons
- Data integration can be simplified
- Dashboard reporting is the key features we use. Allowing us to share business performance with higher management
- Adhoc analysis to answer business questions with data.
- Primary dashboarding and reporting tool for marketing team
- It has useful visuals to show customer journey funnel
Adobe analytics integrates well with its other digital marketing tools. The interface is very slick and easy to navigate.
Do you think Adobe Analytics delivers good value for the price?
Yes
Are you happy with Adobe Analytics's feature set?
Yes
Did Adobe Analytics live up to sales and marketing promises?
Yes
Did implementation of Adobe Analytics go as expected?
Yes
Would you buy Adobe Analytics again?
Yes
Comments
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