Bloomreach Engagement consultancy partner review
June 29, 2021
Bloomreach Engagement consultancy partner review
Score 9 out of 10
Vetted Review
Verified User
Overall Satisfaction with Bloomreach Engagement (formerly Exponea)
We are a CXM Consultancy and we are using Bloomreach Engagement to deliver CXM transformation programs to our clients. We cover different parts of the Bloomreach Engagement lifecycle:
- Pre-sales helping our clients understand why Bloomreach Engagement will add them value
- CXM Strategy to define how our clients can get the most out of Boomreach Engagement
- Technical Implementations
- Managed Services making sure the platform runs as expected and we keep adding new functionalities and use cases
- Pre-sales helping our clients understand why Bloomreach Engagement will add them value
- CXM Strategy to define how our clients can get the most out of Boomreach Engagement
- Technical Implementations
- Managed Services making sure the platform runs as expected and we keep adding new functionalities and use cases
Pros
- All in one. We have experience working with other CDP/Marketing suites and it is really difficult to connect their different modules. Bloomreach Engagement has been built to be a single product which makes everything easy to use
- Fast and real-time. Other platforms struggle with getting real-time volumes or segmenting based on real-time events, that is not the case with Bloomreach Engagement
- GCP partnership. Being deployed over GCP and having BigQuery as raw data export makes really easy to expand and connect with existing stacks
Cons
- Out of the box use cases in the platform. The start right consultancy package deploys some plug & play use cases, but it would be great if those would be embed in the product
- Next Best Action models. We have recommendations as part of the features, but it would be great to have a decisioning engine to produce 1:1 recommendations based on the listened events
- Server Side Personalization. Some of our clients are looking to deliver the final web experiences directly through their CMS solutions and not through client-side libraries
- As a consultancy firm, Bloomreach has helped us expand our CDP services (increase revenue through CXM strategy, implementation and manage services)
- Decrease the effort of implementation
- Increase the engagement rates
- Adobe Experience Platform, Salesforce Marketing Cloud Interaction Studio (formerly Evergage + MyBuys), Tealium AudienceStream and Twilio Segment
We work with other CDP vendors, Bloomreach being one of our last partners. We can say that even though Bloomreach is not well known as our other partners, it is really a good match in terms of capabilities and it can compete with the big boys. The advantage of Bloomreach Engagement is that it has not a legacy of product in the background that it has to maintain or integrate, so it offers a fresh look and all in one platform that the other vendors are struggling to offer.
I have only been involved in the deployment of one Bloomreach project and the MVP implementation was 3 months. It is important to notice that we work with >1000M€ revenue businesses
These were the phases of the project:
- Discovery [2 weeks]
- Design [4 weeks]
- Implementation [4 weeks]
- Initial set of use cases deployment [2 weeks]
These were the phases of the project:
- Discovery [2 weeks]
- Design [4 weeks]
- Implementation [4 weeks]
- Initial set of use cases deployment [2 weeks]
Do you think Bloomreach Commerce Experience Cloud delivers good value for the price?
Yes
Are you happy with Bloomreach Commerce Experience Cloud's feature set?
Yes
Did Bloomreach Commerce Experience Cloud live up to sales and marketing promises?
Yes
Did implementation of Bloomreach Commerce Experience Cloud go as expected?
Yes
Would you buy Bloomreach Commerce Experience Cloud again?
Yes
Comments
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