Great for prioritization!
Updated November 14, 2018
Great for prioritization!
Score 8 out of 10
Vetted Review
Verified User
Overall Satisfaction with EverString
We are using Everstring for Sales and Marketing. We use it to prioritize accounts for sales and marketing outreach. We have seen a huge increase in conversions since switching to Everstring.
Pros
- Intent-- helps us prioritize accounts and we we have seen results.
- Customer service-- although their team doesn't always know the answer, they do work closely with you to try work out problems.
- UI-- the UI is very user friendly and sophisticated.
Cons
- Their customer service team doesn't fully understand the intricate details of the solution.
- Their integrations could be improved, especially with Salesforce and Terminus.
- I wish all the data available in the widget for Salesforce was available to be pushed into Salesforce to create custom reports.
Both our marketing and sales team use Everstring. I believe our on-boarding took about a week or 2. Everyone easily adopted Everstring and we have seen success since.
I would say the fit score isn't always accurate, but it is helpful just to see. We usually identify accounts by the intent score, rather than fit.
We use Everstring heavily when identifying new accounts and prospects, it is very helpful.
Our company is ABM focused, and Everstring has really helped us support those initiatives. We use Everstring surge to focus weekly Terminus ads, as well as outbound sales efforts.
Our sales team has had an increase in first meetings due to surge prioritization. I am not sure of the exact metrics, but it is a significant amount due to a combination of reasons, including Everstring.
We have seen results on the Sales side, we have not seen any impact from a marketing standpoint but it could be too early to tell.
Using EverString
3 - Marketing, Sales, and Data Operations
I think that the platform is pretty self explanatory, but they also have web support and an Account Executive if you have any questions.
- Prioritization for sales outreach
- Prioritization for marketing ads
- Help with account creation
- We have used Surge to prioritize sales outreach
- We have used the overall surge score in a formula to give an overall account score
- As of right now, I am not sure. Maybe more people in our organization would use it more directly.
Evaluating EverString and Competitors
- Price
- Product Features
- Product Usability
The most important factor was considering how it would benefit our team and at what price.
I was not part of the evaluation process.
EverString Support
Pros | Cons |
---|---|
No escalation required Immediate help available Support cares about my success Quick Initial Response | Slow Resolution Poor followup Problems left unsolved Need to explain problems multiple times |
No - It was not something that I personally feel like we need at this moment.
Yes - The response was fast but it still has yet to be resolved.
In general, I feel like they are very responsive, they just don't really have the answers.
Comments
Please log in to join the conversation